Visa (V) Stock Forecast & Price Target

Q: What analysts cover Visa?

Visa has been rated by research analysts at Argus , Bank of America , Barclays , BMO Capital Markets , BNP Paribas Exane , Cantor Fitzgerald , Citigroup , Clear Str , Daiwa Securities Group , Deutsche Bank Aktiengesellschaft , DZ Bank , Erste Group Bank , Evercore , JPMorgan Chase & Co. , Keefe, Bruyette & Woods , KeyCorp , Loop Capital , Morgan Stanley , Piper Sandler , President Capital , Raymond James Financial , Robert W. Baird , Rothschild & Co Redburn , Royal Bank Of Canada , Susquehanna , TD Cowen , The Goldman Sachs Group , Truist Financial , UBS Group , Weiss Ratings , Wells Fargo & Company , and Wolfe Research in the past 90 days.

$367.95 +6.43 (+1.78%)

Closing price 09/24/2026 03:59 PM Eastern

Extended Trading

$367.54 -0.41 (-0.11%)

As of 07:11 AM Eastern

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Visa - Analysts' Recommendations and Stock Price Forecast (2026)

Consensus Rating

Buy

Based on 37 Analyst Ratings

Sell
0

Hold
0

Buy
37

Based on 37 Wall Street analysts who have issued ratings for Visa in the last 12 months, the stock has a consensus rating of "Buy." Out of the 37 analysts, 34 have given a buy rating, and 3 have given a strong buy rating for V.

Consensus Price Target

$425.21
15.56% Upside

According to the 37 analysts' twelve-month price targets for Visa, the average price target is $425.21. The highest price target for V is $474.00, while the lowest price target for V is $370.00. The average price target represents a forecasted upside of 15.56% from the current price of $367.95.

MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.

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V Analyst Ratings Over Time

Type	Current Forecast 9/25/25 to 9/25/26	1 Month Ago 8/26/25 to 8/26/26	3 Months Ago 6/27/25 to 6/27/26	1 Year Ago 9/25/24 to 9/25/25
Strong Buy	3 Strong Buy rating(s)	3 Strong Buy rating(s)	5 Strong Buy rating(s)	0 Strong Buy rating(s)
Buy	34 Buy rating(s)	34 Buy rating(s)	21 Buy rating(s)	20 Buy rating(s)
Hold	0 Hold rating(s)	0 Hold rating(s)	2 Hold rating(s)	5 Hold rating(s)
Sell	0 Sell rating(s)	0 Sell rating(s)	0 Sell rating(s)	0 Sell rating(s)
Consensus Price Target	$425.21	$423.58	$389.76	$385.96
Forecasted Upside	15.56% Upside	10.46% Upside	15.67% Upside	15.18% Upside
Consensus Rating	Buy	Buy	Buy	Moderate Buy

V Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.

V Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.

Visa Stock vs. The Competition

Type	Visa	Finance Companies	Broader Market
Consensus Rating Score	3.08	2.27	2.53
Consensus Rating	Buy	Hold	Moderate Buy
Predicted Upside	15.56% Upside	35.35% Upside	19.68% Upside
News Sentiment Rating	Positive News See Recent V News	Positive News	Positive News

Recent Analyst Forecasts and Stock Ratings

Rating

Upside/Downside

Action

Time Frame

Start Date

End Date

Show

Export

Date	Brokerage	Analyst	Action	Rating	Price Target	Report Date Upside/Downside
8/31/2026	Royal Bank Of Canada 3 of 5 stars	Daniel Perlin 1 of 5 stars	Reiterated Rating	Outperform	$412.00 ➝ $466.00	+22.10%
8/25/2026	Wolfe Research 4 of 5 stars	Darrin Peller 1 of 5 stars	Reiterated Rating	Outperform	$435.00 ➝ $460.00	+20.31%
8/17/2026	President Capital Not Rated		Boost Target	Buy	$411.00 ➝ $474.00	+28.82%
8/7/2026	BNP Paribas Exane Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Boost Target	Outperform	$420.00 ➝ $425.00	+15.50%
8/6/2026	Daiwa Securities Group Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Boost Target	Outperform	$375.00 ➝ $422.00	+14.69%
8/5/2026	Truist Financial Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Matthew Coad Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Set Target	Buy	$394.00 ➝ $406.00	+9.96%
8/3/2026	Cantor Fitzgerald Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Ramsey El-Assal Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Set Target	Overweight	$410.00 ➝ $445.00	+21.48%
8/3/2026	DZ Bank Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Reiterated Rating	Buy
7/31/2026	Argus Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Boost Target	Buy	$396.00 ➝ $420.00	+14.15%
7/30/2026	Weiss Ratings Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Upgrade	Buy (B-) ➝ Buy (B)
Get the Latest News and Ratings for V and Related Stocks Enter your email address below to receive the latest news and analysts' ratings for Visa and its competitors with MarketBeat's FREE daily newsletter.
7/30/2026	Wells Fargo & Company Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Jason Kupferberg Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Reiterated Rating	Overweight	$412.00 ➝ $432.00	+16.85%
7/30/2026	Rothschild & Co Redburn Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Boost Target	Buy	$430.00 ➝ $444.00	+20.67%
7/29/2026	TD Cowen Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Reiterated Rating	Buy	$416.00 ➝ $420.00	+13.84%
7/29/2026	Piper Sandler Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Bill Carcache Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Reiterated Rating	Overweight	$394.00 ➝ $430.00	+17.33%
7/29/2026	Susquehanna Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	James Friedman Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Reiterated Rating	Positive	$410.00 ➝ $427.00	+16.51%
7/29/2026	Citigroup Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Bryan Keane Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Reiterated Rating	Buy	$400.00 ➝ $440.00	+20.06%
7/29/2026	UBS Group Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Timothy Chiodo Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Reiterated Rating	Buy	$410.00 ➝ $420.00	+14.60%
7/29/2026	Morgan Stanley Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Reiterated Rating	Overweight	$415.00 ➝ $416.00	+13.51%
7/29/2026	Raymond James Financial Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Reiterated Rating	Outperform	$389.00 ➝ $406.00	+10.78%
7/29/2026	Deutsche Bank Aktiengesellschaft Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Reiterated Rating	Buy	$430.00	+17.33%
7/29/2026	Evercore Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Evercore ISI Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target		$350.00 ➝ $370.00	+0.56%
7/29/2026	The Goldman Sachs Group Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Boost Target	Buy	$420.00 ➝ $438.00	+19.04%
7/29/2026	KeyCorp Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Boost Target	Overweight	$415.00 ➝ $425.00	+15.50%
7/29/2026	Bank of America Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Boost Target	Buy	$410.00 ➝ $430.00	+16.86%
7/29/2026	Loop Capital Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Dominick Gabriele Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target	Buy	$387.00 ➝ $404.00	+9.80%
7/29/2026	BMO Capital Markets Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Andrew Bauch Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target	Outperform	$387.00 ➝ $405.00	+9.70%
7/29/2026	JPMorgan Chase & Co. Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Tien-Tsin Huang Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target	Overweight	$400.00 ➝ $450.00	+22.79%
7/29/2026	Robert W. Baird Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	David Koning Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target	Outperform	$412.00 ➝ $420.00	+14.60%
7/27/2026	Erste Group Bank Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Upgrade	Hold ➝ Buy
7/16/2026	Clear Str Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Upgrade	Strong-Buy
7/8/2026	Keefe, Bruyette & Woods Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Boost Target		$400.00 ➝ $430.00	+16.86%
7/7/2026	Barclays Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Ramsey El-Assal Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Initiated Coverage	Overweight	$420.00	+19.25%
6/2/2026	Sanford C. Bernstein Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Reiterated Rating	Outperform	$418.00 ➝ $450.00	+43.39%
4/30/2026	HSBC Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Boost Target	Buy	$369.00 ➝ $375.00	+1.92%
4/29/2026	Oppenheimer Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Rayna Kumar Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Reiterated Rating	Outperform	$391.00 ➝ $403.00	+20.10%
2/16/2026	Freedom Capital Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Upgrade	Hold ➝ Strong-Buy
2/2/2026	Compass Point Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Boost Target	Buy	$436.00 ➝ $443.00	+20.40%
1/30/2026	Macquarie Infrastructure Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Paul Golding Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Reiterated Rating	Outperform	$410.00	+26.81%
11/25/2025	Jefferies Financial Group Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Reiterated Rating	Buy
6/5/2025	Mizuho Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Dan Dolev Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Upgrade	Neutral ➝ Outperform	$359.00 ➝ $425.00	+15.48%
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4/30/2025	William Blair Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Reiterated Rating	Outperform

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Friday at 07:12 AM ET.

Should I Buy Visa Stock? V Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Thursday, September 24, 2026. Please send any questions or comments about these Visa pros and cons to contact@marketbeat.com.

Visa
Bull Case

Here are some ways that investors could benefit from investing in Visa:

Visa shares are currently trading at $367.95, which is below the consensus price target of $416.61 set by analysts, suggesting potential upside for investors who believe the market has not fully priced in the company's growth trajectory.
The company demonstrated strong financial performance in its most recent quarter, reporting earnings per share of $3.32, which exceeded the analyst consensus estimate of $3.23, while revenue grew 14.4% year-over-year to $11.63 billion, indicating robust demand for its payment services.
Visa is expanding its travel ecosystem through a new partnership with Klook across six Southeast Asian markets, including Singapore, Malaysia, and Thailand, which aims to drive card usage through travel experiences and bookings in a fast-growing region.
The company is positioning itself in emerging technology by facilitating the first live AI agent-initiated payment in France with Cleverbridge and Revolut, highlighting its involvement in autonomous commerce standards and digital transformation strategies.
Visa maintains a favorable valuation profile with a P/E ratio of 31.29 and a beta of 0.76, indicating lower volatility compared to the broader market, while its payout ratio of 22.79% supports a sustainable dividend yield of 0.74%.

Visa
Bear Case

Investors should be bearish about investing in Visa for these reasons:

Visa faces legal and regulatory costs, as it and Mastercard are funding a $167.5 million settlement for consumers charged unreimbursed independent ATM fees, which adds to the company's ongoing litigation exposure.
There is a risk of disruption from stablecoin settlement, evidenced by SoFi moving its card program, with over $25 billion in expected annualized volume, to Mastercard settlement using its SoFiUSD stablecoin, which could eventually displace parts of traditional banking settlement.
Insider selling activity has been notable, with CEO Ryan McInerney selling 5,875 shares on September 1, 2026, and other insiders like Tullier Mahon selling significant positions, which may signal a lack of confidence from company leadership at current price levels.
Competition is intensifying as Mastercard’s faster services growth could reshape the rivalry, with both networks collaborating on a Know-Your-Agent framework that may streamline agent onboarding in ways that could impact Visa's market share in digital wallet ecosystems.
The stock has experienced recent volatility, trading as low as $359.80 on September 22, 2026, and showing a decline in volume to 4.4 million shares on September 24, 2026, which is a 43% drop from the average session volume, suggesting potential lack of momentum.

V Forecast - Frequently Asked Questions

According to the research reports of 37 Wall Street equities research analysts, the average twelve-month stock price forecast for Visa is $425.21, with a high forecast of $474.00 and a low forecast of $370.00.

37 Wall Street analysts have issued "buy," "hold," and "sell" ratings for Visa in the last twelve months. There are currently 34 buy ratings and 3 strong buy ratings for the stock. The consensus among Wall Street analysts is that investors should "buy" V shares.

According to analysts, Visa's stock has a predicted upside of 15.56% based on their 12-month stock forecasts.

Over the previous 90 days, Visa's stock had 6 upgrades by analysts.

Visa has been rated by research analysts at Argus, Bank of America, Barclays, BMO Capital Markets, BNP Paribas Exane, Cantor Fitzgerald, Citigroup, Clear Str, Daiwa Securities Group, Deutsche Bank Aktiengesellschaft, DZ Bank, Erste Group Bank, Evercore, JPMorgan Chase & Co., Keefe, Bruyette & Woods, KeyCorp, Loop Capital, Morgan Stanley, Piper Sandler, President Capital, Raymond James Financial, Robert W. Baird, Rothschild & Co Redburn, Royal Bank Of Canada, Susquehanna, TD Cowen, The Goldman Sachs Group, Truist Financial, UBS Group, Weiss Ratings, Wells Fargo & Company, and Wolfe Research in the past 90 days.

Analysts like Visa more than other "finance" companies. The consensus rating for Visa is Buy while the average consensus rating for "finance" companies is Hold. Learn more on how V compares to other companies.

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MarketBeat monitors more than a dozen sources for Visa analyst ratings, with the most recent rating issued on 8/31/2026.

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Visa (V) Stock Forecast & Price Target