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Visa (V) Stock Forecast & Price Target

Visa logo
$318.88 -3.15 (-0.98%)
As of 12:52 PM Eastern
This is a fair market value price provided by Massive. Learn more.

Visa - Analysts' Recommendations and Stock Price Forecast (2026)

Consensus Rating

Sell
0
Hold
3
Buy
24

Based on 27 Wall Street analysts who have issued ratings for Visa in the last 12 months, the stock has a consensus rating of "Buy." Out of the 27 analysts, 3 have given a hold rating, 18 have given a buy rating, and 6 have given a strong buy rating for V.

Consensus Price Target

$387.25
21.44% Upside
According to the 27 analysts' twelve-month price targets for Visa, the average price target is $387.25. The highest price target for V is $425.00, while the lowest price target for V is $160.00. The average price target represents a forecasted upside of 21.44% from the current price of $318.88.
MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.
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V Analyst Ratings Over Time

TypeCurrent Forecast
5/6/25 to 5/6/26
1 Month Ago
4/6/25 to 4/6/26
3 Months Ago
2/5/25 to 2/5/26
1 Year Ago
5/6/24 to 5/6/25
Strong Buy
6 Strong Buy rating(s)
7 Strong Buy rating(s)
6 Strong Buy rating(s)
0 Strong Buy rating(s)
Buy
18 Buy rating(s)
20 Buy rating(s)
20 Buy rating(s)
20 Buy rating(s)
Hold
3 Hold rating(s)
3 Hold rating(s)
4 Hold rating(s)
6 Hold rating(s)
Sell
0 Sell rating(s)
0 Sell rating(s)
0 Sell rating(s)
0 Sell rating(s)
Consensus Price Target$387.25$390.96$392.29$362.38
Forecasted Upside21.44% Upside28.89% Upside19.22% Upside4.05% Upside
Consensus RatingBuyBuyBuyModerate Buy

V Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.
Skip Chart & View Analyst Rating History

V Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.
Skip Chart and View Analyst Price Target HistorySkip Chart & View Price History Table

Visa Stock vs. The Competition

TypeVisaBusiness Services CompaniesS&P 500
Consensus Rating Score
3.11
1.98
2.52
Consensus RatingBuyReduceModerate Buy
Predicted Upside20.22% Upside306.47% Upside14.77% Upside
News Sentiment Rating
Positive News

See Recent V News
Positive News
Positive News
DateBrokerageAnalystActionRatingPrice TargetReport Date
Upside/Downside
Details
4/29/2026 Reiterated RatingOutperform$389.00+15.56%
4/29/2026
Evercore Inc logo
Evercore
3 of 5 stars
 Set Target$350.00+3.97%
4/29/2026
Oppenheimer Holdings, Inc. logo
Oppenheimer
3 of 5 stars
Rayna Kumar
Rayna Kumar
Not Rated
Reiterated RatingOutperform$391.00 ➝ $403.00+20.10%
4/29/2026 Reiterated RatingOverweight$415.00+23.67%
4/29/2026Boost TargetBuy$390.00 ➝ $410.00+21.70%
4/29/2026Reiterated RatingOverweight$400.00+19.02%
4/24/2026Lower TargetBuy$372.00 ➝ $361.00+17.86%
4/21/2026Initiated CoverageOutperform$365.00+17.80%
4/16/2026 DowngradeBuy (B-)Hold (C+)
4/14/2026Lower TargetBuy$450.00 ➝ $400.00+28.55%
3/31/2026Initiated CoverageBuy$387.00+29.35%
3/5/2026Initiated CoverageBuy$410.00+27.85%
2/16/2026 UpgradeHoldStrong-Buy
2/2/2026 UpgradeNeutralOutperform$370.00+10.73%
1/30/2026 Reiterated RatingBuy
1/30/2026Reiterated RatingOutperform$395.00+21.97%
1/30/2026Reiterated RatingOutperform$410.00+26.81%
1/28/2026 Set Target$160.00-50.78%
1/28/2026 Set Target$385.00+18.43%
12/8/2025 UpgradeHoldStrong-Buy
10/29/2025Set Target$425.00+22.15%
10/22/2025UpgradeStrong-Buy
10/22/2025Reiterated RatingOverweight$405.00+16.66%
9/22/2025 DowngradeBuyHold
7/31/2025Reiterated RatingOverweight$396.00 ➝ $408.00+15.94%
7/17/2025Initiated CoverageBuy$410.00+17.42%
6/5/2025UpgradeNeutralOutperform$359.00 ➝ $425.00+15.48%
6/2/2025 Initiated CoverageBuyNeutral
5/27/2025Boost TargetBuy$400.00 ➝ $410.00+14.81%
4/30/2025 Reiterated RatingOutperform
3/21/2025 Reiterated RatingPositive
2/13/2025Reiterated RatingHold
1/31/2025Boost TargetOverweight$340.00 ➝ $375.00+9.17%
9/24/2024Reiterated RatingNeutral
9/4/2024Initiated CoverageBuy$319.00+14.47%
9/3/2024UpgradeNeutralOutperform$325.00+17.60%

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Wednesday at 12:52 PM ET.


Should I Buy Visa Stock? V Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Monday, May 4, 2026. Please send any questions or comments about these Visa pros and cons to contact@marketbeat.com.

Visa
Bull Case

green Wall Street bull icon

Here are some ways that investors could benefit from investing in Visa:

  • The current stock price is around $375, which is near its one-year high, indicating strong market performance and investor confidence.
  • Visa reported a significant increase in quarterly revenue, showcasing a year-over-year growth of over 17%, which reflects the company's robust business model and market demand.
  • The company has a high net margin of approximately 51.68%, suggesting efficient operations and strong profitability, which can lead to higher returns for investors.
  • Visa's board has initiated a substantial share repurchase program, authorizing the buyback of $20 billion in shares, signaling that the company believes its stock is undervalued and is committed to returning value to shareholders.
  • Analysts have a positive outlook on Visa, with many issuing "buy" ratings and setting target prices significantly above the current stock price, indicating potential for future growth.

Visa
Bear Case

red Wall Street bear icon

Investors should be bearish about investing in Visa for these reasons:

  • Despite strong performance, the stock's high valuation may pose a risk if market conditions change, potentially leading to a price correction.
  • The competitive landscape in the payment processing industry is intensifying, with new entrants and technologies that could impact Visa's market share and profitability.
  • Visa's dividend yield is relatively low at around 0.8%, which may not attract income-focused investors looking for higher returns from dividends.
  • Economic downturns or changes in consumer spending habits could adversely affect transaction volumes, impacting Visa's revenue and earnings.
  • Regulatory challenges in various markets could pose risks to Visa's operations and profitability, as compliance costs may increase and affect margins.

V Forecast - Frequently Asked Questions

According to the research reports of 27 Wall Street equities research analysts, the average twelve-month stock price forecast for Visa is $387.25, with a high forecast of $425.00 and a low forecast of $160.00.

27 Wall Street research analysts have issued "buy," "hold," and "sell" ratings for Visa in the last year. There are currently 3 hold ratings, 18 buy ratings and 6 strong buy ratings for the stock. The consensus among Wall Street research analysts is that investors should "buy" V shares.

According to analysts, Visa's stock has a predicted upside of 21.44% based on their 12-month stock forecasts.

Over the previous 90 days, Visa's stock had 2 upgrades and 1 downgrade by analysts.

Analysts like Visa more than other "business services" companies. The consensus rating for Visa is Buy while the average consensus rating for "business services" companies is Reduce. Learn more on how V compares to other companies.


This page (NYSE:V) was last updated on 5/6/2026 by MarketBeat.com Staff.
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