Voya Financial (VOYA) Competitors $74.86 -0.25 (-0.33%) As of 09:43 AM Eastern This is a fair market value price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestSustainabilityTrendsBuy This Stock VOYA vs. BHF, WTFC, AMP, CNO, EQH, FNB, MET, PFG, PRU, and SFShould you be buying Voya Financial stock or one of its competitors? The main competitors of Voya Financial include Brighthouse Financial (BHF), Wintrust Financial (WTFC), Ameriprise Financial (AMP), CNO Financial Group (CNO), Equitable (EQH), F.N.B. (FNB), MetLife (MET), Principal Financial Group (PFG), Prudential Financial (PRU), and Stifel Financial (SF). These companies are all part of the "finance" sector. Voya Financial vs. Its Competitors Brighthouse Financial Wintrust Financial Ameriprise Financial CNO Financial Group Equitable F.N.B. MetLife Principal Financial Group Prudential Financial Stifel Financial Brighthouse Financial (NASDAQ:BHF) and Voya Financial (NYSE:VOYA) are both mid-cap finance companies, but which is the better stock? We will compare the two businesses based on the strength of their profitability, earnings, media sentiment, analyst recommendations, dividends, risk, institutional ownership and valuation. Which has more volatility and risk, BHF or VOYA? Brighthouse Financial has a beta of 0.86, suggesting that its stock price is 14% less volatile than the S&P 500. Comparatively, Voya Financial has a beta of 0.98, suggesting that its stock price is 2% less volatile than the S&P 500. Which has stronger earnings & valuation, BHF or VOYA? Voya Financial has higher revenue and earnings than Brighthouse Financial. Brighthouse Financial is trading at a lower price-to-earnings ratio than Voya Financial, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioBrighthouse Financial$4.72B0.59$388M$9.245.26Voya Financial$8.05B0.90$667M$5.0015.00 Does the media prefer BHF or VOYA? In the previous week, Voya Financial had 2 more articles in the media than Brighthouse Financial. MarketBeat recorded 11 mentions for Voya Financial and 9 mentions for Brighthouse Financial. Voya Financial's average media sentiment score of 1.18 beat Brighthouse Financial's score of 0.64 indicating that Voya Financial is being referred to more favorably in the news media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Brighthouse Financial 2 Very Positive mention(s) 1 Positive mention(s) 5 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Voya Financial 5 Very Positive mention(s) 2 Positive mention(s) 3 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Do analysts recommend BHF or VOYA? Brighthouse Financial currently has a consensus target price of $59.89, suggesting a potential upside of 23.20%. Voya Financial has a consensus target price of $83.80, suggesting a potential upside of 11.73%. Given Brighthouse Financial's higher possible upside, analysts plainly believe Brighthouse Financial is more favorable than Voya Financial.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Brighthouse Financial 2 Sell rating(s) 5 Hold rating(s) 1 Buy rating(s) 1 Strong Buy rating(s) 2.11Voya Financial 1 Sell rating(s) 3 Hold rating(s) 7 Buy rating(s) 0 Strong Buy rating(s) 2.55 Do institutionals and insiders hold more shares of BHF or VOYA? 81.2% of Brighthouse Financial shares are held by institutional investors. Comparatively, 96.1% of Voya Financial shares are held by institutional investors. 1.4% of Brighthouse Financial shares are held by company insiders. Comparatively, 1.4% of Voya Financial shares are held by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company is poised for long-term growth. Is BHF or VOYA more profitable? Brighthouse Financial has a net margin of 10.24% compared to Voya Financial's net margin of 6.73%. Brighthouse Financial's return on equity of 21.06% beat Voya Financial's return on equity.Company Net Margins Return on Equity Return on Assets Brighthouse Financial10.24% 21.06% 0.47% Voya Financial 6.73%13.72%0.51% SummaryVoya Financial beats Brighthouse Financial on 11 of the 17 factors compared between the two stocks. Get Voya Financial News Delivered to You Automatically Sign up to receive the latest news and ratings for VOYA and its competitors with MarketBeat's FREE daily newsletter. Subscribe Now View SMS TermsBy entering your phone number and clicking the sign-up button, you agree to receive periodic text messages from MarketBeat at the phone number you submitted, including texts that may be sent using an automatic telephone dialing system. Message and data rates may apply. Message frequency will vary. Messages will consist of stock alerts, news stories, and partner advertisements/offers. Consent is not a condition of the purchase of any goods or services. Text HELP for help/customer support. Unsubscribe at any time by replying "STOP" to any text message that you receive from MarketBeat or by visiting our mailing preferences page. Read our full terms of service and privacy policy. New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding VOYA and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart VOYA vs. The Competition Export to ExcelMetricVoya FinancialINS IndustryFinance SectorNYSE ExchangeMarket Cap$7.27B$15.04B$12.73B$22.14BDividend Yield2.39%2.87%5.52%3.57%P/E Ratio15.009.7330.3029.64Price / Sales0.901.5230.2595.37Price / Cash8.738.5522.6624.65Price / Book1.251.382.294.61Net Income$667M$1.16B$1.02B$1.01B7 Day Performance0.89%-0.39%0.24%-0.14%1 Month Performance-0.96%-0.54%0.28%2.28%1 Year Performance-4.40%3.25%539.35%14.59% Voya Financial Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)VOYAVoya Financial4.9664 of 5 stars$74.83-0.4%$83.80+12.0%-5.3%$7.28B$8.05B15.1010,000News CoveragePositive NewsAnalyst ForecastBHFBrighthouse Financial4.6317 of 5 stars$54.58-2.1%$59.67+9.3%+9.2%$3.12B$4.72B5.911,400Analyst ForecastWTFCWintrust Financial4.8692 of 5 stars$132.56-1.1%$148.64+12.1%+23.9%$8.87B$3.97B12.545,903Analyst ForecastAMPAmeriprise Financial4.676 of 5 stars$499.03-0.1%$544.50+9.1%+3.4%$47.04B$17.26B15.5313,600Positive NewsCNOCNO Financial Group4.5209 of 5 stars$39.47-1.5%$43.40+10.0%+17.1%$3.83B$4.45B14.563,500EQHEquitable4.1354 of 5 stars$52.25-0.3%$64.55+23.5%+19.2%$15.65B$12.44B42.148,000Positive NewsAnalyst ForecastFNBF.N.B.4.7311 of 5 stars$16.06-1.1%$18.64+16.1%+18.6%$5.77B$2.57B12.544,280METMetLife4.9371 of 5 stars$82.01+0.5%$94.64+15.4%-0.3%$54.54B$70.99B13.9045,000Dividend AnnouncementAnalyst ForecastPFGPrincipal Financial Group4.004 of 5 stars$82.47-0.2%$86.90+5.4%-2.5%$18.37B$15.13B12.3519,300Positive NewsAnalyst ForecastPRUPrudential Financial4.8999 of 5 stars$103.73-0.7%$122.08+17.7%-13.9%$36.51B$68.05B23.0038,196Positive NewsAnalyst ForecastSFStifel Financial4.6382 of 5 stars$114.77+0.1%$115.78+0.9%+15.8%$11.73B$4.97B22.249,000Analyst Upgrade Related Companies and Tools Related Companies Brighthouse Financial Competitors Wintrust Financial Competitors Ameriprise Financial Competitors CNO Financial Group Competitors Equitable Competitors F.N.B. 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