Zhihu (ZH) Competitors

Zhihu (NYSE:ZH) and OLO (NYSE:OLO) are both small-cap computer and technology companies, but which is the better investment? We will contrast the two businesses based on the strength of their media sentiment, valuation, analyst recommendations, profitability, earnings, dividends, risk and institutional ownership.

Do institutionals & insiders have more ownership in ZH or OLO?

28.9% of Zhihu shares are owned by institutional investors. Comparatively, 93.4% of OLO shares are owned by institutional investors. 13.6% of Zhihu shares are owned by company insiders. Comparatively, 38.4% of OLO shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.

Does the media prefer ZH or OLO?

In the previous week, Zhihu had 2 more articles in the media than OLO. MarketBeat recorded 2 mentions for Zhihu and 0 mentions for OLO. Zhihu's average media sentiment score of 0.86 beat OLO's score of 0.00 indicating that Zhihu is being referred to more favorably in the media.

Company	Overall Sentiment
Zhihu	Positive
OLO	Neutral

Which has higher valuation & earnings, ZH or OLO?

OLO has lower revenue, but higher earnings than Zhihu. Zhihu is trading at a lower price-to-earnings ratio than OLO, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Zhihu	$493.05M	0.86	-$23.54M	$0.22	22.09
OLO	$314.33M	5.53	-$900K	$0.36	28.50

Do analysts prefer ZH or OLO?

Zhihu presently has a consensus target price of $4.70, indicating a potential downside of 3.29%. OLO has a consensus target price of $10.17, indicating a potential downside of 0.91%. Given OLO's higher possible upside, analysts plainly believe OLO is more favorable than Zhihu.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Zhihu	0 Sell rating(s)	1 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	2.50
OLO	0 Sell rating(s)	4 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	2.00

Which has more risk and volatility, ZH or OLO?

Zhihu has a beta of 0.24, indicating that its stock price is 76% less volatile than the S&P 500. Comparatively, OLO has a beta of 1.58, indicating that its stock price is 58% more volatile than the S&P 500.

Is ZH or OLO more profitable?

Zhihu has a net margin of 4.34% compared to OLO's net margin of -0.28%. Zhihu's return on equity of 3.24% beat OLO's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Zhihu	4.34%	3.24%	2.36%
OLO	-0.28%	2.13%	1.93%

Summary

Zhihu and OLO tied by winning 8 of the 16 factors compared between the two stocks.