Alphabet Inc. $GOOGL Shares Sold by Florida Trust Wealth Management Co

Key Points

• Florida Trust Wealth Management cut its stake in Alphabet by 5.3% in Q4, selling 10,288 shares and leaving it with 183,947 shares valued at $57.575 million (about 1.6% of the firm's holdings).
• Wall Street sentiment is broadly constructive — MarketBeat shows a “Moderate Buy” consensus with an average price target of $367.06, and several firms raised ratings/targets citing AI catalysts like the Broadcom–Google agreement and partnerships with Anthropic.
• Insider selling is notable: CEO Sundar Pichai sold 32,500 shares (~$10.0M) and insiders have sold about 2,068,744 shares worth $104.5M in the last three months; Alphabet also pays a quarterly dividend of $0.21 (annualized $0.84, yield 0.3%).

Florida Trust Wealth Management Co lessened its stake in shares of Alphabet Inc. (NASDAQ:GOOGL - Free Report) by 5.3% in the 4th quarter, according to the company in its most recent Form 13F filing with the Securities and Exchange Commission (SEC). The firm owned 183,947 shares of the information services provider's stock after selling 10,288 shares during the quarter. Alphabet accounts for about 1.6% of Florida Trust Wealth Management Co's holdings, making the stock its 13th biggest holding. Florida Trust Wealth Management Co's holdings in Alphabet were worth $57,575,000 as of its most recent filing with the Securities and Exchange Commission (SEC).

A number of other institutional investors and hedge funds have also made changes to their positions in GOOGL. Members Trust Co boosted its position in shares of Alphabet by 0.5% during the 4th quarter. Members Trust Co now owns 6,434 shares of the information services provider's stock worth $2,014,000 after purchasing an additional 31 shares during the period. Lifelong Wealth Advisors Inc. raised its position in Alphabet by 1.9% in the fourth quarter. Lifelong Wealth Advisors Inc. now owns 1,728 shares of the information services provider's stock valued at $541,000 after purchasing an additional 33 shares during the period. White Wing Wealth Management lifted its stake in Alphabet by 2.9% during the fourth quarter. White Wing Wealth Management now owns 1,155 shares of the information services provider's stock worth $362,000 after purchasing an additional 33 shares in the last quarter. Quantum Financial Advisors LLC lifted its stake in Alphabet by 0.3% during the fourth quarter. Quantum Financial Advisors LLC now owns 11,799 shares of the information services provider's stock worth $3,693,000 after purchasing an additional 34 shares in the last quarter. Finally, MRA Advisory Group boosted its position in shares of Alphabet by 2.7% during the fourth quarter. MRA Advisory Group now owns 1,310 shares of the information services provider's stock worth $410,000 after buying an additional 35 shares during the period. 40.03% of the stock is owned by hedge funds and other institutional investors.

Wall Street Analyst Weigh In

A number of brokerages have recently weighed in on GOOGL. The Goldman Sachs Group reaffirmed a "buy" rating and issued a $375.00 price objective (up from $330.00) on shares of Alphabet in a research note on Tuesday, January 13th. DA Davidson increased their target price on Alphabet from $300.00 to $310.00 and gave the stock a "neutral" rating in a research note on Thursday, February 5th. Robert W. Baird raised their target price on Alphabet from $375.00 to $380.00 and gave the company an "outperform" rating in a report on Friday, March 6th. China Renaissance lifted their target price on Alphabet from $330.00 to $400.00 and gave the company a "buy" rating in a research report on Friday, February 6th. Finally, Raymond James Financial upgraded shares of Alphabet from a "moderate buy" rating to a "strong-buy" rating in a research note on Thursday, January 22nd. Three analysts have rated the stock with a Strong Buy rating, forty-four have assigned a Buy rating and four have issued a Hold rating to the company's stock. According to MarketBeat.com, the stock currently has an average rating of "Moderate Buy" and an average price target of $367.06.

Alphabet News Summary

Here are the key news stories impacting Alphabet this week:

• Positive Sentiment: UBS and other analysts pointed to the extended Broadcom–Google agreement as easing investor concerns about TPU supply and long-term AI infrastructure continuity—this reduces a key operational risk for Google’s cloud/AI growth story. Broadcom deal with Google signals stronger AI demand but long-term risks remain: UBS
• Positive Sentiment: Citi put Alphabet on a 90-day “upside Catalyst Watch,” flagging a cluster of product, event and AI-related catalysts that could lift the stock into July—an institutional signal that near-term momentum may continue. Citi is bullish on Google stock in near term ahead of several catalysts
• Positive Sentiment: Anthropic’s expanding partnership with Broadcom and Alphabet on custom AI chips reinforces Google’s role as an AI infrastructure provider and supports upside for TPU monetization opportunities. Did Anthropic, Alphabet, and Broadcom Just Say Checkmate to Nvidia?
• Positive Sentiment: High‑profile investors continue to add to positions (Stanley Druckenmiller materially increased his Alphabet stake), a demand signal that can support price momentum. Stanley Druckenmiller Made 1 Huge Bet That Still Looks Attractive Today and Cut 2 Top Positions
• Neutral Sentiment: Mixed analyst moves and price-target changes: some firms raised/maintained bullish targets while others trimmed forecasts—keeps sentiment constructive but highlights divergent views on upside magnitude. Benzinga
• Neutral Sentiment: Product and ecosystem activity ahead of Google Cloud Next (partners showcasing AI-native tools) supports ongoing enterprise demand narratives but is incremental vs. headline catalysts. groundcover Showcases AI-Native Observability at Google Cloud Next 2026
• Negative Sentiment: Antitrust risk resurfaced as rival app store Aptoide sued Google alleging monopoly over Android app distribution and billing—this could increase legal and regulatory scrutiny, potentially leading to fines or business changes if it gains traction. Google sued by rival app store Aptoide over alleged monopoly
• Negative Sentiment: Competitive pressure in advertising: reports project Meta could overtake Google in global digital-ad revenue this year, and Meta’s new Muse Spark model is reinvigorating its ad-product momentum—both trends pose downside risk to Google’s core ad growth. Meta poised to surpass Google in digital ad revenue for first time, report says
• Negative Sentiment: Ad-quality and fraud concerns (new “pushpaganda” scam) highlight ongoing risks to user trust and publisher/advertiser effectiveness on Google surfaces, which could pressure monetization if widespread. HUMAN’s Satori Researchers Identify Novel Ad Fraud and Scareware Threat, Pushpaganda

Alphabet Trading Up 3.6%

NASDAQ:GOOGL opened at $332.82 on Wednesday. The firm has a market cap of $4.03 trillion, a PE ratio of 30.79, a price-to-earnings-growth ratio of 1.98 and a beta of 1.12. The stock has a fifty day moving average price of $306.27 and a 200 day moving average price of $300.18. Alphabet Inc. has a 12-month low of $146.10 and a 12-month high of $349.00. The company has a current ratio of 2.01, a quick ratio of 2.01 and a debt-to-equity ratio of 0.11.

Alphabet (NASDAQ:GOOGL - Get Free Report) last issued its quarterly earnings results on Wednesday, February 4th. The information services provider reported $2.82 earnings per share for the quarter, topping the consensus estimate of $2.57 by $0.25. The company had revenue of $113.83 billion for the quarter, compared to the consensus estimate of $111.24 billion. Alphabet had a return on equity of 35.01% and a net margin of 32.81%. Sell-side analysts anticipate that Alphabet Inc. will post 8.9 earnings per share for the current fiscal year.

Alphabet Announces Dividend

The business also recently disclosed a quarterly dividend, which was paid on Monday, March 16th. Stockholders of record on Monday, March 9th were given a dividend of $0.21 per share. The ex-dividend date of this dividend was Monday, March 9th. This represents a $0.84 dividend on an annualized basis and a dividend yield of 0.3%. Alphabet's payout ratio is currently 7.77%.

Insider Activity

In related news, Director John L. Hennessy sold 1,050 shares of the firm's stock in a transaction that occurred on Monday, March 16th. The shares were sold at an average price of $303.41, for a total value of $318,580.50. Following the sale, the director owned 4,631 shares of the company's stock, valued at $1,405,091.71. This trade represents a 18.48% decrease in their ownership of the stock. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which is available through this hyperlink. Also, CEO Sundar Pichai sold 32,500 shares of Alphabet stock in a transaction that occurred on Wednesday, March 18th. The stock was sold at an average price of $307.89, for a total transaction of $10,006,425.00. Following the completion of the transaction, the chief executive officer owned 1,642,060 shares of the company's stock, valued at $505,573,853.40. This represents a 1.94% decrease in their position. Additional details regarding this sale are available in the official SEC disclosure. In the last three months, insiders sold 2,068,744 shares of company stock valued at $104,505,914. 11.55% of the stock is owned by corporate insiders.

Alphabet Profile

Alphabet Inc is the holding company created in 2015 to organize Google and a portfolio of businesses developing technologies beyond Google's core internet services. Its principal operations are led by Google, which builds and operates consumer-facing products such as Google Search, YouTube, Android, Chrome, Gmail, Google Maps and Google Workspace, as well as advertising platforms (Google Ads and AdSense) that historically generate the majority of its revenue. Google also develops consumer hardware (Pixel phones, Nest smart-home devices, Chromecast) and developer and distribution platforms such as Google Play.

Beyond Google's consumer and advertising businesses, Alphabet invests in enterprise and infrastructure offerings through Google Cloud, which provides cloud computing, data analytics and productivity services to businesses and institutions.

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