Amazon.com, Inc. $AMZN is BNC Wealth Management LLC's 2nd Largest Position

Key Points

• BNC trimmed its position in Amazon by 6.1% in Q4 and now holds 111,706 shares—about 6.6% of its portfolio and the firm's 2nd largest position, valued at roughly $25.78 million.
• Strategic developments (an expanded multi‑billion Anthropic deal) and multiple analyst upgrades are boosting AWS revenue visibility and bullish sentiment, though the AI push brings heavy capex and operating‑spend risks and regulatory/legal exposure could be a headwind.
• Insider selling is notable: CEO Andy Jassy sold 31,000 shares under a 10b5‑1 plan for about $7.9 million, and insiders disposed of ~124,186 shares (~$27.8M) last quarter; institutional investors own roughly 72.2% of the stock while insiders hold 9.7%.

BNC Wealth Management LLC trimmed its position in shares of Amazon.com, Inc. (NASDAQ:AMZN - Free Report) by 6.1% in the 4th quarter, according to its most recent disclosure with the SEC. The institutional investor owned 111,706 shares of the e-commerce giant's stock after selling 7,286 shares during the quarter. Amazon.com makes up approximately 6.6% of BNC Wealth Management LLC's investment portfolio, making the stock its 2nd largest position. BNC Wealth Management LLC's holdings in Amazon.com were worth $25,784,000 at the end of the most recent quarter.

Several other hedge funds have also recently added to or reduced their stakes in the company. Fairway Wealth LLC boosted its stake in Amazon.com by 113.2% during the 3rd quarter. Fairway Wealth LLC now owns 113 shares of the e-commerce giant's stock worth $25,000 after purchasing an additional 60 shares during the last quarter. Sellwood Investment Partners LLC acquired a new stake in Amazon.com during the 3rd quarter worth $27,000. Bridge Generations Wealth Management LLC boosted its stake in Amazon.com by 2,330.0% during the 3rd quarter. Bridge Generations Wealth Management LLC now owns 243 shares of the e-commerce giant's stock worth $53,000 after purchasing an additional 233 shares during the last quarter. Cooksen Wealth LLC boosted its stake in Amazon.com by 23.5% during the 2nd quarter. Cooksen Wealth LLC now owns 247 shares of the e-commerce giant's stock worth $54,000 after purchasing an additional 47 shares during the last quarter. Finally, PayPay Securities Corp boosted its stake in Amazon.com by 62.3% during the 3rd quarter. PayPay Securities Corp now owns 250 shares of the e-commerce giant's stock worth $55,000 after purchasing an additional 96 shares during the last quarter. 72.20% of the stock is owned by institutional investors and hedge funds.

Trending Headlines about Amazon.com

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: Expanded Anthropic partnership boosts long‑term AWS revenue visibility — Amazon announced a multi‑billion dollar investment and an Anthropic commitment that analysts frame as locking in >$100B of future AWS demand, supporting cloud growth and the AI narrative. Read More.
• Positive Sentiment: Multiple analyst upgrades/price‑target raises (BMO, Bernstein, UBS, Arete, others) are reinforcing bullish sentiment and providing near‑term support ahead of earnings. Read More.
• Positive Sentiment: New healthcare revenue stream: Amazon launched a nationwide GLP‑1 weight‑loss program via One Medical + Amazon Pharmacy, which could create recurring pharmacy/clinic revenue and broaden growth beyond retail and cloud. Read More.
• Neutral Sentiment: CEO Andy Jassy executed a pre‑arranged 10b5‑1 sale of 31,000 shares — a routine diversification event that is not an obvious signal on fundamentals. Read More.
• Neutral Sentiment: Internal reorg: Amazon is stripping traditional job titles in some units and using "builder" labels — signals of cultural/operational change but limited direct near‑term revenue impact. Read More.
• Negative Sentiment: Regulatory/legal risk resurfaced after California’s attorney general said unsealed filings show Amazon pressured retailers to raise prices — this could trigger fines, remedies or protracted litigation if allegations proceed. Read More.
• Negative Sentiment: Profitability/capex concerns: while the Anthropic/AWS deals lift revenue visibility, analysts warn the AI push requires massive capex and operating spend that could pressure near‑term margins and free cash flow. Read More.
• Negative Sentiment: Retail competition intensifies — Walmart/Sam’s Club rolling out faster delivery options and decision‑layer competition (shopping AI/assistants) could compress retail margins and slow unit growth. Read More.

Insiders Place Their Bets

In other news, CEO Andrew R. Jassy sold 31,000 shares of Amazon.com stock in a transaction on Friday, April 17th. The stock was sold at an average price of $255.00, for a total value of $7,905,000.00. Following the completion of the sale, the chief executive officer directly owned 2,207,118 shares of the company's stock, valued at approximately $562,815,090. The trade was a 1.39% decrease in their ownership of the stock. The sale was disclosed in a filing with the SEC, which can be accessed through this hyperlink. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, SVP David Zapolsky sold 10,649 shares of Amazon.com stock in a transaction on Tuesday, February 24th. The shares were sold at an average price of $205.43, for a total value of $2,187,624.07. Following the completion of the sale, the senior vice president directly owned 41,190 shares of the company's stock, valued at $8,461,661.70. The trade was a 20.54% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. Over the last quarter, insiders have sold 124,186 shares of company stock worth $27,826,739. Corporate insiders own 9.70% of the company's stock.

Amazon.com Stock Performance

Shares of Amazon.com stock opened at $255.08 on Friday. Amazon.com, Inc. has a 52 week low of $178.85 and a 52 week high of $258.79. The business's fifty day simple moving average is $217.54 and its 200-day simple moving average is $225.95. The firm has a market cap of $2.74 trillion, a PE ratio of 35.58, a price-to-earnings-growth ratio of 1.91 and a beta of 1.38. The company has a quick ratio of 0.88, a current ratio of 1.05 and a debt-to-equity ratio of 0.16.

Amazon.com (NASDAQ:AMZN - Get Free Report) last announced its quarterly earnings results on Thursday, February 5th. The e-commerce giant reported $1.95 EPS for the quarter, missing the consensus estimate of $1.97 by ($0.02). Amazon.com had a net margin of 10.83% and a return on equity of 21.87%. The business had revenue of $213.39 billion during the quarter, compared to analyst estimates of $211.02 billion. During the same period last year, the company earned $1.86 EPS. The business's revenue for the quarter was up 13.6% on a year-over-year basis. Equities analysts forecast that Amazon.com, Inc. will post 7.72 earnings per share for the current year.

Analyst Ratings Changes

Several equities research analysts have issued reports on the stock. DA Davidson reaffirmed a "neutral" rating and set a $175.00 target price (down from $300.00) on shares of Amazon.com in a research note on Friday, February 6th. JPMorgan Chase & Co. boosted their price objective on Amazon.com from $265.00 to $280.00 and gave the stock an "overweight" rating in a research note on Wednesday, March 25th. Piper Sandler reissued an "overweight" rating and set a $260.00 price objective (down from $300.00) on shares of Amazon.com in a research note on Friday, February 6th. Stifel Nicolaus lowered their price objective on Amazon.com from $300.00 to $294.00 and set a "buy" rating on the stock in a research note on Monday, April 13th. Finally, Needham & Company LLC reissued a "buy" rating and set a $265.00 price objective on shares of Amazon.com in a research note on Tuesday, March 17th. One investment analyst has rated the stock with a Strong Buy rating, fifty-four have assigned a Buy rating and four have given a Hold rating to the stock. According to data from MarketBeat.com, the company has an average rating of "Moderate Buy" and an average target price of $288.91.

Amazon.com Profile

Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.

Key businesses and offerings include Amazon's online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.

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