Apella Capital LLC Buys 5,837 Shares of Amazon.com, Inc. $AMZN

Key Points

• Apella Capital LLC raised its Amazon stake by 14.8%, buying 5,837 shares to hold 45,356 shares valued at about $10.47 million, and institutional investors now own roughly 72.20% of AMZN.
• Company insiders sold 93,186 shares worth about $19.92 million over the last quarter, including CEO Douglas Herrington (20,500 shares) and Andrew Jassy (19,872 shares), leaving insiders with about 10.80% ownership.
• Amazon reported $1.95 EPS (missing estimates by $0.02) with revenue up 13.6% to $213.39 billion, a market cap near $2.69 trillion and a P/E of ~34.95, while analysts hold a consensus "Moderate Buy" with an average target of $287.38.

Apella Capital LLC raised its position in shares of Amazon.com, Inc. (NASDAQ:AMZN) by 14.8% in the 4th quarter, according to the company in its most recent Form 13F filing with the Securities and Exchange Commission. The firm owned 45,356 shares of the e-commerce giant's stock after purchasing an additional 5,837 shares during the period. Apella Capital LLC's holdings in Amazon.com were worth $10,469,000 as of its most recent filing with the Securities and Exchange Commission.

Other institutional investors and hedge funds have also bought and sold shares of the company. Fairway Wealth LLC grew its holdings in Amazon.com by 113.2% during the third quarter. Fairway Wealth LLC now owns 113 shares of the e-commerce giant's stock valued at $25,000 after purchasing an additional 60 shares during the period. Sellwood Investment Partners LLC purchased a new position in shares of Amazon.com in the third quarter worth about $27,000. Bridge Generations Wealth Management LLC increased its stake in shares of Amazon.com by 2,330.0% in the third quarter. Bridge Generations Wealth Management LLC now owns 243 shares of the e-commerce giant's stock worth $53,000 after purchasing an additional 233 shares in the last quarter. Cooksen Wealth LLC increased its stake in shares of Amazon.com by 23.5% in the second quarter. Cooksen Wealth LLC now owns 247 shares of the e-commerce giant's stock worth $54,000 after purchasing an additional 47 shares in the last quarter. Finally, PayPay Securities Corp increased its stake in shares of Amazon.com by 62.3% in the third quarter. PayPay Securities Corp now owns 250 shares of the e-commerce giant's stock worth $55,000 after purchasing an additional 96 shares in the last quarter. 72.20% of the stock is owned by institutional investors.

Amazon.com Price Performance

AMZN stock opened at $250.56 on Monday. The firm has a 50 day moving average of $213.76 and a 200-day moving average of $225.14. The company has a current ratio of 1.05, a quick ratio of 0.88 and a debt-to-equity ratio of 0.16. Amazon.com, Inc. has a 12 month low of $165.29 and a 12 month high of $258.60. The firm has a market capitalization of $2.69 trillion, a P/E ratio of 34.95, a price-to-earnings-growth ratio of 1.88 and a beta of 1.38.

Amazon.com (NASDAQ:AMZN - Get Free Report) last released its quarterly earnings data on Thursday, February 5th. The e-commerce giant reported $1.95 EPS for the quarter, missing analysts' consensus estimates of $1.97 by ($0.02). Amazon.com had a net margin of 10.83% and a return on equity of 21.87%. The firm had revenue of $213.39 billion during the quarter, compared to the consensus estimate of $211.02 billion. During the same quarter last year, the business posted $1.86 earnings per share. Amazon.com's revenue was up 13.6% compared to the same quarter last year. As a group, sell-side analysts predict that Amazon.com, Inc. will post 6.31 earnings per share for the current fiscal year.

Insiders Place Their Bets

In other Amazon.com news, CEO Douglas J. Herrington sold 20,500 shares of the business's stock in a transaction that occurred on Tuesday, April 14th. The shares were sold at an average price of $245.00, for a total value of $5,022,500.00. Following the completion of the transaction, the chief executive officer owned 499,861 shares of the company's stock, valued at $122,465,945. The trade was a 3.94% decrease in their position. The transaction was disclosed in a filing with the Securities & Exchange Commission, which is available at this hyperlink. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, CEO Andrew R. Jassy sold 19,872 shares of the business's stock in a transaction that occurred on Monday, February 23rd. The stock was sold at an average price of $205.18, for a total transaction of $4,077,336.96. Following the completion of the transaction, the chief executive officer directly owned 2,238,118 shares of the company's stock, valued at approximately $459,217,051.24. This represents a 0.88% decrease in their position. Additional details regarding this sale are available in the official SEC disclosure. Over the last quarter, insiders have sold 93,186 shares of company stock worth $19,921,739. 10.80% of the stock is owned by corporate insiders.

Analyst Ratings Changes

Several equities analysts have recently weighed in on the stock. William Blair reiterated an "outperform" rating on shares of Amazon.com in a research note on Thursday, April 9th. TD Cowen reiterated a "buy" rating and issued a $300.00 target price on shares of Amazon.com in a research note on Thursday. Arete Research lifted their target price on shares of Amazon.com from $283.00 to $285.00 and gave the stock a "buy" rating in a research note on Wednesday, February 11th. Stifel Nicolaus reduced their target price on shares of Amazon.com from $300.00 to $294.00 and set a "buy" rating for the company in a research note on Monday, April 13th. Finally, Wedbush reduced their target price on shares of Amazon.com from $340.00 to $300.00 and set an "outperform" rating for the company in a research note on Friday, February 6th. One investment analyst has rated the stock with a Strong Buy rating, fifty-four have given a Buy rating and four have given a Hold rating to the stock. According to MarketBeat, Amazon.com presently has a consensus rating of "Moderate Buy" and an average target price of $287.38.

Amazon.com News Summary

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: Market sentiment has flipped positive on Amazon as investors focus on AWS’s AI-driven growth and the stock briefly touched record territory. Read More.
• Positive Sentiment: Amazon’s acquisition of Globalstar (satellite connectivity) is being viewed as strategic for its LEO/satellite ambitions (Project Kuiper/complementary assets), helping re-rate the stock. Read More.
• Positive Sentiment: AWS continues to land high‑profile customers (media/AI wins), reinforcing the enterprise AI revenue runway that underpins multiple expansion. Read More.
• Positive Sentiment: Multiple analysts and notable investors are raising targets or adding to positions (Truist, JPMorgan commentary and public buys), supporting momentum and sentiment. Read More.
• Positive Sentiment: Operational tailwind: NiSource expanded power agreements to accelerate energy delivery to Amazon data centers, easing one constraint on AWS capacity growth. Read More.
• Neutral Sentiment: Company initiatives beyond core cloud/retail — e.g., longer theatrical runs for content and investments in energy/space through affiliates — signal diversification but are longer‑term revenue drivers. Read More.
• Neutral Sentiment: Insider activity: CEO Douglas Herrington sold shares under a prearranged 10b5‑1 plan (disclosed sale), which is normal for planned programs but will be watched by some investors. Read More.
• Negative Sentiment: Marketplace friction: hundreds of large third‑party sellers staged a one‑day ad boycott over payout and ad‑payment changes and Amazon introduced fuel surcharges in some regions — a reputational and near‑term revenue risk for retail and ad businesses. Read More.
• Negative Sentiment: Valuation/technical caution: some analysts and market commentators flagged the stock as overbought after the rally, warning of a possible pullback despite the strategic positives. Read More.

About Amazon.com

Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.

Key businesses and offerings include Amazon's online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.

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