Wayfair Inc. (NYSE:W) Given Average Recommendation of "Moderate Buy" by Brokerages

Key Points

• Wall Street sentiment remains positive: Wayfair has a consensus rating of “Moderate Buy” from 30 analysts, with an average 1-year target price of about $99.68. The breakdown includes 18 buy ratings, 10 holds, 1 sell, and 1 strong buy.
• Wayfair is expanding its physical retail footprint: The company opened its first smaller-format store in Columbus, Ohio, and announced plans for a large-format store in Princeton, New Jersey. These moves signal a continued push into omnichannel retail and broader customer reach.
• Recent financial results were mixed but showed revenue growth: Wayfair reported quarterly EPS of $0.26, matching estimates, while revenue of $2.93 billion topped forecasts and rose 7.4% year over year. However, profitability remained weak, with negative net margin and return on equity.

Wayfair Inc. (NYSE:W - Get Free Report) has received a consensus rating of "Moderate Buy" from the thirty ratings firms that are currently covering the stock, MarketBeat reports. One research analyst has rated the stock with a sell rating, ten have assigned a hold rating, eighteen have assigned a buy rating and one has given a strong buy rating to the company. The average 1-year target price among analysts that have issued a report on the stock in the last year is $99.6786.

W has been the subject of several analyst reports. Canaccord Genuity Group dropped their target price on Wayfair from $125.00 to $115.00 and set a "buy" rating for the company in a report on Friday, May 1st. Citigroup dropped their price target on shares of Wayfair from $110.00 to $95.00 and set a "buy" rating for the company in a research note on Tuesday, May 19th. UBS Group dropped their price target on shares of Wayfair from $130.00 to $115.00 and set a "buy" rating for the company in a research note on Friday, May 1st. Needham & Company LLC dropped their price target on shares of Wayfair from $125.00 to $83.00 and set a "buy" rating for the company in a research note on Friday, May 1st. Finally, TD Cowen dropped their price target on shares of Wayfair from $88.00 to $75.00 and set a "hold" rating for the company in a research note on Thursday, April 30th.

More Wayfair News

Here are the key news stories impacting Wayfair this week:

• Positive Sentiment: Wayfair opened its first smaller-format store in Columbus, Ohio, adding another physical retail touchpoint that could broaden its customer reach and support sales growth. Wayfair opens first smaller-format store in Columbus, Ohio
• Positive Sentiment: The company also announced plans for a large-format store in Princeton, New Jersey, reinforcing its Northeast expansion strategy and signaling ongoing investment in omnichannel retail. Wayfair Expands Northeast Footprint with Princeton, New Jersey Store
• Positive Sentiment: Wayfair opened its first Ohio store at Polaris and highlighted grand-opening deals, which may help drive near-term traffic and raise brand visibility. Wayfair opens first Ohio store at Polaris, promises grand-opening deals
• Positive Sentiment: Multiple lifestyle/shopping features showcased low-priced Wayfair products, which can keep the retailer top-of-mind with consumers and support traffic to its site. Save 74% on the Modway Stopover lounge chair — now just $269 at Wayfair!
• Positive Sentiment: Another article highlighted Wayfair’s affordable home products for room upgrades, reinforcing the company’s value proposition for budget-conscious shoppers. 30 things from Wayfair to affordably upgrade your kid's room from drab to fun
• Neutral Sentiment: Coverage of a grand opening event for the new Columbus store is supportive but mostly informational, with limited direct impact on fundamentals. Grand opening event set for new Wayfair retail store in Columbus

Wayfair Trading Up 0.0%

Shares of NYSE W opened at $88.55 on Monday. Wayfair has a 12-month low of $47.21 and a 12-month high of $119.98. The stock has a market cap of $11.69 billion, a PE ratio of -37.84, a P/E/G ratio of 4.65 and a beta of 3.02. The company has a 50-day moving average of $71.83 and a 200 day moving average of $84.63.

Wayfair (NYSE:W - Get Free Report) last announced its quarterly earnings data on Thursday, April 30th. The company reported $0.26 earnings per share (EPS) for the quarter, meeting the consensus estimate of $0.26. The company had revenue of $2.93 billion during the quarter, compared to analysts' expectations of $2.89 billion. Wayfair had a negative net margin of 2.41% and a negative return on equity of 2.20%. Wayfair's revenue was up 7.4% compared to the same quarter last year. During the same quarter in the prior year, the company earned $0.10 EPS. On average, sell-side analysts forecast that Wayfair will post 0.63 EPS for the current fiscal year.

Insider Transactions at Wayfair

In other news, Director Steven Conine sold 112,861 shares of the stock in a transaction on Thursday, April 23rd. The stock was sold at an average price of $77.50, for a total transaction of $8,746,727.50. Following the completion of the transaction, the director directly owned 436,212 shares in the company, valued at approximately $33,806,430. This represents a 20.55% decrease in their position. The transaction was disclosed in a document filed with the SEC, which can be accessed through this hyperlink. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, CEO Niraj Shah sold 113,863 shares of the stock in a transaction on Thursday, April 23rd. The stock was sold at an average price of $77.49, for a total value of $8,823,243.87. Following the transaction, the chief executive officer owned 435,274 shares of the company's stock, valued at approximately $33,729,382.26. This represents a 20.73% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. In the last ninety days, insiders sold 248,048 shares of company stock worth $19,210,406. 18.44% of the stock is currently owned by company insiders.

Hedge Funds Weigh In On Wayfair

A number of hedge funds have recently modified their holdings of the business. Webster Bank N. A. purchased a new position in shares of Wayfair during the 4th quarter worth approximately $30,000. V Square Quantitative Management LLC purchased a new position in shares of Wayfair during the 4th quarter worth approximately $33,000. Piper Sandler & CO. purchased a new position in shares of Wayfair during the 4th quarter worth approximately $34,000. Havemeyer Place LP purchased a new position in shares of Wayfair during the 4th quarter worth approximately $39,000. Finally, EverSource Wealth Advisors LLC boosted its position in shares of Wayfair by 393.4% during the 2nd quarter. EverSource Wealth Advisors LLC now owns 819 shares of the company's stock worth $42,000 after purchasing an additional 653 shares during the period. 89.67% of the stock is currently owned by hedge funds and other institutional investors.

About Wayfair

Wayfair Inc NYSE: W is an e-commerce company focused on home furnishings and décor. Through its platform, Wayfair offers a broad assortment of furniture, lighting, home textiles, kitchenware and decorative accessories. The company's portfolio includes flagship sites such as Wayfair.com, as well as specialty retail brands like Joss & Main, AllModern, Birch Lane and Perigold, each catering to distinct design styles and price points.

Founded in 2002 by Niraj Shah and Steve Conine under the name CSN Stores, the business rebranded as Wayfair in 2011 and went public in 2014.

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