Axon Enterprise (AXON) Competitors $729.62 -3.37 (-0.46%) As of 07/11/2025 04:00 PM Eastern Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestTrendsBuy This Stock AXON vs. NOW, FTNT, CVLT, QLYS, AI, PRGS, MSFT, ORCL, TDG, and HEIShould you be buying Axon Enterprise stock or one of its competitors? The main competitors of Axon Enterprise include ServiceNow (NOW), Fortinet (FTNT), CommVault Systems (CVLT), Qualys (QLYS), C3.ai (AI), Progress Software (PRGS), Microsoft (MSFT), Oracle (ORCL), Transdigm Group (TDG), and Heico (HEI). Axon Enterprise vs. Its Competitors ServiceNow Fortinet CommVault Systems Qualys C3.ai Progress Software Microsoft Oracle Transdigm Group Heico ServiceNow (NYSE:NOW) and Axon Enterprise (NASDAQ:AXON) are both large-cap systems software companies, but which is the better business? We will contrast the two businesses based on the strength of their media sentiment, analyst recommendations, earnings, risk, valuation, profitability, institutional ownership and dividends. Which has more risk & volatility, NOW or AXON? ServiceNow has a beta of 0.94, indicating that its share price is 6% less volatile than the S&P 500. Comparatively, Axon Enterprise has a beta of 1.29, indicating that its share price is 29% more volatile than the S&P 500. Do institutionals and insiders believe in NOW or AXON? 87.2% of ServiceNow shares are owned by institutional investors. Comparatively, 79.1% of Axon Enterprise shares are owned by institutional investors. 0.4% of ServiceNow shares are owned by insiders. Comparatively, 4.4% of Axon Enterprise shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term. Do analysts recommend NOW or AXON? ServiceNow presently has a consensus price target of $1,068.23, indicating a potential upside of 13.99%. Axon Enterprise has a consensus price target of $699.55, indicating a potential downside of 4.12%. Given ServiceNow's stronger consensus rating and higher possible upside, research analysts clearly believe ServiceNow is more favorable than Axon Enterprise.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score ServiceNow 1 Sell rating(s) 2 Hold rating(s) 30 Buy rating(s) 2 Strong Buy rating(s) 2.94Axon Enterprise 1 Sell rating(s) 1 Hold rating(s) 11 Buy rating(s) 0 Strong Buy rating(s) 2.77 Is NOW or AXON more profitable? Axon Enterprise has a net margin of 14.86% compared to ServiceNow's net margin of 13.41%. ServiceNow's return on equity of 17.34% beat Axon Enterprise's return on equity.Company Net Margins Return on Equity Return on Assets ServiceNow13.41% 17.34% 8.38% Axon Enterprise 14.86%5.81%2.83% Which has higher valuation and earnings, NOW or AXON? ServiceNow has higher revenue and earnings than Axon Enterprise. ServiceNow is trading at a lower price-to-earnings ratio than Axon Enterprise, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioServiceNow$10.98B17.66$1.43B$7.36127.33Axon Enterprise$2.08B27.27$377.03M$4.14176.24 Does the media favor NOW or AXON? In the previous week, ServiceNow had 41 more articles in the media than Axon Enterprise. MarketBeat recorded 70 mentions for ServiceNow and 29 mentions for Axon Enterprise. Axon Enterprise's average media sentiment score of 1.44 beat ServiceNow's score of 1.21 indicating that Axon Enterprise is being referred to more favorably in the news media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment ServiceNow 53 Very Positive mention(s) 9 Positive mention(s) 3 Neutral mention(s) 3 Negative mention(s) 0 Very Negative mention(s) Positive Axon Enterprise 23 Very Positive mention(s) 2 Positive mention(s) 3 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive SummaryServiceNow beats Axon Enterprise on 11 of the 17 factors compared between the two stocks. Get Axon Enterprise News Delivered to You Automatically Sign up to receive the latest news and ratings for AXON and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding AXON and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart AXON vs. The Competition Export to ExcelMetricAxon EnterpriseAEROSP/DEF EQ IndustryAerospace SectorNASDAQ ExchangeMarket Cap$57.06B$17.04B$26.49B$9.10BDividend YieldN/A0.79%0.99%4.00%P/E Ratio176.24130.0782.1920.27Price / Sales27.277.036.6698.03Price / Cash263.1044.8734.7658.16Price / Book23.917.128.215.49Net Income$377.03M$266.64M$369.21M$250.45M7 Day Performance-8.28%1.18%1.93%4.79%1 Month Performance-5.88%6.46%5.11%7.68%1 Year Performance149.31%70.40%47.93%16.43% Axon Enterprise Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)AXONAxon Enterprise2.0911 of 5 stars$729.62-0.5%$699.55-4.1%+150.6%$57.06B$2.08B176.244,970Positive NewsHigh Trading VolumeNOWServiceNow4.5454 of 5 stars$1,034.26-1.0%$1,068.23+3.3%+25.1%$214.30B$10.98B140.6726,293Trending NewsAnalyst ForecastInsider TradeFTNTFortinet4.1637 of 5 stars$107.03+1.3%$105.62-1.3%+68.5%$82.18B$5.96B44.1914,138News CoveragePositive NewsAnalyst UpgradeCVLTCommVault Systems4.7025 of 5 stars$173.39-0.7%$182.86+5.5%+34.2%$7.73B$995.62M102.733,300News CoverageQLYSQualys2.3931 of 5 stars$148.20-1.2%$137.50-7.2%-4.6%$5.38B$607.57M30.292,400AIC3.ai3.6708 of 5 stars$25.14-2.4%$29.38+16.9%-11.8%$3.39B$389.06M-11.251,181Analyst UpgradePRGSProgress Software4.5859 of 5 stars$52.39-3.8%$75.17+43.5%-9.7%$2.25B$753.41M39.932,815Insider TradeMSFTMicrosoft4.438 of 5 stars$497.42-0.3%$524.71+5.5%+10.7%$3.70T$245.12B38.44228,000Trending NewsAnalyst UpgradeORCLOracle4.784 of 5 stars$232.97-1.8%$204.15-12.4%+61.4%$654.74B$57.40B53.71162,000Trending NewsAnalyst UpgradeInsider TradeTDGTransdigm Group3.4896 of 5 stars$1,525.71+0.2%$1,545.80+1.3%+22.8%$85.85B$8.39B51.6116,600Positive NewsAnalyst ForecastHEIHeico2.8191 of 5 stars$325.46+0.2%$292.36-10.2%+39.3%$45.33B$3.86B76.1510,000Positive NewsAnalyst Forecast Related Companies and Tools Related Companies ServiceNow Alternatives Fortinet Alternatives CommVault Systems Alternatives Qualys Alternatives C3.ai Alternatives Progress Software Alternatives Microsoft Alternatives Oracle Alternatives Transdigm Group Alternatives Heico Alternatives Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NASDAQ:AXON) was last updated on 7/12/2025 by MarketBeat.com Staff From Our PartnersThis Signal Only Flashes Once Every 4 Years – And It Just TriggeredThis same signal has appeared twice before in the past 8 years — both times, it kicked off major moves in cryp...Crypto Swap Profits | SponsoredI was wrong about TrumpI made a mistake. 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