First United (FUNC) Competitors $36.53 -0.01 (-0.03%) As of 11:23 AM Eastern This is a fair market value price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsHeadlinesInsider TradesOwnershipSEC FilingsShort InterestTrendsBuy This Stock FUNC vs. ATLC, BTBT, BHRB, FMBH, OSBC, LX, ESQ, SBSI, WYFI, and NBNShould you be buying First United stock or one of its competitors? The main competitors of First United include Atlanticus (ATLC), Bit Digital (BTBT), Burke & Herbert Financial Services (BHRB), First Mid Bancshares (FMBH), Old Second Bancorp (OSBC), LexinFintech (LX), Esquire Financial (ESQ), Southside Bancshares (SBSI), WhiteFiber (WYFI), and Northeast Bancorp (NBN). These companies are all part of the "banking" industry. First United vs. Its Competitors Atlanticus Bit Digital Burke & Herbert Financial Services First Mid Bancshares Old Second Bancorp LexinFintech Esquire Financial Southside Bancshares WhiteFiber Northeast Bancorp First United (NASDAQ:FUNC) and Atlanticus (NASDAQ:ATLC) are both small-cap finance companies, but which is the superior business? We will contrast the two businesses based on the strength of their analyst recommendations, media sentiment, profitability, earnings, institutional ownership, valuation, dividends and risk. Is FUNC or ATLC more profitable? First United has a net margin of 20.53% compared to Atlanticus' net margin of 8.51%. Atlanticus' return on equity of 24.20% beat First United's return on equity.Company Net Margins Return on Equity Return on Assets First United20.53% 13.05% 1.21% Atlanticus 8.51%24.20%3.72% Do insiders and institutionals believe in FUNC or ATLC? 33.3% of First United shares are owned by institutional investors. Comparatively, 14.2% of Atlanticus shares are owned by institutional investors. 7.9% of First United shares are owned by insiders. Comparatively, 51.8% of Atlanticus shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term. Which has more volatility & risk, FUNC or ATLC? First United has a beta of 0.7, suggesting that its share price is 30% less volatile than the S&P 500. Comparatively, Atlanticus has a beta of 2.15, suggesting that its share price is 115% more volatile than the S&P 500. Do analysts recommend FUNC or ATLC? First United currently has a consensus price target of $42.00, indicating a potential upside of 14.97%. Atlanticus has a consensus price target of $76.60, indicating a potential upside of 39.82%. Given Atlanticus' higher possible upside, analysts clearly believe Atlanticus is more favorable than First United.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score First United 0 Sell rating(s) 0 Hold rating(s) 2 Buy rating(s) 0 Strong Buy rating(s) 3.00Atlanticus 0 Sell rating(s) 2 Hold rating(s) 5 Buy rating(s) 0 Strong Buy rating(s) 2.71 Which has higher earnings and valuation, FUNC or ATLC? Atlanticus has higher revenue and earnings than First United. Atlanticus is trading at a lower price-to-earnings ratio than First United, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioFirst United$111.40M2.13$20.57M$3.6510.01Atlanticus$1.31B0.63$111.30M$5.699.63 Does the media favor FUNC or ATLC? In the previous week, First United had 1 more articles in the media than Atlanticus. MarketBeat recorded 2 mentions for First United and 1 mentions for Atlanticus. First United's average media sentiment score of 1.22 beat Atlanticus' score of 0.68 indicating that First United is being referred to more favorably in the media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment First United 1 Very Positive mention(s) 1 Positive mention(s) 0 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Atlanticus 1 Very Positive mention(s) 0 Positive mention(s) 0 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive SummaryAtlanticus beats First United on 9 of the 16 factors compared between the two stocks. Get First United News Delivered to You Automatically Sign up to receive the latest news and ratings for FUNC and its competitors with MarketBeat's FREE daily newsletter. Subscribe Now View SMS TermsBy entering your phone number and clicking the sign-up button, you agree to receive periodic text messages from MarketBeat at the phone number you submitted, including texts that may be sent using an automatic telephone dialing system. Message and data rates may apply. Message frequency will vary. Messages will consist of stock alerts, news stories, and partner advertisements/offers. Consent is not a condition of the purchase of any goods or services. Text HELP for help/customer support. Unsubscribe at any time by replying "STOP" to any text message that you receive from MarketBeat or by visiting our mailing preferences page. Read our full terms of service and privacy policy. New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding FUNC and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart FUNC vs. The Competition Export to ExcelMetricFirst UnitedBANKS IndustryFinance SectorNASDAQ ExchangeMarket Cap$237.08M$929.76M$12.68B$10.61BDividend Yield2.41%3.08%5.52%4.74%P/E Ratio10.0117.0130.2527.05Price / Sales2.132.1330.24137.41Price / Cash9.8753.7822.6661.77Price / Book1.321.132.306.71Net Income$20.57M$54.76M$1.02B$276.44M7 Day Performance0.25%0.25%0.44%3.15%1 Month Performance-0.95%-2.01%0.47%9.61%1 Year Performance23.29%13.67%539.49%35.25% First United Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)FUNCFirst United4.1089 of 5 stars$36.530.0%$42.00+15.0%+23.0%$237.08M$111.40M10.01300Positive NewsATLCAtlanticus3.9746 of 5 stars$60.97-3.8%$76.60+25.6%+57.6%$958.65M$1.31B10.72330BTBTBit Digital2.9266 of 5 stars$3.20+8.5%$6.33+97.9%+17.6%$948.23M$108.05M-10.3210Gap UpBHRBBurke & Herbert Financial Services3.551 of 5 stars$61.27-2.2%$71.67+17.0%+4.0%$941.01M$402.33M8.89850Positive NewsFMBHFirst Mid Bancshares3.5617 of 5 stars$38.20-1.7%$43.33+13.4%-0.3%$932.30M$453.67M10.851,198Positive NewsOSBCOld Second Bancorp3.8745 of 5 stars$17.30-1.8%$21.38+23.6%+14.5%$927.17M$286.77M9.45890Positive NewsUpcoming EarningsLXLexinFintech3.7434 of 5 stars$5.39-2.2%$13.60+152.3%+36.6%$927.13M$1.95B4.244,667Positive NewsGap UpESQEsquire Financial2.4203 of 5 stars$101.74-1.8%$100.50-1.2%+68.7%$884.34M$138.27M18.77110Positive NewsSBSISouthside Bancshares1.542 of 5 stars$28.28-2.6%N/AN/A$873.23M$456.07M10.03810WYFIWhiteFiberN/A$26.74+17.1%$30.60+14.4%N/A$863.54MN/A0.0039Analyst ForecastNBNNortheast Bancorp3.7126 of 5 stars$101.63-1.0%$115.00+13.2%+25.3%$842.38M$351M10.08180 Related Companies and Tools Related Companies Atlanticus Competitors Bit Digital Competitors Burke & Herbert Financial Services Competitors First Mid Bancshares Competitors Old Second Bancorp Competitors LexinFintech Competitors Esquire Financial Competitors Southside Bancshares Competitors WhiteFiber Competitors Northeast Bancorp Competitors Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NASDAQ:FUNC) was last updated on 10/8/2025 by MarketBeat.com Staff From Our PartnersBuilding The Infrastructure for the Coming Financial ResetWhile China pushes nearly $1 trillion through its new digital currency, one emerging company is quietly buildi...Intellistake | SponsoredIf You Keep Cash In A U.S. Bank Account… Read This NOWThe Treasury Department just issued a stunning warning: U.S. banks could lose up to $6.6 trillion of custom...Banyan Hill Publishing | Sponsored1 Hour Once A DayMy top income trading expert, Dave Aquino, just released a 1-hour trading strategy designed specifically to he...Base Camp Trading | SponsoredURGENT: The Market's 3 Red Flags Are FlashingHere’s the uncomfortable truth: The smartest investors in the world are already preparing for a crash befor...StockEarnings | SponsoredINVESTOR ALERT: Tiny “$3 AI Wonder Stock” on the Verge of Blasting OffRight now, we’re witnessing a monumental shift in the world.Traders Agency | SponsoredFront-Run Buffett's Shocking Gold MoveA Historic Gold Announcement Is About to Rock Wall Street? 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