Free Trial

Helen of Troy (HELE) Competitors

Helen of Troy logo
$28.44 -1.15 (-3.89%)
Closing price 06/11/2025 04:00 PM Eastern
Extended Trading
$28.46 +0.02 (+0.07%)
As of 06/11/2025 05:54 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more.

HELE vs. NC, IRBT, WHR, HBB, ATER, FEBO, WRBY, JJSF, WLYB, and NWL

Should you be buying Helen of Troy stock or one of its competitors? The main competitors of Helen of Troy include NACCO Industries (NC), iRobot (IRBT), Whirlpool (WHR), Hamilton Beach Brands (HBB), Aterian (ATER), Fenbo (FEBO), Warby Parker (WRBY), J&J Snack Foods (JJSF), John Wiley & Sons (WLYB), and Newell Brands (NWL).

Helen of Troy vs. Its Competitors

Helen of Troy (NASDAQ:HELE) and NACCO Industries (NYSE:NC) are both small-cap consumer staples companies, but which is the superior business? We will contrast the two companies based on the strength of their community ranking, risk, analyst recommendations, media sentiment, earnings, valuation, institutional ownership, dividends and profitability.

In the previous week, Helen of Troy had 2 more articles in the media than NACCO Industries. MarketBeat recorded 5 mentions for Helen of Troy and 3 mentions for NACCO Industries. Helen of Troy's average media sentiment score of 0.97 beat NACCO Industries' score of 0.93 indicating that Helen of Troy is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Helen of Troy
2 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive
NACCO Industries
1 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Helen of Troy has a net margin of 6.05% compared to NACCO Industries' net margin of -7.94%. Helen of Troy's return on equity of 9.13% beat NACCO Industries' return on equity.

Company Net Margins Return on Equity Return on Assets
Helen of Troy6.05% 9.13% 5.08%
NACCO Industries -7.94%8.87%6.13%

Helen of Troy has a beta of 0.86, suggesting that its stock price is 14% less volatile than the S&P 500. Comparatively, NACCO Industries has a beta of 0.61, suggesting that its stock price is 39% less volatile than the S&P 500.

49.1% of NACCO Industries shares are held by institutional investors. 0.4% of Helen of Troy shares are held by company insiders. Comparatively, 43.0% of NACCO Industries shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.

Helen of Troy has higher revenue and earnings than NACCO Industries. Helen of Troy is trading at a lower price-to-earnings ratio than NACCO Industries, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Helen of Troy$1.91B0.34$168.59M$5.395.28
NACCO Industries$249.99M1.09-$39.59M$4.637.87

Helen of Troy received 125 more outperform votes than NACCO Industries when rated by MarketBeat users. However, 63.69% of users gave NACCO Industries an outperform vote while only 57.32% of users gave Helen of Troy an outperform vote.

CompanyUnderperformOutperform
Helen of TroyOutperform Votes
325
57.32%
Underperform Votes
242
42.68%
NACCO IndustriesOutperform Votes
200
63.69%
Underperform Votes
114
36.31%

Helen of Troy presently has a consensus target price of $62.00, indicating a potential upside of 118.00%. Given Helen of Troy's stronger consensus rating and higher possible upside, research analysts plainly believe Helen of Troy is more favorable than NACCO Industries.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Helen of Troy
0 Sell rating(s)
2 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.33
NACCO Industries
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00

Summary

Helen of Troy beats NACCO Industries on 13 of the 18 factors compared between the two stocks.

Get Helen of Troy News Delivered to You Automatically

Sign up to receive the latest news and ratings for HELE and its competitors with MarketBeat's FREE daily newsletter.

New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding HELE and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Skip Chart

Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
Skip Chart

HELE vs. The Competition

MetricHelen of TroyElectric housewares & fans IndustryStaples SectorNASDAQ Exchange
Market Cap$652.50M$231.68M$17.55B$8.62B
Dividend YieldN/A2.62%3.06%4.18%
P/E Ratio5.735.1416.3720.06
Price / Sales0.340.243.72157.10
Price / Cash5.8910.2616.3934.64
Price / Book0.411.046.134.70
Net Income$168.59M$29.77M$737.42M$247.88M
7 Day Performance1.79%1.23%0.80%2.66%
1 Month Performance-12.28%-16.70%-0.02%6.40%
1 Year Performance-71.87%-52.61%1.67%14.07%

Helen of Troy Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
HELE
Helen of Troy
3.0953 of 5 stars
$28.44
-3.9%
$62.00
+118.0%
-71.6%$652.50M$1.91B5.732,150
NC
NACCO Industries
1.6145 of 5 stars
$36.35
+1.4%
N/A+14.3%$270.52M$249.99M-15.671,600
IRBT
iRobot
2.2368 of 5 stars
$3.08
+0.3%
N/A-63.5%$95.80M$633.40M-0.671,250News Coverage
Options Volume
WHR
Whirlpool
3.0972 of 5 stars
$78.58
+0.6%
$101.00
+28.5%
-1.4%$4.37B$15.74B-13.4161,000
HBB
Hamilton Beach Brands
2.6836 of 5 stars
$17.53
-4.1%
N/A-2.9%$239.95M$659.79M9.32700Positive News
ATER
Aterian
2.6366 of 5 stars
$1.46
-4.6%
$4.00
+174.0%
-42.1%$12.78M$94.19M-0.53160News Coverage
Short Interest ↓
FEBO
Fenbo
0.6526 of 5 stars
$1.02
-9.7%
N/A-91.1%$11.28M$132.91M0.00284Positive News
Short Interest ↓
Gap Down
WRBY
Warby Parker
2.0805 of 5 stars
$21.49
+1.5%
$22.88
+6.4%
+35.5%$2.25B$795.09M-79.603,030Positive News
JJSF
J&J Snack Foods
3.8509 of 5 stars
$114.55
-0.5%
$142.50
+24.4%
-31.1%$2.23B$1.59B26.395,000Positive News
WLYB
John Wiley & Sons
2.5558 of 5 stars
$39.37
-0.4%
N/A+10.3%$2.12B$1.70B-43.269,500Upcoming Earnings
Short Interest ↓
NWL
Newell Brands
4.9064 of 5 stars
$5.05
-4.7%
$7.42
+46.9%
-22.9%$2.11B$7.50B-9.7128,000

Related Companies and Tools


This page (NASDAQ:HELE) was last updated on 6/12/2025 by MarketBeat.com Staff
From Our Partners