Free Trial

JAKKS Pacific (JAKK) Competitors

JAKKS Pacific logo
$18.07 +0.19 (+1.06%)
Closing price 04:00 PM Eastern
Extended Trading
$18.07 0.00 (0.00%)
As of 06:06 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more.

JAKK vs. RICK, RGR, JOUT, MPX, HAS, MAT, BC, PII, BHAT, and GDEN

Should you be buying JAKKS Pacific stock or one of its competitors? The main competitors of JAKKS Pacific include RCI Hospitality (RICK), Sturm, Ruger & Company, Inc. (RGR), Johnson Outdoors (JOUT), Marine Products (MPX), Hasbro (HAS), Mattel (MAT), Brunswick (BC), Polaris (PII), Blue Hat Interactive Entertainment Technology (BHAT), and Golden Entertainment (GDEN).

JAKKS Pacific vs. Its Competitors

JAKKS Pacific (NASDAQ:JAKK) and RCI Hospitality (NASDAQ:RICK) are both small-cap consumer discretionary companies, but which is the superior investment? We will contrast the two companies based on the strength of their earnings, dividends, valuation, profitability, risk, analyst recommendations, media sentiment and institutional ownership.

RCI Hospitality has a net margin of 5.88% compared to JAKKS Pacific's net margin of 5.62%. JAKKS Pacific's return on equity of 15.13% beat RCI Hospitality's return on equity.

Company Net Margins Return on Equity Return on Assets
JAKKS Pacific5.62% 15.13% 8.03%
RCI Hospitality 5.88%6.19%2.81%

In the previous week, JAKKS Pacific had 2 more articles in the media than RCI Hospitality. MarketBeat recorded 4 mentions for JAKKS Pacific and 2 mentions for RCI Hospitality. RCI Hospitality's average media sentiment score of 1.89 beat JAKKS Pacific's score of 0.86 indicating that RCI Hospitality is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
JAKKS Pacific
2 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
RCI Hospitality
1 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Very Positive

JAKKS Pacific currently has a consensus target price of $41.00, suggesting a potential upside of 126.90%. RCI Hospitality has a consensus target price of $98.00, suggesting a potential upside of 185.55%. Given RCI Hospitality's stronger consensus rating and higher possible upside, analysts plainly believe RCI Hospitality is more favorable than JAKKS Pacific.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
JAKKS Pacific
0 Sell rating(s)
1 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.50
RCI Hospitality
0 Sell rating(s)
0 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
3.00

JAKKS Pacific has higher revenue and earnings than RCI Hospitality. JAKKS Pacific is trading at a lower price-to-earnings ratio than RCI Hospitality, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
JAKKS Pacific$691.04M0.29$33.92M$3.395.33
RCI Hospitality$295.60M1.01$3.01M$1.8618.45

JAKKS Pacific pays an annual dividend of $1.00 per share and has a dividend yield of 5.5%. RCI Hospitality pays an annual dividend of $0.28 per share and has a dividend yield of 0.8%. JAKKS Pacific pays out 29.5% of its earnings in the form of a dividend. RCI Hospitality pays out 15.1% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. RCI Hospitality has raised its dividend for 4 consecutive years.

44.4% of JAKKS Pacific shares are owned by institutional investors. Comparatively, 53.8% of RCI Hospitality shares are owned by institutional investors. 3.9% of JAKKS Pacific shares are owned by company insiders. Comparatively, 9.6% of RCI Hospitality shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.

JAKKS Pacific has a beta of 1.37, meaning that its share price is 37% more volatile than the S&P 500. Comparatively, RCI Hospitality has a beta of 1.17, meaning that its share price is 17% more volatile than the S&P 500.

Summary

RCI Hospitality beats JAKKS Pacific on 10 of the 18 factors compared between the two stocks.

Get JAKKS Pacific News Delivered to You Automatically

Sign up to receive the latest news and ratings for JAKK and its competitors with MarketBeat's FREE daily newsletter.

Subscribe Now
By entering your phone number and clicking the sign-up button, you agree to receive periodic text messages from MarketBeat at the phone number you submitted, including texts that may be sent using an automatic telephone dialing system. Message and data rates may apply. Message frequency will vary. Messages will consist of stock alerts, news stories, and partner advertisements/offers. Consent is not a condition of the purchase of any goods or services. Text HELP for help/customer support. Unsubscribe at any time by replying "STOP" to any text message that you receive from MarketBeat or by visiting our mailing preferences page. Read our full terms of service and privacy policy.

New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding JAKK and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Skip Chart

Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
Skip Chart

JAKK vs. The Competition

MetricJAKKS PacificTOYS/GAME/HOBBY IndustryDiscretionary SectorNASDAQ Exchange
Market Cap$199.30M$3.38B$8.36B$10.19B
Dividend Yield5.59%4.55%3.01%4.61%
P/E Ratio5.334.1418.4326.40
Price / Sales0.291.085.15124.73
Price / Cash4.678.7514.9729.91
Price / Book0.823.165.116.28
Net Income$33.92M$237.96M$254.99M$270.38M
7 Day Performance2.61%-1.86%1.60%2.70%
1 Month Performance5.36%0.39%18.95%5.99%
1 Year Performance-23.04%-29.07%51.87%25.94%

JAKKS Pacific Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
JAKK
JAKKS Pacific
4.0041 of 5 stars
$18.07
+1.1%
$41.00
+126.9%
-23.9%$199.30M$691.04M5.33580
RICK
RCI Hospitality
3.3942 of 5 stars
$35.25
-2.5%
$98.00
+178.0%
-23.7%$315.33M$295.60M18.953,613Positive News
RGR
Sturm, Ruger & Company, Inc.
1.3525 of 5 stars
$35.66
+0.8%
N/A-10.5%$571.65M$535.64M115.041,780Positive News
JOUT
Johnson Outdoors
3.2337 of 5 stars
$41.60
+1.9%
N/A+11.5%$423.28M$562.53M-10.751,200Positive News
MPX
Marine Products
1.8487 of 5 stars
$9.27
+2.0%
N/A-4.3%$318.11M$236.55M23.18940
HAS
Hasbro
4.9212 of 5 stars
$79.36
-0.5%
$86.42
+8.9%
+14.0%$11.18B$4.14B-19.554,985
MAT
Mattel
4.7586 of 5 stars
$18.50
-1.7%
$24.38
+31.8%
-6.7%$6.06B$5.38B11.9434,000
BC
Brunswick
4.026 of 5 stars
$66.80
+0.3%
$66.75
-0.1%
-17.4%$4.35B$5.24B107.7415,000Positive News
Analyst Upgrade
PII
Polaris
3.52 of 5 stars
$59.51
+0.6%
$49.17
-17.4%
-29.6%$3.33B$7.18B-31.6515,000Positive News
BHAT
Blue Hat Interactive Entertainment Technology
0.8857 of 5 stars
$1.75
+0.9%
N/A-95.4%$8.57M$18.72M0.0080Short Interest ↑
GDEN
Golden Entertainment
4.571 of 5 stars
$24.60
-0.8%
$35.33
+43.6%
-25.1%$648.72M$666.82M45.565,300Positive News

Related Companies and Tools


This page (NASDAQ:JAKK) was last updated on 9/15/2025 by MarketBeat.com Staff
From Our Partners