JAKK vs. RGR, MPX, JOUT, HAS, MAT, BC, PII, FNKO, SRM, and BHAT
Should you be buying JAKKS Pacific stock or one of its competitors? The main competitors of JAKKS Pacific include Sturm, Ruger & Company, Inc. (RGR), Marine Products (MPX), Johnson Outdoors (JOUT), Hasbro (HAS), Mattel (MAT), Brunswick (BC), Polaris (PII), Funko (FNKO), SRM Entertainment (SRM), and Fujian Blue Hat Interactive Entertainment Technology (BHAT).
JAKKS Pacific vs.
JAKKS Pacific (NASDAQ:JAKK) and Sturm, Ruger & Company, Inc. (NYSE:RGR) are both small-cap consumer discretionary companies, but which is the superior investment? We will compare the two businesses based on the strength of their dividends, analyst recommendations, earnings, media sentiment, institutional ownership, community ranking, valuation, profitability and risk.
JAKKS Pacific pays an annual dividend of $1.00 per share and has a dividend yield of 4.4%. Sturm, Ruger & Company, Inc. pays an annual dividend of $0.72 per share and has a dividend yield of 1.9%. JAKKS Pacific pays out 24.6% of its earnings in the form of a dividend. Sturm, Ruger & Company, Inc. pays out 39.3% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. JAKKS Pacific is clearly the better dividend stock, given its higher yield and lower payout ratio.
JAKKS Pacific has a beta of 1.09, indicating that its stock price is 9% more volatile than the S&P 500. Comparatively, Sturm, Ruger & Company, Inc. has a beta of 0.11, indicating that its stock price is 89% less volatile than the S&P 500.
Sturm, Ruger & Company, Inc. has lower revenue, but higher earnings than JAKKS Pacific. JAKKS Pacific is trading at a lower price-to-earnings ratio than Sturm, Ruger & Company, Inc., indicating that it is currently the more affordable of the two stocks.
44.4% of JAKKS Pacific shares are held by institutional investors. Comparatively, 64.0% of Sturm, Ruger & Company, Inc. shares are held by institutional investors. 3.9% of JAKKS Pacific shares are held by company insiders. Comparatively, 4.6% of Sturm, Ruger & Company, Inc. shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock will outperform the market over the long term.
Sturm, Ruger & Company, Inc. has a net margin of 5.70% compared to JAKKS Pacific's net margin of 5.10%. JAKKS Pacific's return on equity of 15.87% beat Sturm, Ruger & Company, Inc.'s return on equity.
In the previous week, Sturm, Ruger & Company, Inc. had 2 more articles in the media than JAKKS Pacific. MarketBeat recorded 8 mentions for Sturm, Ruger & Company, Inc. and 6 mentions for JAKKS Pacific. Sturm, Ruger & Company, Inc.'s average media sentiment score of 0.89 beat JAKKS Pacific's score of 0.81 indicating that Sturm, Ruger & Company, Inc. is being referred to more favorably in the news media.
JAKKS Pacific currently has a consensus target price of $43.50, indicating a potential upside of 93.42%. Given JAKKS Pacific's stronger consensus rating and higher possible upside, equities analysts plainly believe JAKKS Pacific is more favorable than Sturm, Ruger & Company, Inc..
JAKKS Pacific received 88 more outperform votes than Sturm, Ruger & Company, Inc. when rated by MarketBeat users. However, 66.13% of users gave Sturm, Ruger & Company, Inc. an outperform vote while only 65.93% of users gave JAKKS Pacific an outperform vote.
Summary
JAKKS Pacific beats Sturm, Ruger & Company, Inc. on 12 of the 21 factors compared between the two stocks.
Get JAKKS Pacific News Delivered to You Automatically
Sign up to receive the latest news and ratings for JAKK and its competitors with MarketBeat's FREE daily newsletter.
New MarketBeat Followers Over Time
This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Media Sentiment Over Time
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
JAKKS Pacific Competitors List
Related Companies and Tools
This page (NASDAQ:JAKK) was last updated on 6/10/2025 by MarketBeat.com Staff
