MGNI vs. TBLA, MODN, PUBM, BMBL, HUYA, SABR, KIND, HSTM, YALA, and GRND
Should you be buying Magnite stock or one of its competitors? The main competitors of Magnite include Taboola.com (TBLA), Model N (MODN), PubMatic (PUBM), Bumble (BMBL), HUYA (HUYA), Sabre (SABR), Nextdoor (KIND), HealthStream (HSTM), Yalla Group (YALA), and Grindr (GRND). These companies are all part of the "computer programming, data processing, & other computer related" industry.
Magnite (NASDAQ:MGNI) and Taboola.com (NASDAQ:TBLA) are both small-cap computer and technology companies, but which is the superior business? We will compare the two companies based on the strength of their profitability, media sentiment, valuation, community ranking, institutional ownership, dividends, analyst recommendations, risk and earnings.
In the previous week, Taboola.com had 9 more articles in the media than Magnite. MarketBeat recorded 13 mentions for Taboola.com and 4 mentions for Magnite. Taboola.com's average media sentiment score of 0.79 beat Magnite's score of 0.58 indicating that Taboola.com is being referred to more favorably in the news media.
Magnite received 48 more outperform votes than Taboola.com when rated by MarketBeat users. However, 68.85% of users gave Taboola.com an outperform vote while only 68.18% of users gave Magnite an outperform vote.
Taboola.com has a net margin of -5.70% compared to Magnite's net margin of -25.69%. Magnite's return on equity of 2.52% beat Taboola.com's return on equity.
73.4% of Magnite shares are held by institutional investors. Comparatively, 42.9% of Taboola.com shares are held by institutional investors. 4.3% of Magnite shares are held by insiders. Comparatively, 23.5% of Taboola.com shares are held by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock is poised for long-term growth.
Taboola.com has higher revenue and earnings than Magnite. Taboola.com is trading at a lower price-to-earnings ratio than Magnite, indicating that it is currently the more affordable of the two stocks.
Magnite has a beta of 2.25, suggesting that its share price is 125% more volatile than the S&P 500. Comparatively, Taboola.com has a beta of 1.37, suggesting that its share price is 37% more volatile than the S&P 500.
Magnite presently has a consensus target price of $14.39, indicating a potential upside of 56.57%. Taboola.com has a consensus target price of $5.79, indicating a potential upside of 36.88%. Given Magnite's higher probable upside, equities research analysts clearly believe Magnite is more favorable than Taboola.com.
Summary
Magnite and Taboola.com tied by winning 9 of the 18 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding MGNI and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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