Do analysts recommend WEYS or RCKY?

Rocky Brands has a consensus target price of $52.00, indicating a potential downside of 1.68%. Given Rocky Brands' higher probable upside, analysts plainly believe Rocky Brands is more favorable than Weyco Group. Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Weyco Group 0 Sell rating(s) 0 Hold rating(s) 1 Buy rating(s) 0 Strong Buy rating(s) 3.00 Rocky Brands 0 Sell rating(s) 2 Hold rating(s) 1 Buy rating(s) 0 Strong Buy rating(s) 2.33

Which has higher earnings and valuation, WEYS or RCKY?

Weyco Group has higher earnings, but lower revenue than Rocky Brands. Rocky Brands is trading at a lower price-to-earnings ratio than Weyco Group, indicating that it is currently the more affordable of the two stocks. Company Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio Weyco Group $276.17M 2.11 $23.08M $4.13 14.75 Rocky Brands $481.98M 0.83 $22.27M $4.55 11.62

Is WEYS or RCKY more profitable?

Weyco Group has a net margin of 13.96% compared to Rocky Brands' net margin of 6.62%. Weyco Group's return on equity of 15.83% beat Rocky Brands' return on equity. Company Net Margins Return on Equity Return on Assets Weyco Group 13.96% 15.83% 12.74% Rocky Brands 6.62% 14.08% 7.51%

Does the media refer more to WEYS or RCKY?

In the previous week, Weyco Group had 9 more articles in the media than Rocky Brands. MarketBeat recorded 11 mentions for Weyco Group and 2 mentions for Rocky Brands. Weyco Group's average media sentiment score of 0.65 beat Rocky Brands' score of 0.39 indicating that Weyco Group is being referred to more favorably in the media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Weyco Group 5 Very Positive mention(s) 2 Positive mention(s) 1 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Rocky Brands 0 Very Positive mention(s) 0 Positive mention(s) 0 Neutral mention(s) 1 Negative mention(s) 0 Very Negative mention(s) Neutral

Which has higher earnings and valuation, RCKY or NKE?

NIKE has higher revenue and earnings than Rocky Brands. Rocky Brands is trading at a lower price-to-earnings ratio than NIKE, indicating that it is currently the more affordable of the two stocks. Company Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio Rocky Brands $481.98M 0.83 $22.27M $4.55 11.62 NIKE $46.40B 1.23 $3.11B $2.08 18.41

Is RCKY or NKE more profitable?

NIKE has a net margin of 6.74% compared to Rocky Brands' net margin of 6.62%. NIKE's return on equity of 15.94% beat Rocky Brands' return on equity. Company Net Margins Return on Equity Return on Assets Rocky Brands 6.62% 14.08% 7.51% NIKE 6.74% 15.94% 6.15%

Does the media refer more to RCKY or NKE?

In the previous week, NIKE had 52 more articles in the media than Rocky Brands. MarketBeat recorded 54 mentions for NIKE and 2 mentions for Rocky Brands. NIKE's average media sentiment score of 0.45 beat Rocky Brands' score of 0.39 indicating that NIKE is being referred to more favorably in the news media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Rocky Brands 0 Very Positive mention(s) 0 Positive mention(s) 0 Neutral mention(s) 1 Negative mention(s) 0 Very Negative mention(s) Neutral NIKE 15 Very Positive mention(s) 20 Positive mention(s) 11 Neutral mention(s) 5 Negative mention(s) 0 Very Negative mention(s) Neutral

Which has higher earnings & valuation, ONON or RCKY?

ON has higher revenue and earnings than Rocky Brands. Rocky Brands is trading at a lower price-to-earnings ratio than ON, indicating that it is currently the more affordable of the two stocks. Company Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio ON $3.64B 6.10 $245.87M $1.47 23.65 Rocky Brands $481.98M 0.83 $22.27M $4.55 11.62

Is ONON or RCKY more profitable?

ON has a net margin of 12.41% compared to Rocky Brands' net margin of 6.62%. ON's return on equity of 23.62% beat Rocky Brands' return on equity. Company Net Margins Return on Equity Return on Assets ON 12.41% 23.62% 13.89% Rocky Brands 6.62% 14.08% 7.51%

Does the media refer more to ONON or RCKY?

In the previous week, ON had 52 more articles in the media than Rocky Brands. MarketBeat recorded 54 mentions for ON and 2 mentions for Rocky Brands. ON's average media sentiment score of 0.58 beat Rocky Brands' score of 0.39 indicating that ON is being referred to more favorably in the media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment ON 17 Very Positive mention(s) 12 Positive mention(s) 10 Neutral mention(s) 6 Negative mention(s) 2 Very Negative mention(s) Positive Rocky Brands 0 Very Positive mention(s) 0 Positive mention(s) 0 Neutral mention(s) 1 Negative mention(s) 0 Very Negative mention(s) Neutral

Does the media prefer RCKY or DECK?

In the previous week, Deckers Outdoor had 7 more articles in the media than Rocky Brands. MarketBeat recorded 9 mentions for Deckers Outdoor and 2 mentions for Rocky Brands. Deckers Outdoor's average media sentiment score of 0.62 beat Rocky Brands' score of 0.39 indicating that Deckers Outdoor is being referred to more favorably in the news media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Rocky Brands 0 Very Positive mention(s) 0 Positive mention(s) 0 Neutral mention(s) 1 Negative mention(s) 0 Very Negative mention(s) Neutral Deckers Outdoor 3 Very Positive mention(s) 0 Positive mention(s) 3 Neutral mention(s) 1 Negative mention(s) 0 Very Negative mention(s) Positive

Which has preferable earnings & valuation, RCKY or CROX?

Rocky Brands has higher earnings, but lower revenue than Crocs. Rocky Brands is trading at a lower price-to-earnings ratio than Crocs, indicating that it is currently the more affordable of the two stocks. Company Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio Rocky Brands $481.98M 0.83 $22.27M $4.55 11.62 Crocs $4.10B 1.78 -$81.20M $13.39 11.95

Is RCKY or CROX more profitable?

Crocs has a net margin of 16.20% compared to Rocky Brands' net margin of 6.62%. Crocs' return on equity of 49.35% beat Rocky Brands' return on equity. Company Net Margins Return on Equity Return on Assets Rocky Brands 6.62% 14.08% 7.51% Crocs 16.20% 49.35% 15.68%

Does the media prefer RCKY or CROX?

In the previous week, Crocs had 9 more articles in the media than Rocky Brands. MarketBeat recorded 11 mentions for Crocs and 2 mentions for Rocky Brands. Crocs' average media sentiment score of 0.50 beat Rocky Brands' score of 0.39 indicating that Crocs is being referred to more favorably in the news media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Rocky Brands 0 Very Positive mention(s) 0 Positive mention(s) 0 Neutral mention(s) 1 Negative mention(s) 0 Very Negative mention(s) Neutral Crocs 5 Very Positive mention(s) 0 Positive mention(s) 2 Neutral mention(s) 1 Negative mention(s) 0 Very Negative mention(s) Neutral

Rocky Brands (RCKY) Competitors

$52.32 -0.58 (-1.09%)

As of 12:09 PM Eastern

Compare

RCKY vs. WEYS, NKE, ONON, DECK, and CROX

Should you buy Rocky Brands stock or one of its competitors? Rocky Brands's main competitors and comparable companies include Weyco Group (WEYS), NIKE (NKE), ON (ONON), Deckers Outdoor (DECK), and Crocs (CROX). Companies are selected based on similarities in market, industry, and size. These companies are all part of the "footwear" industry.

How does Rocky Brands compare to Weyco Group?

Weyco Group (NASDAQ:WEYS) and Rocky Brands (NASDAQ:RCKY) are both small-cap consumer discretionary companies, but which is the superior business? We will contrast the two businesses based on the strength of their institutional ownership, media sentiment, risk, profitability, analyst recommendations, valuation, earnings and dividends.

23.6% of Weyco Group shares are held by institutional investors. Comparatively, 75.1% of Rocky Brands shares are held by institutional investors. 36.4% of Weyco Group shares are held by insiders. Comparatively, 7.6% of Rocky Brands shares are held by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.

Rocky Brands has a consensus target price of $52.00, indicating a potential downside of 1.68%. Given Rocky Brands' higher probable upside, analysts plainly believe Rocky Brands is more favorable than Weyco Group.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Weyco Group	0 Sell rating(s)	0 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	3.00
Rocky Brands	0 Sell rating(s)	2 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	2.33

Weyco Group has higher earnings, but lower revenue than Rocky Brands. Rocky Brands is trading at a lower price-to-earnings ratio than Weyco Group, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Weyco Group	$276.17M	2.11	$23.08M	$4.13	14.75
Rocky Brands	$481.98M	0.83	$22.27M	$4.55	11.62

Weyco Group pays an annual dividend of $1.12 per share and has a dividend yield of 1.8%. Rocky Brands pays an annual dividend of $0.68 per share and has a dividend yield of 1.3%. Weyco Group pays out 27.1% of its earnings in the form of a dividend. Rocky Brands pays out 14.9% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Weyco Group has raised its dividend for 3 consecutive years. Weyco Group is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

Weyco Group has a net margin of 13.96% compared to Rocky Brands' net margin of 6.62%. Weyco Group's return on equity of 15.83% beat Rocky Brands' return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Weyco Group	13.96%	15.83%	12.74%
Rocky Brands	6.62%	14.08%	7.51%

In the previous week, Weyco Group had 9 more articles in the media than Rocky Brands. MarketBeat recorded 11 mentions for Weyco Group and 2 mentions for Rocky Brands. Weyco Group's average media sentiment score of 0.65 beat Rocky Brands' score of 0.39 indicating that Weyco Group is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Weyco Group	5 Very Positive mention(s)	2 Positive mention(s)	1 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive
Rocky Brands	0 Very Positive mention(s)	0 Positive mention(s)	0 Neutral mention(s)	1 Negative mention(s)	0 Very Negative mention(s)	Neutral

Weyco Group has a beta of 0.91, meaning that its stock price is 9% less volatile than the broader market. Comparatively, Rocky Brands has a beta of 2.39, meaning that its stock price is 139% more volatile than the broader market.

Summary

Weyco Group beats Rocky Brands on 12 of the 18 factors compared between the two stocks.

How does Rocky Brands compare to NIKE?

Rocky Brands (NASDAQ:RCKY) and NIKE (NYSE:NKE) are both consumer discretionary companies, but which is the better business? We will compare the two companies based on the strength of their analyst recommendations, risk, institutional ownership, valuation, dividends, earnings, profitability and media sentiment.

75.1% of Rocky Brands shares are held by institutional investors. Comparatively, 64.3% of NIKE shares are held by institutional investors. 7.6% of Rocky Brands shares are held by insiders. Comparatively, 1.1% of NIKE shares are held by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock is poised for long-term growth.

Rocky Brands pays an annual dividend of $0.68 per share and has a dividend yield of 1.3%. NIKE pays an annual dividend of $1.64 per share and has a dividend yield of 4.3%. Rocky Brands pays out 14.9% of its earnings in the form of a dividend. NIKE pays out 78.8% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. NIKE has increased its dividend for 22 consecutive years. NIKE is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

Rocky Brands presently has a consensus target price of $52.00, indicating a potential downside of 1.68%. NIKE has a consensus target price of $40.83, indicating a potential upside of 6.61%. Given NIKE's higher possible upside, analysts clearly believe NIKE is more favorable than Rocky Brands.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Rocky Brands	0 Sell rating(s)	2 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	2.33
NIKE	12 Sell rating(s)	21 Hold rating(s)	7 Buy rating(s)	1 Strong Buy rating(s)	1.93

In the previous week, NIKE had 52 more articles in the media than Rocky Brands. MarketBeat recorded 54 mentions for NIKE and 2 mentions for Rocky Brands. NIKE's average media sentiment score of 0.45 beat Rocky Brands' score of 0.39 indicating that NIKE is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Rocky Brands	0 Very Positive mention(s)	0 Positive mention(s)	0 Neutral mention(s)	1 Negative mention(s)	0 Very Negative mention(s)	Neutral
NIKE	15 Very Positive mention(s)	20 Positive mention(s)	11 Neutral mention(s)	5 Negative mention(s)	0 Very Negative mention(s)	Neutral

NIKE has a net margin of 6.74% compared to Rocky Brands' net margin of 6.62%. NIKE's return on equity of 15.94% beat Rocky Brands' return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Rocky Brands	6.62%	14.08%	7.51%
NIKE	6.74%	15.94%	6.15%

NIKE has higher revenue and earnings than Rocky Brands. Rocky Brands is trading at a lower price-to-earnings ratio than NIKE, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Rocky Brands	$481.98M	0.83	$22.27M	$4.55	11.62
NIKE	$46.40B	1.23	$3.11B	$2.08	18.41

Rocky Brands has a beta of 2.39, suggesting that its share price is 139% more volatile than the broader market. Comparatively, NIKE has a beta of 1.01, suggesting that its share price is 1% more volatile than the broader market.

Summary

NIKE beats Rocky Brands on 13 of the 20 factors compared between the two stocks.

How does Rocky Brands compare to ON?

ON (NYSE:ONON) and Rocky Brands (NASDAQ:RCKY) are both consumer discretionary companies, but which is the superior business? We will contrast the two companies based on the strength of their dividends, earnings, valuation, media sentiment, risk, analyst recommendations, profitability and institutional ownership.

In the previous week, ON had 52 more articles in the media than Rocky Brands. MarketBeat recorded 54 mentions for ON and 2 mentions for Rocky Brands. ON's average media sentiment score of 0.58 beat Rocky Brands' score of 0.39 indicating that ON is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
ON	17 Very Positive mention(s)	12 Positive mention(s)	10 Neutral mention(s)	6 Negative mention(s)	2 Very Negative mention(s)	Positive
Rocky Brands	0 Very Positive mention(s)	0 Positive mention(s)	0 Neutral mention(s)	1 Negative mention(s)	0 Very Negative mention(s)	Neutral

ON has a net margin of 12.41% compared to Rocky Brands' net margin of 6.62%. ON's return on equity of 23.62% beat Rocky Brands' return on equity.

Company	Net Margins	Return on Equity	Return on Assets
ON	12.41%	23.62%	13.89%
Rocky Brands	6.62%	14.08%	7.51%

ON presently has a consensus price target of $43.82, suggesting a potential upside of 26.04%. Rocky Brands has a consensus price target of $52.00, suggesting a potential downside of 1.68%. Given ON's stronger consensus rating and higher probable upside, analysts clearly believe ON is more favorable than Rocky Brands.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
ON	1 Sell rating(s)	5 Hold rating(s)	23 Buy rating(s)	2 Strong Buy rating(s)	2.84
Rocky Brands	0 Sell rating(s)	2 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	2.33

ON has higher revenue and earnings than Rocky Brands. Rocky Brands is trading at a lower price-to-earnings ratio than ON, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
ON	$3.64B	6.10	$245.87M	$1.47	23.65
Rocky Brands	$481.98M	0.83	$22.27M	$4.55	11.62

ON has a beta of 2.05, suggesting that its stock price is 105% more volatile than the broader market. Comparatively, Rocky Brands has a beta of 2.39, suggesting that its stock price is 139% more volatile than the broader market.

36.4% of ON shares are owned by institutional investors. Comparatively, 75.1% of Rocky Brands shares are owned by institutional investors. 68.6% of ON shares are owned by company insiders. Comparatively, 7.6% of Rocky Brands shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term.

Summary

ON beats Rocky Brands on 14 of the 17 factors compared between the two stocks.

How does Rocky Brands compare to Deckers Outdoor?

Rocky Brands (NASDAQ:RCKY) and Deckers Outdoor (NYSE:DECK) are both consumer discretionary companies, but which is the superior business? We will compare the two businesses based on the strength of their analyst recommendations, valuation, institutional ownership, media sentiment, risk, profitability, dividends and earnings.

Rocky Brands has a beta of 2.39, suggesting that its share price is 139% more volatile than the broader market. Comparatively, Deckers Outdoor has a beta of 1.1, suggesting that its share price is 10% more volatile than the broader market.

Rocky Brands presently has a consensus price target of $52.00, indicating a potential downside of 1.68%. Deckers Outdoor has a consensus price target of $103.86, indicating a potential upside of 17.47%. Given Deckers Outdoor's higher possible upside, analysts plainly believe Deckers Outdoor is more favorable than Rocky Brands.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Rocky Brands	0 Sell rating(s)	2 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	2.33
Deckers Outdoor	4 Sell rating(s)	12 Hold rating(s)	10 Buy rating(s)	0 Strong Buy rating(s)	2.23

In the previous week, Deckers Outdoor had 7 more articles in the media than Rocky Brands. MarketBeat recorded 9 mentions for Deckers Outdoor and 2 mentions for Rocky Brands. Deckers Outdoor's average media sentiment score of 0.62 beat Rocky Brands' score of 0.39 indicating that Deckers Outdoor is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Rocky Brands	0 Very Positive mention(s)	0 Positive mention(s)	0 Neutral mention(s)	1 Negative mention(s)	0 Very Negative mention(s)	Neutral
Deckers Outdoor	3 Very Positive mention(s)	0 Positive mention(s)	3 Neutral mention(s)	1 Negative mention(s)	0 Very Negative mention(s)	Positive

Deckers Outdoor has higher revenue and earnings than Rocky Brands. Rocky Brands is trading at a lower price-to-earnings ratio than Deckers Outdoor, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Rocky Brands	$481.98M	0.83	$22.27M	$4.55	11.62
Deckers Outdoor	$5.47B	2.16	$1.02B	$7.54	11.73

75.1% of Rocky Brands shares are owned by institutional investors. Comparatively, 97.8% of Deckers Outdoor shares are owned by institutional investors. 7.6% of Rocky Brands shares are owned by insiders. Comparatively, 0.4% of Deckers Outdoor shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company is poised for long-term growth.

Deckers Outdoor has a net margin of 19.18% compared to Rocky Brands' net margin of 6.62%. Deckers Outdoor's return on equity of 42.42% beat Rocky Brands' return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Rocky Brands	6.62%	14.08%	7.51%
Deckers Outdoor	19.18%	42.42%	26.45%

Summary

Deckers Outdoor beats Rocky Brands on 13 of the 16 factors compared between the two stocks.

How does Rocky Brands compare to Crocs?

Rocky Brands (NASDAQ:RCKY) and Crocs (NASDAQ:CROX) are both consumer discretionary companies, but which is the superior stock? We will compare the two businesses based on the strength of their analyst recommendations, institutional ownership, dividends, risk, valuation, profitability, earnings and media sentiment.

In the previous week, Crocs had 9 more articles in the media than Rocky Brands. MarketBeat recorded 11 mentions for Crocs and 2 mentions for Rocky Brands. Crocs' average media sentiment score of 0.50 beat Rocky Brands' score of 0.39 indicating that Crocs is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Rocky Brands	0 Very Positive mention(s)	0 Positive mention(s)	0 Neutral mention(s)	1 Negative mention(s)	0 Very Negative mention(s)	Neutral
Crocs	5 Very Positive mention(s)	0 Positive mention(s)	2 Neutral mention(s)	1 Negative mention(s)	0 Very Negative mention(s)	Neutral

Crocs has a net margin of 16.20% compared to Rocky Brands' net margin of 6.62%. Crocs' return on equity of 49.35% beat Rocky Brands' return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Rocky Brands	6.62%	14.08%	7.51%
Crocs	16.20%	49.35%	15.68%

Rocky Brands currently has a consensus target price of $52.00, indicating a potential downside of 1.68%. Crocs has a consensus target price of $158.30, indicating a potential downside of 1.05%. Given Crocs' stronger consensus rating and higher probable upside, analysts clearly believe Crocs is more favorable than Rocky Brands.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Rocky Brands	0 Sell rating(s)	2 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	2.33
Crocs	1 Sell rating(s)	4 Hold rating(s)	12 Buy rating(s)	2 Strong Buy rating(s)	2.79

Rocky Brands has higher earnings, but lower revenue than Crocs. Rocky Brands is trading at a lower price-to-earnings ratio than Crocs, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Rocky Brands	$481.98M	0.83	$22.27M	$4.55	11.62
Crocs	$4.10B	1.78	-$81.20M	$13.39	11.95

Rocky Brands has a beta of 2.39, suggesting that its stock price is 139% more volatile than the broader market. Comparatively, Crocs has a beta of 1.49, suggesting that its stock price is 49% more volatile than the broader market.

75.1% of Rocky Brands shares are owned by institutional investors. Comparatively, 93.4% of Crocs shares are owned by institutional investors. 7.6% of Rocky Brands shares are owned by company insiders. Comparatively, 3.1% of Crocs shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth.

Summary

Crocs beats Rocky Brands on 14 of the 17 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding RCKY and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.

Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.

RCKY vs. The Competition

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Metric	Rocky Brands	Textiles, Apparel & Luxury Goods Industry	Consumer Discretionary Sector	NASDAQ Exchange
Market Cap	$393.93M	$10.39B	$13.03B	$12.25B
Dividend Yield	1.27%	2.59%	3.09%	4.52%
P/E Ratio	11.50	34.23	26.69	30.68
Price / Sales	0.82	1.38	1.65	5.48
Price / Cash	11.44	16.39	15.56	22.51
Price / Book	1.42	4.63	3.47	3.81
Net Income	$22.27M	$462.87M	$445.90M	$390.70M
7 Day Performance	0.64%	-0.11%	-0.29%	2.46%
1 Month Performance	14.35%	3.84%	0.33%	-6.16%
1 Year Performance	73.98%	15.18%	-2.66%	-6.55%

Rocky Brands Competitors List

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Company	MarketRank	Share Price	Analysts' Price Target	1Y Price Performance	Market Cap	Revenue	P/E Ratio	Employee Count	Indicator(s)
RCKY Rocky Brands	2.2743 of 5 stars	$52.32 -1.1%	$52.00 -0.6%	+72.8%	$393.93M	$481.98M	11.50	2,200
WEYS Weyco Group	2.7208 of 5 stars	$52.28 -3.2%	N/A	+84.5%	$516.04M	$276.17M	14.88	569	Insider Trade High Trading Volume
NKE NIKE	4.1712 of 5 stars	$38.47 -1.7%	$40.93 +6.4%	-39.3%	$58.11B	$46.40B	25.08	73,000	Analyst Forecast
ONON ON	4.9974 of 5 stars	$36.57 +3.0%	$43.56 +19.1%	-1.2%	$22.67B	$3.64B	24.16	3,963	Trending News Earnings Report Analyst Forecast
DECK Deckers Outdoor	3.287 of 5 stars	$84.21 -0.9%	$105.81 +25.7%	+6.9%	$11.35B	$5.47B	11.71	6,000	Analyst Forecast

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This page (NASDAQ:RCKY) was last updated on 11/12/2026 by MarketBeat.com Staff.

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Rocky Brands (RCKY) Competitors

RCKY vs. WEYS, NKE, ONON, DECK, and CROX

How does Rocky Brands compare to Weyco Group?

Summary

How does Rocky Brands compare to NIKE?

Summary

How does Rocky Brands compare to ON?

Summary

How does Rocky Brands compare to Deckers Outdoor?

Summary

How does Rocky Brands compare to Crocs?

Summary

New MarketBeat Followers Over Time

Media Sentiment Over Time

RCKY vs. The Competition

Rocky Brands Competitors List

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Rocky Brands (RCKY) Competitors

RCKY vs. WEYS, NKE, ONON, DECK, and CROX

How does Rocky Brands compare to Weyco Group?

Do institutionals & insiders have more ownership in WEYS or RCKY?

Do analysts recommend WEYS or RCKY?

Which has higher earnings and valuation, WEYS or RCKY?

Is WEYS or RCKY a better dividend stock?

Is WEYS or RCKY more profitable?

Does the media refer more to WEYS or RCKY?

Which has more risk & volatility, WEYS or RCKY?

Summary

How does Rocky Brands compare to NIKE?

Do institutionals and insiders hold more shares of RCKY or NKE?

Is RCKY or NKE a better dividend stock?

Do analysts prefer RCKY or NKE?

Does the media refer more to RCKY or NKE?

Is RCKY or NKE more profitable?

Which has higher earnings and valuation, RCKY or NKE?

Which has more volatility and risk, RCKY or NKE?

Summary

How does Rocky Brands compare to ON?

Does the media refer more to ONON or RCKY?

Is ONON or RCKY more profitable?

Do analysts recommend ONON or RCKY?

Which has higher earnings & valuation, ONON or RCKY?

Which has more risk and volatility, ONON or RCKY?

Do insiders & institutionals hold more shares of ONON or RCKY?

Summary

How does Rocky Brands compare to Deckers Outdoor?

Which has more volatility and risk, RCKY or DECK?

Do analysts rate RCKY or DECK?

Does the media prefer RCKY or DECK?

Which has higher valuation and earnings, RCKY or DECK?

Do insiders & institutionals have more ownership in RCKY or DECK?

Is RCKY or DECK more profitable?

Summary

How does Rocky Brands compare to Crocs?

Does the media prefer RCKY or CROX?

Is RCKY or CROX more profitable?

Do analysts rate RCKY or CROX?

Which has preferable earnings & valuation, RCKY or CROX?

Which has more volatility & risk, RCKY or CROX?

Do institutionals and insiders have more ownership in RCKY or CROX?

Summary

New MarketBeat Followers Over Time

Media Sentiment Over Time

RCKY vs. The Competition

Rocky Brands Competitors List

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