Secoo (SECOY) Competitors $0.0001 0.00 (0.00%) As of 09/12/2025 01:27 PM Eastern Add Compare Share Share Competitors Stock AnalysisChartCompetitorsSEC FilingsTrendsBuy This Stock SECOY vs. BQ, BTBDW, DDT, AMZN, WMT, COST, HD, BABA, MCD, and BKNGShould you be buying Secoo stock or one of its competitors? The main competitors of Secoo include Boqii (BQ), BT Brands (BTBDW), Dillards Capital Trust I CAP SECS 7.5% (DDT), Amazon.com (AMZN), Walmart (WMT), Costco Wholesale (COST), Home Depot (HD), Alibaba Group (BABA), McDonald's (MCD), and Booking (BKNG). These companies are all part of the "retail/wholesale" sector. Secoo vs. Its Competitors Boqii BT Brands Dillards Capital Trust I CAP SECS 7.5% Amazon.com Walmart Costco Wholesale Home Depot Alibaba Group McDonald's Booking Boqii (NYSE:BQ) and Secoo (NASDAQ:SECOY) are both small-cap retail/wholesale companies, but which is the superior stock? We will contrast the two businesses based on the strength of their dividends, media sentiment, risk, institutional ownership, earnings, profitability, valuation and analyst recommendations. Which has more volatility and risk, BQ or SECOY? Boqii has a beta of 1.14, indicating that its stock price is 14% more volatile than the S&P 500. Comparatively, Secoo has a beta of -0.12, indicating that its stock price is 112% less volatile than the S&P 500. Does the media favor BQ or SECOY? In the previous week, Boqii's average media sentiment score of 0.00 equaled Secoo'saverage media sentiment score. Company Overall Sentiment Boqii Neutral Secoo Neutral Which has preferable earnings and valuation, BQ or SECOY? Secoo has lower revenue, but higher earnings than Boqii. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioBoqii$468.89M0.02-$8.82MN/AN/ASecooN/AN/AN/AN/AN/A Do institutionals and insiders believe in BQ or SECOY? 1.1% of Boqii shares are held by institutional investors. 30.0% of Boqii shares are held by insiders. Comparatively, 18.8% of Secoo shares are held by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth. Is BQ or SECOY more profitable? Company Net Margins Return on Equity Return on Assets BoqiiN/A N/A N/A Secoo N/A N/A N/A SummaryBoqii beats Secoo on 4 of the 4 factors compared between the two stocks. Get Secoo News Delivered to You Automatically Sign up to receive the latest news and ratings for SECOY and its competitors with MarketBeat's FREE daily newsletter. Subscribe Now View SMS TermsBy entering your phone number and clicking the sign-up button, you agree to receive periodic text messages from MarketBeat at the phone number you submitted, including texts that may be sent using an automatic telephone dialing system. Message and data rates may apply. Message frequency will vary. Messages will consist of stock alerts, news stories, and partner advertisements/offers. Consent is not a condition of the purchase of any goods or services. Text HELP for help/customer support. Unsubscribe at any time by replying "STOP" to any text message that you receive from MarketBeat or by visiting our mailing preferences page. Read our full terms of service and privacy policy. New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding SECOY and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart SECOY vs. The Competition Export to ExcelMetricSecooRetail stores IndustryRetail SectorNASDAQ ExchangeMarket Cap$1K$5.64M$27.90B$10.14BDividend YieldN/AN/A173.88%4.60%P/E RatioN/AN/A20.6225.98Price / SalesN/A0.028.43181.13Price / CashN/AN/A66.6760.44Price / BookN/A0.114.826.29Net IncomeN/A-$8.82M$872.26M$271.07M7 Day PerformanceN/A20.40%1.40%3.87%1 Month PerformanceN/A48.16%5.12%5.49%1 Year PerformanceN/A-99.36%19.36%25.86% Secoo Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)SECOYSecooN/A$0.00flatN/AN/A$1KN/A0.00509BQBoqiiN/A$3.58+7.5%N/A-99.4%$11.00M$468.89M0.00420High Trading VolumeBTBDWBT BrandsN/A$0.40+2.4%N/AN/A$0.00$14.53M0.00110Gap UpDDTDillards Capital Trust I CAP SECS 7.5%N/A$26.03-0.1%N/A+1.8%$0.00N/A0.0030,500Short Interest ↓AMZNAmazon.com4.9142 of 5 stars$230.33-3.3%$262.87+14.1%+22.3%$2.54T$637.96B35.111,556,000Trending NewsAnalyst ForecastWMTWalmart4.6633 of 5 stars$100.54-1.7%$110.76+10.2%+28.4%$815.54B$680.99B37.802,100,000Trending NewsCOSTCostco Wholesale4.5183 of 5 stars$956.29-2.3%$1,056.67+10.5%+5.7%$434.27B$254.45B54.24333,000Trending NewsHDHome Depot4.6762 of 5 stars$413.50-0.4%$432.52+4.6%+11.4%$413.42B$159.51B28.09520,700News CoveragePositive NewsBABAAlibaba Group3.8144 of 5 stars$143.86-2.2%$167.40+16.4%+83.0%$350.72B$137.30B16.73124,320Trending NewsAnalyst UpgradeMCDMcDonald's4.649 of 5 stars$306.17-2.0%$325.14+6.2%+3.0%$223.02B$25.92B26.24150,000Trending NewsBKNGBooking4.567 of 5 stars$5,474.81-1.7%$5,808.81+6.1%+38.8%$180.58B$23.74B38.0824,300News CoveragePositive NewsInsider Trade Related Companies and Tools Related Companies Boqii Competitors BT Brands Competitors Dillards Capital Trust I CAP SECS 7.5% Competitors Amazon.com Competitors Walmart Competitors Costco Wholesale Competitors Home Depot Competitors Alibaba Group Competitors McDonald's Competitors Booking Competitors Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NASDAQ:SECOY) was last updated on 9/14/2025 by MarketBeat.com Staff From Our PartnersStunning new initiative unfolding in the White House?what I just learned about what’s unfolding in the White House is truly stunning… And you need to see it for...Paradigm Press | SponsoredTrump set to Boost Social Security Checks by 400%?If you're collecting or planning to collect social security... 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