United-Guardian (UG) Competitors

GoPro (NASDAQ:GPRO) and United-Guardian (NASDAQ:UG) are both small-cap consumer discretionary companies, but which is the better investment? We will compare the two businesses based on the strength of their community ranking, risk, dividends, profitability, earnings, analyst recommendations, institutional ownership, valuation and media sentiment.

Is GPRO or UG more profitable?

United-Guardian has a net margin of 28.30% compared to GoPro's net margin of -53.94%. United-Guardian's return on equity of 30.25% beat GoPro's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
GoPro	-53.94%	-55.77%	-18.45%
United-Guardian	28.30%	30.25%	26.26%

Do insiders & institutionals believe in GPRO or UG?

70.1% of GoPro shares are held by institutional investors. Comparatively, 23.2% of United-Guardian shares are held by institutional investors. 19.0% of GoPro shares are held by insiders. Comparatively, 29.0% of United-Guardian shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.

Which has better earnings and valuation, GPRO or UG?

United-Guardian has lower revenue, but higher earnings than GoPro. GoPro is trading at a lower price-to-earnings ratio than United-Guardian, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
GoPro	$801.47M	0.11	-$432.31M	-$2.84	-0.20
United-Guardian	$12.18M	2.98	$2.58M	$0.71	11.14

Which has more risk & volatility, GPRO or UG?

GoPro has a beta of 1.54, suggesting that its share price is 54% more volatile than the S&P 500. Comparatively, United-Guardian has a beta of 0.85, suggesting that its share price is 15% less volatile than the S&P 500.

Do analysts prefer GPRO or UG?

GoPro presently has a consensus target price of $1.50, suggesting a potential upside of 160.42%. Given GoPro's stronger consensus rating and higher possible upside, equities research analysts clearly believe GoPro is more favorable than United-Guardian.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
GoPro	0 Sell rating(s)	1 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	2.00
United-Guardian	0 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	0.00

Does the media favor GPRO or UG?

In the previous week, GoPro had 3 more articles in the media than United-Guardian. MarketBeat recorded 6 mentions for GoPro and 3 mentions for United-Guardian. United-Guardian's average media sentiment score of 0.96 beat GoPro's score of -0.14 indicating that United-Guardian is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
GoPro	0 Very Positive mention(s)	2 Positive mention(s)	1 Neutral mention(s)	0 Negative mention(s)	2 Very Negative mention(s)	Neutral
United-Guardian	0 Very Positive mention(s)	0 Positive mention(s)	1 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

Does the MarketBeat Community favor GPRO or UG?

GoPro received 949 more outperform votes than United-Guardian when rated by MarketBeat users. However, 76.10% of users gave United-Guardian an outperform vote while only 63.66% of users gave GoPro an outperform vote.

Company	Underperform	Outperform
GoPro	Outperform Votes 1156 63.66%	Underperform Votes 660 36.34%
United-Guardian	Outperform Votes 207 76.10%	Underperform Votes 65 23.90%

Summary

United-Guardian beats GoPro on 10 of the 17 factors compared between the two stocks.