Campbell's (CPB) Competitors

Campbell's (NASDAQ:CPB) and Hershey (NYSE:HSY) are both large-cap consumer staples companies, but which is the superior investment? We will contrast the two businesses based on the strength of their earnings, institutional ownership, media sentiment, profitability, valuation, dividends, analyst recommendations, risk and community ranking.

Do institutionals and insiders believe in CPB or HSY?

52.3% of Campbell's shares are held by institutional investors. Comparatively, 58.0% of Hershey shares are held by institutional investors. 20.2% of Campbell's shares are held by insiders. Comparatively, 0.3% of Hershey shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.

Do analysts recommend CPB or HSY?

Campbell's presently has a consensus target price of $43.73, indicating a potential upside of 27.15%. Hershey has a consensus target price of $161.40, indicating a potential upside of 6.64%. Given Campbell's' stronger consensus rating and higher probable upside, research analysts plainly believe Campbell's is more favorable than Hershey.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Campbell's	5 Sell rating(s)	9 Hold rating(s)	4 Buy rating(s)	0 Strong Buy rating(s)	1.94
Hershey	5 Sell rating(s)	15 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	1.75

Does the MarketBeat Community believe in CPB or HSY?

Hershey received 129 more outperform votes than Campbell's when rated by MarketBeat users. Likewise, 50.54% of users gave Hershey an outperform vote while only 40.79% of users gave Campbell's an outperform vote.

Company	Underperform	Outperform
Campbell's	Outperform Votes 476 40.79%	Underperform Votes 691 59.21%
Hershey	Outperform Votes 605 50.54%	Underperform Votes 592 49.46%

Is CPB or HSY more profitable?

Hershey has a net margin of 19.83% compared to Campbell's' net margin of 5.57%. Hershey's return on equity of 44.77% beat Campbell's' return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Campbell's	5.57%	23.79%	6.24%
Hershey	19.83%	44.77%	15.14%

Which has better earnings and valuation, CPB or HSY?

Hershey has higher revenue and earnings than Campbell's. Hershey is trading at a lower price-to-earnings ratio than Campbell's, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Campbell's	$10.12B	1.01	$567M	$1.73	19.88
Hershey	$10.75B	2.85	$2.22B	$8.11	18.66

Which has more risk & volatility, CPB or HSY?

Campbell's has a beta of 0.14, meaning that its stock price is 86% less volatile than the S&P 500. Comparatively, Hershey has a beta of 0.32, meaning that its stock price is 68% less volatile than the S&P 500.

Is CPB or HSY a better dividend stock?

Campbell's pays an annual dividend of $1.56 per share and has a dividend yield of 4.5%. Hershey pays an annual dividend of $5.48 per share and has a dividend yield of 3.6%. Campbell's pays out 90.2% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Hershey pays out 67.6% of its earnings in the form of a dividend. Hershey has increased its dividend for 15 consecutive years.

Does the media refer more to CPB or HSY?

In the previous week, Hershey had 1 more articles in the media than Campbell's. MarketBeat recorded 20 mentions for Hershey and 19 mentions for Campbell's. Hershey's average media sentiment score of 1.18 beat Campbell's' score of 1.06 indicating that Hershey is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Campbell's	12 Very Positive mention(s)	0 Positive mention(s)	3 Neutral mention(s)	2 Negative mention(s)	0 Very Negative mention(s)	Positive
Hershey	13 Very Positive mention(s)	1 Positive mention(s)	4 Neutral mention(s)	2 Negative mention(s)	0 Very Negative mention(s)	Positive

Summary

Hershey beats Campbell's on 15 of the 21 factors compared between the two stocks.