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Equitable (EQH) Competitors

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$54.64 +0.03 (+0.06%)
Closing price 08/14/2025 03:59 PM Eastern
Extended Trading
$54.64 -0.01 (-0.01%)
As of 08/14/2025 04:10 PM Eastern
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EQH vs. BHF, HBAN, WTFC, AMP, LNC, MET, PFG, PRU, SF, and VOYA

Should you be buying Equitable stock or one of its competitors? The main competitors of Equitable include Brighthouse Financial (BHF), Huntington Bancshares (HBAN), Wintrust Financial (WTFC), Ameriprise Financial (AMP), Lincoln National (LNC), MetLife (MET), Principal Financial Group (PFG), Prudential Financial (PRU), Stifel Financial (SF), and Voya Financial (VOYA). These companies are all part of the "finance" sector.

Equitable vs. Its Competitors

Equitable (NYSE:EQH) and Brighthouse Financial (NASDAQ:BHF) are both finance companies, but which is the superior investment? We will contrast the two businesses based on the strength of their institutional ownership, media sentiment, dividends, analyst recommendations, earnings, risk, profitability and valuation.

Equitable presently has a consensus price target of $65.00, indicating a potential upside of 18.95%. Brighthouse Financial has a consensus price target of $59.67, indicating a potential upside of 27.82%. Given Brighthouse Financial's higher probable upside, analysts clearly believe Brighthouse Financial is more favorable than Equitable.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Equitable
0 Sell rating(s)
1 Hold rating(s)
9 Buy rating(s)
0 Strong Buy rating(s)
2.90
Brighthouse Financial
2 Sell rating(s)
4 Hold rating(s)
1 Buy rating(s)
1 Strong Buy rating(s)
2.13

Brighthouse Financial has a net margin of 10.24% compared to Equitable's net margin of 3.51%. Equitable's return on equity of 81.58% beat Brighthouse Financial's return on equity.

Company Net Margins Return on Equity Return on Assets
Equitable3.51% 81.58% 0.65%
Brighthouse Financial 10.24%21.06%0.47%

92.7% of Equitable shares are owned by institutional investors. Comparatively, 81.2% of Brighthouse Financial shares are owned by institutional investors. 1.1% of Equitable shares are owned by company insiders. Comparatively, 1.4% of Brighthouse Financial shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock is poised for long-term growth.

Equitable has higher revenue and earnings than Brighthouse Financial. Brighthouse Financial is trading at a lower price-to-earnings ratio than Equitable, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Equitable$12.44B1.32$1.31B$1.2444.07
Brighthouse Financial$4.72B0.56$388M$9.245.05

In the previous week, Equitable and Equitable both had 19 articles in the media. Equitable's average media sentiment score of 1.32 beat Brighthouse Financial's score of 0.13 indicating that Equitable is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Equitable
14 Very Positive mention(s)
2 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Brighthouse Financial
6 Very Positive mention(s)
2 Positive mention(s)
6 Neutral mention(s)
2 Negative mention(s)
0 Very Negative mention(s)
Neutral

Equitable has a beta of 1.14, indicating that its share price is 14% more volatile than the S&P 500. Comparatively, Brighthouse Financial has a beta of 0.88, indicating that its share price is 12% less volatile than the S&P 500.

Summary

Equitable beats Brighthouse Financial on 11 of the 16 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding EQH and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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EQH vs. The Competition

MetricEquitableINS IndustryFinance SectorNYSE Exchange
Market Cap$16.36B$21.35B$12.42B$21.04B
Dividend Yield1.98%2.86%5.54%3.56%
P/E Ratio44.0713.4319.6928.02
Price / Sales1.322.1225.7957.05
Price / Cash5.9717.2521.7623.95
Price / Book11.882.132.295.26
Net Income$1.31B$1.62B$1.00B$994.11M
7 Day Performance5.16%2.04%1.75%2.09%
1 Month Performance5.41%4.55%2.42%2.35%
1 Year Performance36.71%21.66%542.40%13.36%

Equitable Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
EQH
Equitable
4.0672 of 5 stars
$54.64
+0.1%
$65.00
+19.0%
+39.3%$16.36B$12.44B44.078,000Positive News
BHF
Brighthouse Financial
4.8575 of 5 stars
$46.96
+1.7%
$60.30
+28.4%
+12.9%$2.70B$4.72B5.631,400
HBAN
Huntington Bancshares
4.9718 of 5 stars
$16.27
+1.4%
$18.68
+14.8%
+24.7%$23.73B$7.69B12.0519,932Positive News
WTFC
Wintrust Financial
4.9668 of 5 stars
$124.85
+0.7%
$145.77
+16.8%
+31.1%$8.36B$2.57B11.815,903Positive News
Short Interest ↓
AMP
Ameriprise Financial
4.5254 of 5 stars
$506.51
+1.0%
$534.71
+5.6%
+22.4%$48.23B$17.47B15.7613,600Positive News
LNC
Lincoln National
4.9414 of 5 stars
$37.90
+2.8%
$39.00
+2.9%
+38.6%$6.47B$18.07B6.629,783Positive News
Dividend Announcement
MET
MetLife
4.9937 of 5 stars
$74.86
+1.1%
$96.10
+28.4%
+9.5%$50.25B$72.28B12.1745,000
PFG
Principal Financial Group
4.5482 of 5 stars
$75.88
+0.5%
$86.70
+14.3%
+2.9%$16.90B$15.13B11.3619,300Positive News
PRU
Prudential Financial
4.8341 of 5 stars
$101.78
+1.1%
$121.75
+19.6%
-4.0%$35.83B$68.05B22.5738,196Positive News
SF
Stifel Financial
4.225 of 5 stars
$112.35
+1.1%
$115.78
+3.1%
+38.6%$11.54B$4.97B21.779,000Positive News
VOYA
Voya Financial
4.9929 of 5 stars
$67.82
+0.8%
$83.50
+23.1%
+13.2%$6.53B$8.05B12.8010,000News Coverage
Analyst Forecast

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This page (NYSE:EQH) was last updated on 8/15/2025 by MarketBeat.com Staff
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