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Lincoln National (LNC) Competitors

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$43.80 +0.24 (+0.54%)
Closing price 09/11/2026 03:58 PM Eastern
Extended Trading
$43.83 +0.03 (+0.08%)
As of 09/11/2026 07:30 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more.

LNC vs. BHF, PFG, EQH, MET, and MFC

Should you buy Lincoln National stock or one of its competitors? Lincoln National's main competitors and comparable companies include Brighthouse Financial (BHF), Principal Financial Group (PFG), Equitable (EQH), MetLife (MET), and Manulife Financial (MFC). Companies are selected based on similarities in market, industry, and size. These companies are all part of the "finance" sector.

How does Lincoln National compare to Brighthouse Financial?

Lincoln National (NYSE:LNC) and Brighthouse Financial (NASDAQ:BHF) are both mid-cap finance companies, but which is the better investment? We will compare the two businesses based on the strength of their profitability, analyst recommendations, valuation, media sentiment, institutional ownership, risk, earnings and dividends.

Brighthouse Financial has a net margin of 12.49% compared to Lincoln National's net margin of 12.21%. Lincoln National's return on equity of 17.35% beat Brighthouse Financial's return on equity.

Company Net Margins Return on Equity Return on Assets
Lincoln National12.21% 17.35% 0.41%
Brighthouse Financial 12.49%17.24%0.45%

In the previous week, Lincoln National had 2 more articles in the media than Brighthouse Financial. MarketBeat recorded 7 mentions for Lincoln National and 5 mentions for Brighthouse Financial. Lincoln National's average media sentiment score of 1.75 beat Brighthouse Financial's score of 1.48 indicating that Lincoln National is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Lincoln National
7 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Very Positive
Brighthouse Financial
4 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Lincoln National has higher revenue and earnings than Brighthouse Financial. Lincoln National is trading at a lower price-to-earnings ratio than Brighthouse Financial, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Lincoln National$18.21B0.46$1.18B$11.543.80
Brighthouse Financial$6.77B0.43$433M$12.534.00

72.8% of Lincoln National shares are held by institutional investors. Comparatively, 81.2% of Brighthouse Financial shares are held by institutional investors. 1.0% of Lincoln National shares are held by insiders. Comparatively, 1.6% of Brighthouse Financial shares are held by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.

Lincoln National presently has a consensus target price of $47.07, suggesting a potential upside of 7.48%. Brighthouse Financial has a consensus target price of $60.50, suggesting a potential upside of 20.73%. Given Brighthouse Financial's higher possible upside, analysts plainly believe Brighthouse Financial is more favorable than Lincoln National.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Lincoln National
2 Sell rating(s)
6 Hold rating(s)
7 Buy rating(s)
0 Strong Buy rating(s)
2.33
Brighthouse Financial
1 Sell rating(s)
9 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.90

Lincoln National has a beta of 1.12, suggesting that its stock price is 12% more volatile than the broader market. Comparatively, Brighthouse Financial has a beta of 0.84, suggesting that its stock price is 16% less volatile than the broader market.

Summary

Lincoln National beats Brighthouse Financial on 9 of the 16 factors compared between the two stocks.

How does Lincoln National compare to Principal Financial Group?

Principal Financial Group (NASDAQ:PFG) and Lincoln National (NYSE:LNC) are both finance companies, but which is the superior stock? We will compare the two companies based on the strength of their analyst recommendations, risk, valuation, dividends, media sentiment, profitability, earnings and institutional ownership.

Principal Financial Group has a beta of 0.86, indicating that its share price is 14% less volatile than the broader market. Comparatively, Lincoln National has a beta of 1.12, indicating that its share price is 12% more volatile than the broader market.

Principal Financial Group has higher earnings, but lower revenue than Lincoln National. Lincoln National is trading at a lower price-to-earnings ratio than Principal Financial Group, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Principal Financial Group$15.69B1.58$1.19B$7.0416.50
Lincoln National$18.21B0.46$1.18B$11.543.80

Principal Financial Group pays an annual dividend of $3.36 per share and has a dividend yield of 2.9%. Lincoln National pays an annual dividend of $1.80 per share and has a dividend yield of 4.1%. Principal Financial Group pays out 47.7% of its earnings in the form of a dividend. Lincoln National pays out 15.6% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Principal Financial Group has raised its dividend for 2 consecutive years. Lincoln National is clearly the better dividend stock, given its higher yield and lower payout ratio.

In the previous week, Principal Financial Group had 5 more articles in the media than Lincoln National. MarketBeat recorded 12 mentions for Principal Financial Group and 7 mentions for Lincoln National. Lincoln National's average media sentiment score of 1.75 beat Principal Financial Group's score of 1.01 indicating that Lincoln National is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Principal Financial Group
7 Very Positive mention(s)
1 Positive mention(s)
2 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive
Lincoln National
7 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Very Positive

Lincoln National has a net margin of 12.21% compared to Principal Financial Group's net margin of 9.93%. Lincoln National's return on equity of 17.35% beat Principal Financial Group's return on equity.

Company Net Margins Return on Equity Return on Assets
Principal Financial Group9.93% 16.49% 0.58%
Lincoln National 12.21%17.35%0.41%

75.1% of Principal Financial Group shares are owned by institutional investors. Comparatively, 72.8% of Lincoln National shares are owned by institutional investors. 1.1% of Principal Financial Group shares are owned by insiders. Comparatively, 1.0% of Lincoln National shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock is poised for long-term growth.

Principal Financial Group presently has a consensus price target of $108.83, indicating a potential downside of 6.32%. Lincoln National has a consensus price target of $47.07, indicating a potential upside of 7.48%. Given Lincoln National's stronger consensus rating and higher possible upside, analysts clearly believe Lincoln National is more favorable than Principal Financial Group.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Principal Financial Group
3 Sell rating(s)
7 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
2.00
Lincoln National
2 Sell rating(s)
6 Hold rating(s)
7 Buy rating(s)
0 Strong Buy rating(s)
2.33

Summary

Lincoln National beats Principal Financial Group on 11 of the 19 factors compared between the two stocks.

How does Lincoln National compare to Equitable?

Lincoln National (NYSE:LNC) and Equitable (NYSE:EQH) are both finance companies, but which is the superior investment? We will contrast the two businesses based on the strength of their profitability, institutional ownership, valuation, earnings, dividends, media sentiment, risk and analyst recommendations.

Lincoln National pays an annual dividend of $1.80 per share and has a dividend yield of 4.1%. Equitable pays an annual dividend of $1.20 per share and has a dividend yield of 2.2%. Lincoln National pays out 15.6% of its earnings in the form of a dividend. Equitable pays out -36.3% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Equitable has increased its dividend for 2 consecutive years.

Lincoln National has a beta of 1.12, indicating that its share price is 12% more volatile than the broader market. Comparatively, Equitable has a beta of 1.1, indicating that its share price is 10% more volatile than the broader market.

Lincoln National currently has a consensus target price of $47.07, indicating a potential upside of 7.48%. Equitable has a consensus target price of $61.75, indicating a potential upside of 15.67%. Given Equitable's stronger consensus rating and higher probable upside, analysts clearly believe Equitable is more favorable than Lincoln National.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Lincoln National
2 Sell rating(s)
6 Hold rating(s)
7 Buy rating(s)
0 Strong Buy rating(s)
2.33
Equitable
1 Sell rating(s)
2 Hold rating(s)
10 Buy rating(s)
1 Strong Buy rating(s)
2.79

72.8% of Lincoln National shares are owned by institutional investors. Comparatively, 92.7% of Equitable shares are owned by institutional investors. 1.0% of Lincoln National shares are owned by insiders. Comparatively, 1.0% of Equitable shares are owned by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock will outperform the market over the long term.

In the previous week, Equitable had 3 more articles in the media than Lincoln National. MarketBeat recorded 10 mentions for Equitable and 7 mentions for Lincoln National. Lincoln National's average media sentiment score of 1.75 beat Equitable's score of 0.97 indicating that Lincoln National is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Lincoln National
7 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Very Positive
Equitable
7 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Lincoln National has a net margin of 12.21% compared to Equitable's net margin of -8.72%. Equitable's return on equity of 511.35% beat Lincoln National's return on equity.

Company Net Margins Return on Equity Return on Assets
Lincoln National12.21% 17.35% 0.41%
Equitable -8.72%511.35%0.61%

Lincoln National has higher revenue and earnings than Equitable. Equitable is trading at a lower price-to-earnings ratio than Lincoln National, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Lincoln National$18.21B0.46$1.18B$11.543.80
Equitable$11.67B1.25-$1.38B-$3.31N/A

Summary

Equitable beats Lincoln National on 11 of the 20 factors compared between the two stocks.

How does Lincoln National compare to MetLife?

Lincoln National (NYSE:LNC) and MetLife (NYSE:MET) are both finance companies, but which is the better stock? We will contrast the two businesses based on the strength of their valuation, risk, earnings, institutional ownership, media sentiment, analyst recommendations, profitability and dividends.

MetLife has higher revenue and earnings than Lincoln National. Lincoln National is trading at a lower price-to-earnings ratio than MetLife, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Lincoln National$18.21B0.46$1.18B$11.543.80
MetLife$77.73B0.80$3.38B$5.2218.60

Lincoln National has a beta of 1.12, meaning that its share price is 12% more volatile than the broader market. Comparatively, MetLife has a beta of 0.77, meaning that its share price is 23% less volatile than the broader market.

Lincoln National presently has a consensus target price of $47.07, suggesting a potential upside of 7.48%. MetLife has a consensus target price of $102.21, suggesting a potential upside of 5.30%. Given Lincoln National's higher probable upside, equities research analysts clearly believe Lincoln National is more favorable than MetLife.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Lincoln National
2 Sell rating(s)
6 Hold rating(s)
7 Buy rating(s)
0 Strong Buy rating(s)
2.33
MetLife
0 Sell rating(s)
1 Hold rating(s)
11 Buy rating(s)
1 Strong Buy rating(s)
3.00

72.8% of Lincoln National shares are owned by institutional investors. Comparatively, 95.0% of MetLife shares are owned by institutional investors. 1.0% of Lincoln National shares are owned by company insiders. Comparatively, 0.4% of MetLife shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth.

In the previous week, MetLife had 12 more articles in the media than Lincoln National. MarketBeat recorded 19 mentions for MetLife and 7 mentions for Lincoln National. Lincoln National's average media sentiment score of 1.75 beat MetLife's score of 0.71 indicating that Lincoln National is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Lincoln National
7 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Very Positive
MetLife
9 Very Positive mention(s)
2 Positive mention(s)
7 Neutral mention(s)
0 Negative mention(s)
1 Very Negative mention(s)
Positive

Lincoln National has a net margin of 12.21% compared to MetLife's net margin of 4.57%. MetLife's return on equity of 23.39% beat Lincoln National's return on equity.

Company Net Margins Return on Equity Return on Assets
Lincoln National12.21% 17.35% 0.41%
MetLife 4.57%23.39%0.89%

Lincoln National pays an annual dividend of $1.80 per share and has a dividend yield of 4.1%. MetLife pays an annual dividend of $2.37 per share and has a dividend yield of 2.4%. Lincoln National pays out 15.6% of its earnings in the form of a dividend. MetLife pays out 45.4% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. MetLife has increased its dividend for 12 consecutive years. Lincoln National is clearly the better dividend stock, given its higher yield and lower payout ratio.

Summary

MetLife beats Lincoln National on 12 of the 20 factors compared between the two stocks.

How does Lincoln National compare to Manulife Financial?

Manulife Financial (NYSE:MFC) and Lincoln National (NYSE:LNC) are both finance companies, but which is the superior stock? We will compare the two businesses based on the strength of their valuation, profitability, institutional ownership, analyst recommendations, risk, media sentiment, earnings and dividends.

Manulife Financial has higher revenue and earnings than Lincoln National. Lincoln National is trading at a lower price-to-earnings ratio than Manulife Financial, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Manulife Financial$43.63B1.65$4.14B$2.6816.21
Lincoln National$18.21B0.46$1.18B$11.543.80

In the previous week, Lincoln National had 1 more articles in the media than Manulife Financial. MarketBeat recorded 7 mentions for Lincoln National and 6 mentions for Manulife Financial. Lincoln National's average media sentiment score of 1.75 beat Manulife Financial's score of 1.32 indicating that Lincoln National is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Manulife Financial
4 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Lincoln National
7 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Very Positive

Lincoln National has a net margin of 12.21% compared to Manulife Financial's net margin of 9.99%. Lincoln National's return on equity of 17.35% beat Manulife Financial's return on equity.

Company Net Margins Return on Equity Return on Assets
Manulife Financial9.99% 16.68% 0.75%
Lincoln National 12.21%17.35%0.41%

Manulife Financial currently has a consensus price target of $59.00, suggesting a potential upside of 35.77%. Lincoln National has a consensus price target of $47.07, suggesting a potential upside of 7.48%. Given Manulife Financial's stronger consensus rating and higher possible upside, equities research analysts clearly believe Manulife Financial is more favorable than Lincoln National.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Manulife Financial
0 Sell rating(s)
1 Hold rating(s)
5 Buy rating(s)
2 Strong Buy rating(s)
3.13
Lincoln National
2 Sell rating(s)
6 Hold rating(s)
7 Buy rating(s)
0 Strong Buy rating(s)
2.33

52.6% of Manulife Financial shares are held by institutional investors. Comparatively, 72.8% of Lincoln National shares are held by institutional investors. 0.0% of Manulife Financial shares are held by company insiders. Comparatively, 1.0% of Lincoln National shares are held by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.

Manulife Financial pays an annual dividend of $1.38 per share and has a dividend yield of 3.2%. Lincoln National pays an annual dividend of $1.80 per share and has a dividend yield of 4.1%. Manulife Financial pays out 51.5% of its earnings in the form of a dividend. Lincoln National pays out 15.6% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Manulife Financial has raised its dividend for 12 consecutive years. Lincoln National is clearly the better dividend stock, given its higher yield and lower payout ratio.

Manulife Financial has a beta of 0.83, suggesting that its share price is 17% less volatile than the broader market. Comparatively, Lincoln National has a beta of 1.12, suggesting that its share price is 12% more volatile than the broader market.

Summary

Lincoln National beats Manulife Financial on 11 of the 20 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding LNC and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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LNC vs. The Competition

MetricLincoln NationalInsurance IndustryFinance SectorNYSE Exchange
Market Cap$8.34B$19.06B$14.01B$23.19B
Dividend Yield4.13%3.21%5.94%3.56%
P/E Ratio3.8016.5925.6728.69
Price / Sales0.4630.31510.2199.79
Price / Cash5.0812.2440.1633.82
Price / Book0.842.062.754.74
Net Income$1.18B$1.80B$1.32B$1.07B
7 Day Performance-3.58%-2.02%-1.17%-1.99%
1 Month Performance-0.64%0.95%0.26%-2.68%
1 Year Performance3.88%8.84%9.27%10.45%

Lincoln National Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
LNC
Lincoln National
4.4466 of 5 stars
$43.80
+0.5%
$47.07
+7.5%
+3.8%$8.34B$18.21B3.809,423
BHF
Brighthouse Financial
3.9596 of 5 stars
$53.58
flat
$60.50
+12.9%
+2.5%$3.08B$6.77B4.281,400
PFG
Principal Financial Group
3.0192 of 5 stars
$116.68
flat
$106.67
-8.6%
+41.5%$24.98B$15.63B16.5711,600
EQH
Equitable
4.7986 of 5 stars
$52.85
-0.2%
$61.75
+16.8%
-0.9%$14.46B$11.67BN/A8,000
MET
MetLife
4.5953 of 5 stars
$97.51
-0.1%
$102.21
+4.8%
+20.8%$62.81B$77.08B18.6846,000

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This page (NYSE:LNC) was last updated on 9/12/2026 by MarketBeat.com Staff.
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