General Mills (GIS) Competitors

Chefs' Warehouse (NASDAQ:CHEF) and General Mills (NYSE:GIS) are both consumer staples companies, but which is the superior investment? We will contrast the two companies based on the strength of their dividends, media sentiment, analyst recommendations, earnings, institutional ownership, valuation, profitability and risk.

Do analysts recommend CHEF or GIS?

Chefs' Warehouse currently has a consensus target price of $70.40, indicating a potential upside of 13.77%. General Mills has a consensus target price of $59.73, indicating a potential upside of 20.30%. Given General Mills' higher possible upside, analysts plainly believe General Mills is more favorable than Chefs' Warehouse.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Chefs' Warehouse	0 Sell rating(s)	0 Hold rating(s)	6 Buy rating(s)	0 Strong Buy rating(s)	3.00
General Mills	2 Sell rating(s)	9 Hold rating(s)	4 Buy rating(s)	0 Strong Buy rating(s)	2.13

Which has more volatility & risk, CHEF or GIS?

Chefs' Warehouse has a beta of 1.83, indicating that its stock price is 83% more volatile than the S&P 500. Comparatively, General Mills has a beta of -0.01, indicating that its stock price is 101% less volatile than the S&P 500.

Is CHEF or GIS more profitable?

General Mills has a net margin of 11.78% compared to Chefs' Warehouse's net margin of 1.76%. General Mills' return on equity of 24.88% beat Chefs' Warehouse's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Chefs' Warehouse	1.76%	13.60%	3.90%
General Mills	11.78%	24.88%	7.16%

Do insiders and institutionals hold more shares of CHEF or GIS?

91.6% of Chefs' Warehouse shares are held by institutional investors. Comparatively, 75.7% of General Mills shares are held by institutional investors. 11.9% of Chefs' Warehouse shares are held by insiders. Comparatively, 0.3% of General Mills shares are held by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth.

Which has higher earnings & valuation, CHEF or GIS?

General Mills has higher revenue and earnings than Chefs' Warehouse. General Mills is trading at a lower price-to-earnings ratio than Chefs' Warehouse, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Chefs' Warehouse	$3.79B	0.66	$55.48M	$1.60	38.68
General Mills	$19.49B	1.38	$2.30B	$4.10	12.11

Does the media refer more to CHEF or GIS?

In the previous week, General Mills had 23 more articles in the media than Chefs' Warehouse. MarketBeat recorded 29 mentions for General Mills and 6 mentions for Chefs' Warehouse. General Mills' average media sentiment score of 1.54 beat Chefs' Warehouse's score of 1.27 indicating that General Mills is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Chefs' Warehouse	5 Very Positive mention(s)	0 Positive mention(s)	0 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive
General Mills	26 Very Positive mention(s)	0 Positive mention(s)	3 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Very Positive

Summary

General Mills beats Chefs' Warehouse on 10 of the 16 factors compared between the two stocks.