Sally Beauty (SBH) Competitors $15.18 -0.38 (-2.42%) As of 10:33 AM Eastern This is a fair market value price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestSustainabilityTrendsBuy This Stock SBH vs. SIG, WINA, ODP, HZO, BGFV, TSCO, ULTA, DKS, FIVE, and BBWIShould you be buying Sally Beauty stock or one of its competitors? The main competitors of Sally Beauty include Signet Jewelers (SIG), Winmark (WINA), ODP (ODP), MarineMax (HZO), Big 5 Sporting Goods (BGFV), Tractor Supply (TSCO), Ulta Beauty (ULTA), DICK'S Sporting Goods (DKS), Five Below (FIVE), and Bath & Body Works (BBWI). These companies are all part of the "retail/wholesale" sector. Sally Beauty vs. Its Competitors Signet Jewelers Winmark ODP MarineMax Big 5 Sporting Goods Tractor Supply Ulta Beauty DICK'S Sporting Goods Five Below Bath & Body Works Sally Beauty (NYSE:SBH) and Signet Jewelers (NYSE:SIG) are both retail/wholesale companies, but which is the better investment? We will contrast the two companies based on the strength of their analyst recommendations, risk, institutional ownership, dividends, profitability, earnings, valuation and media sentiment. Do analysts recommend SBH or SIG? Sally Beauty currently has a consensus price target of $13.88, suggesting a potential downside of 9.47%. Signet Jewelers has a consensus price target of $97.71, suggesting a potential upside of 2.49%. Given Signet Jewelers' higher possible upside, analysts clearly believe Signet Jewelers is more favorable than Sally Beauty.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Sally Beauty 1 Sell rating(s) 3 Hold rating(s) 3 Buy rating(s) 1 Strong Buy rating(s) 2.50Signet Jewelers 1 Sell rating(s) 3 Hold rating(s) 4 Buy rating(s) 0 Strong Buy rating(s) 2.38 Which has better valuation and earnings, SBH or SIG? Sally Beauty has higher earnings, but lower revenue than Signet Jewelers. Sally Beauty is trading at a lower price-to-earnings ratio than Signet Jewelers, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioSally Beauty$3.72B0.41$153.41M$1.868.24Signet Jewelers$6.78B0.58$61.20M$2.9831.99 Which has more risk & volatility, SBH or SIG? Sally Beauty has a beta of 1.34, suggesting that its stock price is 34% more volatile than the S&P 500. Comparatively, Signet Jewelers has a beta of 1.23, suggesting that its stock price is 23% more volatile than the S&P 500. Does the media favor SBH or SIG? In the previous week, Signet Jewelers had 1 more articles in the media than Sally Beauty. MarketBeat recorded 8 mentions for Signet Jewelers and 7 mentions for Sally Beauty. Sally Beauty's average media sentiment score of 1.63 beat Signet Jewelers' score of 1.27 indicating that Sally Beauty is being referred to more favorably in the media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Sally Beauty 6 Very Positive mention(s) 1 Positive mention(s) 0 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Very Positive Signet Jewelers 4 Very Positive mention(s) 3 Positive mention(s) 0 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Is SBH or SIG more profitable? Sally Beauty has a net margin of 5.26% compared to Signet Jewelers' net margin of 1.95%. Sally Beauty's return on equity of 28.11% beat Signet Jewelers' return on equity.Company Net Margins Return on Equity Return on Assets Sally Beauty5.26% 28.11% 7.05% Signet Jewelers 1.95%23.42%7.55% SummarySignet Jewelers beats Sally Beauty on 8 of the 15 factors compared between the two stocks. Get Sally Beauty News Delivered to You Automatically Sign up to receive the latest news and ratings for SBH and its competitors with MarketBeat's FREE daily newsletter. Subscribe Now View SMS TermsBy entering your phone number and clicking the sign-up button, you agree to receive periodic text messages from MarketBeat at the phone number you submitted, including texts that may be sent using an automatic telephone dialing system. Message and data rates may apply. Message frequency will vary. Messages will consist of stock alerts, news stories, and partner advertisements/offers. Consent is not a condition of the purchase of any goods or services. Text HELP for help/customer support. Unsubscribe at any time by replying "STOP" to any text message that you receive from MarketBeat or by visiting our mailing preferences page. Read our full terms of service and privacy policy. New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding SBH and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart SBH vs. The Competition Export to ExcelMetricSally BeautyRETAIL IndustryRetail SectorNYSE ExchangeMarket Cap$1.52B$11.97B$27.63B$22.02BDividend YieldN/A2.17%172.50%3.58%P/E Ratio8.2417.4119.6529.86Price / Sales0.411.949.3064.35Price / Cash5.5810.8862.9324.43Price / Book2.504.185.154.64Net Income$153.41M$608.12M$911.70M$1.01B7 Day Performance-5.25%-2.36%-1.04%0.44%1 Month Performance4.69%1.29%0.66%3.13%1 Year Performance18.44%5.56%15.32%15.30% Sally Beauty Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)SBHSally Beauty3.7163 of 5 stars$15.18-2.4%$13.88-8.6%+19.1%$1.51B$3.72B8.2127,000Positive NewsSIGSignet Jewelers2.6489 of 5 stars$96.81+0.8%$97.71+0.9%-4.7%$3.93B$6.78B32.4927,595Positive NewsAnalyst ForecastWINAWinmark1.6423 of 5 stars$506.32+0.8%N/A+31.3%$1.78B$81.29M45.0980Upcoming EarningsAnalyst DowngradeODPODP3.5291 of 5 stars$27.87-0.4%$19.00-31.8%-8.9%$841.75M$6.69B42.2319,000Analyst ForecastHZOMarineMax4.488 of 5 stars$26.01-0.8%$33.25+27.9%-12.4%$562.56M$2.43B-19.414,050News CoverageAnalyst ForecastBGFVBig 5 Sporting Goods0.3897 of 5 stars$1.45+0.3%N/AN/A$33.00M$762.76M-0.347,600High Trading VolumeTSCOTractor Supply4.6236 of 5 stars$56.69+0.3%$62.15+9.6%-11.2%$29.95B$14.88B27.8252,000Positive NewsAnalyst ForecastULTAUlta Beauty3.2949 of 5 stars$553.71+0.3%$544.20-1.7%+55.2%$24.75B$11.65B21.2358,000Positive NewsAnalyst ForecastDKSDICK'S Sporting Goods4.8103 of 5 stars$219.97-3.6%$232.05+5.5%+10.6%$18.28B$13.77B15.3656,100Positive NewsAnalyst UpgradeFIVEFive Below2.9647 of 5 stars$155.32+0.4%$149.00-4.1%+67.0%$8.53B$3.88B31.4423,200Analyst ForecastBBWIBath & Body Works4.8905 of 5 stars$26.05-2.3%$39.69+52.3%-12.0%$5.50B$7.31B7.7359,210Analyst Forecast Related Companies and Tools Related Companies Signet Jewelers Competitors Winmark Competitors ODP Competitors MarineMax Competitors Big 5 Sporting Goods Competitors Tractor Supply Competitors Ulta Beauty Competitors DICK'S Sporting Goods Competitors Five Below Competitors Bath & Body Works Competitors Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NYSE:SBH) was last updated on 10/9/2025 by MarketBeat.com Staff From Our PartnersBitcoin grabs headlines, but smart money likes this tokenBitcoin grabs headlines, but smart money likes this token My research team has identified the token positio...Crypto 101 Media | SponsoredBuilding The Infrastructure for the Coming Financial ResetWhile China pushes nearly $1 trillion through its new digital currency, one emerging company is quietly buildi...Intellistake | SponsoredMagnificent 7 being replaced by the “Hidden 7”?BULLISH: It's time to buy this 'hidden' AI stock An award-winning stock-rating system has turned BULLISH on...Chaikin Analytics | SponsoredCapital Gains Tax Strategies for SeniorsCapital gains taxes can take a bite out of your retirement income—unless you have a smart strategy. 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