Signet Jewelers (SIG) Competitors

Signet Jewelers (NYSE:SIG) and Academy Sports and Outdoors (NASDAQ:ASO) are related mid-cap companies, but which is the better investment? We will contrast the two businesses based on the strength of their dividends, profitability, risk, earnings, analyst recommendations, institutional ownership, valuation and media sentiment.

Does the media prefer SIG or ASO?

In the previous week, Academy Sports and Outdoors had 8 more articles in the media than Signet Jewelers. MarketBeat recorded 17 mentions for Academy Sports and Outdoors and 9 mentions for Signet Jewelers. Academy Sports and Outdoors' average media sentiment score of 1.38 beat Signet Jewelers' score of 1.23 indicating that Academy Sports and Outdoors is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Signet Jewelers	8 Very Positive mention(s)	0 Positive mention(s)	0 Neutral mention(s)	1 Negative mention(s)	0 Very Negative mention(s)	Positive
Academy Sports and Outdoors	14 Very Positive mention(s)	1 Positive mention(s)	2 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

Is SIG or ASO a better dividend stock?

Signet Jewelers pays an annual dividend of $1.28 per share and has a dividend yield of 1.5%. Academy Sports and Outdoors pays an annual dividend of $0.52 per share and has a dividend yield of 1.0%. Signet Jewelers pays out 139.1% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Academy Sports and Outdoors pays out 9.6% of its earnings in the form of a dividend. Signet Jewelers has increased its dividend for 4 consecutive years and Academy Sports and Outdoors has increased its dividend for 3 consecutive years. Signet Jewelers is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

Is SIG or ASO more profitable?

Academy Sports and Outdoors has a net margin of 6.55% compared to Signet Jewelers' net margin of 0.63%. Signet Jewelers' return on equity of 22.41% beat Academy Sports and Outdoors' return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Signet Jewelers	0.63%	22.41%	7.32%
Academy Sports and Outdoors	6.55%	19.62%	7.70%

Which has higher earnings and valuation, SIG or ASO?

Academy Sports and Outdoors has lower revenue, but higher earnings than Signet Jewelers. Academy Sports and Outdoors is trading at a lower price-to-earnings ratio than Signet Jewelers, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Signet Jewelers	$6.70B	0.54	$61.20M	$0.92	95.00
Academy Sports and Outdoors	$5.92B	0.61	$418.45M	$5.44	9.92

Do analysts prefer SIG or ASO?

Signet Jewelers presently has a consensus price target of $88.86, indicating a potential upside of 1.67%. Academy Sports and Outdoors has a consensus price target of $58.24, indicating a potential upside of 7.94%. Given Academy Sports and Outdoors' higher probable upside, analysts plainly believe Academy Sports and Outdoors is more favorable than Signet Jewelers.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Signet Jewelers	0 Sell rating(s)	3 Hold rating(s)	4 Buy rating(s)	0 Strong Buy rating(s)	2.57
Academy Sports and Outdoors	0 Sell rating(s)	8 Hold rating(s)	9 Buy rating(s)	0 Strong Buy rating(s)	2.53

Which has more risk and volatility, SIG or ASO?

Signet Jewelers has a beta of 1.4, indicating that its stock price is 40% more volatile than the S&P 500. Comparatively, Academy Sports and Outdoors has a beta of 1.3, indicating that its stock price is 30% more volatile than the S&P 500.

Summary

Academy Sports and Outdoors beats Signet Jewelers on 10 of the 17 factors compared between the two stocks.