22nd Century Group (XXII) Competitors $1.72 -0.08 (-4.44%) Closing price 04:00 PM EasternExtended Trading$1.73 +0.01 (+0.58%) As of 07:59 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsEarningsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestTrendsBuy This Stock XXII vs. IIPR, GRWG, KAVL, PM, BTI, MO, TPB, UVV, ISPR, and LEEShould you be buying 22nd Century Group stock or one of its competitors? The main competitors of 22nd Century Group include Innovative Industrial Properties (IIPR), GrowGeneration (GRWG), Kaival Brands Innovations Group (KAVL), Philip Morris International (PM), British American Tobacco (BTI), Altria Group (MO), Turning Point Brands (TPB), Universal (UVV), Ispire Technology (ISPR), and Lee Enterprises (LEE). 22nd Century Group vs. Its Competitors Innovative Industrial Properties GrowGeneration Kaival Brands Innovations Group Philip Morris International British American Tobacco Altria Group Turning Point Brands Universal Ispire Technology Lee Enterprises 22nd Century Group (NASDAQ:XXII) and Innovative Industrial Properties (NYSE:IIPR) are both small-cap cannabis companies, but which is the superior stock? We will contrast the two companies based on the strength of their valuation, earnings, media sentiment, analyst recommendations, risk, dividends, institutional ownership and profitability. Which has higher earnings and valuation, XXII or IIPR? Innovative Industrial Properties has higher revenue and earnings than 22nd Century Group. 22nd Century Group is trading at a lower price-to-earnings ratio than Innovative Industrial Properties, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio22nd Century Group$8.86M0.73-$15.16M-$2.99 thousand0.00Innovative Industrial Properties$308.52M5.20$161.66M$4.6212.40 Is XXII or IIPR more profitable? Innovative Industrial Properties has a net margin of 47.71% compared to 22nd Century Group's net margin of -80.22%. Innovative Industrial Properties' return on equity of 7.26% beat 22nd Century Group's return on equity.Company Net Margins Return on Equity Return on Assets 22nd Century Group-80.22% -344.13% -62.82% Innovative Industrial Properties 47.71%7.26%5.83% Which has more risk and volatility, XXII or IIPR? 22nd Century Group has a beta of 1.81, meaning that its share price is 81% more volatile than the S&P 500. Comparatively, Innovative Industrial Properties has a beta of 1.61, meaning that its share price is 61% more volatile than the S&P 500. Does the media favor XXII or IIPR? In the previous week, Innovative Industrial Properties had 4 more articles in the media than 22nd Century Group. MarketBeat recorded 6 mentions for Innovative Industrial Properties and 2 mentions for 22nd Century Group. Innovative Industrial Properties' average media sentiment score of 1.05 beat 22nd Century Group's score of 0.45 indicating that Innovative Industrial Properties is being referred to more favorably in the news media. Company Overall Sentiment 22nd Century Group Neutral Innovative Industrial Properties Positive Do analysts prefer XXII or IIPR? Innovative Industrial Properties has a consensus target price of $78.67, suggesting a potential upside of 37.30%. Given Innovative Industrial Properties' stronger consensus rating and higher probable upside, analysts plainly believe Innovative Industrial Properties is more favorable than 22nd Century Group.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score 22nd Century Group 0 Sell rating(s) 0 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 0.00Innovative Industrial Properties 2 Sell rating(s) 5 Hold rating(s) 1 Buy rating(s) 1 Strong Buy rating(s) 2.11 Do institutionals and insiders believe in XXII or IIPR? 18.1% of 22nd Century Group shares are held by institutional investors. Comparatively, 70.6% of Innovative Industrial Properties shares are held by institutional investors. 0.0% of 22nd Century Group shares are held by insiders. Comparatively, 2.0% of Innovative Industrial Properties shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth. SummaryInnovative Industrial Properties beats 22nd Century Group on 16 of the 17 factors compared between the two stocks. Get 22nd Century Group News Delivered to You Automatically Sign up to receive the latest news and ratings for XXII and its competitors with MarketBeat's FREE daily newsletter. Subscribe Now View SMS TermsBy entering your phone number and clicking the sign-up button, you agree to receive periodic text messages from MarketBeat at the phone number you submitted, including texts that may be sent using an automatic telephone dialing system. Message and data rates may apply. Message frequency will vary. Messages will consist of stock alerts, news stories, and partner advertisements/offers. Consent is not a condition of the purchase of any goods or services. Text HELP for help/customer support. Unsubscribe at any time by replying "STOP" to any text message that you receive from MarketBeat or by visiting our mailing preferences page. Read our full terms of service and privacy policy. New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding XXII and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart XXII vs. The Competition Export to ExcelMetric22nd Century GroupTOBACCO IndustryStaples SectorNASDAQ ExchangeMarket Cap$6.81M$58.18B$16.07B$10.19BDividend YieldN/A4.27%3.03%4.61%P/E Ratio0.00222.1318.2126.40Price / Sales0.7338.7847.82124.73Price / CashN/A14.9514.9129.91Price / Book0.033.486.146.28Net Income-$15.16M$1.42B$677.14M$270.38M7 Day Performance6.17%0.06%4.27%2.70%1 Month Performance-26.50%2.31%4.03%5.99%1 Year Performance-99.84%10.89%0.99%25.94% 22nd Century Group Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)XXII22nd Century Group0.4948 of 5 stars$1.72-4.4%N/A-99.8%$6.81M$8.86M0.0080Short Interest ↑IIPRInnovative Industrial Properties3.8915 of 5 stars$56.88-0.7%$78.67+38.3%-55.8%$1.61B$308.52M12.3120Positive NewsDividend AnnouncementGRWGGrowGeneration3.0361 of 5 stars$1.54+2.0%$2.50+62.3%-16.1%$90.25M$188.87M-1.88690Positive NewsKAVLKaival Brands Innovations GroupN/A$0.84+1.0%N/A-2.0%$0.00$1.70M0.0010Negative NewsUpcoming EarningsShort Interest ↓Gap DownPMPhilip Morris International4.5172 of 5 stars$162.54+0.6%$184.91+13.8%+32.3%$251.47B$89.44B30.9083,100Positive NewsBTIBritish American Tobacco3.2506 of 5 stars$56.23+0.4%$51.00-9.3%+44.3%$115.39B$33.06B11.5548,000Short Interest ↓MOAltria Group3.8225 of 5 stars$65.78-1.2%$60.88-7.4%+25.8%$111.80B$24.02B12.726,200Positive NewsOptions VolumeGap DownTPBTurning Point Brands4.1532 of 5 stars$98.47-2.4%$78.83-19.9%+161.9%$1.82B$360.66M41.20430Positive NewsUVVUniversal2.5383 of 5 stars$55.500.0%N/A+5.7%$1.38B$2.94B13.5028,500ISPRIspire Technology2.2845 of 5 stars$3.10flat$7.50+141.9%-55.8%$177.15M$151.91M-6.3369News CoverageEarnings ReportLEELee Enterprises0.688 of 5 stars$4.13+1.0%N/A-48.1%$25.62M$581.81M-0.574,360 Related Companies and Tools Related Companies IIPR Alternatives GRWG Alternatives KAVL Alternatives PM Alternatives BTI Alternatives MO Alternatives TPB Alternatives UVV Alternatives ISPR Alternatives LEE Alternatives Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NASDAQ:XXII) was last updated on 9/15/2025 by MarketBeat.com Staff From Our PartnersHe Called Nvidia at $1.10. 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