Shakespeare Wealth Management, Inc. Top Holdings and 13F Report (2026) About Shakespeare Wealth Management, Inc.Investment ActivityShakespeare Wealth Management, Inc. has $517.46 million in total holdings as of September 30, 2026.Shakespeare Wealth Management, Inc. owns shares of 111 different stocks, but just 13 companies or ETFs make up 80% of its holdings.Approximately 28.47% of the portfolio was purchased this quarter.About 1.11% of the portfolio was sold this quarter.This quarter, Shakespeare Wealth Management, Inc. has purchased 79 new stocks and bought additional shares in 25 stocks.Shakespeare Wealth Management, Inc. sold shares of 23 stocks and completely divested from 4 stocks this quarter.Largest Holdings Vanguard S&P 500 Value ETF $79,712,934Vanguard S&P 500 Growth ETF $75,663,798Fidelity Total Bond ETF $42,356,761iShares Core U.S. Aggregate Bond ETF $40,897,476iShares MSCI EAFE Small-Cap ETF $26,352,541 Largest New Holdings this Quarter 464287226 - iShares Core U.S. Aggregate Bond ETF $40,897,476 Holding464288877 - iShares MSCI EAFE Value ETF $26,138,156 Holding464288885 - iShares MSCI EAFE Growth ETF $22,967,849 Holding922908611 - Vanguard Small-Cap Value ETF $20,180,284 Holding337344105 - First Trust NASDAQ-100 Equal Weighted Index Fund $5,465,124 Holding Largest Purchases this Quarter iShares Core U.S. Aggregate Bond ETF 432,594 shares (about $40.90M)iShares MSCI EAFE Value ETF 330,277 shares (about $26.14M)iShares MSCI EAFE Growth ETF 191,670 shares (about $22.97M)Vanguard Small-Cap Value ETF 87,349 shares (about $20.18M)First Trust NASDAQ-100 Equal Weighted Index Fund 33,584 shares (about $5.47M) Largest Sales this Quarter Vanguard Mid-Cap Value ETF 10,185 shares (about $1.99M)SPDR S&P 600 Small Cap Growth ETF 14,904 shares (about $1.59M)SPDR S&P 400 Mid Cap Growth ETF 2,104 shares (about $219.93K)iShares Russell Mid-Cap Growth ETF 1,582 shares (about $217.81K)Merck & Co., Inc. 1,108 shares (about $161.03K) Sector Allocation Over TimeMap of 500 Largest Holdings ofShakespeare Wealth Management, Inc. Selling Neutral Buying Latest 13F Holdings and Changes Since Previous Quarterly FilingIssuer NameHoldings ValueApproximate Purchase/SaleChange in SharesShares Held% of PortfolioSectorVOOVVanguard S&P 500 Value ETF$79,712,934$2,914,441 ▲3.8%361,77215.4%ETFVOOGVanguard S&P 500 Growth ETF$75,663,798$3,932,934 ▲5.5%885,16414.6%ETFFBNDFidelity Total Bond ETF$42,356,761$1,601,711 ▲3.9%978,2168.2%ETFAGGiShares Core U.S. Aggregate Bond ETF$40,897,476$40,897,476 ▲New Holding432,5947.9%ETFSCZiShares MSCI EAFE Small-Cap ETF$26,352,541$427,334 ▲1.6%312,1605.1%ETFEFViShares MSCI EAFE Value ETF$26,138,156$26,138,156 ▲New Holding330,2775.1%ETFEFGiShares MSCI EAFE Growth ETF$22,967,849$22,967,849 ▲New Holding191,6704.4%ETFVOEVanguard Mid-Cap Value ETF$20,896,881$1,991,473 ▼-8.7%106,8734.0%ETFVBRVanguard Small-Cap Value ETF$20,180,284$20,180,284 ▲New Holding87,3493.9%ETFDISVDimensional International Small Cap Value ETF$19,177,566$264,415 ▲1.4%443,0023.7%ETFMDYGSPDR S&P 400 Mid Cap Growth ETF$18,940,420$219,931 ▼-1.1%181,1963.7%ETFIEMGiShares Core MSCI Emerging Markets ETF$18,704,290$232,929 ▲1.3%230,4623.6%ETFSLYGSPDR S&P 600 Small Cap Growth ETF$11,195,355$1,594,278 ▼-12.5%104,6592.2%ETFVTIVanguard Total Stock Market ETF$5,606,8480.0%14,9821.1%ETFQQEWFirst Trust NASDAQ-100 Equal Weighted Index Fund$5,465,124$5,465,124 ▲New Holding33,5841.1%ETFFNDXSchwab Fundamental U.S. Large Company ETF$5,310,783$44,152 ▲0.8%168,7571.0%ETFAAPLApple$3,754,579$281,077 ▲8.1%11,2740.7%TechnologyWECWEC Energy Group$2,607,9100.0%25,8770.5%UtilitiesSCHCSchwab International Small-Cap Equity ETF$2,347,827$7,660 ▼-0.3%47,2020.5%ETFPEPPepsiCo$2,299,385$2,299,385 ▲New Holding18,1450.4%Consumer StaplesDFACDimensional U.S. Core Equity 2 ETF$2,261,172$43,205 ▲1.9%50,8700.4%ETFIWNiShares Russell 2000 Value ETF$1,949,351$1,949,351 ▲New Holding9,3070.4%ETFJPMJPMorgan Chase & Co.$1,928,120$2,316 ▲0.1%5,8280.4%FinanceFNDCSchwab Fundamental International Small Equity ETF$1,895,733$9,368 ▲0.5%38,0440.4%ETFIWPiShares Russell Mid-Cap Growth ETF$1,893,100$217,810 ▼-10.3%13,7500.4%ETFDWMWisdomTree International Equity Fund$1,841,702$118,126 ▼-6.0%25,0080.4%ETFPRFInvesco RAFI US 1000 ETF$1,765,600$133,680 ▼-7.0%32,4380.3%ETFNVDANVIDIA$1,736,729$10,048 ▲0.6%7,6050.3%TechnologyIWOiShares Russell 2000 Growth ETF$1,708,480$145,258 ▼-7.8%4,7870.3%ETFSPYSPDR S&P 500 ETF Trust$1,641,019$16,014 ▲1.0%2,1520.3%ETFIJHiShares Core S&P Mid-Cap ETF$1,508,754$1,508,754 ▲New Holding20,9690.3%ETFHBANHuntington Bancshares$1,505,643$1,267 ▼-0.1%98,6660.3%FinanceRTXRTX$1,447,5130.0%7,7970.3%IndustrialsBNDVanguard Total Bond Market ETF$1,430,008$190,527 ▲15.4%20,3850.3%ETFIJJiShares S&P Mid-Cap 400 Value ETF$1,387,732$1,387,732 ▲New Holding10,0770.3%ETFMSFTMicrosoft$1,217,179$1,217,179 ▲New Holding2,3730.2%TechnologyMARMarriott International$1,205,183$711 ▲0.1%3,3880.2%Consumer DiscretionaryPRFZInvesco RAFI US 1500 Small-Mid ETF$1,187,211$21,508 ▼-1.8%22,6870.2%ETFGOOGLAlphabet$1,128,586$34,408 ▼-3.0%3,2800.2%Communication ServicesFITBFifth Third Bancorp$1,126,568$1,126,568 ▲New Holding22,2730.2%FinanceSCHFSchwab International Equity ETF$1,092,015$72,933 ▲7.2%39,7530.2%ETFIVViShares Core S&P 500 ETF$1,084,593$1,084,593 ▲New Holding1,4160.2%ETFPHParker-Hannifin$1,047,1400.0%1,0960.2%IndustrialsWFCWells Fargo & Company$1,031,764$1,031,764 ▲New Holding12,8890.2%FinanceYUMYum! Brands$1,011,779$1,011,779 ▲New Holding7,4210.2%Consumer DiscretionaryVTEBVanguard Tax-Exempt Bond ETF$1,010,5680.0%21,3380.2%ETFDFAXDimensional World ex U.S. Core Equity 2 ETF$1,001,650$19,102 ▲1.9%27,0570.2%ETFVWOVanguard FTSE Emerging Markets ETF$992,197$992,197 ▲New Holding16,7290.2%ETFJNJJohnson & Johnson$980,470$980,470 ▲New Holding3,7040.2%HealthcareMETAMeta Platforms$946,800$60,897 ▲6.9%1,3060.2%Communication ServicesNVTnVent Electric$902,081$40,574 ▼-4.3%5,6250.2%IndustrialsCOFSChoiceOne Financial Services$878,7670.0%27,1980.2%FinanceDLSWisdomTree International SmallCap Dividend Fund$819,150$52,314 ▼-6.0%9,3950.2%ETFVOOVanguard S&P 500 ETF$817,923$23,129 ▲2.9%1,1670.2%ETFMPCMarathon Petroleum$738,645$738,645 ▲New Holding1,8680.1%EnergySCHBSchwab US Broad Market ETF$735,3660.0%25,0890.1%ETFVEAVanguard FTSE Developed Markets ETF$730,3190.0%10,3430.1%ETFMBWMMercantile Bank$674,9960.0%11,5740.1%FinancePGProcter & Gamble$645,479$645,479 ▲New Holding4,4430.1%Consumer StaplesFVDFirst Trust Value Line Dividend Index Fund$564,2800.0%12,0290.1%ETFCSCOCisco Systems$544,588$103,752 ▲23.5%5,0600.1%TechnologyLNTAlliant Energy$535,0120.0%8,4520.1%UtilitiesIVWiShares S&P 500 Growth ETF$532,337$532,337 ▲New Holding3,7420.1%ETFBFCBank First National$523,5140.0%3,5180.1%FinanceIWViShares Russell 3000 ETF$499,9260.0%1,1580.1%ETFSHWSherwin-Williams$495,2500.0%1,5320.1%MaterialsAMZNAmazon.com$491,939$23,426 ▼-4.5%1,9740.1%Consumer DiscretionaryCSLCarlisle Companies$464,569$1,289 ▼-0.3%1,4420.1%IndustrialsABBVAbbVie$456,587$3,925 ▲0.9%1,7450.1%HealthcareCARRCarrier Global$454,5150.0%8,2850.1%IndustrialsBRK.BBerkshire Hathaway$449,151$449,151 ▲New Holding9020.1%FinanceADPAutomatic Data Processing$445,928$2,064 ▲0.5%1,7280.1%IndustrialsSCHXSchwab US Large-Cap ETF$432,244$77,251 ▲21.8%14,4080.1%ETFCATCaterpillar$422,6080.0%5210.1%IndustrialsTGTXTG Therapeutics$412,2140.0%7,3900.1%HealthcareSCHDSchwab US Dividend Equity ETF$410,6590.0%12,6240.1%ETFQQQInvesco QQQ$394,073$6,654 ▼-1.7%5330.1%ETFIVEiShares S&P 500 Value ETF$386,4780.0%1,6930.1%ETFKEYKeyCorp$363,688$363,688 ▲New Holding18,1210.1%FinanceVIGVanguard Dividend Appreciation ETF$362,3300.0%1,5530.1%ETFUPSUnited Parcel Service$357,408$357,408 ▲New Holding3,8250.1%IndustrialsKOCoca-Cola$339,280$339,280 ▲New Holding3,9410.1%Consumer StaplesVBVanguard Small-Cap ETF$329,356$3,129 ▼-0.9%1,1580.1%ETFVVVValvoline$324,276$324,276 ▲New Holding10,7590.1%Consumer DiscretionaryAEPAmerican Electric Power$312,3790.0%2,6330.1%UtilitiesSTESTERIS$311,655$3,150 ▼-1.0%1,4840.1%HealthcareMRKMerck & Co., Inc.$309,280$161,035 ▼-34.2%2,1280.1%HealthcareGOOGAlphabet$299,8950.0%8800.1%Communication ServicesYUMCYum China$298,5500.0%7,2640.1%Consumer DiscretionaryIWMiShares Russell 2000 ETF$297,330$297,330 ▲New Holding1,0700.1%ETFMGAMagna International$282,695$282,695 ▲New Holding4,4400.1%Consumer DiscretionarySNASnap-On$281,596$281,596 ▲New Holding7750.1%IndustrialsVXFVanguard Extended Market ETF$278,1880.0%1,2010.1%ETFXLKTechnology Select Sector SPDR Fund$277,165$28,186 ▲11.3%1,4160.1%ETFMAMastercard$271,323$9,926 ▲3.8%4920.1%FinanceOTISOtis Worldwide$266,4130.0%4,1420.1%IndustrialsCRWDCrowdStrike$262,632$262,632 ▲New Holding9920.1%TechnologyASHAshland$261,560$261,560 ▲New Holding3,8510.1%MaterialsAMATApplied Materials$249,0420.0%4870.0%TechnologyDISWalt Disney$245,411$245,411 ▲New Holding2,3390.0%Communication ServicesShowing largest 100 holdings. 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