FirstCash (FCFS) Competitors $131.08 -2.21 (-1.66%) Closing price 08/1/2025 04:00 PM EasternExtended Trading$130.92 -0.17 (-0.13%) As of 08/1/2025 06:04 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestSustainabilityTrendsBuy This Stock FCFS vs. BURL, SFM, CHWY, BJ, ACI, FND, W, MUSA, OLLI, and VIPSShould you be buying FirstCash stock or one of its competitors? The main competitors of FirstCash include Burlington Stores (BURL), Sprouts Farmers Market (SFM), Chewy (CHWY), BJ's Wholesale Club (BJ), Albertsons Companies (ACI), Floor & Decor (FND), Wayfair (W), Murphy USA (MUSA), Ollie's Bargain Outlet (OLLI), and Vipshop (VIPS). These companies are all part of the "retail" industry. FirstCash vs. Its Competitors Burlington Stores Sprouts Farmers Market Chewy BJ's Wholesale Club Albertsons Companies Floor & Decor Wayfair Murphy USA Ollie's Bargain Outlet Vipshop FirstCash (NASDAQ:FCFS) and Burlington Stores (NYSE:BURL) are both retail companies, but which is the superior investment? We will contrast the two companies based on the strength of their valuation, earnings, profitability, risk, institutional ownership, media sentiment, analyst recommendations and dividends. Do insiders & institutionals hold more shares of FCFS or BURL? 80.3% of FirstCash shares are owned by institutional investors. 2.9% of FirstCash shares are owned by company insiders. Comparatively, 1.1% of Burlington Stores shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth. Do analysts recommend FCFS or BURL? FirstCash currently has a consensus price target of $133.50, suggesting a potential upside of 1.85%. Burlington Stores has a consensus price target of $317.57, suggesting a potential upside of 16.33%. Given Burlington Stores' higher probable upside, analysts clearly believe Burlington Stores is more favorable than FirstCash.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score FirstCash 0 Sell rating(s) 0 Hold rating(s) 2 Buy rating(s) 0 Strong Buy rating(s) 3.00Burlington Stores 0 Sell rating(s) 0 Hold rating(s) 14 Buy rating(s) 0 Strong Buy rating(s) 3.00 Which has more volatility & risk, FCFS or BURL? FirstCash has a beta of 0.68, suggesting that its stock price is 32% less volatile than the S&P 500. Comparatively, Burlington Stores has a beta of 1.69, suggesting that its stock price is 69% more volatile than the S&P 500. Which has higher valuation & earnings, FCFS or BURL? Burlington Stores has higher revenue and earnings than FirstCash. FirstCash is trading at a lower price-to-earnings ratio than Burlington Stores, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioFirstCash$3.39B1.72$258.82M$6.5120.14Burlington Stores$10.63B1.62$503.64M$8.1533.50 Is FCFS or BURL more profitable? FirstCash has a net margin of 8.61% compared to Burlington Stores' net margin of 4.88%. Burlington Stores' return on equity of 44.03% beat FirstCash's return on equity.Company Net Margins Return on Equity Return on Assets FirstCash8.61% 16.63% 7.70% Burlington Stores 4.88%44.03%6.48% Does the media refer more to FCFS or BURL? In the previous week, Burlington Stores had 8 more articles in the media than FirstCash. MarketBeat recorded 17 mentions for Burlington Stores and 9 mentions for FirstCash. FirstCash's average media sentiment score of 1.47 beat Burlington Stores' score of 1.00 indicating that FirstCash is being referred to more favorably in the media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment FirstCash 6 Very Positive mention(s) 1 Positive mention(s) 1 Neutral mention(s) 1 Negative mention(s) 0 Very Negative mention(s) Positive Burlington Stores 12 Very Positive mention(s) 1 Positive mention(s) 3 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive SummaryBurlington Stores beats FirstCash on 9 of the 15 factors compared between the two stocks. Get FirstCash News Delivered to You Automatically Sign up to receive the latest news and ratings for FCFS and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding FCFS and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart FCFS vs. The Competition Export to ExcelMetricFirstCashFinancial Transaction Services IndustryBusiness SectorNASDAQ ExchangeMarket Cap$5.91B$33.59B$14.77B$9.51BDividend Yield1.14%2.51%2.81%4.08%P/E Ratio20.1427.0524.0523.80Price / Sales1.729.7568.5466.65Price / Cash7.4018.6326.9457.96Price / Book2.727.035.075.55Net Income$258.82M$1.09B$195.86M$259.03M7 Day Performance7.05%-3.56%-4.24%-4.59%1 Month Performance-4.15%-7.44%-1.10%4.46%1 Year Performance17.54%37.81%28.98%18.03% FirstCash Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)FCFSFirstCash4.5999 of 5 stars$131.08-1.7%$133.50+1.8%+16.3%$5.91B$3.39B20.1420,000Positive NewsBURLBurlington Stores4.1257 of 5 stars$288.15+3.1%$317.57+10.2%+7.0%$17.63B$10.63B35.3677,532SFMSprouts Farmers Market3.4438 of 5 stars$159.60-0.9%$168.20+5.4%+52.9%$15.76B$7.72B35.8735,000Trending NewsEarnings ReportAnalyst ForecastAnalyst RevisionCHWYChewy3.7629 of 5 stars$36.36+0.1%$43.89+20.7%+54.5%$15.08B$11.86B40.8518,000BJBJ's Wholesale Club2.1649 of 5 stars$103.85-0.3%$111.00+6.9%+25.3%$13.76B$20.50B24.1533,000News CoverageACIAlbertsons Companies4.3438 of 5 stars$19.71-1.4%$24.06+22.1%-0.7%$11.20B$81.01B12.02195,000FNDFloor & Decor3.6936 of 5 stars$80.21+0.4%$89.33+11.4%-16.8%$8.60B$4.46B42.4413,690Trending NewsEarnings ReportAnalyst ForecastWWayfair3.1533 of 5 stars$67.83+3.8%$48.85-28.0%+28.7%$8.39B$11.85B-23.8013,500Trending NewsUpcoming EarningsAnalyst ForecastShort Interest ↑MUSAMurphy USA4.7851 of 5 stars$419.93-0.6%$519.86+23.8%-29.7%$8.35B$20.24B17.7117,200News CoverageEarnings ReportAnalyst DowngradeGap DownOLLIOllie's Bargain Outlet3.6231 of 5 stars$139.34+4.2%$126.79-9.0%+41.4%$8.20B$2.27B42.8712,800Positive NewsVIPSVipshop2.8083 of 5 stars$15.67-2.0%$15.83+1.0%+14.6%$8.19B$14.85B8.2014,966Short Interest ↑ Related Companies and Tools Related Companies BURL Competitors SFM Competitors CHWY Competitors BJ Competitors ACI Competitors FND Competitors W Competitors MUSA Competitors OLLI Competitors VIPS Competitors Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NASDAQ:FCFS) was last updated on 8/2/2025 by MarketBeat.com Staff From Our PartnersElon’s Secret Social Security BombshellTo All Americans Born Before April 16th, 1963: Did Trump Just Give The Green Light To Radically RE-DO Social S...Banyan Hill Publishing | SponsoredElon’s BIGGEST warning yet?Tesla's About to Prove Everyone Wrong... 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