First Financial Bankshares (FFIN) Competitors

First Financial Bankshares (NASDAQ:FFIN) and Regions Financial (NYSE:RF) are both finance companies, but which is the superior stock? We will contrast the two companies based on the strength of their valuation, dividends, earnings, analyst recommendations, profitability, media sentiment, institutional ownership and risk.

Does the media prefer FFIN or RF?

In the previous week, Regions Financial had 27 more articles in the media than First Financial Bankshares. MarketBeat recorded 31 mentions for Regions Financial and 4 mentions for First Financial Bankshares. First Financial Bankshares' average media sentiment score of 1.41 beat Regions Financial's score of 0.84 indicating that First Financial Bankshares is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
First Financial Bankshares	2 Very Positive mention(s)	0 Positive mention(s)	1 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive
Regions Financial	19 Very Positive mention(s)	1 Positive mention(s)	5 Neutral mention(s)	2 Negative mention(s)	0 Very Negative mention(s)	Positive

Is FFIN or RF more profitable?

First Financial Bankshares has a net margin of 30.01% compared to Regions Financial's net margin of 21.43%. First Financial Bankshares' return on equity of 14.31% beat Regions Financial's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
First Financial Bankshares	30.01%	14.31%	1.68%
Regions Financial	21.43%	13.04%	1.36%

Which has preferable earnings & valuation, FFIN or RF?

Regions Financial has higher revenue and earnings than First Financial Bankshares. Regions Financial is trading at a lower price-to-earnings ratio than First Financial Bankshares, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
First Financial Bankshares	$752.91M	7.11	$223.51M	$1.62	23.10
Regions Financial	$9.37B	2.35	$1.89B	$2.08	11.76

Is FFIN or RF a better dividend stock?

First Financial Bankshares pays an annual dividend of $0.76 per share and has a dividend yield of 2.0%. Regions Financial pays an annual dividend of $1.00 per share and has a dividend yield of 4.1%. First Financial Bankshares pays out 46.9% of its earnings in the form of a dividend. Regions Financial pays out 48.1% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. First Financial Bankshares has raised its dividend for 15 consecutive years and Regions Financial has raised its dividend for 12 consecutive years.

Do analysts recommend FFIN or RF?

First Financial Bankshares presently has a consensus target price of $38.50, suggesting a potential upside of 2.90%. Regions Financial has a consensus target price of $25.80, suggesting a potential upside of 5.50%. Given Regions Financial's stronger consensus rating and higher possible upside, analysts clearly believe Regions Financial is more favorable than First Financial Bankshares.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
First Financial Bankshares	0 Sell rating(s)	4 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	2.00
Regions Financial	1 Sell rating(s)	8 Hold rating(s)	12 Buy rating(s)	0 Strong Buy rating(s)	2.52

Which has more risk & volatility, FFIN or RF?

First Financial Bankshares has a beta of 0.87, indicating that its share price is 13% less volatile than the S&P 500. Comparatively, Regions Financial has a beta of 0.98, indicating that its share price is 2% less volatile than the S&P 500.

Do insiders & institutionals believe in FFIN or RF?

69.8% of First Financial Bankshares shares are owned by institutional investors. Comparatively, 79.4% of Regions Financial shares are owned by institutional investors. 4.0% of First Financial Bankshares shares are owned by insiders. Comparatively, 0.3% of Regions Financial shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock will outperform the market over the long term.

Summary

Regions Financial beats First Financial Bankshares on 10 of the 19 factors compared between the two stocks.