First Financial Bankshares (FFIN) Competitors $34.69 -1.05 (-2.94%) Closing price 05/21/2025 04:00 PM EasternExtended Trading$34.70 +0.01 (+0.01%) As of 07:01 AM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestSustainabilityTrendsBuy This Stock FFIN vs. RF, KEY, EWBC, FHN, SSB, WBS, CBSH, WAL, PNFP, and CFRShould you be buying First Financial Bankshares stock or one of its competitors? The main competitors of First Financial Bankshares include Regions Financial (RF), KeyCorp (KEY), East West Bancorp (EWBC), First Horizon (FHN), SouthState (SSB), Webster Financial (WBS), Commerce Bancshares (CBSH), Western Alliance Bancorporation (WAL), Pinnacle Financial Partners (PNFP), and Cullen/Frost Bankers (CFR). These companies are all part of the "regional banks" industry. First Financial Bankshares vs. Regions Financial KeyCorp East West Bancorp First Horizon SouthState Webster Financial Commerce Bancshares Western Alliance Bancorporation Pinnacle Financial Partners Cullen/Frost Bankers Regions Financial (NYSE:RF) and First Financial Bankshares (NASDAQ:FFIN) are both finance companies, but which is the better stock? We will contrast the two businesses based on the strength of their risk, community ranking, dividends, earnings, media sentiment, profitability, analyst recommendations, institutional ownership and valuation. Is RF or FFIN a better dividend stock? Regions Financial pays an annual dividend of $1.00 per share and has a dividend yield of 4.7%. First Financial Bankshares pays an annual dividend of $0.76 per share and has a dividend yield of 2.2%. Regions Financial pays out 48.1% of its earnings in the form of a dividend. First Financial Bankshares pays out 46.9% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Regions Financial has raised its dividend for 12 consecutive years and First Financial Bankshares has raised its dividend for 15 consecutive years. Do analysts rate RF or FFIN? Regions Financial currently has a consensus target price of $25.80, suggesting a potential upside of 20.90%. First Financial Bankshares has a consensus target price of $38.50, suggesting a potential upside of 10.98%. Given Regions Financial's stronger consensus rating and higher probable upside, equities analysts clearly believe Regions Financial is more favorable than First Financial Bankshares.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Regions Financial 1 Sell rating(s) 8 Hold rating(s) 12 Buy rating(s) 0 Strong Buy rating(s) 2.52First Financial Bankshares 0 Sell rating(s) 4 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 2.00 Does the MarketBeat Community prefer RF or FFIN? Regions Financial received 629 more outperform votes than First Financial Bankshares when rated by MarketBeat users. Likewise, 62.65% of users gave Regions Financial an outperform vote while only 48.75% of users gave First Financial Bankshares an outperform vote. CompanyUnderperformOutperformRegions FinancialOutperform Votes94162.65% Underperform Votes56137.35% First Financial BanksharesOutperform Votes31248.75% Underperform Votes32851.25% Which has more risk and volatility, RF or FFIN? Regions Financial has a beta of 0.97, suggesting that its stock price is 3% less volatile than the S&P 500. Comparatively, First Financial Bankshares has a beta of 0.89, suggesting that its stock price is 11% less volatile than the S&P 500. Does the media refer more to RF or FFIN? In the previous week, Regions Financial had 21 more articles in the media than First Financial Bankshares. MarketBeat recorded 29 mentions for Regions Financial and 8 mentions for First Financial Bankshares. First Financial Bankshares' average media sentiment score of 1.59 beat Regions Financial's score of 1.40 indicating that First Financial Bankshares is being referred to more favorably in the news media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Regions Financial 21 Very Positive mention(s) 1 Positive mention(s) 4 Neutral mention(s) 0 Negative mention(s) 1 Very Negative mention(s) Positive First Financial Bankshares 8 Very Positive mention(s) 0 Positive mention(s) 0 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Very Positive Is RF or FFIN more profitable? First Financial Bankshares has a net margin of 29.69% compared to Regions Financial's net margin of 20.20%. First Financial Bankshares' return on equity of 14.24% beat Regions Financial's return on equity.Company Net Margins Return on Equity Return on Assets Regions Financial20.20% 12.83% 1.32% First Financial Bankshares 29.69%14.24%1.66% Do institutionals and insiders hold more shares of RF or FFIN? 79.4% of Regions Financial shares are held by institutional investors. Comparatively, 69.8% of First Financial Bankshares shares are held by institutional investors. 0.3% of Regions Financial shares are held by company insiders. Comparatively, 4.0% of First Financial Bankshares shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth. Which has stronger earnings & valuation, RF or FFIN? Regions Financial has higher revenue and earnings than First Financial Bankshares. Regions Financial is trading at a lower price-to-earnings ratio than First Financial Bankshares, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioRegions Financial$7.12B2.69$1.89B$2.0810.26First Financial Bankshares$556.06M8.92$223.51M$1.6221.41 SummaryRegions Financial beats First Financial Bankshares on 12 of the 21 factors compared between the two stocks. Get First Financial Bankshares News Delivered to You Automatically Sign up to receive the latest news and ratings for FFIN and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart FFIN vs. The Competition Export to ExcelMetricFirst Financial BanksharesState commercial banks IndustryFinance SectorNASDAQ ExchangeMarket Cap$4.96B$3.25B$11.50B$8.39BDividend Yield2.01%3.69%5.45%4.10%P/E Ratio22.2423.8022.4819.71Price / Sales8.923.0827.28117.54Price / Cash22.4410.6317.6234.62Price / Book3.091.192.794.50Net Income$223.51M$372.21M$1.04B$248.18M7 Day Performance-3.53%-2.49%-0.02%0.23%1 Month Performance4.49%4.92%6.70%12.39%1 Year Performance14.53%16.14%537.71%7.07% First Financial Bankshares Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)FFINFirst Financial Bankshares4.0221 of 5 stars$34.69-2.9%$38.50+11.0%+11.4%$4.96B$556.06M22.241,500News CoveragePositive NewsRFRegions Financial4.881 of 5 stars$22.23+5.1%$25.53+14.8%+7.3%$19.98B$7.12B11.4620,100News CoveragePositive NewsAnalyst ForecastGap UpKEYKeyCorp4.9803 of 5 stars$16.46+6.3%$18.97+15.2%+2.0%$18.04B$4.64B-54.8817,500Analyst ForecastGap UpEWBCEast West Bancorp4.4065 of 5 stars$95.57+6.6%$105.46+10.4%+19.3%$13.23B$2.62B11.473,160Positive NewsAnalyst ForecastFHNFirst Horizon4.728 of 5 stars$20.08+4.2%$22.03+9.7%+19.5%$10.19B$3.11B14.777,540News CoveragePositive NewsAnalyst ForecastGap UpSSBSouthState4.8863 of 5 stars$91.78+3.4%$116.60+27.0%+10.5%$9.31B$1.88B13.195,030News CoveragePositive NewsAnalyst ForecastWBSWebster Financial4.9917 of 5 stars$52.87+6.1%$62.73+18.6%+10.3%$8.90B$2.62B12.103,240Positive NewsAnalyst ForecastCBSHCommerce Bancshares4.0582 of 5 stars$65.62+3.5%$63.20-3.7%+11.1%$8.76B$1.69B16.364,590Positive NewsAnalyst DowngradeWALWestern Alliance Bancorporation4.997 of 5 stars$79.20+6.4%$96.62+22.0%+11.0%$8.74B$3.21B11.153,360News CoveragePositive NewsAnalyst ForecastPNFPPinnacle Financial Partners4.6334 of 5 stars$110.91+5.1%$119.50+7.7%+27.3%$8.58B$1.59B18.553,240News CoveragePositive NewsAnalyst ForecastGap UpCFRCullen/Frost Bankers4.6696 of 5 stars$129.95+4.1%$132.14+1.7%+20.2%$8.35B$2.10B14.654,980News CoveragePositive NewsAnalyst ForecastGap Down Related Companies and Tools Related Companies RF Alternatives KEY Alternatives EWBC Alternatives FHN Alternatives SSB Alternatives WBS Alternatives CBSH Alternatives WAL Alternatives PNFP Alternatives CFR Alternatives Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NASDAQ:FFIN) was last updated on 5/22/2025 by MarketBeat.com Staff From Our PartnersJuly 2025 Rule Change to Impact Retirement InvestorsThere's a massive change from a new rule going into effect this July. 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