Fifth Third Bancorp (FITB) Competitors

Huntington Bancshares (NASDAQ:HBAN) and Fifth Third Bancorp (NASDAQ:FITB) are both large-cap finance companies, but which is the better business? We will contrast the two companies based on the strength of their media sentiment, institutional ownership, risk, earnings, profitability, dividends, valuation and analyst recommendations.

Do insiders and institutionals hold more shares of HBAN or FITB?

80.7% of Huntington Bancshares shares are owned by institutional investors. Comparatively, 83.8% of Fifth Third Bancorp shares are owned by institutional investors. 0.9% of Huntington Bancshares shares are owned by company insiders. Comparatively, 0.5% of Fifth Third Bancorp shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock will outperform the market over the long term.

Is HBAN or FITB more profitable?

Fifth Third Bancorp has a net margin of 17.97% compared to Huntington Bancshares' net margin of 17.36%. Fifth Third Bancorp's return on equity of 13.31% beat Huntington Bancshares' return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Huntington Bancshares	17.36%	11.81%	1.06%
Fifth Third Bancorp	17.97%	13.31%	1.15%

Which has higher earnings and valuation, HBAN or FITB?

Fifth Third Bancorp has higher revenue and earnings than Huntington Bancshares. Huntington Bancshares is trading at a lower price-to-earnings ratio than Fifth Third Bancorp, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Huntington Bancshares	$11.96B	2.12	$1.94B	$1.35	12.86
Fifth Third Bancorp	$13.28B	2.23	$2.31B	$3.22	13.91

Do analysts rate HBAN or FITB?

Huntington Bancshares presently has a consensus target price of $18.68, indicating a potential upside of 7.63%. Fifth Third Bancorp has a consensus target price of $47.80, indicating a potential upside of 6.72%. Given Huntington Bancshares' stronger consensus rating and higher probable upside, analysts plainly believe Huntington Bancshares is more favorable than Fifth Third Bancorp.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Huntington Bancshares	1 Sell rating(s)	3 Hold rating(s)	15 Buy rating(s)	2 Strong Buy rating(s)	2.86
Fifth Third Bancorp	0 Sell rating(s)	5 Hold rating(s)	10 Buy rating(s)	2 Strong Buy rating(s)	2.82

Is HBAN or FITB a better dividend stock?

Huntington Bancshares pays an annual dividend of $0.62 per share and has a dividend yield of 3.6%. Fifth Third Bancorp pays an annual dividend of $1.48 per share and has a dividend yield of 3.3%. Huntington Bancshares pays out 45.9% of its earnings in the form of a dividend. Fifth Third Bancorp pays out 46.0% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Fifth Third Bancorp has raised its dividend for 14 consecutive years. Huntington Bancshares is clearly the better dividend stock, given its higher yield and lower payout ratio.

Which has more risk and volatility, HBAN or FITB?

Huntington Bancshares has a beta of 0.93, suggesting that its share price is 7% less volatile than the S&P 500. Comparatively, Fifth Third Bancorp has a beta of 0.91, suggesting that its share price is 9% less volatile than the S&P 500.

Does the media prefer HBAN or FITB?

In the previous week, Fifth Third Bancorp had 7 more articles in the media than Huntington Bancshares. MarketBeat recorded 25 mentions for Fifth Third Bancorp and 18 mentions for Huntington Bancshares. Huntington Bancshares' average media sentiment score of 1.65 beat Fifth Third Bancorp's score of 1.49 indicating that Huntington Bancshares is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Huntington Bancshares	18 Very Positive mention(s)	0 Positive mention(s)	0 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Very Positive
Fifth Third Bancorp	21 Very Positive mention(s)	2 Positive mention(s)	2 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

Summary

Fifth Third Bancorp beats Huntington Bancshares on 11 of the 19 factors compared between the two stocks.