Freshpet (FRPT) Competitors $49.71 +1.36 (+2.81%) As of 11:27 AM Eastern This is a fair market value price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestSustainabilityTrendsBuy This Stock FRPT vs. VITL, UTZ, LW, BRBR, BRFS, KLG, NOMD, OTLY, MAMA, and AFRIShould you be buying Freshpet stock or one of its competitors? The main competitors of Freshpet include Vital Farms (VITL), Utz Brands (UTZ), Lamb Weston (LW), BellRing Brands (BRBR), BRF (BRFS), WK Kellogg (KLG), Nomad Foods (NOMD), Oatly Group (OTLY), Mama's Creations (MAMA), and Forafric Global (AFRI). These companies are all part of the "food products" industry. Freshpet vs. Its Competitors Vital Farms Utz Brands Lamb Weston BellRing Brands BRF WK Kellogg Nomad Foods Oatly Group Mama's Creations Forafric Global Vital Farms (NASDAQ:VITL) and Freshpet (NASDAQ:FRPT) are both consumer staples companies, but which is the superior investment? We will contrast the two businesses based on the strength of their analyst recommendations, dividends, institutional ownership, profitability, media sentiment, risk, valuation and earnings. Which has more volatility & risk, VITL or FRPT? Vital Farms has a beta of 0.92, suggesting that its stock price is 8% less volatile than the S&P 500. Comparatively, Freshpet has a beta of 1.74, suggesting that its stock price is 74% more volatile than the S&P 500. Does the media refer more to VITL or FRPT? In the previous week, Freshpet had 15 more articles in the media than Vital Farms. MarketBeat recorded 25 mentions for Freshpet and 10 mentions for Vital Farms. Vital Farms' average media sentiment score of 0.58 beat Freshpet's score of 0.39 indicating that Vital Farms is being referred to more favorably in the media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Vital Farms 5 Very Positive mention(s) 1 Positive mention(s) 1 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Freshpet 5 Very Positive mention(s) 3 Positive mention(s) 10 Neutral mention(s) 2 Negative mention(s) 1 Very Negative mention(s) Neutral Do institutionals & insiders have more ownership in VITL or FRPT? 98.6% of Vital Farms shares are owned by institutional investors. 21.3% of Vital Farms shares are owned by company insiders. Comparatively, 4.4% of Freshpet shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock is poised for long-term growth. Is VITL or FRPT more profitable? Vital Farms has a net margin of 7.84% compared to Freshpet's net margin of 3.23%. Vital Farms' return on equity of 18.40% beat Freshpet's return on equity.Company Net Margins Return on Equity Return on Assets Vital Farms7.84% 18.40% 13.65% Freshpet 3.23%4.82%3.21% Do analysts prefer VITL or FRPT? Vital Farms currently has a consensus price target of $49.80, suggesting a potential upside of 15.49%. Freshpet has a consensus price target of $103.33, suggesting a potential upside of 110.07%. Given Freshpet's higher probable upside, analysts clearly believe Freshpet is more favorable than Vital Farms.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Vital Farms 0 Sell rating(s) 1 Hold rating(s) 12 Buy rating(s) 0 Strong Buy rating(s) 2.92Freshpet 1 Sell rating(s) 7 Hold rating(s) 8 Buy rating(s) 1 Strong Buy rating(s) 2.53 Which has higher valuation & earnings, VITL or FRPT? Vital Farms has higher earnings, but lower revenue than Freshpet. Vital Farms is trading at a lower price-to-earnings ratio than Freshpet, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioVital Farms$657.95M2.93$53.39M$1.1238.50Freshpet$1.04B2.30$46.92M$0.6773.42 SummaryVital Farms beats Freshpet on 11 of the 17 factors compared between the two stocks. Get Freshpet News Delivered to You Automatically Sign up to receive the latest news and ratings for FRPT and its competitors with MarketBeat's FREE daily newsletter. Subscribe Now View SMS TermsBy entering your phone number and clicking the sign-up button, you agree to receive periodic text messages from MarketBeat at the phone number you submitted, including texts that may be sent using an automatic telephone dialing system. Message and data rates may apply. Message frequency will vary. Messages will consist of stock alerts, news stories, and partner advertisements/offers. Consent is not a condition of the purchase of any goods or services. Text HELP for help/customer support. Unsubscribe at any time by replying "STOP" to any text message that you receive from MarketBeat or by visiting our mailing preferences page. Read our full terms of service and privacy policy. New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding FRPT and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart FRPT vs. The Competition Export to ExcelMetricFreshpetFOOD IndustryStaples SectorNASDAQ ExchangeMarket Cap$2.40B$8.00B$15.48B$10.42BDividend YieldN/A3.92%3.25%4.78%P/E Ratio73.3522.4217.5926.98Price / Sales2.302.7948.00182.26Price / Cash20.4412.5214.3730.17Price / Book2.263.587.016.65Net Income$46.92M$395.13M$678.09M$276.12M7 Day Performance-7.64%-1.87%-2.10%-1.64%1 Month Performance-10.27%-0.64%-2.18%5.82%1 Year Performance-65.35%-1.96%-2.59%33.08% Freshpet Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)FRPTFreshpet4.1076 of 5 stars$49.71+2.8%$103.33+107.9%-65.9%$2.42B$1.04B74.191,296VITLVital Farms4.066 of 5 stars$41.89-0.3%$49.80+18.9%+9.1%$1.87B$606.31M37.40290Insider TradeUTZUtz Brands3.4 of 5 stars$12.21-1.9%$17.29+41.6%-29.1%$1.73B$1.41B58.143,200LWLamb Weston4.3781 of 5 stars$63.39+0.8%$65.70+3.6%-10.7%$8.83B$6.45B30.3310,100BRBRBellRing Brands3.7847 of 5 stars$33.86-3.2%$64.80+91.4%-45.9%$4.27B$2.00B19.35380BRFSBRF0.9805 of 5 stars$3.47-9.2%$3.50+0.9%-15.0%$3.76B$63.95B9.13100,747Gap DownKLGWK Kellogg2.0087 of 5 stars$23.00flat$20.88-9.2%+29.2%$1.99B$2.61B62.163,280High Trading VolumeNOMDNomad Foods4.8109 of 5 stars$12.79-2.3%$19.75+54.4%-31.1%$1.96B$3.35B8.767,788High Trading VolumeOTLYOatly Group2.8171 of 5 stars$14.46-5.3%$17.25+19.3%-14.4%$438.28M$823.67M-2.201,482MAMAMama's Creations4.3152 of 5 stars$10.53-1.0%$14.25+35.3%+31.4%$426.47M$123.33M95.74N/AAFRIForafric Global0.0487 of 5 stars$8.55-1.6%N/A-22.1%$229.82M$274.22M0.001 Related Companies and Tools Related Companies Vital Farms Alternatives Utz Brands Alternatives Lamb Weston Alternatives BellRing Brands Alternatives BRF Alternatives WK Kellogg Alternatives Nomad Foods Alternatives Oatly Group Alternatives Mama's Creations Alternatives Forafric Global Alternatives Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NASDAQ:FRPT) was last updated on 10/13/2025 by MarketBeat.com Staff From Our PartnersURGENT: The Market's 3 Red Flags Are FlashingHere’s the uncomfortable truth: The smartest investors in the world are already preparing for a crash befor...StockEarnings | SponsoredINVESTOR ALERT: Tiny “$3 AI Wonder Stock” on the Verge of Blasting OffRight now, we’re witnessing a monumental shift in the world.Traders Agency | SponsoredCapital Gains Tax Strategies for SeniorsCapital gains taxes can take a bite out of your retirement income—unless you have a smart strategy. 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