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Freshpet (FRPT) Competitors

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$54.82 +1.62 (+3.05%)
Closing price 09/12/2025 04:00 PM Eastern
Extended Trading
$53.78 -1.04 (-1.90%)
As of 09/12/2025 07:36 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more.

FRPT vs. VITL, UTZ, LW, BRBR, NOMD, KLG, OTLY, MAMA, AFRI, and BYND

Should you be buying Freshpet stock or one of its competitors? The main competitors of Freshpet include Vital Farms (VITL), Utz Brands (UTZ), Lamb Weston (LW), BellRing Brands (BRBR), Nomad Foods (NOMD), WK Kellogg (KLG), Oatly Group (OTLY), Mama's Creations (MAMA), Forafric Global (AFRI), and Beyond Meat (BYND). These companies are all part of the "food products" industry.

Freshpet vs. Its Competitors

Freshpet (NASDAQ:FRPT) and Vital Farms (NASDAQ:VITL) are both mid-cap consumer staples companies, but which is the superior stock? We will contrast the two companies based on the strength of their media sentiment, valuation, analyst recommendations, earnings, risk, institutional ownership, profitability and dividends.

98.6% of Vital Farms shares are held by institutional investors. 4.4% of Freshpet shares are held by company insiders. Comparatively, 21.3% of Vital Farms shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock is poised for long-term growth.

Freshpet has a beta of 1.72, meaning that its share price is 72% more volatile than the S&P 500. Comparatively, Vital Farms has a beta of 0.94, meaning that its share price is 6% less volatile than the S&P 500.

Vital Farms has a net margin of 7.84% compared to Freshpet's net margin of 3.23%. Vital Farms' return on equity of 18.40% beat Freshpet's return on equity.

Company Net Margins Return on Equity Return on Assets
Freshpet3.23% 4.82% 3.21%
Vital Farms 7.84%18.40%13.65%

Vital Farms has lower revenue, but higher earnings than Freshpet. Vital Farms is trading at a lower price-to-earnings ratio than Freshpet, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Freshpet$975.18M2.74$46.92M$0.6781.82
Vital Farms$657.95M3.30$53.39M$1.1243.36

Freshpet currently has a consensus target price of $108.07, indicating a potential upside of 97.14%. Vital Farms has a consensus target price of $49.80, indicating a potential upside of 2.55%. Given Freshpet's higher probable upside, research analysts plainly believe Freshpet is more favorable than Vital Farms.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Freshpet
1 Sell rating(s)
6 Hold rating(s)
8 Buy rating(s)
0 Strong Buy rating(s)
2.47
Vital Farms
0 Sell rating(s)
0 Hold rating(s)
11 Buy rating(s)
0 Strong Buy rating(s)
3.00

In the previous week, Freshpet had 3 more articles in the media than Vital Farms. MarketBeat recorded 20 mentions for Freshpet and 17 mentions for Vital Farms. Vital Farms' average media sentiment score of 1.18 beat Freshpet's score of 1.00 indicating that Vital Farms is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Freshpet
8 Very Positive mention(s)
1 Positive mention(s)
1 Neutral mention(s)
4 Negative mention(s)
0 Very Negative mention(s)
Positive
Vital Farms
11 Very Positive mention(s)
2 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Summary

Vital Farms beats Freshpet on 11 of the 16 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding FRPT and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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FRPT vs. The Competition

MetricFreshpetFOOD IndustryStaples SectorNASDAQ Exchange
Market Cap$2.60B$8.30B$16.13B$10.13B
Dividend YieldN/A3.36%3.01%4.60%
P/E Ratio81.8222.2118.1925.93
Price / Sales2.741.8347.69181.15
Price / Cash22.4912.9614.9560.44
Price / Book2.523.806.136.29
Net Income$46.92M$402.24M$679.99M$270.77M
7 Day Performance-0.81%0.79%1.12%3.84%
1 Month Performance-14.64%-1.60%-0.18%4.85%
1 Year Performance-60.81%-4.72%5.63%26.00%

Freshpet Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
FRPT
Freshpet
4.5118 of 5 stars
$54.82
+3.0%
$108.07
+97.1%
-61.1%$2.60B$975.18M81.821,296Insider Trade
VITL
Vital Farms
3.7057 of 5 stars
$47.25
-7.6%
$49.80
+5.4%
+58.4%$2.11B$606.31M42.19290Positive News
Insider Trade
High Trading Volume
UTZ
Utz Brands
3.5606 of 5 stars
$13.57
-2.1%
$17.29
+27.4%
-26.3%$1.92B$1.41B64.603,200
LW
Lamb Weston
4.7671 of 5 stars
$57.53
-0.8%
$65.30
+13.5%
-11.5%$8.02B$6.45B22.9210,100News Coverage
Positive News
BRBR
BellRing Brands
4.4145 of 5 stars
$35.71
-9.5%
$64.80
+81.4%
-35.0%$4.50B$2.00B20.41380Buyback Announcement
High Trading Volume
NOMD
Nomad Foods
4.8046 of 5 stars
$14.53
-1.2%
$20.33
+39.9%
-26.1%$2.23B$3.35B9.957,788Short Interest ↓
KLG
WK Kellogg
2.435 of 5 stars
$22.98
+0.0%
$20.88
-9.1%
+23.8%$1.99B$2.71B62.093,280Positive News
Short Interest ↓
OTLY
Oatly Group
1.4507 of 5 stars
$17.53
+1.4%
$17.25
-1.6%
+1.9%$524.67M$823.67M-2.671,482
MAMA
Mama's Creations
4.0476 of 5 stars
$9.94
+5.3%
$10.50
+5.6%
+16.3%$373.84M$123.33M90.37N/APositive News
Earnings Report
Analyst Forecast
Analyst Revision
High Trading Volume
AFRI
Forafric Global
0.5918 of 5 stars
$8.26
+0.5%
N/A-25.0%$222.03M$274.22M0.001
BYND
Beyond Meat
2.1795 of 5 stars
$2.53
+2.8%
$3.00
+18.6%
-57.5%$193.92M$326.45M-1.16880

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This page (NASDAQ:FRPT) was last updated on 9/13/2025 by MarketBeat.com Staff
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