Fortinet (FTNT) Competitors

ServiceNow (NYSE:NOW) and Fortinet (NASDAQ:FTNT) are both large-cap computer and technology companies, but which is the superior investment? We will compare the two companies based on the strength of their valuation, dividends, institutional ownership, profitability, earnings, media sentiment, analyst recommendations and risk.

Which has more risk & volatility, NOW or FTNT?

ServiceNow has a beta of 0.96, indicating that its stock price is 4% less volatile than the S&P 500. Comparatively, Fortinet has a beta of 1.07, indicating that its stock price is 7% more volatile than the S&P 500.

Does the media prefer NOW or FTNT?

In the previous week, ServiceNow had 42 more articles in the media than Fortinet. MarketBeat recorded 73 mentions for ServiceNow and 31 mentions for Fortinet. ServiceNow's average media sentiment score of 1.32 beat Fortinet's score of 1.31 indicating that ServiceNow is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
ServiceNow	57 Very Positive mention(s)	4 Positive mention(s)	7 Neutral mention(s)	1 Negative mention(s)	0 Very Negative mention(s)	Positive
Fortinet	24 Very Positive mention(s)	2 Positive mention(s)	4 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

Do insiders & institutionals have more ownership in NOW or FTNT?

87.2% of ServiceNow shares are owned by institutional investors. Comparatively, 83.7% of Fortinet shares are owned by institutional investors. 0.4% of ServiceNow shares are owned by company insiders. Comparatively, 18.0% of Fortinet shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.

Do analysts prefer NOW or FTNT?

ServiceNow currently has a consensus price target of $1,065.32, suggesting a potential upside of 3.77%. Fortinet has a consensus price target of $105.62, suggesting a potential upside of 0.04%. Given ServiceNow's stronger consensus rating and higher probable upside, equities analysts clearly believe ServiceNow is more favorable than Fortinet.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
ServiceNow	1 Sell rating(s)	2 Hold rating(s)	30 Buy rating(s)	2 Strong Buy rating(s)	2.94
Fortinet	1 Sell rating(s)	20 Hold rating(s)	11 Buy rating(s)	2 Strong Buy rating(s)	2.41

Which has stronger earnings and valuation, NOW or FTNT?

Fortinet has lower revenue, but higher earnings than ServiceNow. Fortinet is trading at a lower price-to-earnings ratio than ServiceNow, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
ServiceNow	$10.98B	19.35	$1.43B	$7.36	139.49
Fortinet	$5.96B	13.57	$1.75B	$2.43	43.45

Is NOW or FTNT more profitable?

Fortinet has a net margin of 30.60% compared to ServiceNow's net margin of 13.41%. Fortinet's return on equity of 148.79% beat ServiceNow's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
ServiceNow	13.41%	17.34%	8.38%
Fortinet	30.60%	148.79%	18.67%

Summary

ServiceNow beats Fortinet on 10 of the 16 factors compared between the two stocks.