Free Trial

Mattel (MAT) Competitors

Mattel logo
$19.83 -0.17 (-0.85%)
As of 05/20/2025 04:00 PM Eastern

MAT vs. HAS, BC, PII, RGR, MPX, JOUT, JAKK, FOXA, FWONK, and WBD

Should you be buying Mattel stock or one of its competitors? The main competitors of Mattel include Hasbro (HAS), Brunswick (BC), Polaris (PII), Sturm, Ruger & Company, Inc. (RGR), Marine Products (MPX), Johnson Outdoors (JOUT), JAKKS Pacific (JAKK), FOX (FOXA), Formula One Group (FWONK), and Warner Bros. Discovery (WBD).

Mattel vs.

Hasbro (NASDAQ:HAS) and Mattel (NASDAQ:MAT) are both mid-cap consumer discretionary companies, but which is the superior investment? We will compare the two companies based on the strength of their dividends, earnings, profitability, analyst recommendations, risk, media sentiment, institutional ownership, community ranking and valuation.

91.8% of Hasbro shares are owned by institutional investors. Comparatively, 97.2% of Mattel shares are owned by institutional investors. 0.9% of Hasbro shares are owned by insiders. Comparatively, 1.7% of Mattel shares are owned by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock will outperform the market over the long term.

Hasbro presently has a consensus price target of $79.89, indicating a potential upside of 16.86%. Mattel has a consensus price target of $24.14, indicating a potential upside of 21.75%. Given Mattel's higher probable upside, analysts clearly believe Mattel is more favorable than Hasbro.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Hasbro
0 Sell rating(s)
1 Hold rating(s)
8 Buy rating(s)
1 Strong Buy rating(s)
3.00
Mattel
0 Sell rating(s)
2 Hold rating(s)
5 Buy rating(s)
0 Strong Buy rating(s)
2.71

Mattel has a net margin of 10.07% compared to Hasbro's net margin of 9.32%. Hasbro's return on equity of 47.93% beat Mattel's return on equity.

Company Net Margins Return on Equity Return on Assets
Hasbro9.32% 47.93% 8.45%
Mattel 10.07%25.94%8.89%

Hasbro has a beta of 0.54, meaning that its share price is 46% less volatile than the S&P 500. Comparatively, Mattel has a beta of 0.61, meaning that its share price is 39% less volatile than the S&P 500.

Hasbro pays an annual dividend of $2.80 per share and has a dividend yield of 4.1%. Mattel pays an annual dividend of $0.60 per share and has a dividend yield of 3.0%. Hasbro pays out 92.4% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Mattel pays out 38.5% of its earnings in the form of a dividend.

Mattel received 219 more outperform votes than Hasbro when rated by MarketBeat users. Likewise, 66.44% of users gave Mattel an outperform vote while only 58.25% of users gave Hasbro an outperform vote.

CompanyUnderperformOutperform
HasbroOutperform Votes
646
58.25%
Underperform Votes
463
41.75%
MattelOutperform Votes
865
66.44%
Underperform Votes
437
33.56%

In the previous week, Hasbro had 17 more articles in the media than Mattel. MarketBeat recorded 38 mentions for Hasbro and 21 mentions for Mattel. Mattel's average media sentiment score of 0.98 beat Hasbro's score of 0.72 indicating that Mattel is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Hasbro
11 Very Positive mention(s)
4 Positive mention(s)
12 Neutral mention(s)
1 Negative mention(s)
1 Very Negative mention(s)
Positive
Mattel
7 Very Positive mention(s)
2 Positive mention(s)
7 Neutral mention(s)
2 Negative mention(s)
0 Very Negative mention(s)
Positive

Mattel has higher revenue and earnings than Hasbro. Mattel is trading at a lower price-to-earnings ratio than Hasbro, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Hasbro$4.27B2.25-$1.49B$3.0322.56
Mattel$5.40B1.19$541.80M$1.5612.71

Summary

Mattel beats Hasbro on 12 of the 21 factors compared between the two stocks.

Get Mattel News Delivered to You Automatically

Sign up to receive the latest news and ratings for MAT and its competitors with MarketBeat's FREE daily newsletter.

New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Skip Chart

Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
Skip Chart

MAT vs. The Competition

MetricMattelDolls & stuffed toys IndustryDiscretionary SectorNASDAQ Exchange
Market Cap$6.40B$6.40B$8.03B$8.48B
Dividend YieldN/AN/A3.24%4.11%
P/E Ratio12.3912.3915.3920.05
Price / Sales1.191.197.95117.08
Price / Cash11.5611.5616.3734.62
Price / Book2.952.954.814.61
Net Income$541.80M$541.80M$259.18M$248.19M
7 Day Performance0.25%0.25%0.11%2.97%
1 Month Performance36.29%36.29%11.91%16.58%
1 Year Performance8.54%8.54%-2.80%8.16%

Mattel Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
MAT
Mattel
4.4899 of 5 stars
$19.83
-0.9%
$24.14
+21.7%
+8.1%$6.40B$5.40B12.3933,900Trending News
Analyst Revision
Gap Up
HAS
Hasbro
4.9154 of 5 stars
$65.51
+6.5%
$79.89
+22.0%
+10.1%$9.16B$4.27B23.826,490Trending News
Analyst Revision
BC
Brunswick
4.7477 of 5 stars
$52.71
+9.9%
$71.00
+34.7%
-35.3%$3.46B$5.09B27.7319,800Positive News
PII
Polaris
4.2007 of 5 stars
$39.35
+8.2%
$45.36
+15.3%
-51.5%$2.21B$6.97B20.0816,200Positive News
RGR
Sturm, Ruger & Company, Inc.
1.9988 of 5 stars
$36.45
+4.1%
N/A-13.7%$603.60M$534.56M20.601,880Positive News
MPX
Marine Products
1.3308 of 5 stars
$8.70
+1.9%
$8.00
-8.0%
-16.5%$303.93M$226.22M17.74940Positive News
Gap Up
JOUT
Johnson Outdoors
2.9143 of 5 stars
$27.34
+3.9%
N/A-25.4%$280.93M$554.34M-6.081,500Positive News
JAKK
JAKKS Pacific
4.6005 of 5 stars
$22.14
+14.9%
$43.50
+96.5%
+4.7%$245.32M$714.22M7.31580Positive News
Gap Up
High Trading Volume
FOXA
FOX
3.2173 of 5 stars
$52.32
+4.1%
$51.65
-1.3%
+71.3%$23.73B$15.18B11.2110,600
FWONK
Formula One Group
1.7133 of 5 stars
$94.51
-0.9%
$98.14
+3.8%
+34.4%$23.62B$3.65B82.416,800
WBD
Warner Bros. Discovery
3.7804 of 5 stars
$9.24
+1.8%
$12.22
+32.4%
+14.1%$22.65B$38.34B-2.0137,500Trending News
Analyst Revision
Gap Up

Related Companies and Tools


This page (NASDAQ:MAT) was last updated on 5/21/2025 by MarketBeat.com Staff
From Our Partners