Do analysts prefer WLY or PPLI?

People Incorporated Common Stock has a consensus price target of $56.08, indicating a potential upside of 35.85%. Given People Incorporated Common Stock's stronger consensus rating and higher possible upside, analysts clearly believe People Incorporated Common Stock is more favorable than John Wiley & Sons. Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score John Wiley & Sons 0 Sell rating(s) 2 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 2.00 People Incorporated Common Stock 1 Sell rating(s) 4 Hold rating(s) 9 Buy rating(s) 1 Strong Buy rating(s) 2.67

People Incorporated Common Stock (PPLI) Competitors

$41.73 +0.45 (+1.09%)

As of 04:00 PM Eastern

Compare

PPLI vs. NYT, WLYB, WLY, TDAY, and SCHL

Should you buy People Incorporated Common Stock stock or one of its competitors? People Incorporated Common Stock's main competitors and comparable companies include New York Times (NYT), John Wiley & Sons (WLYB), John Wiley & Sons (WLY), USA Today (TDAY), and Scholastic (SCHL). Companies are selected based on similarities in market, industry, and size. These companies are all part of the "publishing" industry.

How does People Incorporated Common Stock compare to New York Times?

People Incorporated Common Stock (NASDAQ:PPLI) and New York Times (NYSE:NYT) are both communication services companies, but which is the superior stock? We will compare the two companies based on the strength of their profitability, risk, analyst recommendations, dividends, media sentiment, earnings, institutional ownership and valuation.

People Incorporated Common Stock has a beta of 1.04, suggesting that its share price is 4% more volatile than the broader market. Comparatively, New York Times has a beta of 0.93, suggesting that its share price is 7% less volatile than the broader market.

New York Times has higher revenue and earnings than People Incorporated Common Stock. People Incorporated Common Stock is trading at a lower price-to-earnings ratio than New York Times, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
People Incorporated Common Stock	$2.39B	1.18	-$104.03M	$4.48	9.21
New York Times	$2.82B	3.58	$343.98M	$2.40	26.16

People Incorporated Common Stock has a net margin of 16.05% compared to New York Times' net margin of 13.19%. New York Times' return on equity of 22.64% beat People Incorporated Common Stock's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
People Incorporated Common Stock	16.05%	8.48%	5.71%
New York Times	13.19%	22.64%	15.58%

In the previous week, New York Times had 160 more articles in the media than People Incorporated Common Stock. MarketBeat recorded 160 mentions for New York Times and 0 mentions for People Incorporated Common Stock. People Incorporated Common Stock's average media sentiment score of 0.33 beat New York Times' score of -0.16 indicating that People Incorporated Common Stock is being referred to more favorably in the media.

Company	Overall Sentiment
People Incorporated Common Stock	Neutral
New York Times	Neutral

88.9% of People Incorporated Common Stock shares are owned by institutional investors. Comparatively, 95.4% of New York Times shares are owned by institutional investors. 16.1% of People Incorporated Common Stock shares are owned by company insiders. Comparatively, 1.9% of New York Times shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock is poised for long-term growth.

People Incorporated Common Stock presently has a consensus price target of $56.08, indicating a potential upside of 35.85%. New York Times has a consensus price target of $84.20, indicating a potential upside of 34.11%. Given People Incorporated Common Stock's stronger consensus rating and higher possible upside, research analysts clearly believe People Incorporated Common Stock is more favorable than New York Times.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
People Incorporated Common Stock	1 Sell rating(s)	4 Hold rating(s)	9 Buy rating(s)	1 Strong Buy rating(s)	2.67
New York Times	0 Sell rating(s)	5 Hold rating(s)	5 Buy rating(s)	1 Strong Buy rating(s)	2.64

Summary

People Incorporated Common Stock and New York Times tied by winning 8 of the 16 factors compared between the two stocks.

How does People Incorporated Common Stock compare to John Wiley & Sons?

People Incorporated Common Stock (NASDAQ:PPLI) and John Wiley & Sons (NYSE:WLYB) are both mid-cap communication services companies, but which is the superior stock? We will contrast the two companies based on the strength of their media sentiment, institutional ownership, profitability, analyst recommendations, risk, dividends, earnings and valuation.

John Wiley & Sons has lower revenue, but higher earnings than People Incorporated Common Stock. People Incorporated Common Stock is trading at a lower price-to-earnings ratio than John Wiley & Sons, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
People Incorporated Common Stock	$2.39B	1.18	-$104.03M	$4.48	9.21
John Wiley & Sons	$1.68B	1.50	$221.62M	$3.78	13.10

People Incorporated Common Stock has a beta of 1.04, meaning that its share price is 4% more volatile than the broader market. Comparatively, John Wiley & Sons has a beta of 0.54, meaning that its share price is 46% less volatile than the broader market.

88.9% of People Incorporated Common Stock shares are owned by institutional investors. Comparatively, 0.5% of John Wiley & Sons shares are owned by institutional investors. 16.1% of People Incorporated Common Stock shares are owned by insiders. Comparatively, 29.7% of John Wiley & Sons shares are owned by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company is poised for long-term growth.

People Incorporated Common Stock has a net margin of 16.05% compared to John Wiley & Sons' net margin of 11.90%. John Wiley & Sons' return on equity of 27.99% beat People Incorporated Common Stock's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
People Incorporated Common Stock	16.05%	8.48%	5.71%
John Wiley & Sons	11.90%	27.99%	8.16%

People Incorporated Common Stock currently has a consensus price target of $56.08, suggesting a potential upside of 35.85%. Given People Incorporated Common Stock's stronger consensus rating and higher possible upside, research analysts plainly believe People Incorporated Common Stock is more favorable than John Wiley & Sons.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
People Incorporated Common Stock	1 Sell rating(s)	4 Hold rating(s)	9 Buy rating(s)	1 Strong Buy rating(s)	2.67
John Wiley & Sons	0 Sell rating(s)	1 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	2.00

In the previous week, John Wiley & Sons had 2 more articles in the media than People Incorporated Common Stock. MarketBeat recorded 2 mentions for John Wiley & Sons and 0 mentions for People Incorporated Common Stock. People Incorporated Common Stock's average media sentiment score of 0.33 beat John Wiley & Sons' score of 0.00 indicating that People Incorporated Common Stock is being referred to more favorably in the media.

Company	Overall Sentiment
People Incorporated Common Stock	Neutral
John Wiley & Sons	Neutral

Summary

People Incorporated Common Stock beats John Wiley & Sons on 10 of the 17 factors compared between the two stocks.

How does People Incorporated Common Stock compare to John Wiley & Sons?

John Wiley & Sons (NYSE:WLY) and People Incorporated Common Stock (NASDAQ:PPLI) are both mid-cap communication services companies, but which is the superior investment? We will compare the two companies based on the strength of their earnings, analyst recommendations, valuation, profitability, dividends, risk, media sentiment and institutional ownership.

73.9% of John Wiley & Sons shares are held by institutional investors. Comparatively, 88.9% of People Incorporated Common Stock shares are held by institutional investors. 17.6% of John Wiley & Sons shares are held by insiders. Comparatively, 16.1% of People Incorporated Common Stock shares are held by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.

People Incorporated Common Stock has a consensus price target of $56.08, indicating a potential upside of 35.85%. Given People Incorporated Common Stock's stronger consensus rating and higher possible upside, analysts clearly believe People Incorporated Common Stock is more favorable than John Wiley & Sons.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
John Wiley & Sons	0 Sell rating(s)	2 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	2.00
People Incorporated Common Stock	1 Sell rating(s)	4 Hold rating(s)	9 Buy rating(s)	1 Strong Buy rating(s)	2.67

Company	Net Margins	Return on Equity	Return on Assets
John Wiley & Sons	11.90%	27.99%	8.16%
People Incorporated Common Stock	16.05%	8.48%	5.71%

John Wiley & Sons has a beta of 0.76, meaning that its share price is 24% less volatile than the broader market. Comparatively, People Incorporated Common Stock has a beta of 1.04, meaning that its share price is 4% more volatile than the broader market.

In the previous week, John Wiley & Sons had 1 more articles in the media than People Incorporated Common Stock. MarketBeat recorded 1 mentions for John Wiley & Sons and 0 mentions for People Incorporated Common Stock. John Wiley & Sons' average media sentiment score of 0.50 beat People Incorporated Common Stock's score of 0.33 indicating that John Wiley & Sons is being referred to more favorably in the media.

Company	Overall Sentiment
John Wiley & Sons	Positive
People Incorporated Common Stock	Neutral

John Wiley & Sons has higher earnings, but lower revenue than People Incorporated Common Stock. People Incorporated Common Stock is trading at a lower price-to-earnings ratio than John Wiley & Sons, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
John Wiley & Sons	$1.68B	1.44	$221.62M	$3.78	12.57
People Incorporated Common Stock	$2.39B	1.18	-$104.03M	$4.48	9.21

Summary

People Incorporated Common Stock beats John Wiley & Sons on 9 of the 17 factors compared between the two stocks.

How does People Incorporated Common Stock compare to USA Today?

People Incorporated Common Stock (NASDAQ:PPLI) and USA Today (NYSE:TDAY) are both communication services companies, but which is the better stock? We will compare the two businesses based on the strength of their dividends, institutional ownership, risk, valuation, earnings, profitability, media sentiment and analyst recommendations.

People Incorporated Common Stock presently has a consensus target price of $56.08, indicating a potential upside of 35.85%. USA Today has a consensus target price of $9.03, indicating a potential upside of 27.65%. Given People Incorporated Common Stock's stronger consensus rating and higher possible upside, analysts plainly believe People Incorporated Common Stock is more favorable than USA Today.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
People Incorporated Common Stock	1 Sell rating(s)	4 Hold rating(s)	9 Buy rating(s)	1 Strong Buy rating(s)	2.67
USA Today	1 Sell rating(s)	1 Hold rating(s)	2 Buy rating(s)	0 Strong Buy rating(s)	2.25

People Incorporated Common Stock has a net margin of 16.05% compared to USA Today's net margin of -1.81%. People Incorporated Common Stock's return on equity of 8.48% beat USA Today's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
People Incorporated Common Stock	16.05%	8.48%	5.71%
USA Today	-1.81%	-21.13%	-1.85%

In the previous week, USA Today had 16 more articles in the media than People Incorporated Common Stock. MarketBeat recorded 16 mentions for USA Today and 0 mentions for People Incorporated Common Stock. USA Today's average media sentiment score of 0.73 beat People Incorporated Common Stock's score of 0.33 indicating that USA Today is being referred to more favorably in the news media.

Company	Overall Sentiment
People Incorporated Common Stock	Neutral
USA Today	Positive

People Incorporated Common Stock has a beta of 1.04, indicating that its share price is 4% more volatile than the broader market. Comparatively, USA Today has a beta of 1.4, indicating that its share price is 40% more volatile than the broader market.

USA Today has lower revenue, but higher earnings than People Incorporated Common Stock. USA Today is trading at a lower price-to-earnings ratio than People Incorporated Common Stock, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
People Incorporated Common Stock	$2.39B	1.18	-$104.03M	$4.48	9.21
USA Today	$2.30B	0.45	$1.75M	-$0.30	N/A

88.9% of People Incorporated Common Stock shares are owned by institutional investors. Comparatively, 76.7% of USA Today shares are owned by institutional investors. 16.1% of People Incorporated Common Stock shares are owned by insiders. Comparatively, 4.4% of USA Today shares are owned by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock will outperform the market over the long term.

Summary

People Incorporated Common Stock beats USA Today on 13 of the 17 factors compared between the two stocks.

How does People Incorporated Common Stock compare to Scholastic?

Scholastic (NASDAQ:SCHL) and People Incorporated Common Stock (NASDAQ:PPLI) are both communication services companies, but which is the better business? We will compare the two companies based on the strength of their analyst recommendations, risk, earnings, profitability, dividends, valuation, institutional ownership and media sentiment.

Scholastic currently has a consensus target price of $35.00, indicating a potential downside of 3.31%. People Incorporated Common Stock has a consensus target price of $56.08, indicating a potential upside of 35.85%. Given People Incorporated Common Stock's stronger consensus rating and higher possible upside, analysts plainly believe People Incorporated Common Stock is more favorable than Scholastic.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Scholastic	0 Sell rating(s)	3 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	2.00
People Incorporated Common Stock	1 Sell rating(s)	4 Hold rating(s)	9 Buy rating(s)	1 Strong Buy rating(s)	2.67

Scholastic has a beta of 1.08, indicating that its stock price is 8% more volatile than the broader market. Comparatively, People Incorporated Common Stock has a beta of 1.04, indicating that its stock price is 4% more volatile than the broader market.

In the previous week, Scholastic had 23 more articles in the media than People Incorporated Common Stock. MarketBeat recorded 23 mentions for Scholastic and 0 mentions for People Incorporated Common Stock. People Incorporated Common Stock's average media sentiment score of 0.33 beat Scholastic's score of 0.13 indicating that People Incorporated Common Stock is being referred to more favorably in the news media.

Company	Overall Sentiment
Scholastic	Neutral
People Incorporated Common Stock	Neutral

Scholastic has higher earnings, but lower revenue than People Incorporated Common Stock. People Incorporated Common Stock is trading at a lower price-to-earnings ratio than Scholastic, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Scholastic	$1.58B	0.43	$56.70M	$1.40	25.86
People Incorporated Common Stock	$2.39B	1.18	-$104.03M	$4.48	9.21

People Incorporated Common Stock has a net margin of 16.05% compared to Scholastic's net margin of 3.60%. People Incorporated Common Stock's return on equity of 8.48% beat Scholastic's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Scholastic	3.60%	5.00%	2.22%
People Incorporated Common Stock	16.05%	8.48%	5.71%

82.6% of Scholastic shares are held by institutional investors. Comparatively, 88.9% of People Incorporated Common Stock shares are held by institutional investors. 12.8% of Scholastic shares are held by company insiders. Comparatively, 16.1% of People Incorporated Common Stock shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock will outperform the market over the long term.

Summary

People Incorporated Common Stock beats Scholastic on 13 of the 17 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding PPLI and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.

Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.

PPLI vs. The Competition

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Metric	People Incorporated Common Stock	Media Industry	Communication Services Sector	NASDAQ Exchange
Market Cap	$2.83B	$2.88B	$34.51B	$13.38B
Dividend Yield	N/A	5.68%	5.55%	17.32%
P/E Ratio	7.56	28.85	22.57	26.20
Price / Sales	1.20	48.02	66.31	91.20
Price / Cash	13.52	17.00	20.29	34.70
Price / Book	0.63	12.52	12.16	6.40
Net Income	-$104.03M	$35.31M	$1.11B	$381.07M
7 Day Performance	5.27%	-2.14%	-0.87%	-0.66%
1 Month Performance	7.03%	-4.95%	-3.85%	-4.51%
1 Year Performance	20.64%	-10.59%	-9.42%	1.82%

People Incorporated Common Stock Competitors List

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Company	MarketRank	Share Price	Analysts' Price Target	1Y Price Performance	Market Cap	Revenue	P/E Ratio	Employee Count	Indicator(s)
PPLI People Incorporated Common Stock	3.3123 of 5 stars	$41.73 +1.1%	$56.08 +34.4%	+19.3%	$2.83B	$2.39B	7.56	5,156
NYT New York Times	3.8717 of 5 stars	$64.26 +0.7%	$84.20 +31.0%	+12.9%	$10.29B	$2.82B	26.77	6,000	Trending News
WLYB John Wiley & Sons	1.5753 of 5 stars	$47.77 flat	N/A	+23.0%	$2.42B	$1.68B	12.64	4,500	High Trading Volume
WLY John Wiley & Sons	2.7232 of 5 stars	$47.59 +0.1%	N/A	+18.7%	$2.41B	$1.68B	12.59	4,500
TDAY USA Today	1.8695 of 5 stars	$6.37 -0.8%	$9.03 +41.7%	+69.7%	$942.57M	$2.30B	N/A	7,500	Gap Up

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This page (NASDAQ:PPLI) was last updated on 10/5/2026 by MarketBeat.com Staff.

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People Incorporated Common Stock (PPLI) Competitors

PPLI vs. NYT, WLYB, WLY, TDAY, and SCHL

How does People Incorporated Common Stock compare to New York Times?

Summary

How does People Incorporated Common Stock compare to John Wiley & Sons?

Summary

How does People Incorporated Common Stock compare to John Wiley & Sons?

Summary

How does People Incorporated Common Stock compare to USA Today?

Summary

How does People Incorporated Common Stock compare to Scholastic?

Summary

New MarketBeat Followers Over Time

Media Sentiment Over Time

PPLI vs. The Competition

People Incorporated Common Stock Competitors List

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People Incorporated Common Stock (PPLI) Competitors

PPLI vs. NYT, WLYB, WLY, TDAY, and SCHL

How does People Incorporated Common Stock compare to New York Times?

Which has more volatility and risk, PPLI or NYT?

Which has higher valuation & earnings, PPLI or NYT?

Is PPLI or NYT more profitable?

Does the media prefer PPLI or NYT?

Do institutionals & insiders have more ownership in PPLI or NYT?

Do analysts rate PPLI or NYT?

Summary

How does People Incorporated Common Stock compare to John Wiley & Sons?

Which has higher earnings & valuation, PPLI or WLYB?

Which has more volatility & risk, PPLI or WLYB?

Do insiders and institutionals hold more shares of PPLI or WLYB?

Is PPLI or WLYB more profitable?

Do analysts rate PPLI or WLYB?

Does the media refer more to PPLI or WLYB?

Summary

How does People Incorporated Common Stock compare to John Wiley & Sons?

Do insiders & institutionals have more ownership in WLY or PPLI?

Do analysts prefer WLY or PPLI?

Is WLY or PPLI more profitable?

Which has more volatility & risk, WLY or PPLI?

Does the media prefer WLY or PPLI?

Which has stronger earnings and valuation, WLY or PPLI?

Summary

How does People Incorporated Common Stock compare to USA Today?

Do analysts prefer PPLI or TDAY?

Is PPLI or TDAY more profitable?

Does the media refer more to PPLI or TDAY?

Which has more risk and volatility, PPLI or TDAY?

Which has stronger earnings and valuation, PPLI or TDAY?

Do insiders and institutionals believe in PPLI or TDAY?

Summary

How does People Incorporated Common Stock compare to Scholastic?

Do analysts recommend SCHL or PPLI?

Which has more volatility and risk, SCHL or PPLI?

Does the media prefer SCHL or PPLI?

Which has preferable valuation and earnings, SCHL or PPLI?

Is SCHL or PPLI more profitable?

Do institutionals and insiders have more ownership in SCHL or PPLI?

Summary

New MarketBeat Followers Over Time

Media Sentiment Over Time

PPLI vs. The Competition

People Incorporated Common Stock Competitors List

Related Companies and Tools

MarketBeat All Access Features

Best-in-Class Portfolio Monitoring

Stock Ideas and Recommendations

Advanced Stock Screeners and Research Tools