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TrustCo Bank Corp NY (TRST) Competitors

TrustCo Bank Corp NY logo
$56.67 +0.40 (+0.71%)
Closing price 09/18/2026 04:00 PM Eastern
Extended Trading
$56.52 -0.15 (-0.27%)
As of 09/18/2026 07:45 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more.

TRST vs. BUSE, GSBC, NWBI, STBA, and THFF

Should you buy TrustCo Bank Corp NY stock or one of its competitors? TrustCo Bank Corp NY's main competitors and comparable companies include First Busey (BUSE), Great Southern Bancorp (GSBC), Northwest Bancshares (NWBI), S&T Bancorp (STBA), and First Financial Corporation Indiana (THFF). Companies are selected based on similarities in market, industry, and size. These companies are all part of the "regional banks" industry.

How does TrustCo Bank Corp NY compare to First Busey?

First Busey (NASDAQ:BUSE) and TrustCo Bank Corp NY (NASDAQ:TRST) are both finance companies, but which is the better investment? We will compare the two businesses based on the strength of their profitability, earnings, dividends, risk, valuation, analyst recommendations, institutional ownership and media sentiment.

First Busey has higher revenue and earnings than TrustCo Bank Corp NY. First Busey is trading at a lower price-to-earnings ratio than TrustCo Bank Corp NY, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
First Busey$1.04B2.40$135.26M$2.4212.53
TrustCo Bank Corp NY$278.36M3.47$61.14M$3.6015.74

First Busey has a beta of 0.71, indicating that its stock price is 29% less volatile than the broader market. Comparatively, TrustCo Bank Corp NY has a beta of 0.63, indicating that its stock price is 37% less volatile than the broader market.

TrustCo Bank Corp NY has a net margin of 22.76% compared to First Busey's net margin of 21.00%. First Busey's return on equity of 10.48% beat TrustCo Bank Corp NY's return on equity.

Company Net Margins Return on Equity Return on Assets
First Busey21.00% 10.48% 1.40%
TrustCo Bank Corp NY 22.76%9.62%1.01%

In the previous week, First Busey and First Busey both had 4 articles in the media. First Busey's average media sentiment score of 0.50 beat TrustCo Bank Corp NY's score of 0.11 indicating that First Busey is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
First Busey
2 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive
TrustCo Bank Corp NY
0 Very Positive mention(s)
1 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

First Busey pays an annual dividend of $1.04 per share and has a dividend yield of 3.4%. TrustCo Bank Corp NY pays an annual dividend of $1.60 per share and has a dividend yield of 2.8%. First Busey pays out 43.0% of its earnings in the form of a dividend. TrustCo Bank Corp NY pays out 44.4% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. First Busey has raised its dividend for 10 consecutive years. First Busey is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

First Busey presently has a consensus target price of $32.00, suggesting a potential upside of 5.54%. Given First Busey's higher possible upside, analysts plainly believe First Busey is more favorable than TrustCo Bank Corp NY.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
First Busey
0 Sell rating(s)
3 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.57
TrustCo Bank Corp NY
0 Sell rating(s)
0 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
3.00

56.5% of First Busey shares are held by institutional investors. Comparatively, 68.6% of TrustCo Bank Corp NY shares are held by institutional investors. 3.8% of First Busey shares are held by insiders. Comparatively, 3.4% of TrustCo Bank Corp NY shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

Summary

First Busey beats TrustCo Bank Corp NY on 12 of the 18 factors compared between the two stocks.

How does TrustCo Bank Corp NY compare to Great Southern Bancorp?

TrustCo Bank Corp NY (NASDAQ:TRST) and Great Southern Bancorp (NASDAQ:GSBC) are both small-cap finance companies, but which is the superior stock? We will compare the two businesses based on the strength of their institutional ownership, earnings, valuation, analyst recommendations, media sentiment, dividends, profitability and risk.

TrustCo Bank Corp NY has a net margin of 22.76% compared to Great Southern Bancorp's net margin of 20.72%. Great Southern Bancorp's return on equity of 10.83% beat TrustCo Bank Corp NY's return on equity.

Company Net Margins Return on Equity Return on Assets
TrustCo Bank Corp NY22.76% 9.62% 1.01%
Great Southern Bancorp 20.72%10.83%1.22%

68.6% of TrustCo Bank Corp NY shares are held by institutional investors. Comparatively, 41.7% of Great Southern Bancorp shares are held by institutional investors. 3.4% of TrustCo Bank Corp NY shares are held by insiders. Comparatively, 29.8% of Great Southern Bancorp shares are held by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.

In the previous week, TrustCo Bank Corp NY and TrustCo Bank Corp NY both had 4 articles in the media. Great Southern Bancorp's average media sentiment score of 0.26 beat TrustCo Bank Corp NY's score of 0.11 indicating that Great Southern Bancorp is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
TrustCo Bank Corp NY
0 Very Positive mention(s)
1 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Great Southern Bancorp
1 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
1 Very Negative mention(s)
Neutral

Great Southern Bancorp has higher revenue and earnings than TrustCo Bank Corp NY. Great Southern Bancorp is trading at a lower price-to-earnings ratio than TrustCo Bank Corp NY, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
TrustCo Bank Corp NY$278.36M3.47$61.14M$3.6015.74
Great Southern Bancorp$342.78M2.51$70.97M$6.0213.11

TrustCo Bank Corp NY pays an annual dividend of $1.60 per share and has a dividend yield of 2.8%. Great Southern Bancorp pays an annual dividend of $1.72 per share and has a dividend yield of 2.2%. TrustCo Bank Corp NY pays out 44.4% of its earnings in the form of a dividend. Great Southern Bancorp pays out 28.6% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years.

Great Southern Bancorp has a consensus price target of $74.00, suggesting a potential downside of 6.22%. Given Great Southern Bancorp's higher possible upside, analysts clearly believe Great Southern Bancorp is more favorable than TrustCo Bank Corp NY.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
TrustCo Bank Corp NY
0 Sell rating(s)
0 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
3.00
Great Southern Bancorp
0 Sell rating(s)
2 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.33

TrustCo Bank Corp NY has a beta of 0.63, meaning that its share price is 37% less volatile than the broader market. Comparatively, Great Southern Bancorp has a beta of 0.48, meaning that its share price is 52% less volatile than the broader market.

Summary

Great Southern Bancorp beats TrustCo Bank Corp NY on 9 of the 16 factors compared between the two stocks.

How does TrustCo Bank Corp NY compare to Northwest Bancshares?

Northwest Bancshares (NASDAQ:NWBI) and TrustCo Bank Corp NY (NASDAQ:TRST) are both finance companies, but which is the better investment? We will contrast the two companies based on the strength of their profitability, institutional ownership, analyst recommendations, risk, valuation, earnings, dividends and media sentiment.

Northwest Bancshares presently has a consensus price target of $15.80, suggesting a potential upside of 2.20%. Given Northwest Bancshares' higher possible upside, research analysts plainly believe Northwest Bancshares is more favorable than TrustCo Bank Corp NY.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Northwest Bancshares
0 Sell rating(s)
4 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.33
TrustCo Bank Corp NY
0 Sell rating(s)
0 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
3.00

TrustCo Bank Corp NY has a net margin of 22.76% compared to Northwest Bancshares' net margin of 16.26%. Northwest Bancshares' return on equity of 10.25% beat TrustCo Bank Corp NY's return on equity.

Company Net Margins Return on Equity Return on Assets
Northwest Bancshares16.26% 10.25% 1.15%
TrustCo Bank Corp NY 22.76%9.62%1.01%

In the previous week, TrustCo Bank Corp NY had 4 more articles in the media than Northwest Bancshares. MarketBeat recorded 4 mentions for TrustCo Bank Corp NY and 0 mentions for Northwest Bancshares. TrustCo Bank Corp NY's average media sentiment score of 0.11 beat Northwest Bancshares' score of 0.00 indicating that TrustCo Bank Corp NY is being referred to more favorably in the news media.

Company Overall Sentiment
Northwest Bancshares Neutral
TrustCo Bank Corp NY Neutral

66.3% of Northwest Bancshares shares are owned by institutional investors. Comparatively, 68.6% of TrustCo Bank Corp NY shares are owned by institutional investors. 1.1% of Northwest Bancshares shares are owned by company insiders. Comparatively, 3.4% of TrustCo Bank Corp NY shares are owned by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth.

Northwest Bancshares has higher revenue and earnings than TrustCo Bank Corp NY. Northwest Bancshares is trading at a lower price-to-earnings ratio than TrustCo Bank Corp NY, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Northwest Bancshares$701.17M3.23$126.01M$1.0315.01
TrustCo Bank Corp NY$278.36M3.47$61.14M$3.6015.74

Northwest Bancshares pays an annual dividend of $0.80 per share and has a dividend yield of 5.2%. TrustCo Bank Corp NY pays an annual dividend of $1.60 per share and has a dividend yield of 2.8%. Northwest Bancshares pays out 77.7% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. TrustCo Bank Corp NY pays out 44.4% of its earnings in the form of a dividend.

Northwest Bancshares has a beta of 0.68, suggesting that its share price is 32% less volatile than the broader market. Comparatively, TrustCo Bank Corp NY has a beta of 0.63, suggesting that its share price is 37% less volatile than the broader market.

Summary

TrustCo Bank Corp NY beats Northwest Bancshares on 10 of the 18 factors compared between the two stocks.

How does TrustCo Bank Corp NY compare to S&T Bancorp?

S&T Bancorp (NASDAQ:STBA) and TrustCo Bank Corp NY (NASDAQ:TRST) are both small-cap finance companies, but which is the better investment? We will compare the two businesses based on the strength of their media sentiment, risk, earnings, analyst recommendations, institutional ownership, profitability, valuation and dividends.

In the previous week, TrustCo Bank Corp NY had 3 more articles in the media than S&T Bancorp. MarketBeat recorded 4 mentions for TrustCo Bank Corp NY and 1 mentions for S&T Bancorp. S&T Bancorp's average media sentiment score of 1.63 beat TrustCo Bank Corp NY's score of 0.11 indicating that S&T Bancorp is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
S&T Bancorp
1 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Very Positive
TrustCo Bank Corp NY
0 Very Positive mention(s)
1 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

S&T Bancorp has a net margin of 24.51% compared to TrustCo Bank Corp NY's net margin of 22.76%. S&T Bancorp's return on equity of 9.74% beat TrustCo Bank Corp NY's return on equity.

Company Net Margins Return on Equity Return on Assets
S&T Bancorp24.51% 9.74% 1.42%
TrustCo Bank Corp NY 22.76%9.62%1.01%

S&T Bancorp has a beta of 0.84, suggesting that its share price is 16% less volatile than the broader market. Comparatively, TrustCo Bank Corp NY has a beta of 0.63, suggesting that its share price is 37% less volatile than the broader market.

S&T Bancorp presently has a consensus target price of $51.60, suggesting a potential upside of 2.85%. Given S&T Bancorp's higher probable upside, research analysts plainly believe S&T Bancorp is more favorable than TrustCo Bank Corp NY.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
S&T Bancorp
0 Sell rating(s)
4 Hold rating(s)
2 Buy rating(s)
1 Strong Buy rating(s)
2.57
TrustCo Bank Corp NY
0 Sell rating(s)
0 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
3.00

S&T Bancorp pays an annual dividend of $1.48 per share and has a dividend yield of 2.9%. TrustCo Bank Corp NY pays an annual dividend of $1.60 per share and has a dividend yield of 2.8%. S&T Bancorp pays out 39.4% of its earnings in the form of a dividend. TrustCo Bank Corp NY pays out 44.4% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. S&T Bancorp has raised its dividend for 13 consecutive years. S&T Bancorp is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

65.2% of S&T Bancorp shares are owned by institutional investors. Comparatively, 68.6% of TrustCo Bank Corp NY shares are owned by institutional investors. 1.2% of S&T Bancorp shares are owned by company insiders. Comparatively, 3.4% of TrustCo Bank Corp NY shares are owned by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.

S&T Bancorp has higher revenue and earnings than TrustCo Bank Corp NY. S&T Bancorp is trading at a lower price-to-earnings ratio than TrustCo Bank Corp NY, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
S&T Bancorp$568.51M3.11$134.23M$3.7613.34
TrustCo Bank Corp NY$278.36M3.47$61.14M$3.6015.74

Summary

S&T Bancorp beats TrustCo Bank Corp NY on 14 of the 20 factors compared between the two stocks.

How does TrustCo Bank Corp NY compare to First Financial Corporation Indiana?

First Financial Corporation Indiana (NASDAQ:THFF) and TrustCo Bank Corp NY (NASDAQ:TRST) are both small-cap finance companies, but which is the superior stock? We will contrast the two businesses based on the strength of their institutional ownership, media sentiment, earnings, risk, analyst recommendations, profitability, dividends and valuation.

First Financial Corporation Indiana pays an annual dividend of $2.24 per share and has a dividend yield of 2.9%. TrustCo Bank Corp NY pays an annual dividend of $1.60 per share and has a dividend yield of 2.8%. First Financial Corporation Indiana pays out 31.4% of its earnings in the form of a dividend. TrustCo Bank Corp NY pays out 44.4% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. First Financial Corporation Indiana has raised its dividend for 2 consecutive years. First Financial Corporation Indiana is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

First Financial Corporation Indiana has a beta of 0.41, indicating that its stock price is 59% less volatile than the broader market. Comparatively, TrustCo Bank Corp NY has a beta of 0.63, indicating that its stock price is 37% less volatile than the broader market.

First Financial Corporation Indiana currently has a consensus price target of $88.00, suggesting a potential upside of 14.96%. Given First Financial Corporation Indiana's higher probable upside, research analysts clearly believe First Financial Corporation Indiana is more favorable than TrustCo Bank Corp NY.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
First Financial Corporation Indiana
0 Sell rating(s)
4 Hold rating(s)
0 Buy rating(s)
1 Strong Buy rating(s)
2.40
TrustCo Bank Corp NY
0 Sell rating(s)
0 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
3.00

72.7% of First Financial Corporation Indiana shares are held by institutional investors. Comparatively, 68.6% of TrustCo Bank Corp NY shares are held by institutional investors. 5.0% of First Financial Corporation Indiana shares are held by insiders. Comparatively, 3.4% of TrustCo Bank Corp NY shares are held by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.

First Financial Corporation Indiana has higher revenue and earnings than TrustCo Bank Corp NY. First Financial Corporation Indiana is trading at a lower price-to-earnings ratio than TrustCo Bank Corp NY, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
First Financial Corporation Indiana$347.56M2.62$79.21M$7.1410.72
TrustCo Bank Corp NY$278.36M3.47$61.14M$3.6015.74

In the previous week, First Financial Corporation Indiana and First Financial Corporation Indiana both had 4 articles in the media. First Financial Corporation Indiana's average media sentiment score of 0.53 beat TrustCo Bank Corp NY's score of 0.11 indicating that First Financial Corporation Indiana is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
First Financial Corporation Indiana
0 Very Positive mention(s)
1 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
TrustCo Bank Corp NY
0 Very Positive mention(s)
1 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

First Financial Corporation Indiana has a net margin of 23.32% compared to TrustCo Bank Corp NY's net margin of 22.76%. First Financial Corporation Indiana's return on equity of 13.02% beat TrustCo Bank Corp NY's return on equity.

Company Net Margins Return on Equity Return on Assets
First Financial Corporation Indiana23.32% 13.02% 1.43%
TrustCo Bank Corp NY 22.76%9.62%1.01%

Summary

First Financial Corporation Indiana beats TrustCo Bank Corp NY on 14 of the 19 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding TRST and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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TRST vs. The Competition

MetricTrustCo Bank Corp NYBanks IndustryFinance SectorNASDAQ Exchange
Market Cap$958.15M$23.72B$13.83B$13.14B
Dividend Yield2.84%3.06%5.93%12.30%
P/E Ratio15.7427.0325.3125.40
Price / Sales3.479.38499.84114.44
Price / Cash15.5115.5340.8551.66
Price / Book1.521.372.736.33
Net Income$61.14M$2.58B$1.31B$358.33M
7 Day Performance-3.05%-0.71%-0.59%1.12%
1 Month Performance0.30%0.50%0.09%-2.67%
1 Year Performance44.86%22.25%8.86%6.01%

TrustCo Bank Corp NY Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
TRST
TrustCo Bank Corp NY
1.4603 of 5 stars
$56.67
+0.7%
N/A+41.5%$958.15M$278.36M15.74819
BUSE
First Busey
3.6831 of 5 stars
$30.54
+0.0%
$32.00
+4.8%
+20.6%$2.52B$1.04B12.621,948
GSBC
Great Southern Bancorp
1.6628 of 5 stars
$80.52
+0.3%
$74.00
-8.1%
+22.3%$875.07M$342.78M13.381,075
NWBI
Northwest Bancshares
1.8853 of 5 stars
$15.60
+0.3%
$15.80
+1.3%
+20.9%$2.28B$701.17M15.152,233
STBA
S&T Bancorp
3.9359 of 5 stars
$50.56
+0.1%
$51.60
+2.1%
+25.4%$1.78B$568.51M13.451,209

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This page (NASDAQ:TRST) was last updated on 9/19/2026 by MarketBeat.com Staff.
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