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Vital Farms (VITL) Competitors

Vital Farms logo
$48.56 +0.08 (+0.17%)
Closing price 04:00 PM Eastern
Extended Trading
$48.52 -0.04 (-0.08%)
As of 07:41 PM Eastern
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VITL vs. UTZ, LW, BRBR, BRFS, FRPT, NOMD, KLG, OTLY, MAMA, and AFRI

Should you be buying Vital Farms stock or one of its competitors? The main competitors of Vital Farms include Utz Brands (UTZ), Lamb Weston (LW), BellRing Brands (BRBR), BRF (BRFS), Freshpet (FRPT), Nomad Foods (NOMD), WK Kellogg (KLG), Oatly Group (OTLY), Mama's Creations (MAMA), and Forafric Global (AFRI). These companies are all part of the "food products" industry.

Vital Farms vs. Its Competitors

Vital Farms (NASDAQ:VITL) and Utz Brands (NYSE:UTZ) are both consumer staples companies, but which is the better investment? We will compare the two businesses based on the strength of their analyst recommendations, valuation, earnings, profitability, institutional ownership, media sentiment, risk and dividends.

Vital Farms has a beta of 0.94, indicating that its stock price is 6% less volatile than the S&P 500. Comparatively, Utz Brands has a beta of 1.03, indicating that its stock price is 3% more volatile than the S&P 500.

98.6% of Vital Farms shares are owned by institutional investors. Comparatively, 96.0% of Utz Brands shares are owned by institutional investors. 21.3% of Vital Farms shares are owned by company insiders. Comparatively, 16.3% of Utz Brands shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term.

Vital Farms has higher earnings, but lower revenue than Utz Brands. Vital Farms is trading at a lower price-to-earnings ratio than Utz Brands, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Vital Farms$606.31M3.58$53.39M$1.1243.36
Utz Brands$1.41B1.30$15.97M$0.2161.52

Vital Farms presently has a consensus target price of $49.80, indicating a potential upside of 2.55%. Utz Brands has a consensus target price of $17.29, indicating a potential upside of 33.79%. Given Utz Brands' higher probable upside, analysts plainly believe Utz Brands is more favorable than Vital Farms.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Vital Farms
0 Sell rating(s)
0 Hold rating(s)
11 Buy rating(s)
0 Strong Buy rating(s)
3.00
Utz Brands
0 Sell rating(s)
2 Hold rating(s)
5 Buy rating(s)
0 Strong Buy rating(s)
2.71

Vital Farms has a net margin of 7.84% compared to Utz Brands' net margin of 1.27%. Vital Farms' return on equity of 18.40% beat Utz Brands' return on equity.

Company Net Margins Return on Equity Return on Assets
Vital Farms7.84% 18.40% 13.65%
Utz Brands 1.27%7.81%3.93%

In the previous week, Vital Farms had 6 more articles in the media than Utz Brands. MarketBeat recorded 15 mentions for Vital Farms and 9 mentions for Utz Brands. Vital Farms' average media sentiment score of 1.41 beat Utz Brands' score of 0.68 indicating that Vital Farms is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Vital Farms
9 Very Positive mention(s)
2 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Utz Brands
5 Very Positive mention(s)
0 Positive mention(s)
4 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Summary

Vital Farms beats Utz Brands on 12 of the 16 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding VITL and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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VITL vs. The Competition

MetricVital FarmsFOOD IndustryStaples SectorNASDAQ Exchange
Market Cap$2.17B$8.37B$16.24B$10.15B
Dividend YieldN/A3.36%3.00%4.59%
P/E Ratio43.3622.2118.1625.93
Price / Sales3.581.8248.09123.65
Price / Cash29.9712.9614.9560.44
Price / Book7.903.806.136.29
Net Income$53.39M$402.24M$679.99M$270.77M
7 Day Performance-5.01%0.75%0.96%3.36%
1 Month Performance5.09%-0.52%1.51%6.41%
1 Year Performance58.43%-4.26%5.48%28.26%

Vital Farms Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
VITL
Vital Farms
3.722 of 5 stars
$48.56
+0.2%
$49.80
+2.6%
+54.6%$2.17B$606.31M43.36290Positive News
Insider Trade
UTZ
Utz Brands
3.5524 of 5 stars
$13.41
0.0%
$17.29
+28.9%
-24.9%$1.90B$1.43B63.843,200
LW
Lamb Weston
4.7595 of 5 stars
$57.54
+2.3%
$65.30
+13.5%
-8.6%$8.02B$6.45B22.9210,100Positive News
BRBR
BellRing Brands
4.4083 of 5 stars
$41.04
+0.4%
$64.80
+57.9%
-35.5%$5.17B$2.22B23.45380Buyback Announcement
BRFS
BRF
2.5198 of 5 stars
$3.82
+3.4%
$3.50
-8.3%
-11.8%$4.13B$63.95B10.04105,000Dividend Announcement
FRPT
Freshpet
4.5031 of 5 stars
$55.82
-1.8%
$109.29
+95.8%
-61.3%$2.72B$975.18M83.311,010Positive News
Insider Trade
NOMD
Nomad Foods
4.8 of 5 stars
$15.51
+0.7%
$20.33
+31.1%
-25.1%$2.38B$3.35B10.627,540Short Interest ↓
KLG
WK Kellogg
2.4238 of 5 stars
$22.92
-0.5%
$20.88
-8.9%
+25.3%$1.98B$2.71B61.933,280Positive News
Short Interest ↓
OTLY
Oatly Group
1.4465 of 5 stars
$17.58
-5.0%
$17.25
-1.9%
-1.7%$526.13M$828.20M-2.681,482
MAMA
Mama's Creations
4.0491 of 5 stars
$7.98
-1.2%
$10.50
+31.6%
+21.9%$300.14M$128.75M72.55N/APositive News
Earnings Report
Analyst Forecast
Analyst Revision
AFRI
Forafric Global
0.5847 of 5 stars
$8.69
+0.3%
N/A-24.3%$233.59M$274.22M0.001Gap Up

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This page (NASDAQ:VITL) was last updated on 9/12/2025 by MarketBeat.com Staff
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