Estee Lauder Companies (EL) Competitors $83.68 -3.13 (-3.61%) Closing price 09/12/2025 03:59 PM EasternExtended Trading$83.74 +0.06 (+0.07%) As of 09/12/2025 07:59 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestSustainabilityTrendsBuy This Stock EL vs. HELE, IPAR, COTY, ELF, PBH, HLF, NUS, USNA, NATR, and MEDShould you be buying Estee Lauder Companies stock or one of its competitors? The main competitors of Estee Lauder Companies include Helen of Troy (HELE), Interparfums (IPAR), Coty (COTY), e.l.f. Beauty (ELF), Prestige Consumer Healthcare (PBH), Herbalife (HLF), Nu Skin Enterprises (NUS), USANA Health Sciences (USNA), Nature's Sunshine Products (NATR), and MEDIFAST (MED). Estee Lauder Companies vs. Its Competitors Helen of Troy Interparfums Coty e.l.f. Beauty Prestige Consumer Healthcare Herbalife Nu Skin Enterprises USANA Health Sciences Nature's Sunshine Products MEDIFAST Helen of Troy (NASDAQ:HELE) and Estee Lauder Companies (NYSE:EL) are both consumer staples companies, but which is the superior stock? We will compare the two companies based on the strength of their dividends, valuation, analyst recommendations, media sentiment, profitability, institutional ownership, earnings and risk. Which has more volatility and risk, HELE or EL? Helen of Troy has a beta of 0.84, meaning that its share price is 16% less volatile than the S&P 500. Comparatively, Estee Lauder Companies has a beta of 1.15, meaning that its share price is 15% more volatile than the S&P 500. Is HELE or EL more profitable? Estee Lauder Companies has a net margin of -7.91% compared to Helen of Troy's net margin of -17.89%. Estee Lauder Companies' return on equity of 12.37% beat Helen of Troy's return on equity.Company Net Margins Return on Equity Return on Assets Helen of Troy-17.89% 8.96% 4.70% Estee Lauder Companies -7.91%12.37%2.67% Do analysts prefer HELE or EL? Helen of Troy presently has a consensus target price of $44.33, indicating a potential upside of 83.80%. Estee Lauder Companies has a consensus target price of $87.80, indicating a potential upside of 4.92%. Given Helen of Troy's higher probable upside, research analysts plainly believe Helen of Troy is more favorable than Estee Lauder Companies.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Helen of Troy 0 Sell rating(s) 3 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 2.00Estee Lauder Companies 0 Sell rating(s) 12 Hold rating(s) 8 Buy rating(s) 1 Strong Buy rating(s) 2.48 Does the media favor HELE or EL? In the previous week, Estee Lauder Companies had 36 more articles in the media than Helen of Troy. MarketBeat recorded 41 mentions for Estee Lauder Companies and 5 mentions for Helen of Troy. Helen of Troy's average media sentiment score of 1.27 beat Estee Lauder Companies' score of 0.98 indicating that Helen of Troy is being referred to more favorably in the media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Helen of Troy 3 Very Positive mention(s) 1 Positive mention(s) 0 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Estee Lauder Companies 25 Very Positive mention(s) 1 Positive mention(s) 3 Neutral mention(s) 0 Negative mention(s) 1 Very Negative mention(s) Positive Which has better valuation and earnings, HELE or EL? Helen of Troy has higher earnings, but lower revenue than Estee Lauder Companies. Estee Lauder Companies is trading at a lower price-to-earnings ratio than Helen of Troy, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioHelen of Troy$1.91B0.29$123.75M-$14.52-1.66Estee Lauder Companies$14.33B2.10-$1.13B-$3.14-26.65 Do institutionals and insiders believe in HELE or EL? 55.2% of Estee Lauder Companies shares are owned by institutional investors. 0.5% of Helen of Troy shares are owned by insiders. Comparatively, 12.8% of Estee Lauder Companies shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth. SummaryEstee Lauder Companies beats Helen of Troy on 12 of the 17 factors compared between the two stocks. Get Estee Lauder Companies News Delivered to You Automatically Sign up to receive the latest news and ratings for EL and its competitors with MarketBeat's FREE daily newsletter. Subscribe Now View SMS TermsBy entering your phone number and clicking the sign-up button, you agree to receive periodic text messages from MarketBeat at the phone number you submitted, including texts that may be sent using an automatic telephone dialing system. Message and data rates may apply. Message frequency will vary. Messages will consist of stock alerts, news stories, and partner advertisements/offers. Consent is not a condition of the purchase of any goods or services. Text HELP for help/customer support. Unsubscribe at any time by replying "STOP" to any text message that you receive from MarketBeat or by visiting our mailing preferences page. Read our full terms of service and privacy policy. New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding EL and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart EL vs. The Competition Export to ExcelMetricEstee Lauder CompaniesCOSMETICS&TLTRS IndustryStaples SectorNYSE ExchangeMarket Cap$30.12B$3.27B$16.08B$21.49BDividend Yield1.67%2.39%3.02%3.49%P/E Ratio-26.6518.6918.3029.75Price / Sales2.106.6947.9751.60Price / Cash21.9217.7914.9118.13Price / Book7.793.976.144.63Net Income-$1.13B-$103.99M$679.78M$999.94M7 Day Performance-5.80%2.01%1.31%0.62%1 Month Performance-7.91%22.82%0.76%4.34%1 Year Performance-1.04%-23.27%0.18%16.38% Estee Lauder Companies Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)ELEstee Lauder Companies4.2369 of 5 stars$83.68-3.6%$87.80+4.9%-1.0%$30.12B$14.33B-26.6557,000Trending NewsHELEHelen of Troy2.7881 of 5 stars$24.54-4.0%$44.33+80.7%-58.4%$562.88M$1.91B-1.691,883IPARInterparfums4.3958 of 5 stars$113.91+0.7%$162.00+42.2%-9.2%$3.66B$1.45B22.83530Positive NewsCOTYCoty4.8277 of 5 stars$4.32-1.3%$6.19+43.5%-55.2%$3.76B$5.89B-9.8111,636ELFe.l.f. Beauty3.7461 of 5 stars$138.15+3.1%$129.94-5.9%+16.0%$8.20B$1.31B81.27300Positive NewsInsider TradePBHPrestige Consumer Healthcare4.5829 of 5 stars$65.68+1.0%$93.33+42.1%-14.6%$3.23B$1.14B15.42540Positive NewsHLFHerbalife4.2368 of 5 stars$9.85-0.1%$11.50+16.7%+28.8%$1.02B$4.99B3.118,600Positive NewsNUSNu Skin Enterprises3.6386 of 5 stars$11.53+0.3%$6.88-40.3%+57.5%$570.49M$1.73B5.733,100Positive NewsUSNAUSANA Health Sciences3.8971 of 5 stars$30.90-2.9%$36.00+16.5%-20.5%$564.54M$854.50M17.171,700NATRNature's Sunshine Products3.6192 of 5 stars$17.140.0%$19.67+14.8%+20.6%$302.26M$454.36M23.16850Positive NewsMEDMEDIFAST3.7384 of 5 stars$13.81+1.9%$16.50+19.5%-26.0%$151.74M$602.46M43.15870Positive News Related Companies and Tools Related Companies Helen of Troy Competitors Interparfums Competitors Coty Competitors e.l.f. 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