Estee Lauder Companies (EL) Competitors $90.35 +3.58 (+4.13%) Closing price 03:59 PM EasternExtended Trading$90.34 0.00 (-0.01%) As of 07:59 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestSustainabilityTrendsBuy This Stock EL vs. HELE, IPAR, COTY, ELF, PBH, HLF, USNA, NUS, NATR, and MEDShould you be buying Estee Lauder Companies stock or one of its competitors? The main competitors of Estee Lauder Companies include Helen of Troy (HELE), Interparfums (IPAR), Coty (COTY), e.l.f. Beauty (ELF), Prestige Consumer Healthcare (PBH), Herbalife (HLF), USANA Health Sciences (USNA), Nu Skin Enterprises (NUS), Nature's Sunshine Products (NATR), and Medifast (MED). Estee Lauder Companies vs. Its Competitors Helen of Troy Interparfums Coty e.l.f. Beauty Prestige Consumer Healthcare Herbalife USANA Health Sciences Nu Skin Enterprises Nature's Sunshine Products Medifast Helen of Troy (NASDAQ:HELE) and Estee Lauder Companies (NYSE:EL) are both consumer staples companies, but which is the better stock? We will compare the two companies based on the strength of their profitability, institutional ownership, media sentiment, valuation, earnings, dividends, analyst recommendations and risk. Do institutionals & insiders hold more shares of HELE or EL? 55.2% of Estee Lauder Companies shares are owned by institutional investors. 0.5% of Helen of Troy shares are owned by insiders. Comparatively, 12.8% of Estee Lauder Companies shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock will outperform the market over the long term. Do analysts prefer HELE or EL? Helen of Troy currently has a consensus target price of $44.33, suggesting a potential upside of 83.88%. Estee Lauder Companies has a consensus target price of $84.50, suggesting a potential downside of 6.47%. Given Helen of Troy's higher possible upside, research analysts clearly believe Helen of Troy is more favorable than Estee Lauder Companies.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Helen of Troy 0 Sell rating(s) 3 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 2.00Estee Lauder Companies 0 Sell rating(s) 12 Hold rating(s) 8 Buy rating(s) 1 Strong Buy rating(s) 2.48 Is HELE or EL more profitable? Estee Lauder Companies has a net margin of -5.89% compared to Helen of Troy's net margin of -17.89%. Estee Lauder Companies' return on equity of 15.60% beat Helen of Troy's return on equity.Company Net Margins Return on Equity Return on Assets Helen of Troy-17.89% 8.96% 4.70% Estee Lauder Companies -5.89%15.60%3.57% Which has stronger earnings & valuation, HELE or EL? Estee Lauder Companies has higher revenue and earnings than Helen of Troy. Estee Lauder Companies is trading at a lower price-to-earnings ratio than Helen of Troy, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioHelen of Troy$1.91B0.29$123.75M-$14.52-1.66Estee Lauder Companies$15.61B2.08$390M-$2.42-37.33 Does the media refer more to HELE or EL? In the previous week, Estee Lauder Companies had 6 more articles in the media than Helen of Troy. MarketBeat recorded 11 mentions for Estee Lauder Companies and 5 mentions for Helen of Troy. Estee Lauder Companies' average media sentiment score of 1.03 beat Helen of Troy's score of 0.84 indicating that Estee Lauder Companies is being referred to more favorably in the news media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Helen of Troy 2 Very Positive mention(s) 0 Positive mention(s) 1 Neutral mention(s) 1 Negative mention(s) 0 Very Negative mention(s) Positive Estee Lauder Companies 7 Very Positive mention(s) 0 Positive mention(s) 3 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Which has more volatility and risk, HELE or EL? Helen of Troy has a beta of 0.87, indicating that its stock price is 13% less volatile than the S&P 500. Comparatively, Estee Lauder Companies has a beta of 1.17, indicating that its stock price is 17% more volatile than the S&P 500. SummaryEstee Lauder Companies beats Helen of Troy on 14 of the 17 factors compared between the two stocks. Get Estee Lauder Companies News Delivered to You Automatically Sign up to receive the latest news and ratings for EL and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding EL and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart EL vs. The Competition Export to ExcelMetricEstee Lauder CompaniesCOSMETICS&TLTRS IndustryStaples SectorNYSE ExchangeMarket Cap$31.22B$3.32B$16.30B$21.12BDividend Yield1.61%2.30%3.14%3.60%P/E Ratio-37.3330.1920.1028.44Price / Sales2.0821.2146.2160.38Price / Cash17.6918.9415.0222.92Price / Book6.104.226.134.69Net Income$390M$37.65M$691.82M$995.51M7 Day Performance3.61%0.59%1.15%1.64%1 Month Performance16.40%-2.56%4.43%5.92%1 Year Performance-9.56%-16.89%1.21%11.50% Estee Lauder Companies Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)ELEstee Lauder Companies3.8954 of 5 stars$90.35+4.1%$84.50-6.5%-13.0%$31.22B$15.61B-37.3362,000Positive NewsAnalyst UpgradeGap UpHELEHelen of Troy2.5885 of 5 stars$21.81-0.6%$44.33+103.3%-57.3%$502.27M$1.91B-1.511,883IPARInterparfums4.6805 of 5 stars$128.97-0.4%$162.00+25.6%-9.8%$4.15B$1.45B25.13530News CoveragePositive NewsCOTYCoty4.3722 of 5 stars$4.79-2.7%$7.80+63.0%-48.4%$4.18B$6.00B-9.9911,791ELFe.l.f. Beauty3.989 of 5 stars$111.98-4.8%$123.38+10.2%-31.6%$6.36B$1.31B58.03300Positive NewsAnalyst ForecastPBHPrestige Consumer Healthcare3.8971 of 5 stars$75.83+0.1%$93.33+23.1%+8.4%$3.74B$1.14B17.65540Positive NewsHLFHerbalife4.3039 of 5 stars$9.24-0.3%$11.50+24.5%-15.4%$943.74M$4.99B3.388,600Positive NewsUSNAUSANA Health Sciences4.5614 of 5 stars$30.37+0.1%$36.00+18.5%-27.5%$568.10M$854.50M16.761,700Trending NewsEarnings ReportAnalyst RevisionNUSNu Skin Enterprises2.4431 of 5 stars$8.52+2.2%$6.88-19.3%-12.7%$420.92M$1.73B-10.653,100NATRNature's Sunshine Products1.8889 of 5 stars$14.84-0.2%$18.33+23.5%-8.3%$275.42M$454.36M28.15850Positive NewsUpcoming EarningsMEDMedifast3.1196 of 5 stars$13.87+4.8%$16.50+19.0%-19.7%$152.65M$602.46M-21.37870 Related Companies and Tools Related Companies Helen of Troy Competitors Interparfums Competitors Coty Competitors e.l.f. Beauty Competitors Prestige Consumer Healthcare Competitors Herbalife Competitors USANA Health Sciences Competitors Nu Skin Enterprises Competitors Nature's Sunshine Products Competitors Medifast Competitors Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NYSE:EL) was last updated on 7/25/2025 by MarketBeat.com Staff From Our PartnersINVESTOR ALERT: Tiny “$3 AI Wonder Stock” on the Verge of Blasting OffRight now, we’re witnessing a monumental shift in the world.Traders Agency | SponsoredMarket Panic: Trump Just Dropped a Bomb on Your Stockstock Market Panic: Trump Just Dropped a Bomb on Your Stocks The market is in freefall—and Trump's new tarif...American Alternative | SponsoredGoogle did what!?!?A new technology has sparked a modern-day gold rush in Silicon Valley. 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