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Nicolet Bankshares (NIC) Competitors

Nicolet Bankshares logo
$137.53 +0.25 (+0.19%)
Closing price 06/5/2026 03:59 PM Eastern
Extended Trading
$142.00 +4.47 (+3.25%)
As of 04:01 AM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more.

NIC vs. BUSE, CTBI, FFBC, FRME, and GSBC

Should you buy Nicolet Bankshares stock or one of its competitors? MarketBeat compares Nicolet Bankshares with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with Nicolet Bankshares include First Busey (BUSE), Community Trust Bancorp (CTBI), First Financial Bancorp. (FFBC), First Merchants (FRME), and Great Southern Bancorp (GSBC). These companies are all part of the "finance" sector.

How does Nicolet Bankshares compare to First Busey?

First Busey (NASDAQ:BUSE) and Nicolet Bankshares (NYSE:NIC) are both mid-cap finance companies, but which is the better business? We will contrast the two businesses based on the strength of their risk, valuation, analyst recommendations, dividends, institutional ownership, profitability, media sentiment and earnings.

First Busey presently has a consensus target price of $27.50, indicating a potential downside of 0.29%. Nicolet Bankshares has a consensus target price of $176.50, indicating a potential upside of 28.33%. Given Nicolet Bankshares' stronger consensus rating and higher possible upside, analysts plainly believe Nicolet Bankshares is more favorable than First Busey.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
First Busey
0 Sell rating(s)
3 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.57
Nicolet Bankshares
1 Sell rating(s)
0 Hold rating(s)
5 Buy rating(s)
0 Strong Buy rating(s)
2.67

First Busey has a beta of 0.72, meaning that its share price is 28% less volatile than the broader market. Comparatively, Nicolet Bankshares has a beta of 0.67, meaning that its share price is 33% less volatile than the broader market.

56.5% of First Busey shares are owned by institutional investors. Comparatively, 43.1% of Nicolet Bankshares shares are owned by institutional investors. 3.8% of First Busey shares are owned by company insiders. Comparatively, 7.2% of Nicolet Bankshares shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term.

Nicolet Bankshares has a net margin of 21.89% compared to First Busey's net margin of 19.16%. Nicolet Bankshares' return on equity of 11.48% beat First Busey's return on equity.

Company Net Margins Return on Equity Return on Assets
First Busey19.16% 10.19% 1.36%
Nicolet Bankshares 21.89%11.48%1.59%

In the previous week, First Busey had 1 more articles in the media than Nicolet Bankshares. MarketBeat recorded 1 mentions for First Busey and 0 mentions for Nicolet Bankshares. Nicolet Bankshares' average media sentiment score of 0.91 beat First Busey's score of 0.33 indicating that Nicolet Bankshares is being referred to more favorably in the news media.

Company Overall Sentiment
First Busey Neutral
Nicolet Bankshares Positive

Nicolet Bankshares has lower revenue, but higher earnings than First Busey. First Busey is trading at a lower price-to-earnings ratio than Nicolet Bankshares, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
First Busey$1.04B2.23$135.26M$2.2512.26
Nicolet Bankshares$556.52M5.25$150.69M$8.5316.12

First Busey pays an annual dividend of $1.04 per share and has a dividend yield of 3.8%. Nicolet Bankshares pays an annual dividend of $1.44 per share and has a dividend yield of 1.0%. First Busey pays out 46.2% of its earnings in the form of a dividend. Nicolet Bankshares pays out 16.9% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. First Busey has increased its dividend for 10 consecutive years and Nicolet Bankshares has increased its dividend for 2 consecutive years. First Busey is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

Summary

Nicolet Bankshares beats First Busey on 13 of the 19 factors compared between the two stocks.

How does Nicolet Bankshares compare to Community Trust Bancorp?

Community Trust Bancorp (NASDAQ:CTBI) and Nicolet Bankshares (NYSE:NIC) are both finance companies, but which is the superior investment? We will compare the two companies based on the strength of their valuation, institutional ownership, dividends, earnings, profitability, media sentiment, analyst recommendations and risk.

Community Trust Bancorp has a beta of 0.54, meaning that its stock price is 46% less volatile than the broader market. Comparatively, Nicolet Bankshares has a beta of 0.67, meaning that its stock price is 33% less volatile than the broader market.

60.2% of Community Trust Bancorp shares are held by institutional investors. Comparatively, 43.1% of Nicolet Bankshares shares are held by institutional investors. 2.6% of Community Trust Bancorp shares are held by company insiders. Comparatively, 7.2% of Nicolet Bankshares shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock will outperform the market over the long term.

Community Trust Bancorp pays an annual dividend of $2.12 per share and has a dividend yield of 3.1%. Nicolet Bankshares pays an annual dividend of $1.44 per share and has a dividend yield of 1.0%. Community Trust Bancorp pays out 37.1% of its earnings in the form of a dividend. Nicolet Bankshares pays out 16.9% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Community Trust Bancorp has increased its dividend for 44 consecutive years and Nicolet Bankshares has increased its dividend for 2 consecutive years. Community Trust Bancorp is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

Nicolet Bankshares has higher revenue and earnings than Community Trust Bancorp. Community Trust Bancorp is trading at a lower price-to-earnings ratio than Nicolet Bankshares, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Community Trust Bancorp$409.34M3.00$98.06M$5.7111.84
Nicolet Bankshares$556.52M5.25$150.69M$8.5316.12

Community Trust Bancorp presently has a consensus price target of $63.50, indicating a potential downside of 6.04%. Nicolet Bankshares has a consensus price target of $176.50, indicating a potential upside of 28.33%. Given Nicolet Bankshares' higher probable upside, analysts clearly believe Nicolet Bankshares is more favorable than Community Trust Bancorp.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Community Trust Bancorp
0 Sell rating(s)
0 Hold rating(s)
2 Buy rating(s)
2 Strong Buy rating(s)
3.50
Nicolet Bankshares
1 Sell rating(s)
0 Hold rating(s)
5 Buy rating(s)
0 Strong Buy rating(s)
2.67

Community Trust Bancorp has a net margin of 24.85% compared to Nicolet Bankshares' net margin of 21.89%. Community Trust Bancorp's return on equity of 12.27% beat Nicolet Bankshares' return on equity.

Company Net Margins Return on Equity Return on Assets
Community Trust Bancorp24.85% 12.27% 1.56%
Nicolet Bankshares 21.89%11.48%1.59%

In the previous week, Community Trust Bancorp had 1 more articles in the media than Nicolet Bankshares. MarketBeat recorded 1 mentions for Community Trust Bancorp and 0 mentions for Nicolet Bankshares. Community Trust Bancorp's average media sentiment score of 1.04 beat Nicolet Bankshares' score of 0.91 indicating that Community Trust Bancorp is being referred to more favorably in the media.

Company Overall Sentiment
Community Trust Bancorp Positive
Nicolet Bankshares Positive

Summary

Nicolet Bankshares beats Community Trust Bancorp on 11 of the 20 factors compared between the two stocks.

How does Nicolet Bankshares compare to First Financial Bancorp.?

Nicolet Bankshares (NYSE:NIC) and First Financial Bancorp. (NASDAQ:FFBC) are both mid-cap finance companies, but which is the better stock? We will contrast the two businesses based on the strength of their risk, earnings, media sentiment, valuation, institutional ownership, dividends, analyst recommendations and profitability.

First Financial Bancorp. has higher revenue and earnings than Nicolet Bankshares. First Financial Bancorp. is trading at a lower price-to-earnings ratio than Nicolet Bankshares, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Nicolet Bankshares$556.52M5.25$150.69M$8.5316.12
First Financial Bancorp.$1.26B2.57$255.60M$2.8310.90

43.1% of Nicolet Bankshares shares are owned by institutional investors. Comparatively, 77.2% of First Financial Bancorp. shares are owned by institutional investors. 7.2% of Nicolet Bankshares shares are owned by company insiders. Comparatively, 1.1% of First Financial Bancorp. shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.

Nicolet Bankshares presently has a consensus target price of $176.50, indicating a potential upside of 28.33%. First Financial Bancorp. has a consensus target price of $33.00, indicating a potential upside of 6.97%. Given Nicolet Bankshares' stronger consensus rating and higher probable upside, equities analysts clearly believe Nicolet Bankshares is more favorable than First Financial Bancorp..

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Nicolet Bankshares
1 Sell rating(s)
0 Hold rating(s)
5 Buy rating(s)
0 Strong Buy rating(s)
2.67
First Financial Bancorp.
0 Sell rating(s)
4 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.50

Nicolet Bankshares pays an annual dividend of $1.44 per share and has a dividend yield of 1.0%. First Financial Bancorp. pays an annual dividend of $1.00 per share and has a dividend yield of 3.2%. Nicolet Bankshares pays out 16.9% of its earnings in the form of a dividend. First Financial Bancorp. pays out 35.3% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Nicolet Bankshares has increased its dividend for 2 consecutive years and First Financial Bancorp. has increased its dividend for 1 consecutive years.

In the previous week, First Financial Bancorp. had 3 more articles in the media than Nicolet Bankshares. MarketBeat recorded 3 mentions for First Financial Bancorp. and 0 mentions for Nicolet Bankshares. Nicolet Bankshares' average media sentiment score of 0.91 beat First Financial Bancorp.'s score of 0.15 indicating that Nicolet Bankshares is being referred to more favorably in the media.

Company Overall Sentiment
Nicolet Bankshares Positive
First Financial Bancorp. Neutral

Nicolet Bankshares has a net margin of 21.89% compared to First Financial Bancorp.'s net margin of 20.92%. Nicolet Bankshares' return on equity of 11.48% beat First Financial Bancorp.'s return on equity.

Company Net Margins Return on Equity Return on Assets
Nicolet Bankshares21.89% 11.48% 1.59%
First Financial Bancorp. 20.92%11.09%1.49%

Nicolet Bankshares has a beta of 0.67, indicating that its stock price is 33% less volatile than the broader market. Comparatively, First Financial Bancorp. has a beta of 0.93, indicating that its stock price is 7% less volatile than the broader market.

Summary

Nicolet Bankshares beats First Financial Bancorp. on 13 of the 19 factors compared between the two stocks.

How does Nicolet Bankshares compare to First Merchants?

Nicolet Bankshares (NYSE:NIC) and First Merchants (NASDAQ:FRME) are both mid-cap finance companies, but which is the better business? We will compare the two companies based on the strength of their analyst recommendations, institutional ownership, risk, media sentiment, profitability, valuation, dividends and earnings.

Nicolet Bankshares pays an annual dividend of $1.44 per share and has a dividend yield of 1.0%. First Merchants pays an annual dividend of $1.48 per share and has a dividend yield of 3.7%. Nicolet Bankshares pays out 16.9% of its earnings in the form of a dividend. First Merchants pays out 43.5% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Nicolet Bankshares has increased its dividend for 2 consecutive years and First Merchants has increased its dividend for 13 consecutive years. First Merchants is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

First Merchants has higher revenue and earnings than Nicolet Bankshares. First Merchants is trading at a lower price-to-earnings ratio than Nicolet Bankshares, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Nicolet Bankshares$556.52M5.25$150.69M$8.5316.12
First Merchants$1.05B2.39$226M$3.4011.74

Nicolet Bankshares has a net margin of 21.89% compared to First Merchants' net margin of 18.87%. Nicolet Bankshares' return on equity of 11.48% beat First Merchants' return on equity.

Company Net Margins Return on Equity Return on Assets
Nicolet Bankshares21.89% 11.48% 1.59%
First Merchants 18.87%9.58%1.21%

Nicolet Bankshares presently has a consensus target price of $176.50, indicating a potential upside of 28.33%. First Merchants has a consensus target price of $48.33, indicating a potential upside of 21.05%. Given Nicolet Bankshares' stronger consensus rating and higher probable upside, analysts plainly believe Nicolet Bankshares is more favorable than First Merchants.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Nicolet Bankshares
1 Sell rating(s)
0 Hold rating(s)
5 Buy rating(s)
0 Strong Buy rating(s)
2.67
First Merchants
0 Sell rating(s)
4 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.33

Nicolet Bankshares has a beta of 0.67, indicating that its stock price is 33% less volatile than the broader market. Comparatively, First Merchants has a beta of 0.85, indicating that its stock price is 15% less volatile than the broader market.

43.1% of Nicolet Bankshares shares are owned by institutional investors. Comparatively, 73.9% of First Merchants shares are owned by institutional investors. 7.2% of Nicolet Bankshares shares are owned by company insiders. Comparatively, 1.8% of First Merchants shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth.

In the previous week, First Merchants had 5 more articles in the media than Nicolet Bankshares. MarketBeat recorded 5 mentions for First Merchants and 0 mentions for Nicolet Bankshares. Nicolet Bankshares' average media sentiment score of 0.91 beat First Merchants' score of 0.47 indicating that Nicolet Bankshares is being referred to more favorably in the media.

Company Overall Sentiment
Nicolet Bankshares Positive
First Merchants Neutral

Summary

Nicolet Bankshares beats First Merchants on 12 of the 19 factors compared between the two stocks.

How does Nicolet Bankshares compare to Great Southern Bancorp?

Great Southern Bancorp (NASDAQ:GSBC) and Nicolet Bankshares (NYSE:NIC) are both finance companies, but which is the better stock? We will contrast the two businesses based on the strength of their risk, analyst recommendations, earnings, valuation, institutional ownership, dividends, media sentiment and profitability.

In the previous week, Great Southern Bancorp had 3 more articles in the media than Nicolet Bankshares. MarketBeat recorded 3 mentions for Great Southern Bancorp and 0 mentions for Nicolet Bankshares. Nicolet Bankshares' average media sentiment score of 0.91 beat Great Southern Bancorp's score of 0.76 indicating that Nicolet Bankshares is being referred to more favorably in the news media.

Company Overall Sentiment
Great Southern Bancorp Positive
Nicolet Bankshares Positive

Nicolet Bankshares has higher revenue and earnings than Great Southern Bancorp. Great Southern Bancorp is trading at a lower price-to-earnings ratio than Nicolet Bankshares, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Great Southern Bancorp$342.78M2.33$70.97M$6.3111.62
Nicolet Bankshares$556.52M5.25$150.69M$8.5316.12

Great Southern Bancorp has a beta of 0.5, suggesting that its stock price is 50% less volatile than the broader market. Comparatively, Nicolet Bankshares has a beta of 0.67, suggesting that its stock price is 33% less volatile than the broader market.

Great Southern Bancorp pays an annual dividend of $1.72 per share and has a dividend yield of 2.3%. Nicolet Bankshares pays an annual dividend of $1.44 per share and has a dividend yield of 1.0%. Great Southern Bancorp pays out 27.3% of its earnings in the form of a dividend. Nicolet Bankshares pays out 16.9% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Nicolet Bankshares has increased its dividend for 2 consecutive years.

Nicolet Bankshares has a net margin of 21.89% compared to Great Southern Bancorp's net margin of 21.33%. Nicolet Bankshares' return on equity of 11.48% beat Great Southern Bancorp's return on equity.

Company Net Margins Return on Equity Return on Assets
Great Southern Bancorp21.33% 11.29% 1.25%
Nicolet Bankshares 21.89%11.48%1.59%

Great Southern Bancorp presently has a consensus price target of $65.00, indicating a potential downside of 11.34%. Nicolet Bankshares has a consensus price target of $176.50, indicating a potential upside of 28.33%. Given Nicolet Bankshares' higher possible upside, analysts clearly believe Nicolet Bankshares is more favorable than Great Southern Bancorp.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Great Southern Bancorp
0 Sell rating(s)
1 Hold rating(s)
1 Buy rating(s)
1 Strong Buy rating(s)
3.00
Nicolet Bankshares
1 Sell rating(s)
0 Hold rating(s)
5 Buy rating(s)
0 Strong Buy rating(s)
2.67

41.7% of Great Southern Bancorp shares are owned by institutional investors. Comparatively, 43.1% of Nicolet Bankshares shares are owned by institutional investors. 29.8% of Great Southern Bancorp shares are owned by insiders. Comparatively, 7.2% of Nicolet Bankshares shares are owned by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock is poised for long-term growth.

Summary

Nicolet Bankshares beats Great Southern Bancorp on 15 of the 20 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding NIC and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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NIC vs. The Competition

MetricNicolet BanksharesBANKS IndustryFinance SectorNYSE Exchange
Market Cap$2.92B$1.11B$13.53B$23.04B
Dividend Yield1.05%2.66%5.79%4.09%
P/E Ratio16.1218.7019.9230.25
Price / Sales5.252.57137.9922.06
Price / Cash12.2324.3119.1518.46
Price / Book1.621.202.184.62
Net Income$150.69M$75.93M$1.13B$1.07B
7 Day Performance0.73%1.58%-0.11%-1.82%
1 Month Performance-6.69%1.30%-0.60%-1.22%
1 Year Performance16.72%27.13%10.75%21.20%

Nicolet Bankshares Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
NIC
Nicolet Bankshares
4.6444 of 5 stars
$137.53
+0.2%
$176.50
+28.3%
+16.7%$2.92B$556.52M16.12860
BUSE
First Busey
3.9491 of 5 stars
$27.43
+1.2%
$27.50
+0.3%
+21.3%$2.32B$790.86M12.191,948
CTBI
Community Trust Bancorp
4.1841 of 5 stars
$67.29
+1.9%
$63.50
-5.6%
+30.3%$1.22B$409.34M11.78980
FFBC
First Financial Bancorp.
3.2321 of 5 stars
$30.46
+1.5%
$33.00
+8.3%
+28.8%$3.20B$1.26B10.762,199
FRME
First Merchants
4.5477 of 5 stars
$40.15
+1.6%
$48.33
+20.4%
+8.1%$2.53B$1.05B11.812,086

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This page (NYSE:NIC) was last updated on 6/8/2026 by MarketBeat.com Staff.
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