Nu Skin Enterprises (NUS) Competitors

Nu Skin Enterprises (NYSE:NUS) and Coty (NYSE:COTY) are both consumer staples companies, but which is the better business? We will contrast the two businesses based on the strength of their dividends, analyst recommendations, risk, media sentiment, institutional ownership, earnings, valuation and profitability.

Does the media refer more to NUS or COTY?

In the previous week, Coty had 4 more articles in the media than Nu Skin Enterprises. MarketBeat recorded 6 mentions for Coty and 2 mentions for Nu Skin Enterprises. Nu Skin Enterprises' average media sentiment score of 1.14 beat Coty's score of 0.77 indicating that Nu Skin Enterprises is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Nu Skin Enterprises	1 Very Positive mention(s)	0 Positive mention(s)	1 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive
Coty	3 Very Positive mention(s)	1 Positive mention(s)	2 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

Is NUS or COTY more profitable?

Nu Skin Enterprises has a net margin of -2.30% compared to Coty's net margin of -6.60%. Nu Skin Enterprises' return on equity of 6.99% beat Coty's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Nu Skin Enterprises	-2.30%	6.99%	3.25%
Coty	-6.60%	5.61%	1.87%

Which has better valuation & earnings, NUS or COTY?

Coty has higher revenue and earnings than Nu Skin Enterprises. Nu Skin Enterprises is trading at a lower price-to-earnings ratio than Coty, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Nu Skin Enterprises	$1.73B	0.23	-$146.59M	-$0.80	-10.24
Coty	$6.00B	0.69	$89.40M	-$0.48	-9.83

Which has more risk & volatility, NUS or COTY?

Nu Skin Enterprises has a beta of 0.9, meaning that its stock price is 10% less volatile than the S&P 500. Comparatively, Coty has a beta of 2, meaning that its stock price is 100% more volatile than the S&P 500.

Do analysts recommend NUS or COTY?

Nu Skin Enterprises presently has a consensus target price of $6.88, suggesting a potential downside of 16.06%. Coty has a consensus target price of $7.80, suggesting a potential upside of 65.20%. Given Coty's stronger consensus rating and higher probable upside, analysts clearly believe Coty is more favorable than Nu Skin Enterprises.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Nu Skin Enterprises	0 Sell rating(s)	2 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	2.00
Coty	2 Sell rating(s)	8 Hold rating(s)	9 Buy rating(s)	0 Strong Buy rating(s)	2.37

Is NUS or COTY a better dividend stock?

Nu Skin Enterprises pays an annual dividend of $0.24 per share and has a dividend yield of 2.9%. Coty pays an annual dividend of $0.50 per share and has a dividend yield of 10.6%. Nu Skin Enterprises pays out -30.0% of its earnings in the form of a dividend. Coty pays out -104.2% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Coty is clearly the better dividend stock, given its higher yield and lower payout ratio.

Do institutionals & insiders hold more shares of NUS or COTY?

82.8% of Nu Skin Enterprises shares are owned by institutional investors. Comparatively, 42.4% of Coty shares are owned by institutional investors. 2.0% of Nu Skin Enterprises shares are owned by insiders. Comparatively, 6.0% of Coty shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock is poised for long-term growth.

Summary

Coty beats Nu Skin Enterprises on 13 of the 18 factors compared between the two stocks.