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Nu Skin Enterprises (NUS) Competitors

Nu Skin Enterprises logo
$8.92 +0.10 (+1.13%)
Closing price 07/3/2025 03:30 PM Eastern
Extended Trading
$8.88 -0.04 (-0.45%)
As of 07/3/2025 04:04 PM Eastern
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NUS vs. HLF, USNA, NATR, MED, VERU, EL, IPAR, PBH, HELE, and SLSN

Should you be buying Nu Skin Enterprises stock or one of its competitors? The main competitors of Nu Skin Enterprises include Herbalife (HLF), USANA Health Sciences (USNA), Nature's Sunshine Products (NATR), Medifast (MED), Veru (VERU), Estee Lauder Companies (EL), Interparfums (IPAR), Prestige Consumer Healthcare (PBH), Helen of Troy (HELE), and Solesence (SLSN).

Nu Skin Enterprises vs. Its Competitors

Nu Skin Enterprises (NYSE:NUS) and Herbalife (NYSE:HLF) are both small-cap personal products companies, but which is the better stock? We will compare the two companies based on the strength of their institutional ownership, risk, valuation, profitability, media sentiment, earnings, analyst recommendations and dividends.

82.8% of Nu Skin Enterprises shares are owned by institutional investors. 2.0% of Nu Skin Enterprises shares are owned by insiders. Comparatively, 1.7% of Herbalife shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock will outperform the market over the long term.

Herbalife has higher revenue and earnings than Nu Skin Enterprises. Nu Skin Enterprises is trading at a lower price-to-earnings ratio than Herbalife, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Nu Skin Enterprises$1.73B0.25-$146.59M-$0.80-11.15
Herbalife$4.99B0.20$254.30M$2.743.65

Nu Skin Enterprises currently has a consensus target price of $6.88, suggesting a potential downside of 22.93%. Herbalife has a consensus target price of $11.50, suggesting a potential upside of 15.06%. Given Herbalife's stronger consensus rating and higher probable upside, analysts clearly believe Herbalife is more favorable than Nu Skin Enterprises.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Nu Skin Enterprises
0 Sell rating(s)
2 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
2.00
Herbalife
0 Sell rating(s)
1 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
2.75

Herbalife has a net margin of 5.66% compared to Nu Skin Enterprises' net margin of -2.30%. Nu Skin Enterprises' return on equity of 6.99% beat Herbalife's return on equity.

Company Net Margins Return on Equity Return on Assets
Nu Skin Enterprises-2.30% 6.99% 3.25%
Herbalife 5.66%-23.75%7.86%

Nu Skin Enterprises has a beta of 0.95, meaning that its stock price is 5% less volatile than the S&P 500. Comparatively, Herbalife has a beta of 0.89, meaning that its stock price is 11% less volatile than the S&P 500.

In the previous week, Herbalife had 2 more articles in the media than Nu Skin Enterprises. MarketBeat recorded 3 mentions for Herbalife and 1 mentions for Nu Skin Enterprises. Herbalife's average media sentiment score of 0.77 beat Nu Skin Enterprises' score of 0.42 indicating that Herbalife is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Nu Skin Enterprises
1 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Herbalife
1 Very Positive mention(s)
1 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Summary

Herbalife beats Nu Skin Enterprises on 11 of the 16 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding NUS and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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NUS vs. The Competition

MetricNu Skin EnterprisesCOSMETICS&TLTRS IndustryStaples SectorNYSE Exchange
Market Cap$435.82M$3.47B$16.30B$20.55B
Dividend Yield2.72%2.36%3.08%3.75%
P/E Ratio-11.1527.2519.9728.05
Price / Sales0.2522.3760.6146.08
Price / Cash3.9319.5614.8522.31
Price / Book0.684.216.194.59
Net Income-$146.59M$37.65M$680.27M$985.44M
7 Day Performance12.06%7.72%2.45%2.91%
1 Month Performance11.29%16.11%0.70%5.47%
1 Year Performance-18.69%-15.58%7.57%14.61%

Nu Skin Enterprises Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
NUS
Nu Skin Enterprises
3.5467 of 5 stars
$8.92
+1.1%
$6.88
-22.9%
-18.7%$435.82M$1.73B-11.153,100
HLF
Herbalife
4.0237 of 5 stars
$8.16
+1.5%
$11.50
+40.9%
-12.1%$831.10M$4.99B2.988,600
USNA
USANA Health Sciences
3.6553 of 5 stars
$30.30
-0.8%
$36.00
+18.8%
-27.1%$564.19M$854.50M16.651,700
NATR
Nature's Sunshine Products
2.0357 of 5 stars
$14.91
+1.6%
$18.33
+23.0%
+3.8%$275.24M$454.36M28.13850High Trading Volume
MED
Medifast
4.0807 of 5 stars
$13.27
-6.1%
$16.50
+24.3%
-26.3%$145.84M$602.46M-20.42870News Coverage
Positive News
High Trading Volume
VERU
Veru
2.2786 of 5 stars
$0.62
-0.5%
$4.00
+545.2%
-34.4%$90.88M$16.89M-2.58230Gap Up
EL
Estee Lauder Companies
4.3067 of 5 stars
$78.92
+5.0%
$76.00
-3.7%
-16.7%$28.39B$15.61B-32.6162,000
IPAR
Interparfums
4.0788 of 5 stars
$134.73
+1.9%
$157.60
+17.0%
+21.2%$4.33B$1.45B26.21530Positive News
PBH
Prestige Consumer Healthcare
4.2406 of 5 stars
$84.35
+1.1%
$93.33
+10.7%
+19.0%$4.17B$1.14B19.66540Positive News
HELE
Helen of Troy
2.5416 of 5 stars
$27.45
+2.7%
$62.00
+125.9%
-64.0%$629.70M$1.91B5.091,883Upcoming Earnings
SLSN
Solesence
N/A$5.20
-0.2%
N/AN/A$364.52M$52.35M130.0360High Trading Volume

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This page (NYSE:NUS) was last updated on 7/4/2025 by MarketBeat.com Staff
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