Northland Securities Inc. Makes New Investment in Apple Inc. $AAPL

Key Points

• Northland Securities acquired a new position of 12,683 shares of Apple during the 4th quarter (≈$3.45M), making AAPL about 3.3% of its holdings and its fourth-largest holding.
• Apple topped Q2 estimates and gave strong June‑quarter guidance while boosting capital returns — including a $100 billion buyback and a quarterly dividend raise to $0.27 — supporting near-term sales momentum and buyback-driven EPS upside.
• CEO Tim Cook sold 64,949 shares under a pre‑arranged Rule 10b5‑1 plan (≈$16.5M), and insiders have sold a total of 96,485 shares (~$24.6M) over the last three months.

Northland Securities Inc. acquired a new position in shares of Apple Inc. (NASDAQ:AAPL - Free Report) during the 4th quarter, according to the company in its most recent 13F filing with the Securities and Exchange Commission. The fund acquired 12,683 shares of the iPhone maker's stock, valued at approximately $3,448,000. Apple accounts for approximately 3.3% of Northland Securities Inc.'s holdings, making the stock its 4th largest holding.

A number of other large investors also recently made changes to their positions in AAPL. Isthmus Partners LLC increased its holdings in shares of Apple by 6.4% in the 3rd quarter. Isthmus Partners LLC now owns 97,177 shares of the iPhone maker's stock valued at $25,000 after purchasing an additional 5,808 shares during the period. Sellwood Investment Partners LLC increased its holdings in shares of Apple by 110.9% in the 3rd quarter. Sellwood Investment Partners LLC now owns 135 shares of the iPhone maker's stock valued at $34,000 after purchasing an additional 71 shares during the period. ROSS JOHNSON & Associates LLC increased its holdings in shares of Apple by 1,800.0% in the 1st quarter. ROSS JOHNSON & Associates LLC now owns 190 shares of the iPhone maker's stock valued at $42,000 after purchasing an additional 180 shares during the period. LSV Asset Management acquired a new position in shares of Apple in the 4th quarter valued at about $65,000. Finally, 49 Wealth Management LLC increased its holdings in shares of Apple by 15.7% in the 3rd quarter. 49 Wealth Management LLC now owns 298,920 shares of the iPhone maker's stock valued at $76,000 after purchasing an additional 40,543 shares during the period. Institutional investors and hedge funds own 67.73% of the company's stock.

Apple News Summary

Here are the key news stories impacting Apple this week:

• Positive Sentiment: Q2 results beat and June-quarter guidance well above Street expectations, giving investors confidence in near-term sales momentum and margins. Apple stages sharpest rally in 9 months as execs cite iPhone, Mac demand in boosting guidance
• Positive Sentiment: Management expanded capital returns — a large share buyback ($100B) plus a dividend raise — which supports EPS and buyback-driven upside. Apple (AAPL) Stock: Q2 Earnings Beat ... and $100B Buyback
• Positive Sentiment: Stronger-than-expected demand in Greater China and for the iPhone 17 and Mac lineup (including Mac Mini demand for AI work) is driving top-line upside and a re-rating by some analysts. Apple's China sales jumped 28%: now analysts are rethinking AAPL
• Positive Sentiment: Multiple firms raised price targets and options activity surged, signaling bullish positioning and expectations for further upside. Analyst moves & options flow
• Neutral Sentiment: Apple signaled it is retiring its net-cash-neutral target — investors interpret this as freeing cash for a potential large AI acquisition, but timing and impact remain speculative. Apple just gave a subtle clue that a splashy AI acquisition may be in the cards
• Neutral Sentiment: Media/services expansion — Apple aims to grow its sports/TV footprint (Formula One content and TV deals), which supports longer-term services revenue diversification but is incremental near term. Apple's Cue expects F1 movie sequel...
• Negative Sentiment: Management warned that the global memory-chip shortage is worsening — that creates a real near-term cost/margin headwind and could force pricing or longer-term supplier commitments. Apple Warns the Memory Shortage Is Getting Worse
• Negative Sentiment: Some analysts remain cautious — Wall Street is split on whether the beat is sustainable versus one-time effects (tariff refunds, inventory/timing), leaving valuation and durability questions. Wall Street Splits on Apple After Q2 Beat

Apple Stock Up 0.0%

Shares of AAPL stock opened at $280.19 on Monday. Apple Inc. has a 12 month low of $193.25 and a 12 month high of $288.62. The firm has a market cap of $4.11 trillion, a PE ratio of 33.88, a price-to-earnings-growth ratio of 2.51 and a beta of 1.06. The stock has a 50 day moving average of $260.73 and a 200-day moving average of $265.27. The company has a quick ratio of 1.02, a current ratio of 1.07 and a debt-to-equity ratio of 0.70.

Apple (NASDAQ:AAPL - Get Free Report) last issued its quarterly earnings results on Thursday, April 30th. The iPhone maker reported $2.01 EPS for the quarter, topping analysts' consensus estimates of $1.95 by $0.06. Apple had a return on equity of 146.69% and a net margin of 27.15%.The company had revenue of $111.18 billion during the quarter, compared to analyst estimates of $109.46 billion. During the same period in the previous year, the company earned $1.65 earnings per share. The company's quarterly revenue was up 16.6% compared to the same quarter last year. On average, equities analysts predict that Apple Inc. will post 8.64 EPS for the current year.

Apple Increases Dividend

The firm also recently declared a quarterly dividend, which will be paid on Thursday, May 14th. Stockholders of record on Monday, May 11th will be issued a dividend of $0.27 per share. This represents a $1.08 dividend on an annualized basis and a dividend yield of 0.4%. This is a boost from Apple's previous quarterly dividend of $0.26. The ex-dividend date is Monday, May 11th. Apple's dividend payout ratio is presently 13.06%.

Analyst Ratings Changes

AAPL has been the subject of several recent research reports. KGI Securities raised Apple to an "outperform" rating and set a $306.00 price target for the company in a research note on Friday, January 30th. Maxim Group raised Apple from a "hold" rating to a "buy" rating and set a $300.00 price target for the company in a research note on Friday, January 30th. Barclays reissued an "underweight" rating and issued a $253.00 price target (up from $248.00) on shares of Apple in a research note on Friday. The Goldman Sachs Group reissued a "buy" rating on shares of Apple in a research note on Monday, March 2nd. Finally, Rosenblatt Securities upped their target price on Apple from $268.00 to $276.00 and gave the stock a "neutral" rating in a research report on Friday. One equities research analyst has rated the stock with a Strong Buy rating, twenty-two have given a Buy rating, eleven have assigned a Hold rating and one has issued a Sell rating to the company. According to data from MarketBeat, Apple has a consensus rating of "Moderate Buy" and a consensus target price of $304.31.

Insider Transactions at Apple

In other Apple news, CEO Timothy D. Cook sold 64,949 shares of the firm's stock in a transaction that occurred on Thursday, April 2nd. The stock was sold at an average price of $254.23, for a total value of $16,511,984.27. Following the completion of the sale, the chief executive officer owned 3,280,418 shares in the company, valued at approximately $833,980,668.14. This trade represents a 1.94% decrease in their position. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which can be accessed through the SEC website. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, CFO Kevan Parekh sold 1,534 shares of the firm's stock in a transaction that occurred on Thursday, April 23rd. The stock was sold at an average price of $275.00, for a total value of $421,850.00. Following the completion of the sale, the chief financial officer owned 13,366 shares of the company's stock, valued at $3,675,650. This represents a 10.30% decrease in their position. The SEC filing for this sale provides additional information. Insiders sold a total of 96,485 shares of company stock worth $24,594,845 over the last three months. 0.06% of the stock is currently owned by insiders.

About Apple

Apple Inc NASDAQ: AAPL is a multinational technology company headquartered in Cupertino, California, founded in 1976 by Steve Jobs, Steve Wozniak and Ronald Wayne. The company designs, develops and sells consumer electronics, software and services. Over its history Apple has evolved from personal computers to a broad portfolio that spans mobile devices, wearables, home entertainment and digital services.

Apple's principal hardware products include the iPhone smartphone, iPad tablet, Mac personal computers, Apple Watch wearable devices and a range of accessories such as AirPods and HomePod.

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