Keybank National Association OH increased its position in shares of Procter & Gamble Company (The) (NYSE:PG - Free Report) by 20.1% in the 4th quarter, according to its most recent disclosure with the Securities & Exchange Commission. The institutional investor owned 1,455,947 shares of the company's stock after purchasing an additional 243,412 shares during the period. Keybank National Association OH owned approximately 0.06% of Procter & Gamble worth $208,652,000 as of its most recent SEC filing.
A number of other institutional investors also recently added to or reduced their stakes in the business. Maseco LLP purchased a new position in shares of Procter & Gamble during the 4th quarter worth approximately $28,000. Saranac Partners Ltd purchased a new stake in shares of Procter & Gamble in the third quarter valued at approximately $30,000. Corundum Trust Company INC acquired a new position in Procter & Gamble during the third quarter worth $32,000. Caitlin John LLC acquired a new position in Procter & Gamble during the third quarter worth $34,000. Finally, Marquette Asset Management LLC purchased a new position in Procter & Gamble in the third quarter worth $37,000. Hedge funds and other institutional investors own 65.77% of the company's stock.
Key Stories Impacting Procter & Gamble
Here are the key news stories impacting Procter & Gamble this week:
- Positive Sentiment: Strong Q3 results and follow‑through analyst upgrades — P&G reported Q3 sales growth (organic +3%) and an EPS beat, and several analysts raised forecasts and price targets after the results, supporting confidence in the company’s near‑term execution and cash flow. Read More. and Read More.
- Positive Sentiment: New product & marketing momentum — Gillette Venus launched the Smoothguard campaign and a pubic‑care line aimed at younger, socially aware consumers; this kind of targeted innovation can drive market share gains in grooming. Read More.
- Positive Sentiment: Dividend reliability remains a shareholder anchor — P&G’s long dividend history and a recent dividend increase continue to attract income investors and support valuation in a low‑volatility profile. Read More.
- Neutral Sentiment: Ongoing portfolio narrative & industry comparisons — Several pieces (Zacks, Motley Fool) discuss P&G’s strategy of strengthening core brands via innovation and supply‑chain work; useful context but not immediate catalysts. Read More.
- Neutral Sentiment: Index flows and broader market positioning — Coverage noting S&P 500 interest and inclusion dynamics can lift demand for PG but are secondary to fundamentals. Read More.
- Negative Sentiment: Erste Group lowered FY2026 and FY2027 EPS forecasts — Analyst S. Lingnau cut FY2027 to $7.10 (from $7.32) and FY2026 to $6.90 (from $6.97) and kept a Hold rating; downward estimate revisions create near‑term pressure on the stock.
- Negative Sentiment: Minor price‑target trimming from other shops — Rothschild & Co Redburn trimmed its PT (157→155), a small negative signal about upside expectations. Read More.
- Negative Sentiment: Sector skepticism and margin caution — Pieces noting FMCG “lost shine” and P&G CFO comments that pricing power isn’t guaranteed highlight macro/competitive risks that could pressure margins and consensus estimates. Read More. and Read More.
Procter & Gamble Stock Up 0.5%
Shares of NYSE:PG opened at $149.08 on Wednesday. The company has a quick ratio of 0.53, a current ratio of 0.73 and a debt-to-equity ratio of 0.44. The company has a market capitalization of $347.14 billion, a P/E ratio of 21.80, a P/E/G ratio of 6.11 and a beta of 0.41. Procter & Gamble Company has a 52-week low of $137.62 and a 52-week high of $170.99. The stock's fifty day simple moving average is $149.88 and its 200-day simple moving average is $148.64.
Procter & Gamble (NYSE:PG - Get Free Report) last announced its earnings results on Friday, April 24th. The company reported $1.59 earnings per share for the quarter, beating the consensus estimate of $1.56 by $0.03. Procter & Gamble had a net margin of 19.16% and a return on equity of 32.00%. The firm had revenue of $21.24 billion during the quarter, compared to the consensus estimate of $21.52 billion. During the same quarter in the previous year, the company posted $1.54 EPS. The firm's revenue for the quarter was up 7.4% on a year-over-year basis. Procter & Gamble has set its FY 2026 guidance at 6.830-7.090 EPS. As a group, equities research analysts forecast that Procter & Gamble Company will post 6.93 earnings per share for the current fiscal year.
Procter & Gamble Increases Dividend
The company also recently announced a quarterly dividend, which will be paid on Friday, May 15th. Investors of record on Friday, April 24th will be given a dividend of $1.0885 per share. This represents a $4.35 dividend on an annualized basis and a yield of 2.9%. This is an increase from Procter & Gamble's previous quarterly dividend of $1.06. The ex-dividend date is Friday, April 24th. Procter & Gamble's dividend payout ratio (DPR) is 63.60%.
Insider Transactions at Procter & Gamble
In other news, CEO Gary A. Coombe sold 36,093 shares of Procter & Gamble stock in a transaction on Thursday, February 12th. The stock was sold at an average price of $162.33, for a total value of $5,858,976.69. Following the completion of the sale, the chief executive officer owned 34,994 shares of the company's stock, valued at $5,680,576.02. The trade was a 50.77% decrease in their ownership of the stock. The sale was disclosed in a document filed with the Securities & Exchange Commission, which is available at the SEC website. Also, Chairman Jon R. Moeller sold 162,232 shares of the stock in a transaction dated Thursday, February 12th. The stock was sold at an average price of $162.45, for a total value of $26,354,588.40. Following the transaction, the chairman owned 319,385 shares in the company, valued at $51,884,093.25. This trade represents a 33.68% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. Insiders sold 252,715 shares of company stock worth $40,966,904 in the last three months. 0.20% of the stock is currently owned by company insiders.
Analysts Set New Price Targets
Several brokerages have commented on PG. Piper Sandler boosted their target price on shares of Procter & Gamble from $142.00 to $145.00 and gave the stock a "neutral" rating in a research report on Friday, April 24th. JPMorgan Chase & Co. cut their price target on shares of Procter & Gamble from $165.00 to $162.00 and set an "overweight" rating for the company in a report on Friday, April 17th. Jefferies Financial Group reduced their price objective on shares of Procter & Gamble from $179.00 to $175.00 and set a "buy" rating for the company in a research note on Monday, April 20th. UBS Group upped their target price on shares of Procter & Gamble from $166.00 to $172.00 and gave the stock a "buy" rating in a research report on Monday. Finally, Morgan Stanley dropped their target price on shares of Procter & Gamble from $175.00 to $166.00 and set an "overweight" rating for the company in a report on Wednesday, April 22nd. Eleven research analysts have rated the stock with a Buy rating and nine have given a Hold rating to the stock. According to data from MarketBeat.com, Procter & Gamble currently has an average rating of "Moderate Buy" and a consensus price target of $161.06.
Read Our Latest Report on PG
Procter & Gamble Company Profile
(
Free Report)
Procter & Gamble NYSE: PG is a multinational consumer goods company headquartered in Cincinnati, Ohio. Founded in 1837 by William Procter and James Gamble, P&G has grown into one of the world's largest producers of branded consumer packaged goods. The company focuses on developing, manufacturing and marketing a broad portfolio of household and personal care products sold to consumers and retailers worldwide.
P&G's product offering spans several core business categories, including Beauty, Grooming, Health Care, Fabric & Home Care, and Baby, Feminine & Family Care.
Further Reading

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