comScore, Inc. (NASDAQ:SCOR) Short Interest Update

comScore, Inc. (NASDAQ:SCOR - Get Free Report) was the target of a large growth in short interest in March. As of March 31st, there was short interest totalling 136,600 shares, a growth of 27.3% from the March 15th total of 107,300 shares. Based on an average daily volume of 23,000 shares, the short-interest ratio is currently 5.9 days. Approximately 3.1% of the shares of the stock are short sold.

comScore Price Performance

NASDAQ SCOR traded down $0.04 during trading on Friday, reaching $15.95. The company's stock had a trading volume of 22,431 shares, compared to its average volume of 30,078. The stock has a market capitalization of $75.92 million, a PE ratio of -0.80 and a beta of 1.03. The firm has a fifty day moving average of $17.02 and a 200 day moving average of $15.38. comScore has a one year low of $9.60 and a one year high of $23.00.

comScore (NASDAQ:SCOR - Get Free Report) last announced its earnings results on Wednesday, March 6th. The company reported ($6.69) earnings per share for the quarter, missing analysts' consensus estimates of $0.80 by ($7.49). The business had revenue of $95.10 million during the quarter, compared to the consensus estimate of $97.50 million. comScore had a negative return on equity of 44.97% and a negative net margin of 21.37%. Research analysts expect that comScore will post 0.39 earnings per share for the current fiscal year.

Hedge Funds Weigh In On comScore

Institutional investors have recently added to or reduced their stakes in the business. Victory Capital Management Inc. bought a new position in comScore in the 4th quarter worth about $85,000. Mirabella Financial Services LLP bought a new position in shares of comScore during the 1st quarter valued at about $34,000. BNP Paribas Arbitrage SA increased its position in shares of comScore by 60.4% during the 2nd quarter. BNP Paribas Arbitrage SA now owns 18,792 shares of the company's stock valued at $39,000 after purchasing an additional 7,074 shares during the last quarter. JPMorgan Chase & Co. increased its position in shares of comScore by 21.8% during the 1st quarter. JPMorgan Chase & Co. now owns 32,839 shares of the company's stock valued at $96,000 after purchasing an additional 5,877 shares during the last quarter. Finally, Jane Street Group LLC bought a new position in shares of comScore during the 1st quarter valued at about $42,000. 42.15% of the stock is currently owned by institutional investors.

Wall Street Analysts Forecast Growth

A number of brokerages recently issued reports on SCOR. Needham & Company LLC dropped their price objective on comScore from $30.00 to $25.00 and set a "buy" rating on the stock in a report on Thursday, March 7th. StockNews.com cut comScore from a "buy" rating to a "hold" rating in a report on Friday, March 8th.

comScore Company Profile

comScore, Inc operates as an information and analytics company that measures audiences, consumer behavior, and advertising across media platforms in the United States, Europe, Latin America, Canada, and internationally. The company provides digital ad solutions, including Media Metrix Multi-Platform and Mobile Metrix, which measure websites and applications on computers, smartphones, and tablets; Video Metrix that delivers measurement of digital video consumption; Plan Metrix, which offers understanding of consumer lifestyle; Total Home Panel Suite, which capture OTT, connected TV, and IOT device usage and content consumption; CCR, which enhances validated campaign essentials verification of mobile and desktop video campaigns; XMedia Enhanced, which provides a deduplicated view of national programming content; Comscore marketing solutions; Lift Models, which measures the impact of advertising on a brand; Survey Analytics, which measure various consumer insights including brand health metrics; and Activation Solutions, including audience activation and content activation.

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