Axon Enterprise (AXON) Competitors $762.66 -21.14 (-2.70%) As of 04:00 PM Eastern Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestTrendsBuy This Stock AXON vs. NOW, FTNT, CVLT, QLYS, AI, PRGS, MSFT, ORCL, GEAR, and NPKShould you be buying Axon Enterprise stock or one of its competitors? The main competitors of Axon Enterprise include ServiceNow (NOW), Fortinet (FTNT), Commvault Systems (CVLT), Qualys (QLYS), C3.ai (AI), Progress Software (PRGS), Microsoft (MSFT), Oracle (ORCL), Revelyst (GEAR), and National Presto Industries (NPK). Axon Enterprise vs. ServiceNow Fortinet Commvault Systems Qualys C3.ai Progress Software Microsoft Oracle Revelyst National Presto Industries ServiceNow (NYSE:NOW) and Axon Enterprise (NASDAQ:AXON) are both large-cap computer and technology companies, but which is the better business? We will contrast the two businesses based on the strength of their valuation, dividends, media sentiment, analyst recommendations, risk, institutional ownership, profitability, earnings and community ranking. Do analysts prefer NOW or AXON? ServiceNow currently has a consensus price target of $1,062.50, indicating a potential upside of 5.26%. Axon Enterprise has a consensus price target of $699.55, indicating a potential downside of 7.81%. Given ServiceNow's stronger consensus rating and higher probable upside, research analysts plainly believe ServiceNow is more favorable than Axon Enterprise.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score ServiceNow 1 Sell rating(s) 2 Hold rating(s) 29 Buy rating(s) 1 Strong Buy rating(s) 2.91Axon Enterprise 1 Sell rating(s) 1 Hold rating(s) 10 Buy rating(s) 0 Strong Buy rating(s) 2.75 Does the media favor NOW or AXON? In the previous week, ServiceNow had 36 more articles in the media than Axon Enterprise. MarketBeat recorded 71 mentions for ServiceNow and 35 mentions for Axon Enterprise. ServiceNow's average media sentiment score of 1.04 beat Axon Enterprise's score of 0.84 indicating that ServiceNow is being referred to more favorably in the media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment ServiceNow 54 Very Positive mention(s) 3 Positive mention(s) 5 Neutral mention(s) 1 Negative mention(s) 3 Very Negative mention(s) Positive Axon Enterprise 21 Very Positive mention(s) 2 Positive mention(s) 7 Neutral mention(s) 1 Negative mention(s) 0 Very Negative mention(s) Positive Do insiders & institutionals have more ownership in NOW or AXON? 87.2% of ServiceNow shares are owned by institutional investors. Comparatively, 79.1% of Axon Enterprise shares are owned by institutional investors. 0.4% of ServiceNow shares are owned by company insiders. Comparatively, 4.4% of Axon Enterprise shares are owned by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock will outperform the market over the long term. Does the MarketBeat Community favor NOW or AXON? ServiceNow received 970 more outperform votes than Axon Enterprise when rated by MarketBeat users. Likewise, 75.30% of users gave ServiceNow an outperform vote while only 65.12% of users gave Axon Enterprise an outperform vote. CompanyUnderperformOutperformServiceNowOutperform Votes143375.30% Underperform Votes47024.70% Axon EnterpriseOutperform Votes46365.12% Underperform Votes24834.88% Which has more risk & volatility, NOW or AXON? ServiceNow has a beta of 0.95, meaning that its share price is 5% less volatile than the S&P 500. Comparatively, Axon Enterprise has a beta of 1.29, meaning that its share price is 29% more volatile than the S&P 500. Which has higher valuation & earnings, NOW or AXON? ServiceNow has higher revenue and earnings than Axon Enterprise. ServiceNow is trading at a lower price-to-earnings ratio than Axon Enterprise, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioServiceNow$11.47B18.22$1.43B$7.36137.15Axon Enterprise$2.23B26.53$174.23M$4.14183.28 Is NOW or AXON more profitable? Axon Enterprise has a net margin of 15.37% compared to ServiceNow's net margin of 12.97%. ServiceNow's return on equity of 17.11% beat Axon Enterprise's return on equity.Company Net Margins Return on Equity Return on Assets ServiceNow12.97% 17.11% 8.18% Axon Enterprise 15.37%7.50%3.78% SummaryServiceNow beats Axon Enterprise on 14 of the 19 factors compared between the two stocks. Get Axon Enterprise News Delivered to You Automatically Sign up to receive the latest news and ratings for AXON and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart AXON vs. The Competition Export to ExcelMetricAxon EnterpriseOrdnance & accessories, except vehicles & guided missiles IndustryAerospace SectorNASDAQ ExchangeMarket Cap$59.07B$6.93B$22.16B$8.64BDividend YieldN/A2.84%1.13%4.19%P/E Ratio196.0742.0150.2620.17Price / Sales26.536.685.96164.07Price / Cash165.1531.6629.9034.64Price / Book35.2811.756.224.72Net Income$174.23M$30.68M$326.81M$247.88M7 Day Performance-0.04%5.97%2.77%4.30%1 Month Performance10.84%2.24%14.10%10.63%1 Year Performance165.87%24.11%38.71%14.87% Axon Enterprise Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)AXONAxon Enterprise1.0785 of 5 stars$762.66-2.7%$699.55-8.3%+179.4%$59.37B$2.23B197.072,150Options VolumeNOWServiceNow4.1828 of 5 stars$1,023.59-0.6%$1,062.50+3.8%+47.0%$211.87B$11.47B149.8720,400Positive NewsAnalyst DowngradeAnalyst RevisionFTNTFortinet4.6162 of 5 stars$103.67-1.2%$104.80+1.1%+70.9%$79.34B$6.14B45.8712,600Positive NewsAnalyst RevisionCVLTCommvault Systems4.5215 of 5 stars$188.69+0.1%$175.25-7.1%+66.5%$8.33B$995.62M49.532,850Analyst RevisionQLYSQualys2.5125 of 5 stars$141.840.0%$137.50-3.1%+4.2%$5.17B$621.67M30.582,140News CoverageAIC3.ai3.8838 of 5 stars$26.11+0.6%$29.46+12.8%-13.8%$3.47B$389.06M-11.81700PRGSProgress Software3.9465 of 5 stars$64.21+0.0%$74.33+15.8%+28.1%$2.76B$806.74M41.162,070MSFTMicrosoft4.5676 of 5 stars$470.62+0.1%$513.59+9.1%+11.5%$3.50T$270.01B37.89221,000Trending NewsDividend AnnouncementAnalyst RevisionORCLOracle4.5256 of 5 stars$177.46+2.0%$175.38-1.2%+40.7%$496.33B$55.78B43.39143,000Trending NewsUpcoming EarningsAnalyst ForecastAnalyst RevisionGEARRevelystN/A$20.08+4.5%N/AN/A$1.17B$1.23B-111.566,400NPKNational Presto Industries2.3166 of 5 stars$94.56+7.5%N/A+28.1%$675.79M$415.21M19.91900News CoveragePositive News Related Companies and Tools Related Companies ServiceNow Alternatives Fortinet Alternatives Commvault Systems Alternatives Qualys Alternatives C3.ai Alternatives Progress Software Alternatives Microsoft Alternatives Oracle Alternatives Revelyst Alternatives National Presto Industries Alternatives Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NASDAQ:AXON) was last updated on 6/10/2025 by MarketBeat.com Staff From Our PartnersElon’s NEXT Big IPO?Cancel your internet TODAY!? 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