Brighthouse Financial (BHF) Competitors

Globe Life (NYSE:GL) and Brighthouse Financial (NASDAQ:BHF) are both mid-cap finance companies, but which is the better stock? We will contrast the two companies based on the strength of their analyst recommendations, profitability, media sentiment, institutional ownership, risk, dividends, valuation, earnings and community ranking.

Is GL or BHF more profitable?

Globe Life has a net margin of 18.53% compared to Brighthouse Financial's net margin of 8.21%. Brighthouse Financial's return on equity of 26.94% beat Globe Life's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Globe Life	18.53%	22.32%	3.85%
Brighthouse Financial	8.21%	26.94%	0.53%

Which has more risk & volatility, GL or BHF?

Globe Life has a beta of 0.6, suggesting that its share price is 40% less volatile than the S&P 500. Comparatively, Brighthouse Financial has a beta of 0.91, suggesting that its share price is 9% less volatile than the S&P 500.

Do institutionals & insiders hold more shares of GL or BHF?

81.6% of Globe Life shares are owned by institutional investors. Comparatively, 81.2% of Brighthouse Financial shares are owned by institutional investors. 2.0% of Globe Life shares are owned by company insiders. Comparatively, 1.4% of Brighthouse Financial shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.

Does the media prefer GL or BHF?

In the previous week, Globe Life had 4 more articles in the media than Brighthouse Financial. MarketBeat recorded 21 mentions for Globe Life and 17 mentions for Brighthouse Financial. Brighthouse Financial's average media sentiment score of 0.61 beat Globe Life's score of 0.46 indicating that Brighthouse Financial is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Globe Life	10 Very Positive mention(s)	0 Positive mention(s)	6 Neutral mention(s)	2 Negative mention(s)	1 Very Negative mention(s)	Neutral
Brighthouse Financial	7 Very Positive mention(s)	1 Positive mention(s)	3 Neutral mention(s)	1 Negative mention(s)	0 Very Negative mention(s)	Positive

Do analysts rate GL or BHF?

Globe Life presently has a consensus target price of $137.55, suggesting a potential upside of 16.68%. Brighthouse Financial has a consensus target price of $62.00, suggesting a potential upside of 6.35%. Given Globe Life's stronger consensus rating and higher probable upside, equities research analysts plainly believe Globe Life is more favorable than Brighthouse Financial.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Globe Life	0 Sell rating(s)	4 Hold rating(s)	6 Buy rating(s)	1 Strong Buy rating(s)	2.73
Brighthouse Financial	2 Sell rating(s)	5 Hold rating(s)	1 Buy rating(s)	1 Strong Buy rating(s)	2.11

Which has better earnings & valuation, GL or BHF?

Globe Life has higher revenue and earnings than Brighthouse Financial. Globe Life is trading at a lower price-to-earnings ratio than Brighthouse Financial, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Globe Life	$5.78B	1.70	$1.07B	$11.95	9.86
Brighthouse Financial	$4.37B	0.77	$388M	$5.16	11.30

Does the MarketBeat Community believe in GL or BHF?

Brighthouse Financial received 295 more outperform votes than Globe Life when rated by MarketBeat users. Likewise, 48.99% of users gave Brighthouse Financial an outperform vote while only 40.70% of users gave Globe Life an outperform vote.

Company	Underperform	Outperform
Globe Life	Outperform Votes 70 40.70%	Underperform Votes 102 59.30%
Brighthouse Financial	Outperform Votes 365 48.99%	Underperform Votes 380 51.01%

Summary

Globe Life beats Brighthouse Financial on 12 of the 18 factors compared between the two stocks.