Free Trial

Marriott International (MAR) Competitors

Marriott International logo
$265.07 +0.59 (+0.22%)
Closing price 04:00 PM Eastern
Extended Trading
$264.74 -0.32 (-0.12%)
As of 06:51 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more.

MAR vs. BKNG, CROX, CZR, BYD, CHH, H, HLT, MGM, RCL, and VAC

Should you be buying Marriott International stock or one of its competitors? The main competitors of Marriott International include Booking (BKNG), Crocs (CROX), Caesars Entertainment (CZR), Boyd Gaming (BYD), Choice Hotels International (CHH), Hyatt Hotels (H), Hilton Worldwide (HLT), MGM Resorts International (MGM), Royal Caribbean Cruises (RCL), and Marriott Vacations Worldwide (VAC).

Marriott International vs. Its Competitors

Booking (NASDAQ:BKNG) and Marriott International (NASDAQ:MAR) are related large-cap companies, but which is the better business? We will compare the two companies based on the strength of their media sentiment, valuation, institutional ownership, earnings, profitability, risk, analyst recommendations and dividends.

In the previous week, Booking had 18 more articles in the media than Marriott International. MarketBeat recorded 44 mentions for Booking and 26 mentions for Marriott International. Booking's average media sentiment score of 1.40 beat Marriott International's score of 1.30 indicating that Booking is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Booking
36 Very Positive mention(s)
4 Positive mention(s)
4 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Marriott International
23 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Booking has higher earnings, but lower revenue than Marriott International. Marriott International is trading at a lower price-to-earnings ratio than Booking, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Booking$23.74B7.62$5.88B$143.7938.83
Marriott International$25.10B2.87$2.38B$8.8729.88

Booking has a net margin of 19.23% compared to Marriott International's net margin of 9.60%. Marriott International's return on equity of -93.44% beat Booking's return on equity.

Company Net Margins Return on Equity Return on Assets
Booking19.23% -134.19% 24.16%
Marriott International 9.60%-93.44%10.14%

Booking has a beta of 1.39, indicating that its share price is 39% more volatile than the S&P 500. Comparatively, Marriott International has a beta of 1.38, indicating that its share price is 38% more volatile than the S&P 500.

92.4% of Booking shares are owned by institutional investors. Comparatively, 70.7% of Marriott International shares are owned by institutional investors. 0.2% of Booking shares are owned by company insiders. Comparatively, 10.7% of Marriott International shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company is poised for long-term growth.

Booking pays an annual dividend of $38.40 per share and has a dividend yield of 0.7%. Marriott International pays an annual dividend of $2.68 per share and has a dividend yield of 1.0%. Booking pays out 26.7% of its earnings in the form of a dividend. Marriott International pays out 30.2% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Booking has increased its dividend for 1 consecutive years and Marriott International has increased its dividend for 3 consecutive years. Marriott International is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

Booking presently has a consensus price target of $5,781.04, indicating a potential upside of 3.55%. Marriott International has a consensus price target of $281.26, indicating a potential upside of 6.11%. Given Marriott International's higher possible upside, analysts clearly believe Marriott International is more favorable than Booking.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Booking
0 Sell rating(s)
10 Hold rating(s)
19 Buy rating(s)
3 Strong Buy rating(s)
2.78
Marriott International
0 Sell rating(s)
12 Hold rating(s)
7 Buy rating(s)
2 Strong Buy rating(s)
2.52

Summary

Booking beats Marriott International on 14 of the 20 factors compared between the two stocks.

Get Marriott International News Delivered to You Automatically

Sign up to receive the latest news and ratings for MAR and its competitors with MarketBeat's FREE daily newsletter.

Subscribe Now
By entering your phone number and clicking the sign-up button, you agree to receive periodic text messages from MarketBeat at the phone number you submitted, including texts that may be sent using an automatic telephone dialing system. Message and data rates may apply. Message frequency will vary. Messages will consist of stock alerts, news stories, and partner advertisements/offers. Consent is not a condition of the purchase of any goods or services. Text HELP for help/customer support. Unsubscribe at any time by replying "STOP" to any text message that you receive from MarketBeat or by visiting our mailing preferences page. Read our full terms of service and privacy policy.

New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding MAR and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Skip Chart

Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
Skip Chart

MAR vs. The Competition

MetricMarriott InternationalHOTELS & MOTELS IndustryDiscretionary SectorNASDAQ Exchange
Market Cap$71.96B$14.26B$8.47B$9.83B
Dividend Yield1.00%2.15%3.00%4.49%
P/E Ratio29.8821.6818.1126.63
Price / Sales2.873.715.09110.53
Price / Cash23.6232.1215.0328.92
Price / Book-24.275.194.786.56
Net Income$2.38B$462.47M$228.48M$266.04M
7 Day Performance-1.71%2.34%1.13%-0.58%
1 Month Performance3.81%10.76%21.55%6.24%
1 Year Performance14.89%19.14%49.20%22.21%

Marriott International Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
MAR
Marriott International
3.9609 of 5 stars
$265.07
+0.2%
$281.26
+6.1%
+12.7%$71.96B$25.10B29.88418,000Positive News
Analyst Forecast
BKNG
Booking
4.3287 of 5 stars
$5,703.60
-0.3%
$5,781.04
+1.4%
+40.8%$184.85B$23.74B39.6724,300Positive News
CROX
Crocs
3.5809 of 5 stars
$86.29
-0.3%
$104.42
+21.0%
-38.2%$4.71B$4.10B23.137,910Short Interest ↑
CZR
Caesars Entertainment
3.7597 of 5 stars
$26.75
flat
$42.47
+58.8%
-31.2%$5.56B$11.25B-29.0822,000News Coverage
Positive News
BYD
Boyd Gaming
4.5115 of 5 stars
$86.21
+0.6%
$86.62
+0.5%
+42.5%$6.91B$3.93B13.2616,129Positive News
CHH
Choice Hotels International
4.3326 of 5 stars
$119.37
-2.0%
$133.38
+11.7%
-8.7%$5.52B$1.58B18.361,700Positive News
Analyst Revision
H
Hyatt Hotels
4.4359 of 5 stars
$141.54
-1.7%
$152.26
+7.6%
-5.9%$13.52B$6.65B33.62227,000Analyst Forecast
HLT
Hilton Worldwide
4.5814 of 5 stars
$274.27
-1.2%
$264.40
-3.6%
+25.6%$64.51B$11.17B42.13181,000News Coverage
Positive News
MGM
MGM Resorts International
4.5122 of 5 stars
$38.10
+0.1%
$48.72
+27.9%
+3.5%$10.37B$17.24B20.9363,000
RCL
Royal Caribbean Cruises
4.7365 of 5 stars
$344.55
0.0%
$327.14
-5.1%
+115.1%$93.59B$16.48B25.83106,000Positive News
VAC
Marriott Vacations Worldwide
3.6641 of 5 stars
$77.60
-2.2%
$90.50
+16.6%
+4.3%$2.68B$4.97B11.6722,300Dividend Announcement
Short Interest ↑

Related Companies and Tools


This page (NASDAQ:MAR) was last updated on 9/3/2025 by MarketBeat.com Staff
From Our Partners