Trade Desk (TTD) Stock Forecast & Price Target

$17.67 -1.29 (-6.80%)

Closing price 04:00 PM Eastern

Extended Trading

$13.39 -4.28 (-24.24%)

As of 06:51 PM Eastern

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Trade Desk - Analysts' Recommendations and Stock Price Forecast (2026)

Consensus Rating

Hold

Based on 38 Analyst Ratings

Sell
5

Hold
21

Buy
12

Based on 38 Wall Street analysts who have issued ratings for Trade Desk in the last 12 months, the stock has a consensus rating of "Hold." Out of the 38 analysts, 5 have given a sell rating, 21 have given a hold rating, 11 have given a buy rating, and 1 has given a strong buy rating for TTD.

Consensus Price Target

$31.50
78.29% Upside

According to the 38 analysts' twelve-month price targets for Trade Desk, the average price target is $31.50. The highest price target for TTD is $85.00, while the lowest price target for TTD is $11.00. The average price target represents a forecasted upside of 78.29% from the current price of $17.67.

MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.

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TTD Analyst Ratings Over Time

Type	Current Forecast 8/6/25 to 8/6/26	1 Month Ago 7/7/25 to 7/7/26	3 Months Ago 5/8/25 to 5/8/26	1 Year Ago 8/6/24 to 8/6/25
Strong Buy	1 Strong Buy rating(s)	1 Strong Buy rating(s)	1 Strong Buy rating(s)	0 Strong Buy rating(s)
Buy	11 Buy rating(s)	11 Buy rating(s)	14 Buy rating(s)	25 Buy rating(s)
Hold	21 Hold rating(s)	20 Hold rating(s)	18 Hold rating(s)	7 Hold rating(s)
Sell	5 Sell rating(s)	6 Sell rating(s)	4 Sell rating(s)	1 Sell rating(s)
Consensus Price Target	$31.50	$33.52	$40.12	$98.69
Forecasted Upside	78.29% Upside	74.75% Upside	74.40% Upside	10.17% Upside
Consensus Rating	Hold	Hold	Hold	Moderate Buy

TTD Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.

TTD Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.

Trade Desk Stock vs. The Competition

Type	Trade Desk	Communication Services Companies	Broader Market
Consensus Rating Score	2.21	2.05	2.53
Consensus Rating	Hold	Hold	Moderate Buy
Predicted Upside	78.29% Upside	74.16% Upside	12.14% Upside
News Sentiment Rating	Positive News See Recent TTD News	Positive News	Positive News

Recent Analyst Forecasts and Stock Ratings

Rating

Upside/Downside

Action

Time Frame

Start Date

End Date

Show

Export

Date	Brokerage	Analyst	Action	Rating	Price Target	Report Date Upside/Downside
8/3/2026	UBS Group 4 of 5 stars	Stephen Ju 2 of 5 stars	Reiterated Rating	Buy
8/3/2026	Benchmark 4 of 5 stars	Mark Zgutowicz 1 of 5 stars	Reiterated Rating	Buy
7/8/2026	HSBC 3 of 5 stars	Mohammed Khallouf Not Rated	Upgrade	Reduce ➝ Hold	$20.00	+5.49%
6/30/2026	Arete Research Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Set Target	Neutral ➝ Sell	$11.60	-37.80%
6/16/2026	Weiss Ratings Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Downgrade	Sell (D+) ➝ Sell (D)
5/28/2026	Rothschild & Co Redburn Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Bianca Dallal Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Initiated Coverage	Sell	$11.00	-50.65%
5/11/2026	DA Davidson Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Tom White Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Set Target	Buy	$32.00 ➝ $29.00	+36.00%
5/11/2026	Scotiabank Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Set Target		$20.00	-4.64%
5/8/2026	Piper Sandler Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Reiterated Rating	Neutral	$24.00	+4.33%
5/8/2026	Royal Bank Of Canada Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Matthew Swanson Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Set Target	Outperform	$35.00 ➝ $33.00	+49.35%
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5/8/2026	Wedbush Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Alicia Reese Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Set Target	Neutral	$23.00 ➝ $21.00	-5.04%
5/8/2026	Truist Financial Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Youssef Squali Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Set Target	Buy	$50.00 ➝ $35.00	+58.27%
5/8/2026	Morgan Stanley Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Set Target		$26.00	+17.57%
5/8/2026	Evercore Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Set Target		$27.00	+22.14%
5/8/2026	Wells Fargo & Company Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Alec Brondolo Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Set Target	Equal Weight	$24.00 ➝ $20.00	-5.86%
5/8/2026	Stifel Nicolaus Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Mark Kelley Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Set Target		$21.00	-1.15%
5/8/2026	Citigroup Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Reiterated Rating	Neutral
5/8/2026	Oppenheimer Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Jason Helfstein Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Downgrade	Outperform ➝ Market Perform
5/8/2026	KeyCorp Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Justin Patterson Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Downgrade	Overweight ➝ Sector Weight
5/8/2026	William Blair Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Ralph Schackart Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Downgrade	Outperform ➝ Market Perform
5/8/2026	Guggenheim Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Michael Morris Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Lower Target	Buy	$28.00 ➝ $25.00	+6.43%
5/8/2026	Needham & Company LLC Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Laura Martin Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Lower Target	Buy	$32.00 ➝ $25.00	+6.43%
5/8/2026	Rosenblatt Securities Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Barton Crockett Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Lower Target	Neutral	$25.00 ➝ $24.00	+2.17%
3/17/2026	Jefferies Financial Group Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	James Heaney Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Reiterated Rating	Hold
2/26/2026	Cantor Fitzgerald Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Deepak Mathivanan Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Reiterated Rating	Neutral	$22.00	-9.08%
2/26/2026	Moffett Nathanson Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Michael Nathanson Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Reiterated Rating	Neutral	$32.00	+27.19%
2/26/2026	BMO Capital Markets Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Brian Pitz Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Lower Target	Outperform	$98.00 ➝ $55.00	+129.60%
2/26/2026	Loop Capital Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Rob Sanderson Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Downgrade	Buy ➝ Hold	$75.00 ➝ $25.00	-0.64%
2/26/2026	New Street Research Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Downgrade	Neutral ➝ Sell	$17.00	-32.43%
1/27/2026	Cfra Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Downgrade	Moderate Buy ➝ Hold
1/23/2026	Citizens Jmp Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Matthew Condon Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Downgrade	Outperform ➝ Market Perform
1/20/2026	Bank of America Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Jessica Reif Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Lower Target	Underperform	$49.00 ➝ $40.00	+14.90%
1/14/2026	BNP Paribas Exane Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Nick Jones Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Initiated Coverage	Neutral	$40.00	+7.70%
1/12/2026	Cannonball Research Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Upgrade	Strong-Buy
1/5/2026	Wolfe Research Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Shweta Khajuria Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Reiterated Rating	Outperform	$60.00 ➝ $45.00	+12.19%
11/11/2025	Zacks Research Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Upgrade	Strong Sell ➝ Hold
11/7/2025	Susquehanna Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Shyam Patil Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Lower Target	Positive	$135.00 ➝ $85.00	+85.19%
8/8/2025	BTIG Research Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Clark Lampen Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Downgrade	Buy ➝ Neutral
5/19/2025	Macquarie Infrastructure Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Tim Nollen Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target	Outperform	$90.00 ➝ $92.00	+20.33%
2/13/2025	Robert W. Baird Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Vikram Kesavabhotla Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Lower Target	Outperform	$160.00 ➝ $145.00	+18.63%
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Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Thursday at 07:24 PM ET.

Should I Buy Trade Desk Stock? TTD Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Wednesday, August 5, 2026. Please send any questions or comments about these Trade Desk pros and cons to contact@marketbeat.com.

Trade Desk
Bull Case

Here are some ways that investors could benefit from investing in The Trade Desk, Inc.:

The Trade Desk, Inc. reported a revenue increase of approximately 11.8% year-over-year, indicating strong growth potential in the digital advertising market.
The current stock price is around $21, which may present a buying opportunity for investors looking for value in a technology company.
The company has a solid net margin of 14.57%, suggesting effective cost management and profitability, which can be attractive to investors seeking stable returns.
With a return on equity of 16.91%, The Trade Desk, Inc. demonstrates efficient use of shareholder equity to generate profits, a key indicator of financial health.
Analysts forecast an earnings per share (EPS) of 1.17 for the current fiscal year, indicating potential for future profitability and growth in earnings.

Trade Desk
Bear Case

Investors should be bearish about investing in The Trade Desk, Inc. for these reasons:

The company reported earnings per share of only $0.08 for the latest quarter, missing analysts' expectations significantly, which may raise concerns about its short-term performance.
Insider selling activity, such as the recent sale of over 53,000 shares by a director, could signal a lack of confidence in the company's future prospects.
Despite revenue growth, the company’s earnings have decreased compared to the same quarter last year, which could indicate challenges in maintaining profitability.
With a significant portion of the stock (67.77%) owned by institutional investors, there may be less room for retail investors to influence the stock's performance.
Market analysts have mixed ratings on the stock, with a consensus rating of "Hold," suggesting uncertainty about its future performance.

TTD Forecast - Frequently Asked Questions

According to the research reports of 38 Wall Street equities research analysts, the average twelve-month stock price forecast for Trade Desk is $31.50, with a high forecast of $85.00 and a low forecast of $11.00.

38 Wall Street analysts have issued "buy," "hold," and "sell" ratings for Trade Desk in the last year. There are currently 5 sell ratings, 21 hold ratings, 11 buy ratings and 1 strong buy rating for the stock. The consensus among Wall Street analysts is that investors should "hold" TTD shares. A hold rating indicates that analysts believe investors should maintain any existing positions they have in TTD, but not buy additional shares or sell existing shares.

According to analysts, Trade Desk's stock has a predicted upside of 78.29% based on their 12-month stock forecasts.

Over the previous 90 days, Trade Desk's stock had 7 downgrades and 2 upgrades by analysts.

Trade Desk has been rated by research analysts at Arete Research, Benchmark, Citigroup, DA Davidson, Evercore, Guggenheim, HSBC, KeyCorp, Morgan Stanley, Needham & Company LLC, Oppenheimer, Piper Sandler, Rosenblatt Securities, Rothschild & Co Redburn, Royal Bank Of Canada, Scotiabank, Stifel Nicolaus, Truist Financial, UBS Group, Wedbush, Weiss Ratings, Wells Fargo & Company, and William Blair in the past 90 days.

Analysts like Trade Desk more than other "communication services" companies. The consensus rating score for Trade Desk is 2.21 while the average consensus rating score for "communication services" companies is 2.05. Learn more on how TTD compares to other companies.

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This page (NASDAQ:TTD) was last updated on 8/6/2026 by MarketBeat.com Staff.

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Trade Desk (TTD) Stock Forecast & Price Target

Trade Desk - Analysts' Recommendations and Stock Price Forecast (2026)

Consensus Rating

Consensus Price Target

TTD Analyst Ratings Over Time

TTD Analyst Recommendations By Month

TTD Price Targets by Month

Trade Desk Stock vs. The Competition

Recent Analyst Forecasts and Stock Ratings

Should I Buy Trade Desk Stock? TTD Pros and Cons Explained

Trade Desk
Bull Case

Trade Desk
Bear Case

TTD Forecast - Frequently Asked Questions

Stock Forecasts and Research Tools

Today's Analyst Ratings

Top-Rated Stocks

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Brokerages With Trade Desk Recommendations

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Trade Desk (TTD) Stock Forecast & Price Target

Trade Desk - Analysts' Recommendations and Stock Price Forecast (2026)

Consensus Rating

Consensus Price Target

TTD Analyst Ratings Over Time

TTD Analyst Recommendations By Month

TTD Price Targets by Month

Trade Desk Stock vs. The Competition

Recent Analyst Forecasts and Stock Ratings

Should I Buy Trade Desk Stock? TTD Pros and Cons Explained

Trade Desk Bull Case

Trade Desk Bear Case

TTD Forecast - Frequently Asked Questions

What is Trade Desk's forecast for 2026?

Should I buy or sell Trade Desk stock right now?

Does Trade Desk's stock price have much upside?

Has Trade Desk been upgraded or downgraded by Wall Street analysts recently?

What analysts cover Trade Desk?

Do Wall Street analysts like Trade Desk more than its competitors?

Stock Forecasts and Research Tools

Today's Analyst Ratings

Top-Rated Stocks

More Ratings Tools

Brokerages With Trade Desk Recommendations

MarketBeat All Access Features

Best-in-Class Portfolio Monitoring

Stock Ideas and Recommendations

Advanced Stock Screeners and Research Tools

Trade Desk
Bull Case

Trade Desk
Bear Case