Zions Bancorporation, N.A. (ZION) Competitors

Zions Bancorporation, N.A. (NASDAQ:ZION) and Fifth Third Bancorp (NASDAQ:FITB) are both finance companies, but which is the superior business? We will compare the two companies based on the strength of their risk, profitability, dividends, media sentiment, institutional ownership, valuation, earnings and analyst recommendations.

Do analysts recommend ZION or FITB?

Zions Bancorporation, N.A. presently has a consensus price target of $57.53, indicating a potential upside of 7.03%. Fifth Third Bancorp has a consensus price target of $47.53, indicating a potential upside of 11.99%. Given Fifth Third Bancorp's stronger consensus rating and higher possible upside, analysts clearly believe Fifth Third Bancorp is more favorable than Zions Bancorporation, N.A..

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Zions Bancorporation, N.A.	2 Sell rating(s)	12 Hold rating(s)	4 Buy rating(s)	0 Strong Buy rating(s)	2.11
Fifth Third Bancorp	0 Sell rating(s)	5 Hold rating(s)	12 Buy rating(s)	2 Strong Buy rating(s)	2.84

Is ZION or FITB more profitable?

Fifth Third Bancorp has a net margin of 17.65% compared to Zions Bancorporation, N.A.'s net margin of 16.08%. Fifth Third Bancorp's return on equity of 13.64% beat Zions Bancorporation, N.A.'s return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Zions Bancorporation, N.A.	16.08%	13.53%	0.92%
Fifth Third Bancorp	17.65%	13.64%	1.14%

Does the media prefer ZION or FITB?

In the previous week, Fifth Third Bancorp had 8 more articles in the media than Zions Bancorporation, N.A.. MarketBeat recorded 19 mentions for Fifth Third Bancorp and 11 mentions for Zions Bancorporation, N.A.. Zions Bancorporation, N.A.'s average media sentiment score of 1.24 beat Fifth Third Bancorp's score of 1.11 indicating that Zions Bancorporation, N.A. is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Zions Bancorporation, N.A.	5 Very Positive mention(s)	1 Positive mention(s)	0 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive
Fifth Third Bancorp	12 Very Positive mention(s)	0 Positive mention(s)	1 Neutral mention(s)	2 Negative mention(s)	0 Very Negative mention(s)	Positive

Do insiders & institutionals have more ownership in ZION or FITB?

76.8% of Zions Bancorporation, N.A. shares are owned by institutional investors. Comparatively, 83.8% of Fifth Third Bancorp shares are owned by institutional investors. 1.8% of Zions Bancorporation, N.A. shares are owned by company insiders. Comparatively, 0.5% of Fifth Third Bancorp shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock will outperform the market over the long term.

Which has stronger earnings & valuation, ZION or FITB?

Fifth Third Bancorp has higher revenue and earnings than Zions Bancorporation, N.A.. Zions Bancorporation, N.A. is trading at a lower price-to-earnings ratio than Fifth Third Bancorp, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Zions Bancorporation, N.A.	$4.99B	1.59	$784M	$5.12	10.50
Fifth Third Bancorp	$13.28B	2.13	$2.31B	$3.15	13.47

Is ZION or FITB a better dividend stock?

Zions Bancorporation, N.A. pays an annual dividend of $1.72 per share and has a dividend yield of 3.2%. Fifth Third Bancorp pays an annual dividend of $1.48 per share and has a dividend yield of 3.5%. Zions Bancorporation, N.A. pays out 33.6% of its earnings in the form of a dividend. Fifth Third Bancorp pays out 47.0% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Zions Bancorporation, N.A. has raised its dividend for 12 consecutive years and Fifth Third Bancorp has raised its dividend for 14 consecutive years. Fifth Third Bancorp is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

Which has more volatility & risk, ZION or FITB?

Zions Bancorporation, N.A. has a beta of 0.9, suggesting that its stock price is 10% less volatile than the S&P 500. Comparatively, Fifth Third Bancorp has a beta of 0.91, suggesting that its stock price is 9% less volatile than the S&P 500.

Summary

Fifth Third Bancorp beats Zions Bancorporation, N.A. on 16 of the 20 factors compared between the two stocks.