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Citizens (CIA) Competitors

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$5.44 +0.01 (+0.09%)
Closing price 09/12/2025 03:59 PM Eastern
Extended Trading
$5.44 0.00 (0.00%)
As of 09/12/2025 04:57 PM Eastern
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CIA vs. AFL, MET, PRU, UNM, PRI, LNC, CNO, ABL, SNFCA, and GOCO

Should you be buying Citizens stock or one of its competitors? The main competitors of Citizens include Aflac (AFL), MetLife (MET), Prudential Financial (PRU), Unum Group (UNM), Primerica (PRI), Lincoln National (LNC), CNO Financial Group (CNO), Abacus Life (ABL), Security National Financial (SNFCA), and GoHealth (GOCO). These companies are all part of the "finance" sector.

Citizens vs. Its Competitors

Citizens (NYSE:CIA) and Aflac (NYSE:AFL) are both finance companies, but which is the better business? We will compare the two businesses based on the strength of their profitability, dividends, institutional ownership, earnings, valuation, risk, media sentiment and analyst recommendations.

Aflac has a net margin of 15.32% compared to Citizens' net margin of 4.57%. Aflac's return on equity of 15.08% beat Citizens' return on equity.

Company Net Margins Return on Equity Return on Assets
Citizens4.57% 6.42% 0.81%
Aflac 15.32%15.08%3.21%

In the previous week, Aflac had 27 more articles in the media than Citizens. MarketBeat recorded 27 mentions for Aflac and 0 mentions for Citizens. Aflac's average media sentiment score of 0.95 beat Citizens' score of 0.63 indicating that Aflac is being referred to more favorably in the news media.

Company Overall Sentiment
Citizens Positive
Aflac Positive

13.7% of Citizens shares are owned by institutional investors. Comparatively, 67.4% of Aflac shares are owned by institutional investors. 1.6% of Citizens shares are owned by company insiders. Comparatively, 0.9% of Aflac shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

Aflac has higher revenue and earnings than Citizens. Aflac is trading at a lower price-to-earnings ratio than Citizens, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Citizens$245M1.12$14.91M$0.2224.75
Aflac$16.20B3.60$5.44B$4.4124.75

Citizens has a beta of 0.42, indicating that its share price is 58% less volatile than the S&P 500. Comparatively, Aflac has a beta of 0.85, indicating that its share price is 15% less volatile than the S&P 500.

Aflac has a consensus price target of $109.15, suggesting a potential upside of 0.01%. Given Aflac's higher possible upside, analysts plainly believe Aflac is more favorable than Citizens.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Citizens
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
1 Strong Buy rating(s)
4.00
Aflac
2 Sell rating(s)
8 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
2.08

Summary

Aflac beats Citizens on 13 of the 17 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding CIA and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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CIA vs. The Competition

MetricCitizensINS IndustryFinance SectorNYSE Exchange
Market Cap$273.33M$14.87B$12.81B$21.64B
Dividend YieldN/A2.87%5.40%3.49%
P/E Ratio24.759.90245.5929.75
Price / Sales1.121.6030.8968.28
Price / Cash12.788.7022.3625.00
Price / Book1.291.422.314.58
Net Income$14.91M$1.16B$1.01B$1.00B
7 Day Performance4.51%2.45%1.03%0.65%
1 Month Performance5.93%0.06%2.37%3.07%
1 Year Performance75.65%12.40%539.26%14.34%

Citizens Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
CIA
Citizens
1.4423 of 5 stars
$5.45
+0.1%
N/A+77.9%$273.33M$245M24.75220
AFL
Aflac
4.6538 of 5 stars
$106.96
+0.8%
$109.15
+2.1%
+1.0%$57.15B$18.93B24.2512,694
MET
MetLife
4.9715 of 5 stars
$81.41
+0.8%
$95.60
+17.4%
+7.1%$54.11B$70.99B13.8045,000
PRU
Prudential Financial
4.7705 of 5 stars
$109.78
+1.0%
$122.08
+11.2%
-7.7%$38.60B$68.05B24.3438,196Positive News
UNM
Unum Group
4.9729 of 5 stars
$69.86
+0.8%
$91.15
+30.5%
+38.1%$11.90B$12.89B8.3611,063Positive News
PRI
Primerica
4.5974 of 5 stars
$269.11
+0.2%
$315.29
+17.2%
+8.3%$8.72B$3.09B13.302,874Positive News
LNC
Lincoln National
4.9381 of 5 stars
$42.93
+0.4%
$39.70
-7.5%
+43.9%$8.14B$18.44B7.499,783News Coverage
Positive News
CNO
CNO Financial Group
4.7469 of 5 stars
$39.49
+0.2%
$43.40
+9.9%
+20.2%$3.83B$4.45B14.573,500Positive News
ABL
Abacus Life
2.9976 of 5 stars
$7.15
+3.2%
$13.13
+83.6%
-34.0%$691.87M$111.92M-119.1782News Coverage
Positive News
Analyst Revision
SNFCA
Security National Financial
1.233 of 5 stars
$9.00
+2.5%
N/A+0.9%$233.84M$334.52M10.131,421Positive News
High Trading Volume
GOCO
GoHealth
2.7344 of 5 stars
$5.11
+0.4%
$12.00
+134.8%
-39.9%$146.19M$798.89M-1.422,261News Coverage

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This page (NYSE:CIA) was last updated on 9/13/2025 by MarketBeat.com Staff
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