Workiva (WK) Competitors $87.16 -1.59 (-1.79%) Closing price 10/9/2025 03:59 PM EasternExtended Trading$87.10 -0.05 (-0.06%) As of 10/9/2025 05:45 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestSustainabilityTrendsBuy This Stock WK vs. BL, SPT, HUBS, PD, U, GEN, DOCU, RBRK, OKTA, and TWLOShould you be buying Workiva stock or one of its competitors? The main competitors of Workiva include BlackLine (BL), Sprout Social (SPT), HubSpot (HUBS), PagerDuty (PD), Unity Software (U), Gen Digital (GEN), Docusign (DOCU), Rubrik (RBRK), Okta (OKTA), and Twilio (TWLO). These companies are all part of the "computer software" industry. Workiva vs. Its Competitors BlackLine Sprout Social HubSpot PagerDuty Unity Software Gen Digital Docusign Rubrik Okta Twilio Workiva (NYSE:WK) and BlackLine (NASDAQ:BL) are both mid-cap computer and technology companies, but which is the superior stock? We will contrast the two companies based on the strength of their media sentiment, risk, analyst recommendations, dividends, institutional ownership, valuation, earnings and profitability. Do analysts recommend WK or BL? Workiva presently has a consensus target price of $99.27, suggesting a potential upside of 13.90%. BlackLine has a consensus target price of $60.58, suggesting a potential upside of 20.16%. Given BlackLine's higher probable upside, analysts clearly believe BlackLine is more favorable than Workiva.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Workiva 1 Sell rating(s) 0 Hold rating(s) 10 Buy rating(s) 0 Strong Buy rating(s) 2.82BlackLine 2 Sell rating(s) 7 Hold rating(s) 5 Buy rating(s) 0 Strong Buy rating(s) 2.21 Which has more volatility and risk, WK or BL? Workiva has a beta of 0.87, suggesting that its share price is 13% less volatile than the S&P 500. Comparatively, BlackLine has a beta of 0.97, suggesting that its share price is 3% less volatile than the S&P 500. Does the media prefer WK or BL? In the previous week, BlackLine had 4 more articles in the media than Workiva. MarketBeat recorded 9 mentions for BlackLine and 5 mentions for Workiva. BlackLine's average media sentiment score of 1.12 beat Workiva's score of 0.73 indicating that BlackLine is being referred to more favorably in the news media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Workiva 2 Very Positive mention(s) 1 Positive mention(s) 1 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive BlackLine 3 Very Positive mention(s) 2 Positive mention(s) 1 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Is WK or BL more profitable? BlackLine has a net margin of 13.05% compared to Workiva's net margin of -8.25%. BlackLine's return on equity of 15.95% beat Workiva's return on equity.Company Net Margins Return on Equity Return on Assets Workiva-8.25% N/A -4.45% BlackLine 13.05%15.95%3.70% Do institutionals & insiders hold more shares of WK or BL? 92.2% of Workiva shares are held by institutional investors. Comparatively, 95.1% of BlackLine shares are held by institutional investors. 4.1% of Workiva shares are held by company insiders. Comparatively, 8.6% of BlackLine shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth. Which has stronger earnings & valuation, WK or BL? BlackLine has lower revenue, but higher earnings than Workiva. Workiva is trading at a lower price-to-earnings ratio than BlackLine, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioWorkiva$806.98M6.05-$55.04M-$1.20-72.63BlackLine$674.33M4.63$165.81M$1.2939.09 SummaryBlackLine beats Workiva on 12 of the 16 factors compared between the two stocks. Get Workiva News Delivered to You Automatically Sign up to receive the latest news and ratings for WK and its competitors with MarketBeat's FREE daily newsletter. Subscribe Now View SMS TermsBy entering your phone number and clicking the sign-up button, you agree to receive periodic text messages from MarketBeat at the phone number you submitted, including texts that may be sent using an automatic telephone dialing system. Message and data rates may apply. Message frequency will vary. Messages will consist of stock alerts, news stories, and partner advertisements/offers. Consent is not a condition of the purchase of any goods or services. Text HELP for help/customer support. Unsubscribe at any time by replying "STOP" to any text message that you receive from MarketBeat or by visiting our mailing preferences page. Read our full terms of service and privacy policy. New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding WK and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart WK vs. The Competition Export to ExcelMetricWorkivaINTERNET SOFTWARE IndustryComputer SectorNYSE ExchangeMarket Cap$4.97B$19.82B$33.21B$22.07BDividend YieldN/A3.49%3.17%3.58%P/E Ratio-72.6377.13499.2229.59Price / Sales6.05129.521,627.8764.76Price / CashN/A84.6238.1624.53Price / Book-116.219.537.774.61Net Income-$55.04M$354.27M$819.59M$1.01B7 Day Performance-0.72%0.79%1.19%-0.98%1 Month Performance15.24%6.66%9.60%2.51%1 Year Performance10.65%98.91%24,012.60%14.61% Workiva Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)WKWorkiva3.4942 of 5 stars$87.16-1.8%$99.27+13.9%+11.2%$4.97B$806.98M-72.632,828Analyst ForecastBLBlackLine4.5435 of 5 stars$52.89+0.1%$60.58+14.5%-9.0%$3.27B$653.34M41.001,830Positive NewsAnalyst ForecastSPTSprout Social2.9668 of 5 stars$13.81-1.6%$27.36+98.1%-58.7%$825.77M$405.91M-14.541,140Analyst ForecastInsider TradeHUBSHubSpot4.6892 of 5 stars$520.98+0.6%$722.93+38.8%-16.3%$27.28B$2.63B-2,265.158,246Positive NewsInsider TradePDPagerDuty2.934 of 5 stars$16.64+3.2%$18.70+12.4%-9.7%$1.50B$467.50M-104.031,242Analyst ForecastGap UpUUnity Software2.0205 of 5 stars$42.90+0.3%$31.20-27.3%+84.7%$18.07B$1.81B-40.474,987Analyst ForecastGENGen Digital4.4225 of 5 stars$28.790.0%$36.50+26.8%-2.0%$17.74B$4.23B29.683,500Trending NewsAnalyst ForecastDOCUDocusign4.8031 of 5 stars$82.14+0.8%$94.14+14.6%+3.0%$16.39B$2.98B61.766,838Analyst ForecastInsider TradeRBRKRubrik3.3588 of 5 stars$83.47+1.6%$104.38+25.0%+138.9%$16.22B$886.54M-35.673,200Analyst ForecastOKTAOkta4.8723 of 5 stars$93.86+3.0%$118.94+26.7%+22.4%$15.96B$2.61B110.425,914Analyst ForecastTWLOTwilio4.3506 of 5 stars$104.13+1.7%$129.78+24.6%+64.7%$15.70B$4.46B867.825,535Analyst ForecastInsider Trade Related Companies and Tools Related Companies BL Competitors SPT Competitors HUBS Competitors PD Competitors U Competitors GEN Competitors DOCU Competitors RBRK Competitors OKTA Competitors TWLO Competitors Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NYSE:WK) was last updated on 10/10/2025 by MarketBeat.com Staff From Our Partners"I'm risking my reputation on this"The Fed rate cut truth they don't want you to know The Fed's 25 basis point cut isn't just monetary policy…...Crypto 101 Media | SponsoredREVEALED: Something Big Happening Behind White House DoorsWhat I just learned about what’s unfolding in the White House is truly stunning… And you need to see it for...Paradigm Press | SponsoredRobinhood warningA strange chasm is coming to Wall Street... 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