Albion Financial Group UT Trims Stock Position in Alphabet Inc. $GOOGL

Key Points

• Albion Financial Group UT trimmed its stake in Alphabet by 3.4% in Q4, selling 6,594 shares and leaving it with 185,109 shares worth about $57.94 million, making Alphabet the fund’s fifth-largest holding (3.6% of the portfolio).
• Insiders have been net sellers recently: CEO Sundar Pichai sold 32,500 shares (~$10.0M) and insiders sold a total of 2,069,794 shares (~$104.85M) over the past 90 days, with corporate insiders owning 11.64% of the stock.
• Wall Street sentiment is broadly positive with several price-target upgrades (e.g., Pivotal to $420, DBS to $400) and a consensus "Moderate Buy" target of $368.25, though investors face regulatory risks in Europe and potential margin pressure from higher 2026 capex and energy costs.

Albion Financial Group UT decreased its holdings in Alphabet Inc. (NASDAQ:GOOGL - Free Report) by 3.4% during the 4th quarter, according to the company in its most recent disclosure with the Securities & Exchange Commission. The fund owned 185,109 shares of the information services provider's stock after selling 6,594 shares during the quarter. Alphabet makes up 3.6% of Albion Financial Group UT's investment portfolio, making the stock its 5th biggest holding. Albion Financial Group UT's holdings in Alphabet were worth $57,939,000 as of its most recent SEC filing.

Several other institutional investors also recently modified their holdings of the business. Members Trust Co lifted its holdings in Alphabet by 0.5% in the fourth quarter. Members Trust Co now owns 6,434 shares of the information services provider's stock valued at $2,014,000 after buying an additional 31 shares during the period. Lifelong Wealth Advisors Inc. lifted its holdings in Alphabet by 1.9% in the fourth quarter. Lifelong Wealth Advisors Inc. now owns 1,728 shares of the information services provider's stock valued at $541,000 after buying an additional 33 shares during the period. White Wing Wealth Management lifted its holdings in Alphabet by 2.9% in the fourth quarter. White Wing Wealth Management now owns 1,155 shares of the information services provider's stock valued at $362,000 after buying an additional 33 shares during the period. Quantum Financial Advisors LLC lifted its holdings in Alphabet by 0.3% in the fourth quarter. Quantum Financial Advisors LLC now owns 11,799 shares of the information services provider's stock valued at $3,693,000 after buying an additional 34 shares during the period. Finally, MRA Advisory Group lifted its holdings in Alphabet by 2.7% in the fourth quarter. MRA Advisory Group now owns 1,310 shares of the information services provider's stock valued at $410,000 after buying an additional 35 shares during the period. Institutional investors own 40.03% of the company's stock.

Insiders Place Their Bets

In other Alphabet news, CEO Sundar Pichai sold 32,500 shares of the company's stock in a transaction dated Wednesday, March 18th. The shares were sold at an average price of $307.89, for a total value of $10,006,425.00. Following the completion of the sale, the chief executive officer directly owned 1,642,060 shares of the company's stock, valued at approximately $505,573,853.40. This represents a 1.94% decrease in their position. The sale was disclosed in a document filed with the SEC, which is accessible through the SEC website. Also, Director Frances Arnold sold 112 shares of the company's stock in a transaction dated Monday, March 2nd. The stock was sold at an average price of $302.99, for a total transaction of $33,934.88. Following the completion of the sale, the director directly owned 18,418 shares of the company's stock, valued at $5,580,469.82. The trade was a 0.60% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. Insiders sold a total of 2,069,794 shares of company stock worth $104,854,147 in the last ninety days. 11.64% of the stock is owned by corporate insiders.

Key Alphabet News

Here are the key news stories impacting Alphabet this week:

• Positive Sentiment: DBS raised its price target on Alphabet to $400 and reiterated a Buy rating, signaling incremental analyst conviction and potential upside from AI and cloud growth. DBS Bank adjusts price target on Alphabet to $400 from $360; maintains buy rating
• Positive Sentiment: An analyst upgrade was reported today, supporting the stock’s rally by boosting short‑term investor sentiment. Alphabet NASDAQ: GOOGL Stock Price Up 1.3% on Analyst Upgrade
• Positive Sentiment: Alphabet secured a long‑term power supply deal for a large Indiana data center with NiSource, reducing energy supply uncertainty for Cloud/data‑center expansion. NiSource signs long-term power deal with Alphabet, expands Amazon agreement
• Positive Sentiment: Product/AI momentum: Google is rolling out photo integration to Gemini (and Nano Banana), which strengthens consumer AI features and engagement pathways that can feed monetization. Google will let users connect their photos to the Gemini chatbot and Nano Banana
• Neutral Sentiment: Speculative models predict further upside into month‑end, but machine‑learning forecasts are noisy and should be treated as sentiment indicators rather than fundamentals. Machine learning algorithm predicts Google stock price on April 30, 2026
• Neutral Sentiment: Alphabet is reportedly in talks with the U.S. Department of Defense on deploying Gemini in classified settings — a potential revenue/strategic win but with contractual/clearing complexities. Google, Pentagon discuss classified AI deal, the Information reports
• Neutral Sentiment: Zacks and other outlets continue to flag Alphabet as a long‑term growth name given AI and cloud leadership; useful for conviction but already priced into the rally. Why Alphabet (GOOGL) is a Top Growth Stock for the Long-Term
• Negative Sentiment: Regulatory risk: the European Commission has outlined measures under the DMA that would force Google to share search and AI chat data with rivals — this could pressure search advantage and ad economics in Europe. Google should allow third-party search engines access to data, EU says
• Negative Sentiment: Cost and margin risks: analysts warn that 2026 capex, higher depreciation and energy costs could squeeze margins and free cash flow even as revenue growth from AI/cloud accelerates. Alphabet Shares Rise 7% YTD: Buy, Sell, or Hold the GOOGL Stock?

Wall Street Analysts Forecast Growth

GOOGL has been the topic of several recent analyst reports. Pivotal Research boosted their target price on shares of Alphabet from $400.00 to $420.00 and gave the company a "buy" rating in a report on Thursday, February 5th. DA Davidson boosted their target price on shares of Alphabet from $300.00 to $310.00 and gave the company a "neutral" rating in a report on Thursday, February 5th. Jefferies Financial Group boosted their target price on shares of Alphabet from $365.00 to $400.00 and gave the company a "buy" rating in a report on Monday, February 2nd. Wall Street Zen lowered shares of Alphabet from a "buy" rating to a "hold" rating in a report on Sunday, April 12th. Finally, The Goldman Sachs Group reiterated a "buy" rating and set a $375.00 price objective (up from $330.00) on shares of Alphabet in a report on Tuesday, January 13th. Two research analysts have rated the stock with a Strong Buy rating, forty-six have assigned a Buy rating and four have assigned a Hold rating to the company. According to data from MarketBeat.com, the company has an average rating of "Moderate Buy" and a consensus target price of $368.25.

Alphabet Trading Up 1.7%

Shares of GOOGL stock opened at $341.68 on Friday. Alphabet Inc. has a 52-week low of $146.10 and a 52-week high of $349.00. The company has a debt-to-equity ratio of 0.11, a quick ratio of 2.01 and a current ratio of 2.01. The company has a 50-day simple moving average of $306.82 and a two-hundred day simple moving average of $301.36. The company has a market capitalization of $4.13 trillion, a price-to-earnings ratio of 31.61, a PEG ratio of 2.07 and a beta of 1.12.

Alphabet (NASDAQ:GOOGL - Get Free Report) last issued its quarterly earnings data on Wednesday, February 4th. The information services provider reported $2.82 earnings per share (EPS) for the quarter, topping analysts' consensus estimates of $2.57 by $0.25. Alphabet had a net margin of 32.81% and a return on equity of 35.01%. The business had revenue of $113.83 billion during the quarter, compared to the consensus estimate of $111.24 billion. Research analysts anticipate that Alphabet Inc. will post 8.9 EPS for the current fiscal year.

Alphabet Announces Dividend

The company also recently disclosed a quarterly dividend, which was paid on Monday, March 16th. Shareholders of record on Monday, March 9th were given a $0.21 dividend. This represents a $0.84 dividend on an annualized basis and a yield of 0.2%. The ex-dividend date of this dividend was Monday, March 9th. Alphabet's dividend payout ratio is presently 7.77%.

About Alphabet

Alphabet Inc is the holding company created in 2015 to organize Google and a portfolio of businesses developing technologies beyond Google's core internet services. Its principal operations are led by Google, which builds and operates consumer-facing products such as Google Search, YouTube, Android, Chrome, Gmail, Google Maps and Google Workspace, as well as advertising platforms (Google Ads and AdSense) that historically generate the majority of its revenue. Google also develops consumer hardware (Pixel phones, Nest smart-home devices, Chromecast) and developer and distribution platforms such as Google Play.

Beyond Google's consumer and advertising businesses, Alphabet invests in enterprise and infrastructure offerings through Google Cloud, which provides cloud computing, data analytics and productivity services to businesses and institutions.

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