YHB Investment Advisors Inc. Purchases 23,219 Shares of ServiceNow, Inc. $NOW

Key Points

• YHB Investment Advisors increased its stake in ServiceNow by 406.4% in Q4, buying an additional 23,219 shares to hold 28,933 shares worth about $4.43 million.
• Several other funds (Selective Wealth, Clio, SWS, HMS, Trust Co. of Vermont) also boosted positions—many by roughly 380–400%—and institutional investors now own 87.18% of the company.
• Company developments include an expanded NVIDIA partnership, the Armis security acquisition and a new $3 billion credit facility, while analysts remain generally positive (consensus "Moderate Buy," avg PT ~$189.77) despite a heavy YTD selloff and the stock trading near ~$104.02.

YHB Investment Advisors Inc. increased its position in shares of ServiceNow, Inc. (NYSE:NOW - Free Report) by 406.4% during the 4th quarter, according to its most recent Form 13F filing with the Securities & Exchange Commission. The firm owned 28,933 shares of the information technology services provider's stock after acquiring an additional 23,219 shares during the quarter. YHB Investment Advisors Inc.'s holdings in ServiceNow were worth $4,432,000 at the end of the most recent quarter.

Several other hedge funds have also added to or reduced their stakes in the company. Selective Wealth Management Inc. increased its position in ServiceNow by 380.2% in the fourth quarter. Selective Wealth Management Inc. now owns 21,931 shares of the information technology services provider's stock worth $3,360,000 after purchasing an additional 17,364 shares during the period. Clio Asset Management LLC boosted its stake in shares of ServiceNow by 393.3% in the 4th quarter. Clio Asset Management LLC now owns 53,300 shares of the information technology services provider's stock valued at $8,165,000 after purchasing an additional 42,496 shares during the last quarter. SWS Partners grew its position in shares of ServiceNow by 399.1% during the 4th quarter. SWS Partners now owns 16,005 shares of the information technology services provider's stock worth $2,452,000 after buying an additional 12,798 shares during the period. HMS Capital Management LLC raised its stake in shares of ServiceNow by 400.0% during the fourth quarter. HMS Capital Management LLC now owns 2,965 shares of the information technology services provider's stock worth $454,000 after buying an additional 2,372 shares during the last quarter. Finally, Trust Co. of Vermont lifted its holdings in ServiceNow by 405.9% in the fourth quarter. Trust Co. of Vermont now owns 5,545 shares of the information technology services provider's stock valued at $849,000 after buying an additional 4,449 shares during the period. Institutional investors own 87.18% of the company's stock.

ServiceNow News Roundup

Here are the key news stories impacting ServiceNow this week:

• Positive Sentiment: Expanded NVIDIA partnership — ServiceNow announced at GTC 2026 an expanded collaboration (AI Control Tower + NVIDIA Enterprise AI Factory) to operationalize the “Autonomous Workforce,” strengthening its enterprise AI positioning and partner-driven go-to-market. ServiceNow (NOW) Expands Partnership With NVIDIA
• Positive Sentiment: Armis acquisition adds security capabilities — Analysts note the Armis buy bolsters ServiceNow’s platform for security and device visibility, potentially increasing cross-sell into IT/security workflows. ServiceNow's Deal May Be Bigger Than It Looks
• Positive Sentiment: Liquidity move — ServiceNow arranged a $3 billion unsecured revolving credit facility and commercial paper programs to boost liquidity, which reduces short-term financing risk and supports execution during the transition to AI-focused monetization. ServiceNow Boosts Liquidity With New Credit and CP Programs
• Positive Sentiment: Fresh buy-side conviction — Benchmark initiated coverage with a Buy and $125 PT, and Morgan Stanley reiterated Buy with a $210 PT, signaling some analysts view current levels as a buying opportunity. Benchmark Initiates at Buy
• Positive Sentiment: Bull case on agentic AI — Recent analyst and SA coverage argue ServiceNow’s workflow data moat and Now Assist/agentic AI offerings create durable enterprise demand and upside as AI monetization ramps. ServiceNow: A Strong Bet On Agentic AI
• Neutral Sentiment: Price-target adjustments — Wells Fargo trimmed its PT to $185 but kept an Overweight rating, reflecting confidence in fundamentals despite near-term headwinds. Wells Fargo Price Target Cut
• Neutral Sentiment: Partner ecosystem momentum — New partnerships (BigPanda, Zenity, Vonage, Cohesity) expand ServiceNow’s control-layer role across IT, security and communications but are execution-dependent. BigPanda Partnership
• Neutral Sentiment: Upcoming Q1 results — ServiceNow scheduled Q1 2026 results for April 22; the print and guidance will likely drive near-term stock moves as investors re-assess subscription/AI-credit traction. Q1 Announcement
• Negative Sentiment: Competitive/structural concerns — Criticism that ServiceNow must sell AI capabilities that could lower its own SaaS lock-in (and that AI-native rivals could erode switching costs) is weighing on sentiment. Fool Analysis
• Negative Sentiment: Heavy YTD selloff and valuation compression — Multiple pieces highlight a ~30–50% YTD decline and that the stock is in its worst quarter on record, reflecting investor fear over AI disruption and slower growth. MarketWatch: Worst Quarter

Analysts Set New Price Targets

NOW has been the subject of a number of analyst reports. Canaccord Genuity Group set a $200.00 target price on shares of ServiceNow in a report on Thursday, January 29th. Capital One Financial cut their price target on ServiceNow from $188.00 to $161.00 and set an "overweight" rating on the stock in a research note on Friday, January 16th. UBS Group set a $115.00 price objective on ServiceNow in a research note on Thursday, January 29th. Argus upgraded ServiceNow to a "strong-buy" rating in a report on Wednesday, February 4th. Finally, BMO Capital Markets cut their target price on ServiceNow from $175.00 to $170.00 and set an "outperform" rating on the stock in a research note on Thursday, January 29th. Three analysts have rated the stock with a Strong Buy rating, thirty-three have given a Buy rating, five have issued a Hold rating and two have assigned a Sell rating to the company's stock. According to MarketBeat.com, the stock currently has a consensus rating of "Moderate Buy" and an average price target of $189.77.

ServiceNow Price Performance

NOW opened at $104.02 on Thursday. The stock has a market cap of $108.80 billion, a P/E ratio of 62.36, a P/E/G ratio of 1.75 and a beta of 1.00. ServiceNow, Inc. has a 12 month low of $98.00 and a 12 month high of $211.48. The company has a quick ratio of 1.00, a current ratio of 1.00 and a debt-to-equity ratio of 0.12. The company has a fifty day simple moving average of $111.59 and a 200 day simple moving average of $148.31.

ServiceNow (NYSE:NOW - Get Free Report) last posted its earnings results on Wednesday, January 28th. The information technology services provider reported $0.92 earnings per share for the quarter, topping the consensus estimate of $0.89 by $0.03. ServiceNow had a return on equity of 18.54% and a net margin of 13.16%.The firm had revenue of $3.57 billion for the quarter, compared to analyst estimates of $3.53 billion. During the same period in the previous year, the company posted $0.73 earnings per share. The company's revenue for the quarter was up 20.7% on a year-over-year basis. On average, research analysts expect that ServiceNow, Inc. will post 8.93 EPS for the current year.

Insider Activity

In related news, insider Paul Fipps sold 9,641 shares of the business's stock in a transaction that occurred on Wednesday, February 18th. The stock was sold at an average price of $105.93, for a total value of $1,021,271.13. Following the completion of the transaction, the insider directly owned 11,757 shares in the company, valued at approximately $1,245,419.01. The trade was a 45.06% decrease in their position. The sale was disclosed in a document filed with the Securities & Exchange Commission, which can be accessed through this hyperlink. Also, Director Paul Edward Chamberlain sold 1,500 shares of the stock in a transaction that occurred on Thursday, February 12th. The stock was sold at an average price of $101.17, for a total value of $151,755.00. Following the sale, the director directly owned 46,430 shares of the company's stock, valued at approximately $4,697,323.10. The trade was a 3.13% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. Insiders have sold 16,237 shares of company stock worth $1,697,162 in the last 90 days. Corporate insiders own 0.34% of the company's stock.

ServiceNow Profile

ServiceNow NYSE: NOW is a cloud computing company that builds enterprise software to manage digital workflows and automate business processes. Its offerings are designed to replace manual work and legacy systems with cloud-based, service-oriented applications that support IT operations, customer service, human resources, security response and other enterprise functions.

The company's flagship product family is the Now Platform, a suite of subscription software and platform services that includes IT Service Management (ITSM), IT Operations Management (ITOM), IT Business Management (ITBM), Customer Service Management (CSM), HR Service Delivery, Security Operations and Asset Management.

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