Written by Ngoc Thach
April 22, 2021
Sioux Falls, SD, April 22, 2021 – The second community-building initiative to come from MarketBeat this year features a limited-run hoppy-wheat ale made in collaboration with Remedy Brewing Company. This time, the Sioux Falls-based companies will drive financial support and awareness to local animal rescue organizations B-Squad Dog Rescue and Sioux Empire Pit Rescue.
MarketBrew will hit store shelves in Sioux Falls on Tuesday, May 4, and MarketBeat is donating $1.00 for every can and draft sold through May 31 while supplies last.
The support couldn’t come at a better time as the pandemic prevented B-Squad from holding the fundraising events that have supported their operation previously, said Mandi Haase, Director of B-Squad Dog Rescue.
“While more people were looking to welcome dogs into their homes during the pandemic, we fell short on donations,” Haase said. “As a volunteer-based rescue, we operate strictly off of adoption fees and private donations. Even though the need increased, our ability to help those dogs decreased due to funding.”
Fresh off the Burger Battle collaboration with Chef Lance’s on Phillips, the MarketBeat team looked for ways to apply the successful efforts that raised $31,000 for Call to Freedom to help Remedy’s non-profit partners, said Matt Paulson, MarketBeat Founder and CEO.
“The pandemic impacted many organizations, but it took a unique toll on the non-profit sector and their ability to raise funds,” Paulson said. “Knowing what made our efforts successful for Call to Freedom, taking action on behalf of local dog rescues was an easy decision. MarketBrew will be another fun and memorable initiative for us to raise funds and awareness for organizations in need.”
To promote MarketBrew, MarketBeat and Remedy Brewing Company have produced a 30-second commercial airing on local television stations. MarketBeat will also be promoting the collaboration with digital billboards and a social media marketing campaign.
The collaboration beer features locally sourced Cascade hops from Sioux Falls-based Herds to Hops. In addition to helping animal rescue organizations, the limited-edition brew will be a popular one, said Jason Davenport, Remedy Brewing Company COO.
“We crafted MarketBrew to appeal to everyone,” Davenport said. “From hopheads like myself to the occasional beer adventurist, everyone will love this hoppy wheat ale. With that said, I also think it will sell out and that everyone should stock up when they find it.”
MarketBrew will be available for purchase at a growing list of locations, including HyVee, JJ’s Wine & Spirits, and Booze Boys. Learn more about the collaboration beer at trymarketbrew.com.
About MarketBeat
MarketBeat is a financial media company based in Sioux Falls, South Dakota. MarketBeat’s mission is to empower individual investors to make better trading decisions by providing them with real-time financial information and objective market research. More than 2 million investors receive MarketBeat’s flagship newsletter, MarketBeat Daily Ratings. MarketBeat also publishes a network of financial news websites that garner more than 25 million pageviews each month, a suite of web-based investment research software called MarketBeat All Access, and a mobile stock research app that is available on iOS and Android. For more information, visit marketbeat.com.
About Remedy Brewing Company
Remedy Brewing Company was founded in 2017 with a mission to bring the Sioux Falls community together over a locally sourced and brewed pint of craft beer. Since opening, the company has championed dozens of non-profit organizations through events at the Remedy taproom. Remedy has since grown to distribute its craft to the entire state of South Dakota, parts of Nebraska, and soon, Minnesota. While Remedy’s art is beer, their passion is in giving back to a community that supports them wholeheartedly. For more information, visit remedybrewco.com.
Media Relations
Ngoc Thach / MarketBeat
Email: ngoc@mixmaker.info
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