HAS vs. JAKK, MAT, STRA, MGM, RCL, BC, PII, RGR, JOUT, and MPX
Should you be buying Hasbro stock or one of its competitors? The main competitors of Hasbro include JAKKS Pacific (JAKK), Mattel (MAT), Strategic Education (STRA), MGM Resorts International (MGM), Royal Caribbean Cruises (RCL), Brunswick (BC), Polaris (PII), Sturm, Ruger & Company, Inc. (RGR), Johnson Outdoors (JOUT), and Marine Products (MPX).
Hasbro vs. Its Competitors
Hasbro (NASDAQ:HAS) and JAKKS Pacific (NASDAQ:JAKK) are both consumer discretionary companies, but which is the better business? We will compare the two businesses based on the strength of their analyst recommendations, media sentiment, risk, earnings, dividends, institutional ownership, profitability and valuation.
Hasbro currently has a consensus target price of $87.64, indicating a potential upside of 17.19%. JAKKS Pacific has a consensus target price of $41.00, indicating a potential upside of 118.20%. Given JAKKS Pacific's higher probable upside, analysts clearly believe JAKKS Pacific is more favorable than Hasbro.
JAKKS Pacific has a net margin of 5.62% compared to Hasbro's net margin of -13.37%. Hasbro's return on equity of 64.49% beat JAKKS Pacific's return on equity.
91.8% of Hasbro shares are owned by institutional investors. Comparatively, 44.4% of JAKKS Pacific shares are owned by institutional investors. 0.9% of Hasbro shares are owned by insiders. Comparatively, 3.9% of JAKKS Pacific shares are owned by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth.
Hasbro has higher revenue and earnings than JAKKS Pacific. Hasbro is trading at a lower price-to-earnings ratio than JAKKS Pacific, indicating that it is currently the more affordable of the two stocks.
Hasbro has a beta of 0.6, indicating that its share price is 40% less volatile than the S&P 500. Comparatively, JAKKS Pacific has a beta of 1.36, indicating that its share price is 36% more volatile than the S&P 500.
In the previous week, Hasbro had 5 more articles in the media than JAKKS Pacific. MarketBeat recorded 16 mentions for Hasbro and 11 mentions for JAKKS Pacific. Hasbro's average media sentiment score of 0.76 beat JAKKS Pacific's score of 0.00 indicating that Hasbro is being referred to more favorably in the media.
Hasbro pays an annual dividend of $2.80 per share and has a dividend yield of 3.7%. JAKKS Pacific pays an annual dividend of $1.00 per share and has a dividend yield of 5.3%. Hasbro pays out -69.0% of its earnings in the form of a dividend. JAKKS Pacific pays out 29.5% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years.
Summary
Hasbro beats JAKKS Pacific on 11 of the 18 factors compared between the two stocks.
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New MarketBeat Followers Over Time
This chart shows the number of new MarketBeat users adding HAS and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Skip ChartMedia Sentiment Over Time
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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This page (NASDAQ:HAS) was last updated on 10/6/2025 by MarketBeat.com Staff