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Hasbro (HAS) Competitors

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$77.55 -0.67 (-0.86%)
Closing price 03:44 PM Eastern
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$77.55 0.00 (0.00%)
As of 04:53 PM Eastern
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HAS vs. JAKK, MAT, STRA, MGM, RCL, BC, PII, RGR, JOUT, and MPX

Should you be buying Hasbro stock or one of its competitors? The main competitors of Hasbro include JAKKS Pacific (JAKK), Mattel (MAT), Strategic Education (STRA), MGM Resorts International (MGM), Royal Caribbean Cruises (RCL), Brunswick (BC), Polaris (PII), Sturm, Ruger & Company, Inc. (RGR), Johnson Outdoors (JOUT), and Marine Products (MPX).

Hasbro vs. Its Competitors

Hasbro (NASDAQ:HAS) and JAKKS Pacific (NASDAQ:JAKK) are both consumer discretionary companies, but which is the superior business? We will compare the two businesses based on the strength of their institutional ownership, dividends, media sentiment, valuation, analyst recommendations, profitability, earnings and risk.

Hasbro pays an annual dividend of $2.80 per share and has a dividend yield of 3.6%. JAKKS Pacific pays an annual dividend of $1.00 per share and has a dividend yield of 4.8%. Hasbro pays out 92.4% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. JAKKS Pacific pays out 24.6% of its earnings in the form of a dividend. JAKKS Pacific is clearly the better dividend stock, given its higher yield and lower payout ratio.

Hasbro has a net margin of 9.99% compared to JAKKS Pacific's net margin of 6.45%. Hasbro's return on equity of 51.39% beat JAKKS Pacific's return on equity.

Company Net Margins Return on Equity Return on Assets
Hasbro9.99% 51.39% 9.44%
JAKKS Pacific 6.45%19.30%10.15%

Hasbro currently has a consensus price target of $81.67, indicating a potential upside of 5.31%. JAKKS Pacific has a consensus price target of $43.50, indicating a potential upside of 107.69%. Given JAKKS Pacific's stronger consensus rating and higher possible upside, analysts plainly believe JAKKS Pacific is more favorable than Hasbro.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Hasbro
0 Sell rating(s)
1 Hold rating(s)
8 Buy rating(s)
1 Strong Buy rating(s)
3.00
JAKKS Pacific
0 Sell rating(s)
0 Hold rating(s)
2 Buy rating(s)
1 Strong Buy rating(s)
3.33

Hasbro has higher revenue and earnings than JAKKS Pacific. JAKKS Pacific is trading at a lower price-to-earnings ratio than Hasbro, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Hasbro$4.14B2.63$385.60M$3.0325.59
JAKKS Pacific$691.04M0.34$33.92M$4.075.15

In the previous week, Hasbro had 17 more articles in the media than JAKKS Pacific. MarketBeat recorded 24 mentions for Hasbro and 7 mentions for JAKKS Pacific. Hasbro's average media sentiment score of 0.62 beat JAKKS Pacific's score of 0.01 indicating that Hasbro is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Hasbro
13 Very Positive mention(s)
1 Positive mention(s)
10 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
JAKKS Pacific
2 Very Positive mention(s)
0 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

91.8% of Hasbro shares are held by institutional investors. Comparatively, 44.4% of JAKKS Pacific shares are held by institutional investors. 0.9% of Hasbro shares are held by company insiders. Comparatively, 3.9% of JAKKS Pacific shares are held by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company is poised for long-term growth.

Hasbro has a beta of 0.59, meaning that its share price is 41% less volatile than the S&P 500. Comparatively, JAKKS Pacific has a beta of 1.06, meaning that its share price is 6% more volatile than the S&P 500.

Summary

Hasbro beats JAKKS Pacific on 10 of the 18 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding HAS and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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HAS vs. The Competition

MetricHasbroTOYS/GAME/HOBBY IndustryDiscretionary SectorNASDAQ Exchange
Market Cap$10.96B$3.57B$8.25B$8.95B
Dividend Yield3.58%4.20%3.18%4.08%
P/E Ratio25.598.7620.9920.04
Price / Sales2.631.163.31118.60
Price / Cash14.089.3917.3757.47
Price / Book9.133.354.625.67
Net Income$385.60M$237.96M$212.83M$248.47M
7 Day Performance7.25%2.29%3.81%2.90%
1 Month Performance18.07%7.60%10.72%5.75%
1 Year Performance35.98%-5.60%10.60%21.36%

Hasbro Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
HAS
Hasbro
4.4567 of 5 stars
$77.55
-0.9%
$81.67
+5.3%
+37.1%$10.96B$4.14B25.594,985Trending News
Analyst Upgrade
JAKK
JAKKS Pacific
4.594 of 5 stars
$20.83
+1.6%
$43.50
+108.8%
+15.5%$232.25M$691.04M5.12580Analyst Revision
MAT
Mattel
4.1405 of 5 stars
$19.73
-0.4%
$24.43
+23.8%
+26.5%$6.37B$5.40B12.6534,000
STRA
Strategic Education
4.4653 of 5 stars
$85.34
-0.6%
$107.67
+26.2%
-22.7%$2.06B$1.22B18.243,801
MGM
MGM Resorts International
4.9497 of 5 stars
$34.40
+0.1%
$48.29
+40.4%
-10.9%$9.36B$17.24B15.3663,000
RCL
Royal Caribbean Cruises
4.6594 of 5 stars
$311.77
+0.7%
$276.90
-11.2%
+108.3%$84.66B$16.48B25.89102,500Positive News
Analyst Forecast
BC
Brunswick
4.4463 of 5 stars
$55.36
-0.4%
$70.00
+26.4%
-14.3%$3.64B$5.24B45.7515,000
PII
Polaris
3.8423 of 5 stars
$40.77
-0.4%
$45.27
+11.0%
-38.6%$2.29B$7.18B56.6315,000News Coverage
Analyst Forecast
RGR
Sturm, Ruger & Company, Inc.
2.1334 of 5 stars
$36.12
+1.1%
N/A-11.5%$598.15M$535.64M19.741,780Positive News
JOUT
Johnson Outdoors
3.3823 of 5 stars
$30.22
+3.3%
N/A-5.8%$312.17M$592.85M-6.781,200Dividend Announcement
MPX
Marine Products
1.685 of 5 stars
$8.57
-1.5%
$8.00
-6.7%
-6.5%$299.61M$236.55M20.40940News Coverage

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This page (NASDAQ:HAS) was last updated on 7/3/2025 by MarketBeat.com Staff
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