Free Trial

British American Tobacco (BTI) Competitors

British American Tobacco logo
$58.08 -1.48 (-2.48%)
Closing price 05/7/2026 03:59 PM Eastern
Extended Trading
$58.33 +0.25 (+0.43%)
As of 05/7/2026 07:55 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more.

BTI vs. RLX, TPB, ISPR, HPCO, and PM

Should you be buying British American Tobacco stock or one of its competitors? The main competitors of British American Tobacco include RLX Technology (RLX), Turning Point Brands (TPB), Ispire Technology (ISPR), Hempacco (HPCO), and Philip Morris International (PM).

How does British American Tobacco compare to RLX Technology?

RLX Technology (NYSE:RLX) and British American Tobacco (NYSE:BTI) are both tobacco products companies, but which is the better stock? We will contrast the two businesses based on the strength of their valuation, profitability, dividends, analyst recommendations, media sentiment, institutional ownership, earnings and risk.

22.7% of RLX Technology shares are held by institutional investors. Comparatively, 16.2% of British American Tobacco shares are held by institutional investors. 53.4% of RLX Technology shares are held by company insiders. Comparatively, 0.0% of British American Tobacco shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

RLX Technology pays an annual dividend of $0.10 per share and has a dividend yield of 4.7%. British American Tobacco pays an annual dividend of $3.30 per share and has a dividend yield of 5.7%. RLX Technology pays out 111.1% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future.

RLX Technology presently has a consensus price target of $2.50, suggesting a potential upside of 16.55%. British American Tobacco has a consensus price target of $51.00, suggesting a potential downside of 12.19%. Given RLX Technology's higher possible upside, research analysts plainly believe RLX Technology is more favorable than British American Tobacco.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
RLX Technology
0 Sell rating(s)
2 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
2.00
British American Tobacco
2 Sell rating(s)
0 Hold rating(s)
7 Buy rating(s)
0 Strong Buy rating(s)
2.56

In the previous week, British American Tobacco had 2 more articles in the media than RLX Technology. MarketBeat recorded 5 mentions for British American Tobacco and 3 mentions for RLX Technology. British American Tobacco's average media sentiment score of 0.93 beat RLX Technology's score of 0.00 indicating that British American Tobacco is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
RLX Technology
0 Very Positive mention(s)
0 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
British American Tobacco
4 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
1 Very Negative mention(s)
Positive

RLX Technology has a net margin of 23.27% compared to British American Tobacco's net margin of 0.00%. RLX Technology's return on equity of 5.74% beat British American Tobacco's return on equity.

Company Net Margins Return on Equity Return on Assets
RLX Technology23.27% 5.74% 5.28%
British American Tobacco N/A N/A N/A

British American Tobacco has higher revenue and earnings than RLX Technology.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
RLX Technology$566.11M5.95$131.83M$0.0923.83
British American Tobacco$33.77B4.50$10.24BN/AN/A

RLX Technology has a beta of 1.16, meaning that its stock price is 16% more volatile than the S&P 500. Comparatively, British American Tobacco has a beta of 0.3, meaning that its stock price is 70% less volatile than the S&P 500.

Summary

RLX Technology and British American Tobacco tied by winning 8 of the 16 factors compared between the two stocks.

How does British American Tobacco compare to Turning Point Brands?

Turning Point Brands (NYSE:TPB) and British American Tobacco (NYSE:BTI) are both consumer staples companies, but which is the superior investment? We will compare the two companies based on the strength of their profitability, valuation, analyst recommendations, dividends, media sentiment, institutional ownership, risk and earnings.

96.1% of Turning Point Brands shares are owned by institutional investors. Comparatively, 16.2% of British American Tobacco shares are owned by institutional investors. 5.4% of Turning Point Brands shares are owned by insiders. Comparatively, 0.0% of British American Tobacco shares are owned by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.

Turning Point Brands has a beta of 0.93, meaning that its stock price is 7% less volatile than the S&P 500. Comparatively, British American Tobacco has a beta of 0.3, meaning that its stock price is 70% less volatile than the S&P 500.

In the previous week, Turning Point Brands had 6 more articles in the media than British American Tobacco. MarketBeat recorded 11 mentions for Turning Point Brands and 5 mentions for British American Tobacco. British American Tobacco's average media sentiment score of 0.93 beat Turning Point Brands' score of 0.68 indicating that British American Tobacco is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Turning Point Brands
3 Very Positive mention(s)
2 Positive mention(s)
4 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
British American Tobacco
4 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
1 Very Negative mention(s)
Positive

Turning Point Brands has a net margin of 12.56% compared to British American Tobacco's net margin of 0.00%. Turning Point Brands' return on equity of 20.08% beat British American Tobacco's return on equity.

Company Net Margins Return on Equity Return on Assets
Turning Point Brands12.56% 20.08% 8.72%
British American Tobacco N/A N/A N/A

British American Tobacco has higher revenue and earnings than Turning Point Brands.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Turning Point Brands$463.06M3.77$58.17M$3.1328.86
British American Tobacco$33.77B4.50$10.24BN/AN/A

Turning Point Brands presently has a consensus price target of $116.67, suggesting a potential upside of 29.17%. British American Tobacco has a consensus price target of $51.00, suggesting a potential downside of 12.19%. Given Turning Point Brands' higher probable upside, equities analysts clearly believe Turning Point Brands is more favorable than British American Tobacco.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Turning Point Brands
1 Sell rating(s)
1 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
2.40
British American Tobacco
2 Sell rating(s)
0 Hold rating(s)
7 Buy rating(s)
0 Strong Buy rating(s)
2.56

Turning Point Brands pays an annual dividend of $0.32 per share and has a dividend yield of 0.4%. British American Tobacco pays an annual dividend of $3.30 per share and has a dividend yield of 5.7%. Turning Point Brands pays out 10.2% of its earnings in the form of a dividend. Turning Point Brands has raised its dividend for 7 consecutive years.

Summary

Turning Point Brands beats British American Tobacco on 9 of the 17 factors compared between the two stocks.

How does British American Tobacco compare to Ispire Technology?

Ispire Technology (NASDAQ:ISPR) and British American Tobacco (NYSE:BTI) are both consumer staples companies, but which is the superior investment? We will compare the two companies based on the strength of their profitability, valuation, analyst recommendations, dividends, media sentiment, institutional ownership, risk and earnings.

British American Tobacco has higher revenue and earnings than Ispire Technology.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Ispire Technology$127.49M0.83-$39.24M-$0.63N/A
British American Tobacco$33.77B4.50$10.24BN/AN/A

In the previous week, Ispire Technology had 1 more articles in the media than British American Tobacco. MarketBeat recorded 6 mentions for Ispire Technology and 5 mentions for British American Tobacco. British American Tobacco's average media sentiment score of 0.93 beat Ispire Technology's score of 0.64 indicating that British American Tobacco is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Ispire Technology
1 Very Positive mention(s)
1 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
British American Tobacco
4 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
1 Very Negative mention(s)
Positive

British American Tobacco has a net margin of 0.00% compared to Ispire Technology's net margin of -36.62%. British American Tobacco's return on equity of 0.00% beat Ispire Technology's return on equity.

Company Net Margins Return on Equity Return on Assets
Ispire Technology-36.62% -2,383.89% -35.62%
British American Tobacco N/A N/A N/A

Ispire Technology presently has a consensus price target of $7.50, suggesting a potential upside of 305.41%. British American Tobacco has a consensus price target of $51.00, suggesting a potential downside of 12.19%. Given Ispire Technology's higher probable upside, equities analysts clearly believe Ispire Technology is more favorable than British American Tobacco.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Ispire Technology
1 Sell rating(s)
1 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.00
British American Tobacco
2 Sell rating(s)
0 Hold rating(s)
7 Buy rating(s)
0 Strong Buy rating(s)
2.56

5.0% of Ispire Technology shares are held by institutional investors. Comparatively, 16.2% of British American Tobacco shares are held by institutional investors. 65.4% of Ispire Technology shares are held by company insiders. Comparatively, 0.0% of British American Tobacco shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.

Ispire Technology has a beta of 1.84, indicating that its stock price is 84% more volatile than the S&P 500. Comparatively, British American Tobacco has a beta of 0.3, indicating that its stock price is 70% less volatile than the S&P 500.

Summary

British American Tobacco beats Ispire Technology on 10 of the 14 factors compared between the two stocks.

How does British American Tobacco compare to Hempacco?

British American Tobacco (NYSE:BTI) and Hempacco (NASDAQ:HPCO) are both tobacco products companies, but which is the superior business? We will compare the two companies based on the strength of their valuation, earnings, dividends, institutional ownership, profitability, analyst recommendations, risk and media sentiment.

British American Tobacco has higher revenue and earnings than Hempacco.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
British American Tobacco$33.77B4.50$10.24BN/AN/A
Hempacco$4.05M0.00-$13.13M-$2.30N/A

In the previous week, British American Tobacco had 5 more articles in the media than Hempacco. MarketBeat recorded 5 mentions for British American Tobacco and 0 mentions for Hempacco. British American Tobacco's average media sentiment score of 0.93 beat Hempacco's score of 0.00 indicating that British American Tobacco is being referred to more favorably in the media.

Company Overall Sentiment
British American Tobacco Positive
Hempacco Neutral

Company Net Margins Return on Equity Return on Assets
British American TobaccoN/A N/A N/A
Hempacco N/A N/A N/A

British American Tobacco currently has a consensus price target of $51.00, indicating a potential downside of 12.19%. Given British American Tobacco's stronger consensus rating and higher probable upside, research analysts plainly believe British American Tobacco is more favorable than Hempacco.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
British American Tobacco
2 Sell rating(s)
0 Hold rating(s)
7 Buy rating(s)
0 Strong Buy rating(s)
2.56
Hempacco
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00

16.2% of British American Tobacco shares are owned by institutional investors. Comparatively, 7.6% of Hempacco shares are owned by institutional investors. 0.0% of British American Tobacco shares are owned by insiders. Comparatively, 44.8% of Hempacco shares are owned by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth.

British American Tobacco has a beta of 0.3, indicating that its stock price is 70% less volatile than the S&P 500. Comparatively, Hempacco has a beta of 2.77, indicating that its stock price is 177% more volatile than the S&P 500.

Summary

British American Tobacco beats Hempacco on 9 of the 11 factors compared between the two stocks.

How does British American Tobacco compare to Philip Morris International?

British American Tobacco (NYSE:BTI) and Philip Morris International (NYSE:PM) are both large-cap consumer staples companies, but which is the superior business? We will compare the two companies based on the strength of their valuation, earnings, dividends, institutional ownership, profitability, analyst recommendations, risk and media sentiment.

Philip Morris International has higher revenue and earnings than British American Tobacco.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
British American Tobacco$33.77B4.50$10.24BN/AN/A
Philip Morris International$93.86B2.84$11.35B$7.1124.07

Philip Morris International has a net margin of 11.61% compared to British American Tobacco's net margin of 0.00%. British American Tobacco's return on equity of 0.00% beat Philip Morris International's return on equity.

Company Net Margins Return on Equity Return on Assets
British American TobaccoN/A N/A N/A
Philip Morris International 11.61%-142.02%17.81%

16.2% of British American Tobacco shares are owned by institutional investors. Comparatively, 78.6% of Philip Morris International shares are owned by institutional investors. 0.0% of British American Tobacco shares are owned by insiders. Comparatively, 0.1% of Philip Morris International shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth.

British American Tobacco pays an annual dividend of $3.30 per share and has a dividend yield of 5.7%. Philip Morris International pays an annual dividend of $5.88 per share and has a dividend yield of 3.4%. Philip Morris International pays out 82.7% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Philip Morris International has increased its dividend for 17 consecutive years.

British American Tobacco currently has a consensus price target of $51.00, indicating a potential downside of 12.19%. Philip Morris International has a consensus price target of $192.56, indicating a potential upside of 12.52%. Given Philip Morris International's stronger consensus rating and higher probable upside, analysts plainly believe Philip Morris International is more favorable than British American Tobacco.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
British American Tobacco
2 Sell rating(s)
0 Hold rating(s)
7 Buy rating(s)
0 Strong Buy rating(s)
2.56
Philip Morris International
0 Sell rating(s)
2 Hold rating(s)
10 Buy rating(s)
0 Strong Buy rating(s)
2.83

British American Tobacco has a beta of 0.3, indicating that its share price is 70% less volatile than the S&P 500. Comparatively, Philip Morris International has a beta of 0.37, indicating that its share price is 63% less volatile than the S&P 500.

In the previous week, Philip Morris International had 29 more articles in the media than British American Tobacco. MarketBeat recorded 34 mentions for Philip Morris International and 5 mentions for British American Tobacco. Philip Morris International's average media sentiment score of 1.27 beat British American Tobacco's score of 0.93 indicating that Philip Morris International is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
British American Tobacco
4 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
1 Very Negative mention(s)
Positive
Philip Morris International
24 Very Positive mention(s)
4 Positive mention(s)
4 Neutral mention(s)
1 Negative mention(s)
1 Very Negative mention(s)
Positive

Summary

Philip Morris International beats British American Tobacco on 13 of the 17 factors compared between the two stocks.

Get British American Tobacco News Delivered to You Automatically

Sign up to receive the latest news and ratings for BTI and its competitors with MarketBeat's FREE daily newsletter.

Subscribe Now
SMS is currently available in Australia, Belgium, Canada, France, Germany, Ireland, Italy, New Zealand, the Netherlands, Singapore, South Africa, Spain, Switzerland, the United Kingdom, and the United States. By entering your phone number and clicking the sign-up button, you agree to receive periodic text messages from MarketBeat at the phone number you submitted, including texts that may be sent using an automatic telephone dialing system. Message and data rates may apply. Message frequency will vary. Messages will consist of stock alerts, news stories, and partner advertisements/offers. Consent is not a condition of the purchase of any goods or services. Text HELP for help/customer support. Unsubscribe at any time by replying "STOP" to any text message that you receive from MarketBeat or by visiting our mailing preferences page. Read our full terms of service and privacy policy.

New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding BTI and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Skip Chart

Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
Skip Chart

BTI vs. The Competition

MetricBritish American TobaccoTOBACCO IndustryStaples SectorNYSE Exchange
Market Cap$155.98B$68.40B$16.24B$23.24B
Dividend Yield5.54%4.16%3.40%4.00%
P/E RatioN/A9.4723.5028.31
Price / Sales4.5041.1947.4323.85
Price / Cash8.9814.1616.3825.49
Price / Book1.8725.676.184.67
Net Income$10.24B$2.09B$668.98M$1.07B
7 Day PerformanceN/AN/AN/A-0.56%
1 Month Performance-3.13%-2.89%-0.31%4.50%
1 Year Performance33.95%6.62%-9.48%28.67%

British American Tobacco Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
BTI
British American Tobacco
2.7794 of 5 stars
$58.08
-2.5%
$51.00
-12.2%
+30.7%$155.98B$33.77BN/A47,797
RLX
RLX Technology
2.0071 of 5 stars
$2.14
-2.5%
$2.50
+17.1%
+18.2%$3.44B$566.11M24.331,240
TPB
Turning Point Brands
4.4159 of 5 stars
$81.48
-1.4%
$116.67
+43.2%
+11.7%$1.60B$463.06M26.39430
ISPR
Ispire Technology
2.7732 of 5 stars
$1.32
-5.7%
$7.50
+468.2%
-35.5%$80.21M$127.49MN/A69
HPCO
Hempacco
N/A$0.00
flat
N/A-93.3%$1K$4.05MN/A10

Related Companies and Tools


This page (NYSE:BTI) was last updated on 5/8/2026 by MarketBeat.com Staff.
From Our Partners